Kabinet

What Kabinet does

Kabinet OOD (Кабинет ООД) is a privately held Bulgarian limited liability company headquartered in Sofia that operates private.kabinet.bg, an online psychotherapy and emotional-support platform directed at businesses, organizations, and institutions. End users — employees and their families — access the service via a unique corporate registration code issued by their employer under a contracted mental-health program; sessions are delivered by 25 in-house psychotherapists (and psychotherapists-in-training under supervision, plus social workers) drawn from the Bulgarian Society for Psychoanalysis and Group Analysis (BOPGA) team, in five languages (Bulgarian, English, French, German, Russian) and via browser-based video, telephone, email, or in-person consultation in Sofia. 45-minute sessions are scheduled within 48 hours of intake, weekdays 08:00–20:00, with sessions not recorded and data handled in line with GDPR.

The core technology stack is conventional and lightly differentiated: a Tilda-built public website, G Suite for internal collaboration and storage, and standard browser-based video links that require no app download. Differentiating design choices include the corporate code-gated access gateway (which keeps individual utilization invisible to the employer) and the confidentiality architecture (sessions not recorded; consultant-level data compartmentalization). The company also operates a related free-service platform, Kabinet.bg, run in partnership with BOPGA and funded by donors and corporate sponsors (A1 Bulgaria, Playtech, BNR, Dnevnik, BCause, and others), positioned as Kabinet's corporate social responsibility arm.

The business model is a B2B subscription-style sale of organizational mental-health programs to Bulgarian enterprises, augmented by a catalog of professional services (crisis intervention, group and team work, leadership supervision, organizational consulting, seminars, trainings, team-building). Pricing is not publicly disclosed; terms, frequency, and duration of consultations are set per corporate contract, and end users see no prices. To date, the company has received €25,000 in funding from Innovation Capital Fund KDA, co-financed by the European Regional Development Fund under Operational Programme 'Innovations and Competitiveness' 2014–2020 via the Fund of Funds of Bulgaria, indicating an early-stage, capital-light operating profile.

Name

Kabinet

Legal name

Kabinet OOD (Кабинет ООД)

Website

https://private.kabinet.bg

Company type

Private

Founded year

2021

Operating status

Operating

Headcount range

11–50 employees

Short description

Kabinet OOD operates private.kabinet.bg, a B2B online psychotherapy and emotional-support platform serving Bulgarian businesses, organizations, and their employees, delivered by 25 in-house psychotherapists across five languages via video, phone, email, or in-person sessions in Sofia.

Ownership category

akta.pro rank

Product category

Corporate Mental Health Services

NAICS

Offices of Mental Health Practitioners (except Physicians) (621330)

SIC

Services-Offices & Clinics Of Doctors Of Medicine (8011)

akta.pro primary industry

Psychiatry & Medication Management Platforms (HLALAEAB)

Keywords

• Corporate mental health
• Employee assistance programs
• Psychotherapy services
• Emotional support services
• Organizational wellness programs

Headquarters

HQ city

Sofia

HQ country

Bulgaria

HQ region

Europe

Offices1 record

Markets served

GTM type

B2B

Offering type

Services

Cost components

Personnel, Operations, Technology or R&D, Marketing or Sales, Infrastructure

Revenue model

1. Corporate / organizational mental-health program contracts: Primary revenue stream: private.kabinet.bg sells psychotherapy and emotional-support services to businesses, organizations, and institutions. Each subscribing organization receives a unique registration code; employees/families can then access consultations (phone, online, in-person in Sofia) under the specific terms of that program.
2. Professional services: individual, group, supervision, training, team building: Catalog of paid B2B services includes individual consulting/psychotherapy, crisis intervention, group and team work, organizational consulting, supervision for leaders/management, optimization of organizational processes, seminars, trainings, and team-building. Delivered in-person or remotely.
3. Grant / investor funding (Innovation Capital Fund, EU co-financing): Non-dilutive / equity funding supporting the platform: €25,000 from Innovation Capital Fund KDA, co-financed by the European Regional Development Fund under Operational Programme "Innovations and Competitiveness" 2014–2020, managed by the Fund of Funds of Bulgaria.
4. Donor-supported free service arm (Kabinet.bg / BOPGA): Free psychotherapy and emotional support for vulnerable groups is funded through donations and partner sponsors (e.g., A1 Bulgaria, Playtech, BNR, Dnevnik, BCause, BWF, Glas Foundation, The Wake Up Foundation, etc.). This is presented as a CSR/social-responsibility program of the company.

