Offpeak.my
Offpeak.my is a Malaysia-based online restaurant booking platform that lets diners reserve partner restaurants with automatic, unlimited dining discounts via a self-serve web directory. Founded in 2014 and serving Malaysian consumers directly.
- Company typePrivate
- Founded2014
- HeadquartersSelangor, Malaysia
- Headcount11–50
- GTM typeB2C
- OfferingDigital Commerce or Content
What Offpeak.my does
Offpeak.my is a Malaysia-based online restaurant booking and dining-discount platform founded in 2014 and headquartered in Selangor. The platform operates as a B2C web directory that lets Malaysian diners browse partner restaurants and make reservations with automatic, unlimited discounts available any day and at any time, removing the need for coupon codes or promotional windows. The company targets individual consumers directly through a self-serve website experience.
The underlying technology is a web-based restaurant directory and booking system with no disclosed mobile app, API, SDK, or third-party integrations, and no proprietary technology is documented. The revenue model is described as subscription-recurring, implying restaurant-side partner fees or memberships, but pricing is not publicly disclosed. Total disclosed funding to date is approximately $917,000 across three rounds in 2015 and 2016 from Gobi Partners, YJ Capital, and Cradle Fund, and the company has not announced a subsequent funding round since September 2016. Founders Tan Ban Eu, Christian Nguyen, and Lau Ngee Keong remain associated with the company, alongside director Tan Ee Ern.
Operationally, the website is actively maintained with content posts into 2026, though the blog has broadened into unrelated lifestyle topics (tax relief, security services, solar energy) rather than restaurant-focused material. Ownership, employee count within the 11-50 band, revenue, partnerships, awards, and management detail beyond founders are all undisclosed, leaving meaningful gaps for any diligence assessment.
Offpeak.my firmographics
Firmographics- Name
- Offpeak.my
- Legal name
- Off Peak
- Website
- https://offpeak.my
- Company type
- Private
- Founded year
- 2014
- Operating status
- Operating
- Headcount range
- 11–50 employees
- Short description
- Offpeak.my is a Malaysia-based online restaurant booking platform that lets diners reserve partner restaurants with automatic, unlimited dining discounts via a self-serve web directory. Founded in 2014 and serving Malaysian consumers directly.
- Ownership category
- akta.pro rank
Offpeak.my industry classification
Industry- Product category
- Restaurant Booking and Discount Platform
- NAICS
- Other Travel Arrangement and Reservation Services (56159)
- SIC
- Services-Miscellaneous Amusement & Recreation (7990)
- akta.pro primary industry
- Restaurant Reservations & Dining Booking Platforms (BPAMAIAK)
- akta.pro secondary industries
- Dining Reservations & Restaurant Booking (HSACALAF), Restaurant/Table Reservation & Booking Engines (THALADAH)
Keywords
Where Offpeak.my is headquartered
LocationHeadquarters
- HQ city
- Selangor
- HQ country
- Malaysia
- HQ region
- Asia
Markets served
Offpeak.my business model
Business model- GTM type
- B2C
- Offering type
- Digital Commerce or Content
- Cost components
- Technology or R&D, Marketing or Sales, Personnel, Operations
Revenue model
- Restaurant Booking Platform: Offpeak.my operates as an online restaurant directory and booking platform that enables diners to access unlimited discounts at partner restaurants. The platform connects diners with restaurants and facilitates bookings with automatic discount availability.
Go-to-market motion1 record
Distribution channels1 record
Marketing channels1 record
Offpeak.my product offering
Product offeringCore offering
Offpeak.my is an online restaurant directory and booking platform that lets Malaysian diners reserve tables and access unlimited dining discounts at partner restaurants without coupons or specific promotional periods, with instant booking confirmation.
Differentiator
Problem solved
Functional benefit
Products and services
- Offpeak.my An online restaurant booking platform that provides unlimited dining discounts at partner restaurants across Malaysia, allowing diners to book and instantly confirm reservations at any time with daily deals and savings.
