Code3
- Company typePrivate
- Founded2010
- HeadquartersNew York, United States
- Headcount101–250
- GTM typeB2B
- OfferingServices
Code3 firmographics
Firmographics- Name
- Code3
- Legal name
- Social Code, LLC
- Website
- https://code3.com
- Company type
- Private
- Founded year
- 2010
- Operating status
- Operating
- Headcount range
- 101–250 employees
- Ownership category
- akta.pro rank
Code3 industry classification
Industry- Product category
- Digital Marketing Services
- NAICS
- Graphic Design Services (541430)
- SIC
- Services-Advertising Agencies (7311), Services-Advertising (7310)
- akta.pro primary industry
- B2B/ABM Creative Agencies (MPAAAAAI)
- akta.pro secondary industries
- Content Production (Video, Design, Copy, Studio) (BPAFAAAF), Brand Experience (BX) & Service Design (BPAFAEAI)
Keywords
Where Code3 is headquartered
LocationHeadquarters
- HQ city
- New York
- HQ country
- United States
- HQ region
- North America
Offices1 record
Markets served
Code3 business model
Business model- GTM type
- B2B
- Offering type
- Services
- Cost components
- Personnel, Operations, Marketing or Sales, Technology or R&D
Revenue model
- Digital Marketing Agency Services: Code3 generates revenue through agency service fees, providing brands with integrated digital marketing services including paid media, commerce, and creative solutions. Revenue is derived from client engagements across connections (paid search, paid social, streaming/video, audio), commerce (Amazon DSP, retail readiness, sponsored ads), and creative services.
Pricing tiers
| Model | Billing | Price |
|---|---|---|
| Other | Multi-year contract | Custom agency engagement pricing |
Go-to-market motion1 record
Distribution channels2 records
Marketing channels6 records
Code3 product offering
Product offeringCore offering
Code3 is a B2B digital marketing agency that manages paid advertising, commerce, and creative services for consumer brands. Its offering is structured around three service pillars — Connections (media buying across paid search, paid social, streaming/video, and audio), Commerce (full-stack Amazon and retail media solutions including Amazon DSP, retail readiness, and sponsored ads), and Creative (brand strategy, influencer partnerships, content production, transcreation, and web development). The agency delivers integrated, AI-enhanced campaigns for enterprise and mid-market brands across verticals including food & beverage, retail & fashion, health & beauty, home & entertainment, and B2B lead generation.
Product overview
Code3 is a digital marketing agency operating as a three-pillar service offering: Connections (media buying across paid search, paid social, streaming/video, and audio), Commerce (Amazon and retail media solutions including Amazon DSP, retail readiness, and sponsored ads), and Creative (brand strategy, influencer partnerships, content production, and web development). The agency differentiates through AI-powered advertising optimization, integrating technology, data analytics, and creative storytelling to drive measurable business results for brands in food & beverage, retail & fashion, health & beauty, home & entertainment, and B2B/lead generation verticals.
Differentiator
Problem solved
Functional benefit
Products and services
- Connections
Quantifiable outcome
- 17.7x more attributed revenue compared to brand-produced video
- +6 more outcomes
Companies that use Code3
Customer profileNamed customers8 records
Segments6 records
Ideal customer profiles4 records
Code3 technology and API
TechnologyTechnology focussed No
API detail
- Has API
- No
- API docs
- API detail
Core technology
AI maturity
App detail
AI capability8 records
Feature1 record
Code3 partnerships and signals
Strategic signalPartnerships
One partnership is on record.
- TracercoreTracer, a collaborative analytics platform, partnered with Code3 to provide unified, real-time financial intelligence. Since implementing Tracer's technology, Code3 has accelerated core financial workflows by more than 300 percent and reduced reporting hours by 40 percent, while gaining real-time visibility into financial performance across client portfolios. This partnership reflects a broader shift among independent agencies toward unified financial intelligence systems that replace fragmented reporting with more agile, data-driven operations.
Scale indicators4 records
Recent moves6 records
Expansion highlights5 records
Code3 competitors and assessment
Company assessmentDirect peers
- PMG: PMG is an independent digital media agency offering paid search, paid social, programmatic, and commerce media services to enterprise consumer brands. Its channel mix and consumer-brand focus are directly comparable to Code3's Connections and Commerce offerings.
