What Concierge Choice Physicians does

Concierge Choice Physicians (CCP), founded in 2005 and headquartered in Rockville Centre, New York, is a privately held healthcare services firm that enables medical practices and health systems to launch concierge and membership-based care programs. The company serves a dual customer base: solo and independent physicians seeking relief from insurance-volume economics, and large medical groups and health systems looking for a new recurring revenue stream and a physician-retention lever. Per its own positioning, CCP has consulted with and supported more than 1,000 practices nationally and now operates across nearly 30 U.S. states, with presence also reported in the United Kingdom; its named customers include Weill Cornell Medicine, Medical Clinic of Houston, Saint John's Physician Partners, Heart Specialists of Sarasota, and Cascade Internal Medicine Specialists.

CCP's core offerings are operating-model products, not deep-technology platforms: Hybrid Choice, a blended membership program that lets physicians offer optional concierge services while continuing to accept insurance and Medicare; FullFlex, a limited-panel full concierge model; Transitional, a migration path for practices moving to membership medicine; and Pediatric Choice for pediatric practices. Supporting infrastructure includes Motivated Mondays (an online member-engagement program), practice implementation services led by a dedicated Senior Director of Implementation, a VP of Client Accounting Relations for membership billing, and a VP of Physician Marketing for member acquisition, with the firm also running a patient-facing "Find a Doctor" directory and a Becker's Hospital Review thought-leadership channel.

CCP earns revenue through two streams: annual patient membership fees (typically $1,800 to $10,000+ per patient depending on market and program) routed through the practice infrastructure it manages, and practice support / consulting services paid by physician practices and health systems to design and operate the program. The go-to-market combines enterprise field sales to health systems with practice-level direct sales to individual physicians, amplified through PR around new physician enrolments, symposia, and sponsored content in healthcare industry publications. The firm is founder/management-led (Managing Partner Wayne Lipton, CEO Keith Elgart), has no disclosed institutional funding, and has executed one material acquisition (Private Practice Direct, July 2019), which broadened its footprint and added a direct primary care offering.

Name

Concierge Choice Physicians

Legal name

Concierge Choice Physicians

Website

https://ccpmd.com

Company type

Private

Founded year

2005

Operating status

Operating

Headcount range

11–50 employees

Short description

Concierge Choice Physicians, founded in 2005 and based in Rockville Centre, NY, enables solo physicians, specialty practices, and health systems to launch Hybrid Choice, FullFlex, and related concierge membership programs, serving more than 1,000 practices across nearly 30 U.S. states.

Ownership category

akta.pro rank

Product category

Concierge Medicine Program Services

SIC

Services-Misc Health & Allied Services, Nec (8090)

akta.pro primary industry

Specialty CCRCs (e.g., Memory-Care-Focused, Veteran-Focused) (HLADAEAK)

Keywords

• Concierge medicine programs
• Hybrid membership models
• Physician practice consulting
• Membership healthcare services
• Practice transformation services

Headquarters

HQ city

Rockville Centre

HQ country

United States

HQ region

North America

Offices1 record

Markets served

GTM type

B2B

Offering type

Services

Cost components

Personnel, Marketing or Sales, Operations, Others

Revenue model

1. Membership Fees: Annual membership fees charged to patients for access to enhanced concierge services including longer appointments, same-day scheduling, direct physician contact, and personalized wellness programs. The company generates recurring revenue from membership subscriptions across its network of affiliated physicians.
2. Practice Support Services: CCP consults with and supports medical practices in implementing concierge programs, providing resources and analysis to help doctors determine whether a concierge practice is viable.

Pricing tiers

Go-to-market motion2 records

Distribution channels3 records

Marketing channels5 records

Core offering

CCP provides consulting, design, and program management services that enable physicians, medical groups, and health systems to launch and operate concierge medicine programs. Its menu includes Hybrid Choice™ (a blended model preserving traditional insurance/Medicare panels while adding an opt-in membership tier), FullFlex™ (a limited-panel, full-membership concierge model), Pediatric Choice™, and a Transitional model — supported by implementation, training, and ongoing member-management services for affiliated practices.

Product overview

Concierge Choice Physicians offers a comprehensive suite of concierge medicine programs designed for medical practices of any size. The portfolio includes Hybrid Choice™ (a blended model allowing physicians to maintain traditional practices while offering optional concierge services), FullFlex™ (a limited-panel membership model), Transitional programs, and Pediatric Choice™ for pediatric practices. These programs provide enhanced patient connectivity through longer appointments, same-day scheduling, direct physician contact, and wellness coaching, while the company's Motivated Mondays online platform supports ongoing patient engagement.

