Glidian
Glidian provides prior authorization automation for healthcare providers, integrating with thousands of US payors and unifying authorizations into a single dashboard. It serves imaging centers, labs, and surgical practices and now operates within Infinx's broader revenue cycle management platform.
- Company typePrivate
- Founded2016
- HeadquartersSouth San Francisco, United States
- Headcount11–50
- GTM typeB2B
- OfferingSoftware
What Glidian does
Glidian is a healthcare technology company that provides prior authorization automation for providers, founded in 2016 and headquartered in South San Francisco. The company's core product is a unified prior authorization platform that consolidates authorizations across thousands of integrated payors into a single dashboard, eliminating the need for providers to navigate multiple payer portals, place phone calls, or send faxes. The platform supports multiple integration pathways including X12 278, HL7, CSV, and API, enabling connection to provider EHR and practice management systems. Key technical capabilities include intelligent submission and tracking that proactively flags at-risk cases and prompts users to supply information likely to improve authorization outcomes.
Glidian's business model centers on a freemium offering: prior authorization services are provided free of charge to healthcare providers (Referring Practices), as explicitly stated in the Provider Terms. Revenue is captured through the integrated Infinx revenue cycle management platform following Infinx's acquisition of Glidian in March 2025. The combined entity processes approximately 700,000 patient access transactions per month. Glidian's primary customer segments are healthcare providers — imaging centers, laboratories, and surgical/procedural practices — with particular depth in laboratory authorization workflows. The company reports 92,000+ providers on its platform, 1M+ authorizations processed annually, and coverage across all 50 US states.
The company was co-founded by Ashish Dua (CEO) and Robert Romano (COO), with a leadership team spanning product, sales, customer success, and product operations. The leadership includes Vice President of Product (Benj Kamm), Director of Sales & Business Development (Jason Lewis), Director of Customer Success (Irene Jivani), and Director of Product Operations (Sunny Sidhu). The merged Infinx-Glidian platform aims to deliver end-to-end patient access and revenue cycle automation, combining Glidian's payor integration breadth and laboratory expertise with Infinx's broader AI-driven RCM capabilities. Quantified outcomes cited by the company include throughput increases from approximately 24 authorizations per day (manual) to over 100 per day with the platform, alongside reduced denials and faster turnaround times.
Glidian firmographics
Firmographics- Name
- Glidian
- Legal name
- Glidian, Inc.
- Website
- https://glidian.com
- Company type
- Private
- Founded year
- 2016
- Operating status
- Operating
- Headcount range
- 11–50 employees
- Short description
- Glidian provides prior authorization automation for healthcare providers, integrating with thousands of US payors and unifying authorizations into a single dashboard. It serves imaging centers, labs, and surgical practices and now operates within Infinx's broader revenue cycle management platform.
- Ownership category
- akta.pro rank
Glidian industry classification
Industry- Product category
- Healthcare Prior Authorization Automation
- NAICS
- Computer Systems Design and Related Services (54151)
- SIC
- Services-Prepackaged Software (7372), Services-Computer Integrated Systems Design (7373)
- akta.pro primary industry
- Prior Authorization (ePA), Utilization Management & Coverage Verification (HLACAKAE)
- akta.pro secondary industries
- Payer-Provider Data Exchange (X12, prior auth, claims/clinical attachment) (HLACABAK), Interoperability Standards, Profiles & Implementation (HL7/FHIR/IHE) (HLACABAA)
Keywords
Where Glidian is headquartered
LocationHeadquarters
- HQ city
- South San Francisco
- HQ country
- United States
- HQ region
- North America
Offices1 record
Markets served
Glidian business model
Business model- GTM type
- B2B
- Offering type
- Software
- Cost components
- Personnel, Technology or R&D, Marketing or Sales, Operations, Infrastructure
Revenue model
- Free Provider Services: Glidian provides prior authorization services free of charge to Referring Practices. The provider terms explicitly state 'Referring Practice shall pay no fees, expenses, or other charges pursuant to this Agreement.' Revenue is generated through the broader Infinx revenue cycle management platform, where Glidian's prior authorization automation serves as a complementary capability.
- Enterprise Healthcare Technology Platform: Following the Infinx acquisition, Glidian operates as part of Infinx's AI-driven revenue cycle management platform. The combined entity processes approximately 700,000 patient access transactions per month, suggesting revenue is generated through enterprise contracts with healthcare providers for the integrated RCM platform.
Pricing tiers
| Model | Billing | Price |
|---|---|---|
| Freemium | Others | Free prior authorization services for healthcare providers |
Go-to-market motion2 records
Distribution channels2 records
Marketing channels3 records
Glidian product offering
Product offeringCore offering
Glidian provides a unified prior authorization automation platform for healthcare providers (imaging centers, labs, and surgical/procedural practices) that integrates directly with thousands of US payors via X12 278, HL7, CSV, or API. The platform consolidates all authorizations into a single dashboard, automates submission and status tracking, and pairs technology with a team of prior authorization specialists to prevent denials and accelerate patient care decisions.
Product overview
Glidian is a single, unified prior authorization automation platform for healthcare providers. The platform integrates directly with thousands of nationwide payers, consolidating all authorizations into one dashboard. Glidian supports multiple submission methods including manual entry, X12 278, HL7, CSV, and API integration. Key capabilities include intelligent submission with proactive alerts for at-risk cases, automated status tracking, and detailed reporting on denials, turnaround times, and team productivity. The platform is designed to prevent denials and cancellations by ensuring complete information submission and enabling faster authorization decisions.