- Dept: Dept is a global digital agency offering creative, technology, media, and commerce services to enterprise brands. Its integrated service model and consumer-brand focus closely resemble Code3's connections/commerce/creative pillars.
- Hero Digital: Hero Digital is an independent digital customer experience and marketing agency serving enterprise consumer brands with strategy, media, creative, and technology services. Its integrated model and consumer-brand customer base align closely with Code3.
- Wpromote: Wpromote is an independent digital marketing agency providing paid media, SEO, creative, and analytics across enterprise and mid-market consumer brands. Its service portfolio and target customer profile closely mirror Code3's three-pillar model.
- Tinuiti: Tinuiti is one of the largest independent performance marketing agencies in the US, with deep Amazon and retail media capabilities and a multi-channel paid media offering closely aligned with Code3's Connections and Commerce pillars. Both serve mid-market and enterprise consumer brands.
Broad incumbents
- Razorfish: Razorfish is Publicis's digital agency focused on media, commerce, and customer experience transformation for enterprise brands. Its commerce media and creative capabilities overlap meaningfully with Code3's pillars but it operates as part of a global holding company.
- iProspect: iProspect is Dentsu's global digital performance agency offering paid search, paid social, programmatic, and commerce media. It is a direct competitor for performance marketing engagements but operates within a larger holding-company ecosystem.
- GroupM: GroupM is WPP's media investment group, operating a portfolio of agencies that buy paid search, social, and programmatic at massive scale. It competes with Code3 for enterprise brand media budgets but operates as a global holding-company incumbent rather than an independent specialist.
- Publicis Groupe: Publicis Groupe is a global advertising holding company with agencies spanning media, creative, commerce, and digital transformation. Its Leo Burnett, Saatchi, and Digitas networks all overlap with Code3's offerings, but at far broader scale.
- Jellyfish: Jellyfish is part of the Brandtech Group and provides media, creative, and technology services to global brands across paid search, social, and programmatic. It competes for enterprise brand media and creative budgets but operates within a larger international group.
Market position
Strengths5 records
Weaknesses5 records
Competitive moat5 records
Key risks6 records
Key highlights7 records
Customer concentration
Code3 social profiles
Digital presenceCode3 financial estimates
Financial estimateRevenue estimate
Valuation estimate
Code3 leadership team
Management profileNumber of profiles
Profiles4 records
Code3 funding detail
Funding detailFunding overview
Funding rounds
Investors
Funding detail is available on the Subscription and Enterprise plan.Contact sales →
Code3 M&A and investment
M&A and investmentM&A2 records
Investments
M&A and investment is available on the Subscription and Enterprise plan.Contact sales →
Frequently asked questions about Code3
What does Code3 do?
Code3 is a B2B digital marketing agency that manages paid advertising, commerce, and creative services for consumer brands. Its offering is structured around three service pillars — Connections (media buying across paid search, paid social, streaming/video, and audio), Commerce (full-stack Amazon and retail media solutions including Amazon DSP, retail readiness, and sponsored ads), and Creative (brand strategy, influencer partnerships, content production, transcreation, and web development). The agency delivers integrated, AI-enhanced campaigns for enterprise and mid-market brands across verticals including food & beverage, retail & fashion, health & beauty, home & entertainment, and B2B lead generation.
When was Code3 founded?
Code3 was founded in 2010. It employs 101 to 250 people.
Where is Code3 based?
Code3 is headquartered in New York, United States, in the North America region.
How does Code3 make money?
One revenue line is on record: digital Marketing Agency Services.
Who are Code3's main competitors?
Direct peers on record are PMG, Dept, Hero Digital, Wpromote and Tinuiti. Broad incumbents are Razorfish, iProspect, GroupM, Publicis Groupe and Jellyfish.
Does Code3 have an API?
No public API is recorded for Code3.
What industry is Code3 in?
Code3's product category is Digital Marketing Services. Its primary akta.pro industry code is MPAAAAAI, B2B/ABM Creative Agencies, with a secondary code of BPAFAAAF, Content Production (Video, Design, Copy, Studio). Its NAICS code is 541430 and its SIC code is 7311.