Collaborator
Collaborator operates a digital PR and content distribution marketplace connecting advertisers with 43,000+ verified websites and 3,000+ Telegram channels worldwide for guest posting, press release distribution, and link building, serving SEO specialists, in-house marketers, and SEO/marketing agencies via a self-serve platform plus agency Master Account tier.
- Company typePrivate
- Founded2017
- HeadquartersTallinn, Estonia
- Headcount11–50
- GTM typeB2B
- OfferingDigital Commerce or Content
What Collaborator does
Collaborator (legal name Collaborator.pro) is a privately held digital PR and content distribution marketplace founded in 2017 in Ukraine. The platform connects advertisers seeking guest post placements, press release distribution, and link building with publishers monetizing websites and Telegram channels. The catalog contains 43,278+ verified websites and 3,165+ Telegram channels across 151 countries and 52 languages, organized into 40+ niches with 70+ filtering parameters.
The underlying technology combines a two-sided marketplace with multiple integrations: official Ahrefs and Serpstat integrations for SEO metrics, a REST/JSON API for workflow automation, AI-powered keyword filtering in the catalog (launched March 2026), and the Collaborator Link Assistant Chrome extension for backlink and price monitoring. Supply-side verification uses Google Analytics and Google Search Console data on 8,500+ and 6,500+ websites respectively to authenticate traffic claims. Distribution is hybrid: self-serve marketplace product-led growth for SMB and individual advertisers, combined with an Agency Master Account tier offering dedicated account management, multi-currency infrastructure, and branded client reports.
Revenue is generated through three streams: a 15% commission on publisher transactions, a 2.5% agency commission on Master Account placements, and top-up wallet funding from advertisers (cards, PayPal, USDT, wire, Payoneer). Customer segments span SEO specialists, in-house marketers, marketing and SEO agencies (primary), and website owners plus Telegram channel administrators (supply side). The company operates with 11–50 employees and has accumulated G2, TechBehemoths, DesignRush, Crozdesk, and SoftwareSuggest recognition between 2024 and 2026.
Collaborator firmographics
Firmographics- Name
- Collaborator
- Legal name
- Collaborator.pro
- Website
- https://collaborator.pro
- Company type
- Private
- Founded year
- 2017
- Operating status
- Operating
- Headcount range
- 11–50 employees
- Short description
- Collaborator operates a digital PR and content distribution marketplace connecting advertisers with 43,000+ verified websites and 3,000+ Telegram channels worldwide for guest posting, press release distribution, and link building, serving SEO specialists, in-house marketers, and SEO/marketing agencies via a self-serve platform plus agency Master Account tier.
- Ownership category
- akta.pro rank
Collaborator industry classification
Industry- Product category
- Digital PR Marketplace
- NAICS
- Advertising Agencies (541810), Media Buying Agencies (541830), Media Representatives (54184)
- SIC
- Services-Advertising (7310), Services-Advertising Agencies (7311)
- akta.pro primary industry
- Affiliate & Partner Marketing (Performance Partnerships) (BPAFACAE)
- akta.pro secondary industries
- Creator Commerce & Affiliate Monetization Platforms (MPACAFAF), Affiliate & Performance Creator Programs (BPAFAHAG), Affiliate Marketing & Partner Networks (BPAMALAI)
Keywords
Where Collaborator is headquartered
LocationHeadquarters
- HQ city
- Tallinn
- HQ country
- Estonia
- HQ region
- Europe
Offices1 record
Markets served
Collaborator business model
Business model- GTM type
- B2B
- Offering type
- Digital Commerce or Content
- Cost components
- Technology or R&D, Marketing or Sales, Personnel, Operations, Infrastructure
Revenue model
- Publisher Commission (Marketplace Transaction Fee): Platform charges publishers a 15% commission fee on completed transactions when they publish guest posts or ads. This is the primary revenue stream from the marketplace transaction model.
- Agency Commission: Agencies using Master Account pay a 2.5% commission on content placement through their managed accounts, with additional low deposit fees.
Pricing tiers
| Model | Billing | Price |
|---|---|---|
| Transaction based/ take rate | Pay-as-you-go | Publisher commission rate |
| Subscription | Pay-as-you-go | Agency Master Account pricing |
| Unit Pricing | Pay-as-you-go | Advertiser placement pricing |
Go-to-market motion3 records
Distribution channels3 records
Marketing channels7 records
Collaborator product offering
Product offeringCore offering
Collaborator is a self-serve digital PR and link building marketplace that connects advertisers (businesses, SEO professionals, agencies) with publishers (website owners and Telegram channel administrators). Advertisers browse a catalog of 43,000+ verified websites and 3,000+ Telegram channels to purchase guest post placements, press releases, and advertising slots, while publishers monetize their inventory. The platform charges publishers a 15% commission on completed transactions and offers agency-specific Master Account tools.
