Plan B Entertainment
- Company typePrivate
- Founded2009
- HeadquartersStudio City, United States
- Headcount1–10
- GTM typeB2B
- OfferingServices
Plan B Entertainment firmographics
Firmographics- Name
- Plan B Entertainment
- Legal name
- Plan-B Entertainment/1815, LLC
- Website
- https://planbent.com
- Company type
- Private
- Founded year
- 2009
- Operating status
- Operating
- Headcount range
- 1–10 employees
- Ownership category
- akta.pro rank
Plan B Entertainment industry classification
Industry- Product category
- Theatrical Production Services
- NAICS
- Theater Companies and Dinner Theaters (711110), Performing Arts Companies (7111)
- SIC
- Services-Amusement & Recreation Services (7900)
- akta.pro primary industry
- Touring Theatre Productions (MPAGABAC)
- akta.pro secondary industries
- Broadway & Commercial Theatre Productions (MPAGABAA), Theater, Musicals & Performing Arts (THAJAFAB)
Keywords
Where Plan B Entertainment is headquartered
LocationHeadquarters
- HQ city
- Studio City
- HQ country
- United States
- HQ region
- North America
Offices2 records
Markets served
Plan B Entertainment business model
Business model- GTM type
- B2B
- Offering type
- Services
- Cost components
- Personnel, Operations, Marketing or Sales, Supply Chain, Infrastructure
Distribution channels1 record
Marketing channels2 records
Plan B Entertainment product offering
Product offeringCore offering
Plan-B Entertainment develops, presents, and produces high-caliber theatrical events including national and regional tours of Broadway titles and original works. The company collaborates with theater presenters, performing arts centers, and concert associations to bring Broadway-caliber productions to venues across the United States, and develops customized entertainment options and original productions that meet specific venue needs.
Product overview
Plan B Entertainment is Brad Pitt's film and television production company operating as a single unified production studio. The company produces feature films with A-list talent attachments and documentary series exploring real-world subjects. Current productions include the Isle of Man TT film and docuseries package with Brad Pitt and Channing Tatum as producers, 'The Bell Jar' film adaptation with Sarah Polley directing and Billie Eilish in talks, and the Netflix limited drama series 'Adolescence' which won the BAFTA Television Award. The company has a European subsidiary (Plan B Europe) launched in September 2025 to develop projects across the UK and Europe.
Differentiator
Problem solved
Functional benefit
Products and services
- National and Regional Broadway Tours Touring productions of established Broadway titles (such as Les Misérables, Chicago, Evita, RENT, Aida, Footloose, A Chorus Line, Copacabana, 42nd Street, Beauty and the Beast, Billy Elliot, Cabaret, Jersey Boys, Grease, Disney's The Little Mermaid, Beehive, Dora the Explorer) delivered to theater presenters, performing arts centers, and concert associations across the United States.
- Original Theatrical Productions Original works and customized entertainment options developed in collaboration with presenters and venues to meet specific programming needs, including Big Band Christmas, Beyond Celtic, Forever Plaid, and Always Patsy Cline.
- Regional Theatrical Productions
Companies that use Plan B Entertainment
Customer profileSegments1 record
Ideal customer profiles1 record
Plan B Entertainment technology and API
TechnologyTechnology focussed No
API detail
- Has API
- No
- API docs
- API detail
Core technology
AI maturity
App detail
Plan B Entertainment partnerships and signals
Strategic signalPartnerships
Nine partnerships are on record, tiered core and minor.
- Anchorage Concert AssociationcoreLong-standing partnership for producing theatrical productions in Alaska; has produced multiple shows including Les Misérables, Billy Elliot, and Cabaret for the Anchorage market
- Prather Entertainment GroupcoreCo-production partner for productions including RENT; described as producing shows as good or better than national touring companies
- The Lakeland Center (FL)coreVenue partner in Florida for theatrical presentations
- Columbia Artists TheatricalsminorIndustry theatrical touring partner for Chicago production
- Really Useful GroupminorLicensed production partner for EVITA musical; traveled 16,900 miles playing 30 different theaters nationwide
- MGM On StageminorCo-production partner for Mermaids musical; MGM provided licensing and production support
- Sterling Venue VenturesminorCo-producer of Tis' the Season at Saban Theatre in Beverly Hills
- Theatrical Arts InternationalminorProducer partner for Paris musical revue and Big Band Christmas productions
- Fourth Slot ProductionsminorProduction partner for Evita National Tour
Scale indicators2 records
Recent moves5 records
Expansion highlights4 records
Plan B Entertainment competitors and assessment
Company assessmentDirect peers
- Work Light Productions: Producer of Broadway-quality touring productions including Jesus Christ Superstar and Cinderella. Comparable mid-sized touring Broadway producer serving regional presenters.