Differentiator
Problem solved
Functional benefit
Products and services
- Glidian Prior Authorization Platform Unified prior authorization automation platform for US healthcare providers (imaging centers, labs, and surgical/procedural practices) that integrates directly with thousands of payors via X12 278, HL7, CSV, or API to consolidate authorizations into a single dashboard, automate submission and status tracking, prevent denials through at-risk case alerts, and provide reporting on denials, turnaround times, and team productivity.
Quantifiable outcome
- Authorization throughput increased from ~24 per day (manual average) to 100+ per day with Glidian
- +3 more outcomes
Companies that use Glidian
Customer profileNamed customers1 record
Segments2 records
Ideal customer profiles1 record
Glidian technology and API
TechnologyTechnology focussed Yes
API detail
- Has API
- Yes
- API docs
- API detail
Core technology
AI maturity
App detail
AI capability5 records
Feature5 records
Glidian partnerships and signals
Strategic signalPartnerships
One partnership is on record.
- InfinxcoreInfinx completed the acquisition of Glidian in March 2025. The transaction combines Glidian's laboratory market expertise with Infinx's AI-driven revenue cycle management platform. The merged entity processes approximately 700,000 patient access transactions per month. Both companies have built integrations with nationwide payers, and the integration aims to streamline prior authorisation workflows and improve automation accuracy for healthcare providers and patients.
Scale indicators5 records
Recent moves6 records
Expansion highlights4 records
Glidian competitors and assessment
Company assessmentEmerging players
- Phreesia: Phreesia offers patient intake, eligibility, and increasingly prior authorization automation for ambulatory providers, competing with Glidian on provider-facing patient access workflows in specialty and primary care settings.
- Olive AI: Olive AI builds AI-driven healthcare workflow automation including prior authorization use cases, competing for similar provider IT budgets with a focus on intelligent automation rather than pure connectivity.
Others
- Avizia (Amwell): Avizia was a telehealth and care coordination platform acquired by Amwell that included authorization workflow components; while not a direct PA competitor, it represents an adjacent care-navigation and provider integration vendor in the same digital health ecosystem.
Broad incumbents
- Change Healthcare (Optum): Change Healthcare (now part of Optum/UnitedHealth Group) provides payer-provider connectivity and revenue cycle solutions including prior authorization services, representing a large incumbent alternative for health systems.
- Infinx: Infinx is Glidian's parent company and provides a broader AI-driven revenue cycle management and patient access platform that now incorporates Glidian's prior authorization automation as a key module across the enterprise customer base.
- Waystar: Waystar provides a large-scale healthcare revenue cycle management platform that includes prior authorization and patient access workflows, competing with the integrated Infinx-Glidian offering for enterprise provider contracts.
- Surescripts: Surescripts operates the dominant electronic prescribing network and has expanded into prior authorization and clinical information exchange, offering an alternative connectivity channel that competes with Glidian's direct payor integrations.
- Experian Health: Experian Health offers a broad portfolio of patient access, eligibility, and prior authorization solutions for hospitals and physician groups, serving overlapping provider customers with comparable connectivity to payer systems.
Direct peers
- Myndshft: Myndshft provides automated prior authorization and benefits verification technology for healthcare providers, competing directly with Glidian on the provider-side authorization automation workflow with similar X12-based connectivity.
- Cohere Health: Cohere Health is a direct competitor offering an AI-powered prior authorization and utilization management platform for health plans and providers. Both compete for the same payer-provider authorization workflow, with overlapping imaging and specialty care use cases.
Market position
Strengths5 records
Weaknesses4 records
Competitive moat5 records
Key risks5 records
Key highlights6 records
Customer concentration
Glidian social profiles
Digital presenceGlidian financial estimates
Financial estimateRevenue estimate
Valuation estimate
Glidian leadership team
Management profileNumber of profiles
Profiles6 records
Glidian funding detail
Funding detailFunding overview
Funding rounds6 records
Investors11 records
Funding detail is available on the Subscription and Enterprise plan.Contact sales →
Glidian M&A and investment
M&A and investmentM&A
Investments
M&A and investment is available on the Subscription and Enterprise plan.Contact sales →
Frequently asked questions about Glidian
What does Glidian do?
Glidian provides a unified prior authorization automation platform for healthcare providers (imaging centers, labs, and surgical/procedural practices) that integrates directly with thousands of US payors via X12 278, HL7, CSV, or API. The platform consolidates all authorizations into a single dashboard, automates submission and status tracking, and pairs technology with a team of prior authorization specialists to prevent denials and accelerate patient care decisions.
Is Glidian a public or private company?
Glidian is a private company. It is classified as corporate owned and is currently operating.
When was Glidian founded?
Glidian was founded in 2016. It employs 11 to 50 people.
Where is Glidian based?
Glidian is headquartered in South San Francisco, United States, in the North America region.
How does Glidian make money?
Two revenue lines are on record. Free Provider Services are the primary driver. The others are enterprise Healthcare Technology Platform.
Who are Glidian's main competitors?
Emerging players on record are Phreesia and Olive AI. Avizia (Amwell) is listed as an others. Broad incumbents are Change Healthcare (Optum), Infinx, Waystar, Surescripts and Experian Health. Direct peers are Myndshft and Cohere Health.
Does Glidian have an API?
Yes. Glidian supports API integration as one of its submission options. Users can submit prior authorizations through direct integration via API, as well as X12 278, HL7, or CSV formats. The API enables integration with the Glidian system for seamless prior authorization submission and response retrieval.
What industry is Glidian in?
Glidian's product category is Healthcare Prior Authorization Automation. Its primary akta.pro industry code is HLACAKAE, Prior Authorization (ePA), Utilization Management & Coverage Verification, with a secondary code of HLACABAK, Payer-Provider Data Exchange (X12, prior auth, claims/clinical attachment). Its NAICS code is 54151 and its SIC code is 7372.