Differentiator

Problem solved

Functional benefit

Products and services

• Hybrid Choice™ A blended membership model that lets physicians offer enhanced concierge services to patients who opt in while simultaneously maintaining their traditional practice — patients are not dismissed, and physicians continue to accept insurance and Medicare. Designed for solo primary care physicians, specialists, and large medical groups that want to add a concierge tier without converting the entire panel.
• FullFlex™ A full concierge membership model that limits the size of a physician's patient panel to enable a more personalized approach to wellness, with greater connectivity, enhanced lifestyle coaching, and emotional support delivered in a relaxed, convenient practice setting.
• Transitional Program A concierge program model offered to help practices transition from a traditional practice structure to membership-based care delivery.
• Pediatric Choice™ A concierge program specifically designed for pediatric care, offering parents peace of mind with greater connectivity between doctor and parent; families can choose to join while other families may remain patients in the traditional practice.
• Practice Implementation & Support Services Consultative services in which CCP works with medical practices to assess viability of a concierge program and provides implementation resources, training, and ongoing member-management support for affiliated practices.

Quantifiable outcome

• More than 1000 practices supported nationally since 2005
• +2 more outcomes

Named customers6 records

Segments4 records

Ideal customer profiles3 records

Technology focussed No

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

Feature4 records

Partnerships

Three partnerships are on record, tiered core and major.

• Weill Cornell MedicinecoreStrategic or Co-development Partner · 28 May 2026Concierge Choice Physicians partnered with Weill Cornell Medicine to open a new primary care practice in Midtown Manhattan at 575 Lexington Avenue, introducing the Concierge Choice hybrid and full concierge care program. The facility is located within Weill Cornell Medicine's Midtown Clinical Care Center, offering patients expanded physician availability, preventive wellness services, and more personalized care through membership-based options.
• Saint John's Physician PartnersmajorStrategic or Co-development Partner · 20 October 2023Healthcare organization with multiple physicians offering Hybrid Choice concierge program. Large medical groups are the fastest growing market for CCP. A portion of membership revenue supports St. John's charitable mission.
• Private Practice DirectcoreStrategic or Co-development Partner · 16 July 2019Acquisition of Private Practice Direct, a national concierge and direct primary care service company headquartered in Alpharetta, Georgia. This acquisition expanded CCP's market to nearly 30 states and launched CCP's first official foray into direct primary care.

Scale indicators5 records

Recent moves6 records

Expansion highlights6 records

Direct peers

• MDVIP: Largest U.S. concierge medicine network, providing practices, technology, and membership infrastructure to physicians transitioning to a concierge model. Direct competitor to CCP across hybrid and full concierge programs.
• SignatureMD: Concierge medicine company that helps physicians convert to membership-based practices. Closely comparable to CCP in business model, target customer (independent physicians), and program structure.
• PartnerMD: Membership-based primary and executive health practice operator offering concierge-style services. Overlaps with CCP's premium end of the concierge market and similar subscription revenue mechanics.
• Specialdocs Consultants: Consulting and conversion firm that helps physicians move into concierge and personalized medicine models. Competes with CCP for the same independent physician customer.
• Castle Connolly Private Health Partners: Concierge medicine program affiliated with Castle Connolly's Top Doctors network, serving both individuals and physician practices. Direct peer in physician enablement and patient-facing concierge memberships.
• Concierge Medicine International: Concierge medicine consulting practice that assists physicians in launching and operating membership-based practices. Comparable niche consultancy competing for the same physician segment.

Broad incumbents

• One Medical (Amazon): Tech-enabled membership-based primary care platform now owned by Amazon. Targets a similar patient demand for personalized, on-demand care, though via owned clinics rather than physician enablement.
• Privia Health: Large physician practice management and value-based care platform serving primary care and specialty groups nationwide. Adjacent to CCP by serving similar physician customers, but with a much broader technology and risk-bearing model.
• Agilon Health: Value-based care platform partnering with primary care physicians serving Medicare patients. Broad incumbent competing for the same physician and senior-patient relationships, though via global capitation rather than membership fees.
• Oak Street Health (CVS Health): Value-based primary care provider focused on Medicare-eligible seniors, now part of CVS Health. Targets the same senior chronic-care patient demographic as CCP's concierge programs but via employed-clinic rather than independent-physician model.

Market position

Strengths4 records

Weaknesses4 records

Competitive moat3 records

Key risks6 records

Key highlights6 records

Customer concentration

• Xx.com/ConciergeChoice
• LinkedInlinkedin.com/company/conciergechoice

Revenue estimate

Valuation estimate

Number of profiles

Profiles9 records

Subsidiaries1 record

Funding overview

Funding rounds

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A1 record

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about Concierge Choice Physicians