- NETworks Presentations: Producer of Broadway and Broadway-quality touring productions, including Phantom of the Opera, Les Misérables, and others. Directly comparable to Plan-B as a B2B touring Broadway producer serving regional presenters.
- Big League Productions: Theatrical production company producing Broadway tours and family productions. Directly competes with Plan-B for presenter bookings on Broadway titles and original works.
- Columbia Artists Theatricals: Touring theatrical producer and a documented Plan-B partner for the Chicago production. Comparable as a Broadway tour producer serving regional presenters.
- Troika Entertainment: Producer and general manager of touring Broadway titles and live entertainment. Comparable to Plan-B in producing mid- and large-scale tours for U.S. regional presenters.
- Prather Entertainment Group: Touring Broadway producer and a documented co-production partner of Plan-B (e.g., RENT). Closely comparable business model producing Broadway titles for regional markets.
Broad incumbents
- Really Useful Group: Andrew Lloyd Webber's producing and licensing organization. Licenses Plan-B's Evita tour and comparable titles; comparable as a licensor and producer of major Broadway IP.
- Nederlander Presentations: Large-scale presenter and producer of Broadway tours and live entertainment. Comparable to Plan-B as a touring Broadway operator, but at significantly larger scale and venue footprint.
- Broadway Across America: The largest U.S. presenter of touring Broadway productions, bringing Broadway shows to regional markets. Competes with Plan-B for the same presenter slots but operates at far greater scale with exclusive venue partnerships.
Regional players
- RWS & Associates Entertainment: Producer of Broadway-style shows, concerts, and family theatrical productions. Comparable to Plan-B in producing mid-scale touring shows for regional and family audiences.
Market position
Strengths5 records
Weaknesses5 records
Competitive moat3 records
Key risks7 records
Key highlights7 records
Customer concentration
Plan B Entertainment social profiles
Digital presencePlan B Entertainment financial estimates
Financial estimateRevenue estimate
Valuation estimate
Plan B Entertainment leadership team
Management profileNumber of profiles
Profiles1 record
Plan B Entertainment subsidiaries and ownership
Company hierarchySubsidiaries1 record
Plan B Entertainment funding detail
Funding detailFunding overview
Funding rounds
Investors
Funding detail is available on the Subscription and Enterprise plan.Contact sales →
Plan B Entertainment M&A and investment
M&A and investmentM&A
Investments
M&A and investment is available on the Subscription and Enterprise plan.Contact sales →
Frequently asked questions about Plan B Entertainment
What does Plan B Entertainment do?
Plan-B Entertainment develops, presents, and produces high-caliber theatrical events including national and regional tours of Broadway titles and original works. The company collaborates with theater presenters, performing arts centers, and concert associations to bring Broadway-caliber productions to venues across the United States, and develops customized entertainment options and original productions that meet specific venue needs.
Is Plan B Entertainment a public or private company?
Plan B Entertainment is a private company. It is classified as founder individual operated bootstrapped and is currently operating.
When was Plan B Entertainment founded?
Plan B Entertainment was founded in 2009. It employs 1 to 10 people.
Where is Plan B Entertainment based?
Plan B Entertainment is headquartered in Studio City, United States, in the North America region.
Who are Plan B Entertainment's main competitors?
Direct peers on record are Work Light Productions, NETworks Presentations, Big League Productions, Columbia Artists Theatricals, Troika Entertainment and Prather Entertainment Group. Broad incumbents are Really Useful Group, Nederlander Presentations and Broadway Across America. RWS & Associates Entertainment is listed as a regional player.
Does Plan B Entertainment have an API?
No public API is recorded for Plan B Entertainment.
What industry is Plan B Entertainment in?
Plan B Entertainment's product category is Theatrical Production Services. Its primary akta.pro industry code is MPAGABAC, Touring Theatre Productions, with a secondary code of MPAGABAA, Broadway & Commercial Theatre Productions. Its NAICS code is 711110 and its SIC code is 7900.