Targomo
Targomo is a Berlin-based location intelligence SaaS platform that helps multi-location businesses in retail, restaurants, fitness, and real estate make data-driven site selection, network planning, and expansion decisions using geospatial analytics and AI-driven revenue forecasting.
- Company typePrivate
- Founded2019
- HeadquartersPotsdam, Germany
- Headcount11–50
- GTM typeB2B
- OfferingSoftware
What Targomo does
Targomo is a Berlin-based location intelligence SaaS company that helps multi-location businesses — primarily in retail, restaurants, fitness, real estate, and adjacent verticals — make data-driven site selection, network planning, and expansion decisions. Its product portfolio comprises four integrated components: TargomoLOOP, a web-based analytics platform for catchment area analysis, cannibalization modelling, competitor benchmarking, heatmaps, and scenario planning; GeoAI, an AI-driven revenue forecasting module; TargomoAPI, a developer API offering routing, isochrones, points of interest, and travel-time services; and a Data product providing 250+ datasets (demographics, footfall, vehicle traffic, POIs, public transport, parking, tourism) across 25+ countries, processing over 200 million footfall pings daily with up to 4-meter resolution tourism analytics. The underlying analytical core applies a proprietary gravity model — derived from Newton's law of gravity — that weights travel time against location attractiveness to estimate capturable demand beyond simple reach metrics.
The company generates revenue through three streams: tiered SaaS subscriptions for TargomoLOOP (with a freemium tier offering no SLA and chargeable tiers carrying a 99% availability guarantee, billed monthly in advance), usage-based API pricing for TargomoAPI, and bespoke professional services for integration and configuration. Its go-to-market is dual-track: an enterprise sales-led motion targeting multi-location operators (retail chains, restaurant groups, fitness franchises, real estate platforms, fintech, and telecom retail) and a self-serve, API-first motion for developers. Targomo serves 100+ customers including McDonald's Germany, RSG Group (McFit, John Reed, High5), AmRest, KIKO, Freenet, SeLoger, Revolut, Anytime Fitness, Vonovia, and kaisin., and is GDPR-compliant as a data processor under Article 28 GDPR. In September 2023, Targomo was acquired by CASAFARI, a Lisbon-based European real estate data platform; Targomo continues to operate independently under its own brand, with founder Henning Hollburg as CEO and David Redlich as CTO.
Targomo firmographics
Firmographics- Name
- Targomo
- Legal name
- Targomo CASAFARI GmbH
- Website
- https://targomo.com
- Company type
- Private
- Founded year
- 2019
- Operating status
- Operating
- Headcount range
- 11–50 employees
- Short description
- Targomo is a Berlin-based location intelligence SaaS platform that helps multi-location businesses in retail, restaurants, fitness, and real estate make data-driven site selection, network planning, and expansion decisions using geospatial analytics and AI-driven revenue forecasting.
- Ownership category
- akta.pro rank
Targomo industry classification
Industry- Product category
- Location Intelligence / Geospatial Analytics
- NAICS
- Geophysical Surveying and Mapping Services (541360)
- akta.pro primary industry
- Geocoding, Search & Place Data Platforms (BPAMANAC)
Keywords
Where Targomo is headquartered
LocationHeadquarters
- HQ city
- Potsdam
- HQ country
- Germany
- HQ region
- Europe
Offices1 record
Markets served
Targomo business model
Business model- GTM type
- B2B
- Offering type
- Software
- Cost components
- Personnel, Technology or R&D, Infrastructure, Marketing or Sales, Operations
Revenue model
- SaaS Subscription (TargomoLOOP): Subscription-based access to TargomoLOOP location intelligence platform with different service packages based on customer needs. Monthly or annual billing with tiered pricing.
- API Usage (TargomoAPI): Usage-based API access for developers and businesses building geospatial applications. Pricing based on API calls and data consumption.
- Individual Services: Custom software adaptation services tailored to individual customer needs, including integration and configuration services.
Pricing tiers
| Model | Billing | Price |
|---|---|---|
| Freemium | Monthly | Free Service Package |
| Subscription | Monthly | Chargeable Service Packages |
| Usage-based | Pay-as-you-go | TargomoAPI |
Go-to-market motion2 records
Distribution channels3 records
Marketing channels7 records
Targomo product offering
Product offeringCore offering
Targomo provides a location intelligence SaaS platform that helps businesses analyze geographic data for site selection, market analysis, and network optimization. Its products include TargomoLOOP for interactive location analysis, GeoAI for AI-powered revenue forecasting, and the TargomoAPI for developers to integrate routing, isochrone, and catchment analytics into their own applications.
Product overview
Targomo is a location intelligence SaaS platform comprising four integrated products: TargomoLOOP (core analytics platform), GeoAI (AI-powered revenue forecasting), TargomoAPI (developer tools), and Data (global datasets). The platform processes over 200 million footfall pings daily, integrates 250+ datasets, and supports operations across 25+ countries. Key analytical features include catchment analysis, cannibalization analysis, competitor benchmarking, heatmaps, scenario modelling, and correlation analysis.
Differentiator
Problem solved
Functional benefit
Brands
- TargomoLOOP: Location intelligence platform for site selection analysis and network optimization, powered by 250+ datasets.
- GeoAI
- TargomoAPI
Products and services
- TargomoLOOP Interactive SaaS location intelligence platform enabling enterprises to perform network analysis, site selection, catchment area mapping, and market analysis with built-in routing and demographic data overlays.
