Signoria
Signoria Creation Limited is a Jaipur-based women's ethnic wear manufacturer and direct-to-consumer retailer, founded in 2019, producing in-house kurtas, kurta sets, co-ord sets, and dresses using traditional block printing and embroidery techniques, selling pan-India via Shopify D2C and B2B to fashion brands.
- Company typePrivate
- Founded2019
- HeadquartersJaipur, India
- Headcount11–50
- GTM typeB2B and B2C
- OfferingHardware or Manufacturing
What Signoria does
Signoria Creation Limited is a Jaipur, Rajasthan-based women's ethnic wear manufacturer and retailer founded in 2019. The company designs and produces in-house at its Jaipur studio, specializing in traditional techniques including block printing, machine and hand embroidery, gotta patti work, hand-painted fabrics, and use of hand-woven materials such as cotton voiles, cambrics, silk chiffons, and georgettes. Its product portfolio spans five core categories: Kurta Dupatta Sets (₹749–₹1,799), Kurta Sets (₹500–₹1,450), Kurtis & Tops (₹670–₹1,529), Co-Ord Sets (~₹1,699), and Dresses (₹999–₹1,980), all priced in Indian rupees. The corporate structure includes the parent Signoria Creation Limited plus two wholly-owned subsidiaries — Signoria Prints Private Limited and Herble Prints Private Limited — handling upstream printing operations.
The company operates a hybrid go-to-market combining direct-to-consumer e-commerce via its Shopify-powered storefront (signoria.in) with B2B manufacturing for top Indian fashion brands and retailers. D2C distribution is pan-India through courier partnerships with Ecom Express and Delhivery, with order tracking via ShipRocket. Payment options include Cash on Delivery (capped at ₹10,000 for selected pin codes) and prepaid, with free shipping and frequent promotional discounts (e.g., FLAT Rs. 500 OFF, Buy 3 Get Extra 10% OFF). Brand awareness is driven primarily through organic social channels (Facebook, Instagram, Pinterest, YouTube).
As of the most recent reporting, Signoria has 11-50 employees and has filed a Draft Red Herring Prospectus, Red Herring Prospectus, and final Prospectus with SEBI, positioning itself for an Indian public listing. The company is led by Managing Director Vasu Dev Agarwal, with Director Mohit Agarwal, Whole-time Director Babita Agarwal, and Independent Directors Harsha Tinker and Pratibha Soni on the board. There is a notable data discrepancy: the input includes financial figures showing trillions of dollars in revenue, which is internally inconsistent with the company's actual scale of operations; these figures should be treated as data errors and are not reflected in this analysis.
Signoria firmographics
Firmographics- Name
- Signoria
- Legal name
- Signoria Creation Limited
- Website
- https://signoria.in
- Company type
- Private
- Founded year
- 2019
- Operating status
- Operating
- Headcount range
- 11–50 employees
- Short description
- Signoria Creation Limited is a Jaipur-based women's ethnic wear manufacturer and direct-to-consumer retailer, founded in 2019, producing in-house kurtas, kurta sets, co-ord sets, and dresses using traditional block printing and embroidery techniques, selling pan-India via Shopify D2C and B2B to fashion brands.
- Ownership category
- akta.pro rank
Signoria industry classification
Industry- Product category
- Women's Ethnic Apparel Manufacturing
- NAICS
- Apparel Manufacturing (315), Cut and Sew Apparel Manufacturing (3152)
- SIC
- Apparel & Other Finishd Prods Of Fabrics & Similar Matl (2300)
- akta.pro primary industry
- Luxury & Couture / Small-Batch Cut & Sew (IMAOAEAL)
- akta.pro secondary industries
- Tops & Shirts Cut & Sew (T-Shirts/Shirts/Blouses) (IMAOAEAE), Scarves/Shawls/Winter Neckwear Manufacturing (IMAOAFAD), Custom Printing & Decoration Services (Screen Print, Embroidery, Laser) (BPAFAMAL)
Keywords
Where Signoria is headquartered
LocationHeadquarters
- HQ city
- Jaipur
- HQ country
- India
- HQ region
- Asia
Offices2 records
Markets served
Signoria business model
Business model- GTM type
- B2B and B2C
- Offering type
- Hardware or Manufacturing
- Cost components
- Supply Chain, Operations, Personnel, Marketing or Sales, Technology or R&D
Revenue model
- Direct Product Sales: One-time product sales through e-commerce website. The company manufactures and sells ethnicwear directly to consumers through its Shopify-powered online store. Products include Kurta sets, Kurtis, Dresses, and Co-ord sets priced from approximately ₹749 to ₹1,980.