Product overview
Collaborator is a digital PR and content distribution marketplace structured as a unified platform with multiple integrated modules and tools. The core offering is the Collaborator Marketplace — a platform connecting advertisers with 43,278+ verified websites and 3,165+ Telegram channels for guest post placements, press releases, and link building. Adjacent core services include the Advertising on Websites module, the Telegram Advertising Platform, Website Monetization for Publishers, and Telegram Channel Monetization. The platform also offers a Master Account (Agency Solution) for team management, a REST API product for workflow automation, the Collaborator Link Assistant Chrome extension for backlink monitoring and price checking, a suite of free SEO tools (Bulk URL Checker, Domain Availability Checker, Free Backlink Checker, Google Snippet Generator, SEO Checklist), an Affiliate Program, and an SEO Podcasts and Webinars educational content channel. All components share the same marketplace infrastructure and user accounts.
Differentiator
Problem solved
Functional benefit
Products and services
- Collaborator Marketplace Core two-sided digital PR and content distribution marketplace connecting advertisers with 43,278+ verified websites and 3,165+ Telegram channels for guest post placements, press releases, and link building, with transparent pricing, SEO metrics, and guarantee contracts.
- Advertising on Websites Advertiser service to submit guest posts on high-traffic websites for SEO, content marketing, and PR strategies, with catalog filtering by geography, website type, category, and SEO parameters (40+ filters), plus official Ahrefs and Serpstat integrations.
- Telegram Advertising Platform Platform for placing ads on 3,165+ Telegram channels with detailed analytics (subscribers, reach, engagement), reviews, and a Telegram bot for deal status notifications, with over 70% of deals finalized within 48 hours.
- Website Monetization for Publishers Service allowing website owners to monetize traffic by publishing guest posts and press releases from advertisers, with a 15% commission fee, verified advertisers, and payment via Payoneer, PayPal, and card.
- Telegram Channel Monetization Platform for Telegram channel owners to monetize channels by accepting advertising orders; requires 500+ subscribers, live audience, and non-forbidden topics, and offers a 15% commission, daily weekday payments, and Telegram bot notifications.
- Master Account (Agency Solution) Agency and team management tool providing a unified workspace for project management, employee access control, multi-currency infrastructure, branded client reports, and centralized budget management, with a 2.5% agency commission and dedicated personal support manager.
- Collaborator API REST/JSON API providing direct access to marketplace data (deals, budgets, placement opportunities) with API token authentication, enabling automation of link building, reporting, and data synchronization with external tools such as Slack, Google Sheets, Zapier, n8n, Make, Notion, ChatGPT, Claude, and BI platforms.
- Collaborator Link Assistant (Chrome Extension) Free Chrome extension for link building and backlink monitoring with two modes: Price Checker (shows placement availability and prices directly in SERPs and Ahrefs) and Link Tracker (detects backlinks on pages, shows attributes, indexation, and technical validation).
- SEO Checklist Tool Free SEO checklist tool for guiding users through SEO optimization steps.
- Bulk URL Checker Free tool for checking multiple URLs at once for link building and backlink analysis purposes.
- Domain Availability Checker Free tool for checking domain availability in bulk.
- Free Backlink Checker Free tool for checking backlinks to any website.
- Google Snippet Generator Free tool for simulating Google search result snippets.
- Guarantee Contracts Insurance function protecting advertiser links from deletion or non-indexing for 12 months, with a free 3-month guarantee included and an optional paid 1-year extension.
- Affiliate Program Partnership program offering lifetime commission on payment transactions of referred users for both advertisers and publishers.
- Instant PayPal Top-Ups Top-up feature where added funds are credited instantly to the advertiser account without waiting or extra steps, and payment details are saved for future top-ups.
- SEO Podcasts and Webinars Free online SEO educational content featuring podcast episodes and webinar recordings from industry experts covering link building, conference networking, agency growth, LinkedIn growth, and technical SEO.
Quantifiable outcome
- Over 75% of deals finalized within 48 hours
- +3 more outcomes
Companies that use Collaborator
Customer profileNamed customers7 records
Segments5 records
Ideal customer profiles4 records
Collaborator technology and API
TechnologyTechnology focussed Yes
API detail
- Has API
- Yes
- API docs
- API detail
Core technology
AI maturity
App detail
Integration14 records
AI capability4 records
Feature7 records
Collaborator partnerships and signals
Strategic signalPartnerships
One partnership is on record.
- AhrefscoreOfficial integration partnership making Collaborator the first digital PR platform to officially integrate Ahrefs metrics including Ahrefs Rank, DR, UR, and other SEO metrics directly within the marketplace catalog.