Pricing tiers

Go-to-market motion2 records

Distribution channels4 records

Marketing channels5 records

Core offering

Kabinet OOD sells psychotherapy and emotional-support services primarily to businesses, organizations, and institutions through corporate mental-health program contracts. Subscribing organizations receive a unique registration code that their employees and families use to access 45-minute confidential consultations delivered by 25 BOPGA-affiliated psychotherapists via phone, browser-based video link, email, or in-person in Sofia, in Bulgarian, English, French, German, or Russian. The company also provides related professional services (crisis intervention, group and team work, leadership supervision, organizational consulting, seminars, trainings, team-building) and operates a parallel free-service arm (Kabinet.bg) for vulnerable groups as a CSR initiative.

Differentiator

Problem solved

Functional benefit

Brands

• Private.kabinet.bg: Corporate-facing online psychotherapy and emotional support platform for businesses, organizations, and institutions, managed by Kabinet OOD.
• Kabinet.bg

Products and services

• Corporate Mental Health Program (private.kabinet.bg) B2B subscription-style mental-health program sold to businesses, organizations and institutions. Each subscribing organization receives a unique registration code that employees and their families quote to access 45-minute confidential consultations via phone, browser-based video, email or in-person in Sofia, in Bulgarian, English, French, German or Russian; the program covers a broad spectrum of issues including burnout, anxiety and depression, trauma and loss, gender and sexuality, eating disorders, addictions, and child/adolescent problems.
• Individual Psychotherapy & Consulting One-on-one psychotherapy and emotional-support sessions delivered by professional psychotherapists (and psychotherapists-in-training under supervision, plus social workers) from the Kabinet OOD / BOPGA team, conducted online, by phone, by email, or in-person in Sofia for 45 minutes, addressing personal and professional challenges.
• Crisis Intervention Time-critical psycho-social support delivered through the private.kabinet.bg platform (phone, online or in-person) for individuals and organizations facing acute crisis situations, with rapid scheduling within 48 hours of intake.
• Group Therapy & Team Sessions Group and team-format psychotherapy sessions conducted via virtual meeting rooms and chat or in-person, supporting teams and groups within client organizations through shared therapeutic work.
• Leadership Supervision & Organizational Consulting Supervision for leaders and management, organizational consulting, and optimization of organizational and management processes, delivered to businesses, organizations and institutions by the Kabinet / BOPGA consultant team.
• Seminars, Trainings & Team-Building Catalogue of paid seminars, professional trainings and team-building programs delivered in-person or remotely to client organizations as part of Kabinet's B2B professional services portfolio.
• Free Psychotherapy & Emotional Support (Kabinet.bg CSR arm) Free psychotherapy and emotional-support service delivered via the related Kabinet.bg platform (operated by partner society BOPGA and funded by donors and sponsors such as A1 Bulgaria, Playtech, BNR, Dnevnik, BCause, BWF, Glas Foundation, The Wake Up Foundation) for vulnerable groups and people who cannot otherwise afford professional help.

Quantifiable outcome

• Team experience covers more than 250 therapy hours and 6 group sessions with patients per week.
• +1 more outcomes

Segments3 records

Ideal customer profiles2 records

Technology focussed No

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

Integration3 records

Feature4 records

Partnerships

26 partnerships are on record, tiered flagship / core partner, major academic partner, academic / training partner, professional standards body, european professional standards body, european professional partner, academic partner, csr / community partner, major corporate sponsor / media partner, corporate sponsor, major media partner, media partner, csr / donor intermediary, donor / community partner, community partner, european community partner, professional partner and local community partner.