Companies that use Offpeak.my
Customer profileSegments1 record
Ideal customer profiles1 record
Offpeak.my technology and API
TechnologyTechnology focussed Yes
API detail
- Has API
- No
- API docs
- API detail
Core technology
AI maturity
App detail
Offpeak.my partnerships and signals
Strategic signalRecent moves3 records
Expansion highlights2 records
Offpeak.my competitors and assessment
Company assessmentDirect peers
- Eatigo: Time-based restaurant discount booking platform dominant in Southeast Asia (Thailand, Malaysia, Singapore). Direct competitor to Offpeak.my with similar value proposition of offering diners discounts at partner restaurants, supported by TripAdvisor Group's minority investment.
- Quandoo: Restaurant booking platform headquartered in Berlin with operations across Asia-Pacific including Malaysia and Singapore. Competes directly for restaurant supply and diner mindshare in the same Malaysian market.
- Chope: Restaurant reservation and management platform headquartered in Singapore, operating across major Asian cities. Directly competes with Offpeak.my in the restaurant booking space and shares the diner-discovery + reservation value proposition.
- TableApp: Restaurant reservation and table management SaaS platform serving restaurants across Southeast Asia. Directly comparable operating model (restaurant booking marketplace) targeting the same Malaysia/Singapore geographic footprint.
Broad incumbents
- Groupon: Global deals marketplace that historically operated restaurant deal categories. While less restaurant-specialized today, it represents the broader discount/deal marketplace business model that Offpeak.my operates within.
- Meituan: China's leading super-app for local services including restaurant booking, dining deals, and reviews. Represents the platform play at scale and a model for potential regional expansion pathways.
- OpenTable: Global restaurant reservation platform owned by Booking Holdings. While not operating directly in Malaysia, OpenTable defines the global standard for restaurant booking and represents the strategic threat/benchmark for any dining-booking marketplace.
- Trip.com / TripAdvisor: Global travel and dining platform with restaurant discovery and reviews at scale. Owns TheFork and has invested in Eatigo, positioning itself as a likely acquirer or competitor to niche restaurant booking platforms in the region.
- TheFork (by Tripadvisor): European-focused restaurant booking platform owned by Tripadvisor, with expansion into Asia-Pacific. Offers discounted reservations similar to Offpeak.my's model and represents the well-capitalized incumbent competing for restaurant partnerships.
Regional players
- HungryGoWhere: Singapore-headquartered food discovery and restaurant platform with presence in Malaysia and other SEA markets. Comparable in dining discovery, though more content-led than booking-led.
Market position
Strengths4 records
Weaknesses4 records
Competitive moat4 records
Key risks6 records
Key highlights5 records
Customer concentration
Offpeak.my social profiles
Digital presenceOffpeak.my financial estimates
Financial estimateRevenue estimate
Valuation estimate
Offpeak.my leadership team
Management profileNumber of profiles
Profiles4 records
Offpeak.my funding detail
Funding detailFunding overview
Funding rounds3 records
Investors3 records
Funding detail is available on the Subscription and Enterprise plan.Contact sales →
Offpeak.my M&A and investment
M&A and investmentM&A
Investments
M&A and investment is available on the Subscription and Enterprise plan.Contact sales →
Frequently asked questions about Offpeak.my
What does Offpeak.my do?
Offpeak.my is an online restaurant directory and booking platform that lets Malaysian diners reserve tables and access unlimited dining discounts at partner restaurants without coupons or specific promotional periods, with instant booking confirmation.
Is Offpeak.my a public or private company?
Offpeak.my is a private company. It is classified as venture growth investor backed and is currently operating.
When was Offpeak.my founded?
Offpeak.my was founded in 2014. It employs 11 to 50 people.
Where is Offpeak.my based?
Offpeak.my is headquartered in Selangor, Malaysia, in the Asia region.
How does Offpeak.my make money?
One revenue line is on record: restaurant Booking Platform.
Who are Offpeak.my's main competitors?
Direct peers on record are Eatigo, Quandoo, Chope and TableApp. Broad incumbents are Groupon, Meituan, OpenTable, Trip.com / TripAdvisor and TheFork (by Tripadvisor). HungryGoWhere is listed as a regional player.
Does Offpeak.my have an API?
No public API is recorded for Offpeak.my.
What industry is Offpeak.my in?
Offpeak.my's product category is Restaurant Booking and Discount Platform. Its primary akta.pro industry code is BPAMAIAK, Restaurant Reservations & Dining Booking Platforms, with a secondary code of HSACALAF, Dining Reservations & Restaurant Booking. Its NAICS code is 56159 and its SIC code is 7990.