Dekkhuset

Name

Dekkhuset

Legal name

Dekkhuset AS

Website

https://dekkhuset.no

Company type

Private

Founded year

1990

Operating status

Operating

Headcount range

1–10 employees

Ownership category

akta.pro rank

Product category

Tire Retail and Services

NAICS

Tire Dealers (441340), Tire Dealers (44134), Automotive Parts, Accessories, and Tire Retailers (4413)

SIC

Services-Automotive Repair, Services & Parking (7500), Wholesale-Motor Vehicle Supplies & New Parts (5013)

akta.pro primary industry

Retail Tire Sales & Installation (Consumer) (TLAKADAA)

akta.pro secondary industries

Tire, Wheel-End & Alignment Service (HD-Specific) (TLAKABAM), Specialty Tires (OTR, Industrial, Agricultural, Mining, Aviation, Marine) (TLAKADAJ), Mobile Tire Service & Emergency Roadside (On-Site) (TLAKADAC)

Keywords

• Tire retail services
• Wheel rim sales
• Tire storage hotel
• Roadside tire assistance
• Automotive tire fitting

Headquarters

HQ city

Alversund

HQ country

Norway

HQ region

Europe

Offices1 record

Markets served

GTM type

B2C

Offering type

Services

Cost components

Personnel, Supply Chain, Operations, Marketing or Sales, Others

Revenue model

1. Tire Sales: Retail sales of tires for passenger cars, RVs, trucks, tractors, and construction equipment. One-time purchase model with competitive pricing.
2. Rim/Wheel Sales: Sales of rims (felger) for all types of tires and vehicles.
3. Tire Storage Services: Dekkhotell (tire hotel) service providing seasonal storage of customer tires. Customers pay annually for storage and seasonal tire changeover.
4. Tire Services: Tire mounting, balancing, repair (plugging to vulcanization), and chain sales for winter driving.
5. Emergency Road Service: 24/7 emergency tire service with mobile service vehicle responding to customer locations.

Pricing tiers

Go-to-market motion1 record

Distribution channels3 records

Marketing channels3 records

Core offering

Dekkhuset AS sells tires and rims (felger) for passenger cars, RVs, trucks, tractors, and construction equipment, and provides related services including tire mounting, balancing, repair (from small plugs to full vulcanization), seasonal tire storage (dekkhotell), winter chains, and 24/7 mobile emergency roadside service. All offerings are delivered through its Alversund retail location and integrated Dekkpartner online shop in the Nord-Hordaland region of Norway.

Product overview

Dekkhuset is a tire and automotive service company offering a unified portfolio of products and services. The core offerings include tires (dekk) and rims (felger) for all vehicle types, complemented by a tire hotel storage service, 24/7 roadside emergency service, tire repair (from small plugs to vulcanization), and winter chains. The company operates as a single service platform centered on tire sales and maintenance, with no separate modular products—everything is delivered through their physical service locations in Alversund, Norway.

Differentiator

Problem solved

Functional benefit

Products and services

• Dekk (Tires) Retail tires for all vehicle types including passenger cars, RVs, trucks, tractors, construction equipment, wheelbarrows, and ATVs. Mounting performed while the customer waits, with competitive pricing and broad inventory including specialist sizes for heavy agricultural and construction machinery.
• Felger (Rims)
• Utrykning 24/7 (24/7 Mobile Roadside Service)
• Dekkhotell (Tire Hotel / Seasonal Storage)
• Dekkreparasjon (Tire Repair)
• Kjetting (Winter Chains)

Segments5 records

Ideal customer profiles2 records

Technology focussed No

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

Partnerships

One partnership is on record.

• DekkpartnercoreChannel Partner/ Reseller/ DistributorDekkhuset operates as part of the Dekkpartner retail network, using the Dekkpartner brand and integrated online shop platform for e-commerce sales.

Scale indicators2 records

Recent moves1 record

Expansion highlights4 records

Regional players

• Dækbossen: Danish tire retailer offering tires, fitting and seasonal storage across Denmark — same consumer-direct tire service model as Dekkhuset, but in a different Nordic geography.
• Däckproff: Swedish tire retail chain with a service model (sales, mounting, storage, seasonal changeover) closely mirroring Dekkhuset's, though operating in Sweden rather than Norway.

Direct peers

• Meca: Norwegian automotive parts and service retailer with workshops offering tire-related services; overlaps with Dekkhuset on consumer-facing tire sales and seasonal changeovers in the Norwegian market.
• BilXtra: Norwegian automotive parts and accessories retailer that sells tires and related fitting services; competes for the same consumer tire-change customer in Norwegian local markets.
• Dekk1: Norwegian tire retail chain offering consumer and commercial tires, mounting, balancing and storage services — directly comparable in service mix and target customer to Dekkhuset, but operating at national chain scale.
• Dekkmann: Norwegian tire retail chain offering tire sales, changeover and storage across multiple outlets — directly comparable category, business model and customer to Dekkhuset.
• Vikingdekk: Norwegian tire retailer specializing in passenger and commercial tires with fitting and storage services, serving the same direct-to-consumer tire-purchase use case as Dekkhuset.

Broad incumbents

• Mekonomen: Nordic automotive service chain with broad parts and workshop offerings including tires; comparable in service-mix breadth but operates at much larger scale across multiple Nordic countries.
• Euromaster: Large European tire service and retail network covering consumer and fleet tires; comparable service portfolio to Dekkhuset (sales, mounting, storage, fleet service) but at pan-European scale.
• Continental: Global tire manufacturer and partner retailer network; comparable in tire category expertise and heavy-vehicle coverage (agriculture, commercial, passenger) that Dekkhuset also services.

Market position

Strengths5 records

Weaknesses5 records

Competitive moat3 records

Key risks6 records

Key highlights7 records

Customer concentration

• LinkedInlinkedin.com/company/dekkhuset

Compliance1 record

Revenue estimate

Valuation estimate

Number of profiles

Funding overview

Funding rounds

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about Dekkhuset