- GeoAI AI-powered revenue forecasting capability that predicts expected revenue for prospective retail, restaurant, fitness, and service locations based on location characteristics and historical performance patterns.
- TargomoAPI Developer REST API exposing Targomo's routing, isochrone, reachability, and POI analytics for embedding location intelligence into third-party web and mobile applications.
- Targomo Data Suite of global geographic, demographic, points-of-interest, and mobility datasets available through the platform and API for market and catchment analysis.
- EV Charging Range Standalone tool that visualizes the reachable area for an electric vehicle from any starting point, demonstrating Targomo's routing engine for EV infrastructure planning use cases.
Quantifiable outcome
- 200M footfall pings processed daily
- +2 more outcomes
Companies that use Targomo
Customer profileNamed customers9 records
Segments6 records
Ideal customer profiles4 records
Targomo technology and API
TechnologyTechnology focussed Yes
API detail
- Has API
- Yes
- API docs
- API detail
Core technology
AI maturity
App detail
AI capability4 records
Feature6 records
Targomo partnerships and signals
Strategic signalScale indicators7 records
Recent moves5 records
Expansion highlights5 records
Targomo competitors and assessment
Company assessmentDirect peers
- Placer.ai: Placer.ai provides footfall and location analytics for retail, restaurants, and real estate — directly comparable to TargomoLOOP's site selection and catchment use cases. Both monetize multi-location customer insights.
- CARTO: CARTO is a spatial analytics and location intelligence platform serving retail, CPG, and real estate customers with cloud-based geospatial tooling, overlapping closely with TargomoLOOP and TargomoAPI.
- SafeGraph: SafeGraph supplies POI and footfall datasets that complement location intelligence platforms, overlapping with Targomo's Data product and footfall analytics layer.
- Mapbox: Mapbox provides a developer-first mapping, routing, and isochrone API stack that competes head-on with TargomoAPI for embedded location analytics use cases.
- Gravy Analytics: Gravy Analytics (formerly Gravy/PlaceIQ) provides location data and footfall analytics for enterprise audiences, with overlapping positioning to Targomo's retail and real estate customers.
- PiinPoint: PiinPoint focuses on retail and restaurant site selection with predictive analytics and trade area modeling, targeting the same multi-location verticals as Targomo.
- Buxton: Buxton provides customer analytics and site selection for retail, restaurant, and healthcare networks — directly comparable customer base and analytical offering to Targomo.
Broad incumbents
- Esri: Esri's ArcGIS platform is the enterprise GIS standard with deep geospatial, demographic, and routing capabilities; it competes with Targomo at the high end of enterprise procurement for spatial analytics.
- HERE Technologies: HERE offers global mapping, routing, and location APIs plus mobility and traffic datasets, competing with both TargomoAPI and the broader Data product.
- Google Maps Platform: Google Maps Platform provides routing, places, and geocoding APIs at global scale, competing with TargomoAPI on developer-first location services.
Market position
Strengths5 records
Weaknesses5 records
Competitive moat5 records
Key risks6 records
Key highlights7 records
Customer concentration
Targomo social profiles
Digital presenceTargomo compliance and trust
Trust signalCompliance1 record
Targomo financial estimates
Financial estimateRevenue estimate
Valuation estimate
Targomo leadership team
Management profileNumber of profiles
Profiles2 records
Targomo funding detail
Funding detailFunding overview
Funding rounds1 record
Investors1 record
Funding detail is available on the Subscription and Enterprise plan.Contact sales →
Targomo M&A and investment
M&A and investmentM&A
Investments
M&A and investment is available on the Subscription and Enterprise plan.Contact sales →
Frequently asked questions about Targomo
What does Targomo do?
Targomo provides a location intelligence SaaS platform that helps businesses analyze geographic data for site selection, market analysis, and network optimization. Its products include TargomoLOOP for interactive location analysis, GeoAI for AI-powered revenue forecasting, and the TargomoAPI for developers to integrate routing, isochrone, and catchment analytics into their own applications.
Is Targomo a public or private company?
Targomo is a private company. It is classified as corporate owned and is currently operating.
When was Targomo founded?
Targomo was founded in 2019. It employs 11 to 50 people.
Where is Targomo based?
Targomo is headquartered in Potsdam, Germany, in the Europe region.
How does Targomo make money?
Three revenue lines are on record. SaaS Subscription (TargomoLOOP) is the primary driver. The others are API Usage (TargomoAPI) and individual Services.
Who are Targomo's main competitors?
Direct peers on record are Placer.ai, CARTO, SafeGraph, Mapbox, Gravy Analytics, PiinPoint and Buxton. Broad incumbents are Esri, HERE Technologies and Google Maps Platform.
Does Targomo have an API?
Yes. TargomoAPI is a public API that allows users to access Targomo's routing, analysis and visualization services. It enables developers to build high-performance geospatial applications with access to travel times, routing, points of interest, and isochrones to enhance location analysis and deliver personalised user experiences. The API is used via telecommunications via browser or another suitable application. Developer documentation is at www.targomo.com/developers/documentation.
What industry is Targomo in?
Targomo's product category is Location Intelligence / Geospatial Analytics. Its primary akta.pro industry code is BPAMANAC, Geocoding, Search & Place Data Platforms. Its NAICS code is 541360.