Pricing tiers
| Model | Billing | Price |
|---|---|---|
| Unit Pricing | Pay-as-you-go | Kurta Sets - Price range ₹500 to ₹1,450 |
| Unit Pricing | Pay-as-you-go | Kurta Dupatta Sets - Price range ₹749 to ₹1,799 |
| Unit Pricing | Pay-as-you-go | Kurtis & Tops - Price range approximately ₹670 to ₹1,529 |
| Unit Pricing | Pay-as-you-go | Co-ord Sets - Price range approximately ₹1,699 |
| Unit Pricing | Pay-as-you-go | Dresses - Price range approximately ₹999 to ₹1,980 |
Go-to-market motion1 record
Distribution channels1 record
Marketing channels5 records
Signoria product offering
Product offeringCore offering
Signoria designs and manufactures women's ethnic garments in-house at its Jaipur studio and sells them directly to consumers through its own Shopify-powered online store, with product categories including Kurta Dupatta Sets, Kurta Sets, Kurtis & Tops, Co-Ord Sets, and Dresses. The company also manufactures block-printed garments on a B2B basis for top fashion brands and retailers across India, using traditional techniques such as block printing, machine/computer/hand embroidery, gotta patti, hand-painted fabrics, and hand-woven materials.
Product overview
Signoria is a single-brand ethnic women's fashion manufacturer and retailer offering a focused portfolio of ready-made ethnic garments. The product line comprises five core product categories: Kurta Dupatta Sets (kurta with matching dupatta and trousers), Kurta Sets (kurta with trousers), Kurtis & Tops (standalone tops and kurtis), Co-Ord Sets (coordinated tunic and trouser combinations), and Dresses (fit-and-flare, midi, and jacket-style ethnic dresses). The company operates through three entities: the parent Signoria Creation Limited, plus two subsidiaries Signoria Prints Private Limited and Herble Prints Private Limited for manufacturing operations. All products are designed and manufactured in-house at their Jaipur studio, utilizing traditional techniques including block printing, Gotta Patti embroidery, hand embroidery, and machine embroidery on natural fabrics like pure cotton, voiles, cambrics, silk chiffons, and georgettes. The company sells directly to consumers via their e-commerce platform and to other fashion brands and retailers through B2B channels.
Differentiator
Problem solved
Functional benefit
Products and services
- Kurta Dupatta Sets Women's ethnic wear sets consisting of a kurta (tunic) paired with a matching dupatta (scarf) and often trousers. Made from pure cotton fabrics and featuring block prints, Gotta Patti embroidery, and ethnic motifs. Sold directly to consumers through the signoria.in e-commerce store.
- Kurta Sets Complete women's kurta outfits paired with trousers, featuring cotton printed fabrics, straight cuts, and floral or ethnic motif designs. Includes variations such as V-neck styles with embroidery details. Priced up to ₹1,450 and sold via signoria.in.
- Kurtis & Tops Women's standalone tops and kurtis crafted from cotton with embroidered or printed designs. Features include round necklines, three-quarter sleeves, and regular-fit silhouettes. Priced approximately ₹670 to ₹1,529 and sold via signoria.in.
- Co-Ord Sets Coordinated women's clothing sets including tunic and trouser combinations, often featuring bell sleeves, V-neck designs, and matching prints for a coordinated look. Priced up to approximately ₹1,699 and sold via signoria.in.
- Dresses Women's ethnic dresses including fit-and-flare midi dresses, kurta dresses with jackets, and floral printed cotton dresses. Feature various sleeve styles, tiered hems, and coordinated jacket overlays. Priced approximately ₹999 to ₹1,980 and sold via signoria.in.
Companies that use Signoria
Customer profileNamed customers1 record
Segments2 records
Ideal customer profiles2 records
Signoria technology and API
TechnologyTechnology focussed No
API detail
- Has API
- No
- API docs
- API detail
Core technology
AI maturity
App detail
Feature5 records
Signoria partnerships and signals
Strategic signalPartnerships
Four partnerships are on record, tiered operational.
- EcomoperationalCourier partner for shipping products within India. Products are fully insured during shipping.
- DelhiveryoperationalCourier partner for shipping products within India. Products are fully insured during shipping.
- ShipRocketoperationalOrder tracking integration through ShipRocket platform (signoria.shiprocket.co) for real-time shipment tracking.
- ShopifyoperationalE-commerce platform powering the signoria.in online store. Provides payment processing and storefront infrastructure.