• Bulgarian Society for Psychoanalysis and Group Analysis (Българско общество по психоанализа и групова анализа / BOPGA)flagship / core partnerStrategic or Co-development PartnerBOPGA is described as the educational tradition, training, practice and professional ethical standards backbone of Kabinet's consultant team. Founded in 2013, BOPGA is a Bulgarian NGO working in the public interest, a member of the European Association for Psychotherapy (EAP), and works in close collaboration with Sigmund Freud University Vienna and the Psychoanalytic Seminar Innsbruck (PSI). The Za-nas page states the consultants are from the team of BOPGA and follow its Ethical Code. BOPGA also operates the related free Kabinet.bg platform.
• Sigmund Freud University Vienna (SFU Vienna)major academic partnerStrategic or Co-development PartnerSFU Vienna works in partnership with BOPGA; Kabinet applies and promotes standards of professional competence aligned with SFU/BOPGA/BAP/EAP. International lecturers from SFU teach in BOPGA training programs.
• Psychoanalytic Seminar Innsbruck (PSI Innsbruck)academic / training partnerStrategic or Co-development PartnerPSI Innsbruck collaborates with BOPGA on training and educational programs; internationally recognized psychotherapists and lecturers teach in BOPGA programs.
• Bulgarian Association for Psychotherapy (Българска асоциация по психотерапия / BAP)professional standards bodyOthersKabinet applies and promotes professional competence standards aligned with BAP, the Bulgarian standards body for psychotherapist training, practice and supervision.
• European Association for Psychotherapy (EAP)european professional standards bodyOthersKabinet aligns its practice with EAP standards and ethics; BOPGA is itself a member of EAP.
• European Confederation of Psychoanalytic Psychotherapies (ECPP)european professional partnerOthersListed as a partner organization alongside BOPGA, EAP, SFU Vienna and PSI Innsbruck.
• University of National and World Economy (NBU / УНСС)academic partnerStrategic or Co-development PartnerListed as a partner of the Kabinet / BOPGA network on the Za-nas page.
• The Wake Up Foundationcsr / community partnerGTM or Marketing PartnerListed as a partner supporting the Kabinet/BOPGA free-service and CSR activities.
• A1 Bulgaria (A1)major corporate sponsor / media partnerGTM or Marketing PartnerTelecom operator A1 Bulgaria is listed as a sponsor/partner of the related Kabinet.bg free-psychotherapy platform, providing corporate co-branding and reach.
• Playtechcorporate sponsorGTM or Marketing PartnerPlaytech is listed as a sponsor/partner of Kabinet.bg's free-psychotherapy program for vulnerable groups.
• Bulgarian National Radio (BNR)major media partnerGTM or Marketing PartnerBNR is listed as a partner of Kabinet.bg / BOPGA, supporting awareness for the free psychotherapy and emotional-support service.
• Dnevnikmedia partnerGTM or Marketing PartnerDnevnik is listed as a media partner of Kabinet.bg / BOPGA.
• BCause Foundationcsr / donor intermediaryGTM or Marketing PartnerBCause is listed as a partner supporting Kabinet.bg's free psychotherapy program for vulnerable groups.
• Bulgarian Women's Fund (BWF / Български фонд за жените)donor / community partnerGTM or Marketing PartnerListed as a partner of the Kabinet.bg free-service platform run by BOPGA.
• Glas Foundationdonor / community partnerGTM or Marketing PartnerListed as a partner of the Kabinet.bg free-service platform run by BOPGA.
• Charities Aid Foundation (CAF)donor / community partnerGTM or Marketing PartnerListed as a partner of the Kabinet.bg free-service platform run by BOPGA.
• Bilitis Resource Center Foundation (LGBTQ+ organization)community partnerGTM or Marketing PartnerListed as a partner of the Kabinet.bg free-service platform run by BOPGA, supporting outreach to LGBTQ+ communities.
• ILGA-Europeeuropean community partnerGTM or Marketing PartnerILGA-Europe is listed as a partner of the Kabinet.bg free-service platform run by BOPGA.
• The Social Teahouse (thesocialteahouse.bg)community partnerGTM or Marketing PartnerListed as a partner of the Kabinet.bg free-service platform run by BOPGA.
• Credo Bonum Foundationdonor / community partnerGTM or Marketing PartnerListed as a partner of the Kabinet.bg free-service platform run by BOPGA.
• Bulgarian Psychological Society (BPS)professional partnerOthersListed as a partner of the Kabinet.bg free-service platform run by BOPGA.
• Community Board Bulgaria / TELUS International Bulgariacorporate sponsorGTM or Marketing PartnerListed as a partner/sponsor of the Kabinet.bg free-service platform run by BOPGA.
• AEJ Bulgaria (Association of European Journalists – Bulgaria)media partnerGTM or Marketing PartnerListed as a partner of the Kabinet.bg free-service platform run by BOPGA.
• People of Sofiacommunity partnerGTM or Marketing PartnerListed as a partner of the Kabinet.bg free-service platform run by BOPGA.
• Ovcha Kupel Municipality / Districtlocal community partnerGTM or Marketing PartnerListed as a partner of the Kabinet network on the Za-nas page.
• Toplocentrala (Топлоцентрала) — independent urban cultural centercommunity partnerGTM or Marketing PartnerListed as a partner of the Kabinet network on the Za-nas page.

