What Heiress Beverly Hills does

Heiress Beverly Hills is a direct-to-consumer luxury fashion house operating exclusively through its Shopify storefront at heiressbeverlyhills.com and shipping to 150+ countries. Founded in 2020 and led by CEO Hailey Weiner, the Miami-based company (despite the Beverly Hills brand name) targets affluent fashion-conscious women seeking couture-quality resort, occasion, and loungewear at accessible-luxury price points ranging from $88 entry-level wraps to $348 draped halter gowns. The catalog spans approximately 112 SKUs across dresses, tops, bottoms, capes, and loungewear, with the SS26 / Resort 26 collection forming the current core assortment.

The company's product technology is rooted in hand-crafted construction rather than software: each silhouette is draped and refined on live fit-models through multiple fittings, with a proprietary signature satin blend (92% Rayon, 8% Elastane) and contour crepe used across structured pieces. Every garment is produced in limited quantities under a scarcity-driven positioning ("designed to be collected, not consumed"). There is no AI/ML, app, or platform layer; the technical differentiation is entirely in materials, fit methodology, and atelier process.

Commercially, Heiress runs a one-time-purchase unit-pricing model with no subscription or licensing revenue, complemented by email capture, Instagram-driven user-generated content, and earned-media coverage in publications including Harper's Bazaar, Forbes, Who What Wear, Cosmopolitan, InStyle, Refinery29, Entrepreneur, and Byrdie. There are no disclosed funding rounds, no wholesale or retail partnerships, no parent company, and headcount sits at 1-10, indicating a founder-led, bootstrapped operating model with a small team.

Name

Heiress Beverly Hills

Legal name

HEIRESS BEVERLY HILLS

Website

https://heiressbeverlyhills.com

Company type

Private

Founded year

2020

Operating status

Operating

Headcount range

1–10 employees

Short description

Heiress Beverly Hills is a founder-led, direct-to-consumer luxury fashion house selling handcrafted limited-edition resort, occasion, and loungewear through its Shopify storefront to affluent women worldwide, priced $88-$348 per piece.

Ownership category

akta.pro rank

Product category

Luxury Women's Ready-to-Wear Fashion

NAICS

Clothing, Clothing Accessories, Shoe, and Jewelry Retailers (458), Apparel Manufacturing (315)

SIC

Retail-Women's Clothing Stores (5621), Retail-Apparel & Accessory Stores (5600)

akta.pro primary industry

Luxury Womenswear (CRAAAFAG)

akta.pro secondary industries

Luxury Bridal & Occasionwear (CRAAAFAI), Luxury & Designer Apparel Retail (CRAAABAI), Luxury & Designer Apparel Houses (CRAAAAAC)

Keywords

• Luxury fashion e-commerce
• Couture-inspired ready-to-wear
• Resort wear dresses
• Direct-to-consumer apparel
• Handcrafted evening gowns

Headquarters

HQ city

Miami

HQ country

United States

HQ region

North America

Markets served

GTM type

B2C

Offering type

Hardware or Manufacturing

Cost components

Supply Chain, Personnel, Marketing or Sales, Operations, Infrastructure

Revenue model

1. Direct E-commerce Sales: Heiress generates revenue through direct-to-consumer sales via its e-commerce platform. Products are sold as one-time purchases at fixed price points. The brand operates on a limited inventory model with pieces produced in limited runs.

Pricing tiers

Go-to-market motion1 record

Distribution channels1 record

Marketing channels4 records

Core offering

Heiress Beverly Hills designs, produces, and sells handcrafted luxury ready-to-wear garments direct-to-consumer via its own Shopify e-commerce site. The catalog features couture-inspired signature satin separates, sculpted and corseted dresses, occasion gowns, cape tops, and loungewear, all produced in limited runs and priced between $88 and $348. The brand emphasizes body-sculpting fit achieved through proprietary fabric blends and hand-draped fitting on live models.

Product overview

Heiress Beverly Hills is a luxury fashion house offering a cohesive collection of couture-inspired ready-to-wear garments. The product portfolio centers on signature satin pieces within the Resort 26 and SS26 collections, including core separates (The Essential Tank, The Essential Pant, The Wrap, The Essential Shorts, The Asymmetric Cape Top, The Long Sleeve Top, The Micro Mini Shorts) and loungewear (The Lounge Tank, The Lounge Pant, The Lounge Wrap). The collection extends to formal gowns (The Halter Corset Gown, The Draped Halter Gown, The Gathered Drape Gown, The Deep Plunge Gown, The Plunge Drape Gown, The Halter Slit Gown, The Halter Gown), mini and midi dresses (The Sculpt Dress, The Structured A-Line Mini Dress, The Deep Plunge Mini Dress, The Draped T-Shirt Mini Dress, The Draped Shoulder Mini Dress, The Draped Shoulder Top), and sculpting/contour pieces (The Contour Maxi Dress, The Contour Corset Top, The Contour Pants, The Sculpt Top, The Sculpt Tee, The Hourglass A-Line Mini Dress). The brand emphasizes limited production runs, handcrafted quality, and pieces designed to sculpt, smooth, and shape the body. Each piece is cut on live fit-models and refined through multiple fittings to achieve the signature sculpted lines.