Scale indicators3 records
Recent moves8 records
Expansion highlights5 records
Signoria competitors and assessment
Company assessmentDirect peers
- W for Woman: TCNS Clothing-owned ethnic wear brand offering kurtas, suits, and indo-western styles. Comparable on women's ethnic wear focus, contemporary-traditional positioning, and pan-India DTC plus offline retail mix.
- Aurelia (TCNS Clothing): TCNS-owned contemporary ethnic wear brand targeting working women with kurtas, kurtis, and co-ord sets. Closely matches Signoria's product mix (kurtis, co-ord sets, dresses) and accessible price band.
- Okhai: Artisan-led women's ethnic wear brand specializing in hand block prints, hand embroidery, and craft-based apparel from Gujarat. Closely comparable to Signoria on craft technique, Jaipur/Gujarat artisan sourcing, and DTC e-commerce model.
- Global Desi: TCNS-owned indo-western fusion brand offering printed kurtas, tunics, and dresses. Comparable on print-led design language, women-only positioning, and DTC plus offline retail.
- AND (Anita Dongre): Design-led Indian women's ethnic and contemporary wear brand. Comparable on women-focused ethnic apparel and craft-driven design DNA, though operating at a higher price tier than Signoria.
- Biba Apparel: Largest Indian women's ethnic wear brand operating across kurtas, suits, and bottomwear with both retail stores and e-commerce. Directly comparable to Signoria on product category (women's ethnic wear), price positioning (mid-market), and dual DTC/wholesale distribution, though at significantly larger scale.
Emerging players
- Tjori: Handcrafted Indian apparel and lifestyle brand with a focus on artisanal textiles and traditional techniques. Comparable on craft-led DTC positioning and small-batch hand-made production ethos.
- Karagiri: D2C Indian ethnic wear brand with strong block-print and handloom focus, selling kurtas, dupattas, and suits online. Comparable on craft authenticity and DTC channel mix, though smaller in scale.
- Suta: D2C women's ethnic and fusion wear brand emphasizing handcrafted, slow-fashion production. Comparable on craft-first positioning, women-focused ethnic wear, and DTC-first distribution.
Broad incumbents
- Libas: Established Indian ethnic wear brand with broad kurtas, suits, and indo-western portfolio sold via retail and e-commerce. Comparable on product category and price band, with much wider scale and offline footprint.
Market position
Strengths4 records
Weaknesses4 records
Competitive moat4 records
Key risks5 records
Key highlights6 records
Customer concentration
Signoria social profiles
Digital presenceSignoria financial estimates
Financial estimateRevenue estimate
Valuation estimate
Signoria leadership team
Management profileNumber of profiles
Profiles5 records
Signoria subsidiaries and ownership
Company hierarchySubsidiaries2 records
Signoria funding detail
Funding detailFunding overview
Funding rounds
Investors
Funding detail is available on the Subscription and Enterprise plan.Contact sales →
Signoria M&A and investment
M&A and investmentM&A
Investments
M&A and investment is available on the Subscription and Enterprise plan.Contact sales →
Frequently asked questions about Signoria
What does Signoria do?
Signoria designs and manufactures women's ethnic garments in-house at its Jaipur studio and sells them directly to consumers through its own Shopify-powered online store, with product categories including Kurta Dupatta Sets, Kurta Sets, Kurtis & Tops, Co-Ord Sets, and Dresses. The company also manufactures block-printed garments on a B2B basis for top fashion brands and retailers across India, using traditional techniques such as block printing, machine/computer/hand embroidery, gotta patti, hand-painted fabrics, and hand-woven materials.
Is Signoria a public or private company?
Signoria is a private company. It is classified as public and is currently operating.
When was Signoria founded?
Signoria was founded in 2019. It employs 11 to 50 people.
Where is Signoria based?
Signoria is headquartered in Jaipur, India, in the Asia region.
How does Signoria make money?
One revenue line is on record: direct Product Sales.
Who are Signoria's main competitors?
Direct peers on record are W for Woman, Aurelia (TCNS Clothing), Okhai, Global Desi, AND (Anita Dongre) and Biba Apparel. Emerging players are Tjori, Karagiri and Suta. Libas is listed as a broad incumbent.
Does Signoria have an API?
No public API is recorded for Signoria.
What industry is Signoria in?
Signoria's product category is Women's Ethnic Apparel Manufacturing. Its primary akta.pro industry code is IMAOAEAL, Luxury & Couture / Small-Batch Cut & Sew, with a secondary code of IMAOAEAE, Tops & Shirts Cut & Sew (T-Shirts/Shirts/Blouses). Its NAICS code is 315 and its SIC code is 2300.