Scale indicators6 records

Recent moves6 records

Expansion highlights5 records

Broad incumbents

• Spring Health: Employer-sponsored mental-health platform offering therapy, coaching, and medication management via a code-gated access model. Highly comparable to private.kabinet.bg's corporate unique-code access architecture and B2B GTM.
• Modern Health: Global B2B mental-health and EAP platform serving employers with multilingual therapy, coaching, and digital tools. Comparable as a direct B2B corporate mental-health subscription model, though at vastly larger scale and broader geographic footprint than Kabinet.
• Calm Business: B2B arm of the Calm meditation and sleep app, sold as an employee benefit to enterprises. Adjacent peer — competes for the same corporate wellness budget but offers self-help content rather than live psychotherapy.
• Lyra Health: Enterprise mental-health benefit platform combining in-person and virtual therapy with coaching and self-serve content. Comparable to Kabinet in selling psychotherapy access to employer clients under contract, but with a fully proprietary tech stack and US scale.
• Telus Health (Employee Assistance Programs): Large global EAP and corporate wellbeing provider with multilingual, multi-geography delivery to enterprise clients. Comparable in serving employer-sponsored mental-health programs at scale, and specifically relevant given the existing Kabinet.bg/TELUS International Bulgaria co-branding relationship.
• Headspace (Ginger): Combined meditation/coaching/therapy platform sold primarily B2B to employers and health plans. Comparable in selling mental-health benefits to enterprises, though anchored in self-help content plus on-demand coaching rather than licensed psychotherapy.

Emerging players

• Wysa: AI-chat-based mental-health support sold to employers and health systems, often combined with human therapist escalation. Comparable as a workplace mental-health tool with multilingual delivery, though more digital-first than Kabinet's clinical psychotherapy model.

Direct peers

• OpenUp: European B2B mental-health platform providing online psychologists, coaches, and webinars to employees of subscribing companies, primarily in Benelux and DACH. Closest European peer in terms of workplace mental-health subscription model, multilingual delivery, and remote-first therapy.

Regional players

• ICOOR (Bulgaria/Corporate EAP): Bulgarian provider of corporate employee assistance and psychological support services to local employers. Closest direct local competitor to Kabinet in the Bulgarian corporate EAP market, though likely without Kabinet's BOPGA/SFU Vienna academic affiliation.
• Oliva (formerly Lyphe): Online therapy and corporate wellbeing provider operating across multiple European geographies. Comparable as a multilingual B2B digital therapy provider targeting employers, though serving different geographies than Kabinet.

Market position

Strengths4 records

Weaknesses4 records

Competitive moat4 records

Key risks6 records

Key highlights6 records

Customer concentration

• LinkedInlinkedin.com/company/kabinetbg

Revenue estimate

Valuation estimate

Number of profiles

Subsidiaries1 record

Funding overview

Funding rounds1 record

Investors1 record

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about Kabinet