Scale indicators12 records
Recent moves7 records
Expansion highlights6 records
Collaborator competitors and assessment
Company assessmentDirect peers
- The HOTH: The HOTH is a long-standing SEO services platform offering guest posts, link outreach, and content marketing products to agencies and SMBs — a comparable buyer profile and product mix to Collaborator.
- Adsy: Adsy is a guest-post marketplace with verified publishers, transparent pricing, and DR-based filtering — a near-parallel product to Collaborator's website catalog and is frequently compared by SEO buyers.
- Stan Ventures: Stan Ventures is a link-building agency and guest-post marketplace with curated publisher lists and SEO metrics baked in, competing for the same agency and in-house SEO budgets.
- Linkhouse: Linkhouse is a Poland-based link exchange and guest-post marketplace with a similar self-serve model and pricing structure. It competes head-to-head with Collaborator for SEO-driven link building budgets in the EMEA market.
- Bazoom: Bazoom operates a guest-post and link placement marketplace across multiple regions with publisher vetting and traffic checks, mirroring Collaborator's catalog and verification approach.
- WhitePress: WhitePress is one of the largest content distribution and guest-post marketplaces in Europe, connecting advertisers with publishers across dozens of countries. It is a direct competitor to Collaborator's core marketplace offering with overlapping catalog, pricing, and agency tooling.
- FatJoe: FatJoe is a managed link-building and content placement service selling blogger outreach, niche edits, and guest posts. It targets similar SEO and agency buyers as Collaborator's Master Account tier, albeit via a more service-led model.
- PRPosting: PRPosting is a marketplace for guest posts and press release placements with a multi-country publisher catalog, directly overlapping Collaborator's guest-post and PR distribution flows.
Broad incumbents
- Cision (PR Newswire): Cision owns PR Newswire and is the global incumbent in press release distribution and earned media. It overlaps with Collaborator's press release distribution module, but operates at much larger enterprise scale with proprietary media networks.
Others
- Ahrefs: Ahrefs is Collaborator's official SEO data partner and the dominant SEO tool used by the same buyer base. While not a marketplace, Ahrefs' own content/Link Intersect features and outreach tools make it an adjacent platform that could expand into placement workflows.
Market position
Strengths5 records
Weaknesses5 records
Competitive moat5 records
Key risks6 records
Key highlights7 records
Customer concentration
Collaborator social profiles
Digital presenceCollaborator compliance and trust
Trust signalCompliance1 record
Collaborator financial estimates
Financial estimateRevenue estimate
Valuation estimate
Collaborator leadership team
Management profileNumber of profiles
Profiles3 records
Collaborator funding detail
Funding detailFunding overview
Funding rounds
Investors
Funding detail is available on the Subscription and Enterprise plan.Contact sales →
Collaborator M&A and investment
M&A and investmentM&A
Investments
M&A and investment is available on the Subscription and Enterprise plan.Contact sales →
Frequently asked questions about Collaborator
What does Collaborator do?
Collaborator is a self-serve digital PR and link building marketplace that connects advertisers (businesses, SEO professionals, agencies) with publishers (website owners and Telegram channel administrators). Advertisers browse a catalog of 43,000+ verified websites and 3,000+ Telegram channels to purchase guest post placements, press releases, and advertising slots, while publishers monetize their inventory. The platform charges publishers a 15% commission on completed transactions and offers agency-specific Master Account tools.
Is Collaborator a public or private company?
Collaborator is a private company. It is classified as founder individual operated bootstrapped and is currently operating.
When was Collaborator founded?
Collaborator was founded in 2017. It employs 11 to 50 people.
Where is Collaborator based?
Collaborator is headquartered in Tallinn, Estonia, in the Europe region.
How does Collaborator make money?
Two revenue lines are on record. Publisher Commission (Marketplace Transaction Fee) is the primary driver. The others are agency Commission.
Who are Collaborator's main competitors?
Direct peers on record are The HOTH, Adsy, Stan Ventures, Linkhouse, Bazoom, WhitePress, FatJoe and PRPosting. Cision (PR Newswire) is listed as a broad incumbent. Ahrefs is listed as an others.
Does Collaborator have an API?
Yes. REST/JSON API providing direct access to marketplace data including deal information, link building budget tracking, and placement opportunities with filtering options. Uses standard API token authentication via X-Api-Key header. Available for deal data by default for all users; catalog API access requires contacting support or booking a demo. Integrates with Slack, Google Sheets, Zapier, Make, n8n, Notion, ChatGPT, Claude, Gemini, Power BI, and Looker Studio. Developer documentation is at collaborator.pro/api/public/default/docs.
What industry is Collaborator in?
Collaborator's product category is Digital PR Marketplace. Its primary akta.pro industry code is BPAFACAE, Affiliate & Partner Marketing (Performance Partnerships), with a secondary code of MPACAFAF, Creator Commerce & Affiliate Monetization Platforms. Its NAICS code is 541810 and its SIC code is 7310.