Differentiator

Problem solved

Functional benefit

Products and services

• The Essential Tank Signature satin tank top serving as the foundation piece of the Resort 26 collection, featuring a clean neckline and fluid body-skimming drape for women seeking luxury resort separates.
• The Essential Pant Signature satin relaxed pant designed for resort dressing from beach club to dinner, featuring fluid drape and clean waistband.
• The Wrap Signature satin versatile wrap that can be worn as a headscarf, sarong skirt, or waist sash; one size fits all.
• The Essential Shorts Signature satin relaxed shorts with fluid drape designed for resort dressing.
• The Asymmetric Cape Top Signature satin cape with asymmetric drape construction creating sculptural folds through shoulder and body.
• The Long Sleeve Top Signature satin long sleeve top with clean neckline, structured shoulder, and fluid body-skimming drape.
• The Micro Mini Shorts Contour crepe and signature satin micro shorts with structured waistband for waist definition and elongated leg appearance.
• The Lounge Tank Jersey tank top from the lounge collection, designed for everyday comfort wear.
• The Lounge Pant Jersey pant from the lounge collection, designed for everyday comfort wear.
• The Lounge Wrap Jersey wrap/sarong from the lounge collection, a versatile everyday styling piece.
• The Halter Corset Gown Halter-style corset gown with sculpting fit, available in multiple colorways, designed for formal occasions.
• The Sculpt Dress Sculpting dress designed to flawlessly shape and last beyond the moment, available in multiple colors.
• The Deep Plunge Gown Formal gown with deep plunge design, available in black, white, and sequin variants.
• The Structured A-Line Mini Dress Structured A-line silhouette mini dress, available in ivory, black, and black sequin variants.
• The Lace Corset Mini Dress Lace corset draped mini dress; bestseller with 4.9 rating across 171 reviews.
• The Halter Slit Gown Halter gown with slit detail, available in ivory, black, mauvewine, charcoal, gray, and chocolate brown colorways.
• The Draped Halter Gown Draped halter gown with sculptural silhouette, available in black and white.
• The Blazer Dress Blazer-style dress combining structured tailoring with feminine silhouette.
• The Contour Maxi Dress Contour maxi dress with sculpting fit, available in black, mauvewine, gray, and chocolate brown.
• The Gathered Drape Gown Gathered drape gown with sculptural details, available in black and mauvewine.
• The Ruched Maxi Dress Ruched maxi dress with textured silhouette, available in black, mauvewine, and gray.
• The Fluid Column Dress Fluid column dress with sleek, elongated silhouette for formal occasions.
• The Plunge Drape Gown Plunge drape gown with dramatic silhouette, available in black and chocolate brown.
• The Contour Corset Top Contour corset top with structured, sculpting fit.
• The Tailored Pants Tailored pants with refined silhouette and structured fit.
• The Statement Cape Top Statement cape top with dramatic silhouette.
• The Structured Maxi Skirt Structured maxi skirt with refined silhouette from SS26 collection.

Quantifiable outcome

• 4.9-5.0 average product ratings across the collection
• +1 more outcomes

Segments1 record

Ideal customer profiles1 record

Technology focussed No

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

Feature3 records

Scale indicators4 records

Recent moves3 records

Expansion highlights4 records

Direct peers

• Cult Gaia: LA-based DTC luxury womenswear and occasionwear brand selling sculptural dresses and statement pieces at accessible luxury price points. Closely comparable as a fellow DTC-driven, female-founded label targeting similar affluent occasionwear customers.
• Staud: LA-based contemporary luxury womenswear brand operating DTC-first with selective wholesale. Comparable in target customer (fashion-forward affluent women), price tier ($100-$400), and editorial-driven brand-building playbook.
• Sleeper: DTC occasionwear and loungewear brand known for feather-trim dresses and resort-ready pieces. Comparable in DTC distribution, limited-edition scarcity model, and emphasis on occasion/resort dressing for affluent women.
• Rotate Birger Christensen: Danish occasionwear brand famous for statement party dresses with strong DTC and editorial presence. Directly comparable in occasionwear focus, celebrity/press-driven brand building, and limited-drop collections.
• Rixo: London-based occasionwear and dress-led womenswear label selling printed dresses and event-ready pieces via DTC and select wholesale. Comparable in dress-heavy assortment, accessible luxury pricing, and Instagram-led discovery model.
• Aje: Australian luxury womenswear brand known for sculptural occasionwear and elevated separates. Comparable in couture-inspired construction techniques, premium price positioning ($200-$700+), and target customer of occasion-driven luxury consumers.
• Alice + Olivia: Contemporary luxury womenswear brand with dresses, gowns, and occasionwear across DTC and wholesale. Comparable in dress-and-skirt-led assortment, accessible luxury tier, and celebrity/influencer-driven brand positioning.
• Self-Portrait: London-based contemporary luxury label known for occasionwear and dresses with strong DTC and wholesale distribution. Comparable in modern-luxury positioning, dress-led assortment, and global press coverage.
• Norma Kamali: NYC-based designer label known for sculptural, body-conscious dresses with couture construction at contemporary price points. Comparable in signature draping techniques, body-sculpting design philosophy, and DTC-led distribution.

Emerging players

• Skims: Kim Kardashian-founded body-shaping and apparel brand with strong DTC, celebrity-driven marketing, and limited-edition drops. Comparable as a DTC-first brand that built cultural authority through press and scarcity messaging, though broader in shapewear and basics.

Market position

Strengths4 records

Weaknesses4 records

Competitive moat3 records

Key risks5 records

Key highlights6 records

Customer concentration

• Facebookfacebook.com/heiressbeverlyhills
• Instagraminstagram.com/heiressbeverlyhills
• LinkedInlinkedin.com/company/heiress-beverly-hills

Revenue estimate

Valuation estimate

Number of profiles

Profiles1 record

Funding overview

Funding rounds

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about Heiress Beverly Hills