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RevContent

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uuid0006umq

Namestring
RevContent
Legal namestring
RevContent, LLC
Websiteurl
revcontent.com
Company typeenum
Private
Founded yearint
2013
Descriptiontext

RevContent is a privately held native advertising and content monetization platform headquartered in Sarasota, Florida, founded in 2013. The company operates a two-sided marketplace, functioning as both a Supply-Side Platform (SSP) for publishers and a Demand-Side Platform (DSP) for advertisers, with programmatic connectivity via OpenRTB 2.5 endpoints and supporting infrastructure in us-east-1, us-west-2, eu-west-1, and ap-southeast-2 data centers. Its core products include lightweight, cookieless native widgets engineered to preserve Core Web Vitals and SEO; the BOOST campaign management tool; specialized Labs widgets (RevToaster, RevExit, RevFlicker, RevShifter); the RevGPT generative AI headline tool; Mobile SDKs; Video Creatives; Email Monetization; and Stats, Native, and CCPA Data Request APIs. The platform's publisher roster spans enterprise media brands including Hearst, CNN, NPR, The Guardian, Rolling Stone, HuffPost, Tribune Publishing, BuzzFeed, The Daily Dot, and AccuWeather, plus mid-market sports publisher On3, while advertiser access combines a self-serve portal with no minimum spend alongside white-glove enterprise account management.

Underlying the platform is a proprietary AI-driven recommendation and optimization stack that leverages a first-party advertiser demand marketplace for yield management; in March 2026, RevContent announced a strategic partnership with Mula to launch an "Agentic Content Monetization OS" that adds real-time session decisioning and article-level intelligence over the existing widget layer. Revenue is generated through native advertising placements (CPC model referenced at $0.45, with example daily minimums of $50) on a primarily quote-based or negotiated enterprise pricing structure alongside a usage-based self-serve tier. The company maintains compliance registrations with IAB Europe TCF V2.0, the EU-US, UK Extension, and Swiss-US Data Privacy Frameworks, and DAA/DAAC self-regulatory programs, supporting cross-border data handling for international publishers and advertisers. Past inorganic activity includes the acquisitions of ContentClick (January 2016) and Rover (February 2017), both for undisclosed amounts.

Short descriptiontext

RevContent is a native advertising and content monetization platform operating as both SSP and DSP, connecting advertisers with audiences on leading publisher sites via lightweight cookieless widgets, programmatic APIs, and AI-driven yield optimization.

Operating statusenum
Operating
Ownership categoryenum
Headcount rangeband
51–100
akta.pro rankint
HeadquartersSarasota, United States
HQ citystring
Sarasota
HQ countrystring
United States
HQ regionstring
North America
Markets served

Serves global market

Offices1 record

Each record includes

City, Country, Type, Description, Source

Keyword5 values
native advertising platform, content monetization, programmatic advertising, advertising technology, publisher monetization
Industry1 code
1Sales Enablement & Revenue Operations (RevOps) Tools & Services
CodeBPAFAFAJPrimaryYes
NAICS code4 codes
  • Advertising Agencies541810
  • Advertising, Public Relations, and Related Services5418
  • Media Buying Agencies541830
  • Media Buying Agencies54183
SIC code3 codes
  • Services-Advertising7310
  • Services-Computer Programming, Data Processing, Etc.7370
  • Services-Prepackaged Software7372
Product category
Native Advertising Technology
GTM motion2 records

Each record includes

Type, Description, Source

Revenue model1 record
1Native Advertising Platform
TypeAdvertising
Description

RevContent operates as a monetization and recommendation engine connecting advertisers to highly engaged audiences on leading publisher sites. Revenue is generated through advertising placements where advertisers pay for ad placements (CPC model mentioned) and publishers earn revenue share from displaying those ads.

revcontent.com:443
Marketing channels6 records

Each record includes

Title, Type, Stage, Description, Source

Distribution channels5 records

Each record includes

Title, Type, Scope, Target buyer, Description, Source

Cost components5 values
Technology or R&D, Personnel, Marketing or Sales, Infrastructure, Operations
Pricing details2 tiers
1Self-serve platform with no minimum spending
ModelUsage-basedBilling cadenceMonthly
Notes

Quick startup with no minimum spending requirements. User-friendly platform allows launching campaigns in just a few clicks. Min daily budget $50, with CPC of $0.45 mentioned as example.

revcontent.com:443
2Custom enterprise solutions with dedicated account management
ModelHybridBilling cadenceAnnual
Notes

White-glove customer service with dedicated account management for larger advertisers. Flexible contracts developed to fit individual needs. No feed units required for publishers.

revcontent.com
GTM typeB2B
B2B
Offering typeSoftware
Software
Core offering1 text field

RevContent operates a native advertising and content monetization platform functioning as both a Supply-Side Platform (SSP) for publishers and a Demand-Side Platform (DSP) for advertisers. It connects advertisers with highly engaged audiences on leading publisher sites using AI-driven, cookieless widgets and programmatic APIs built on the OpenRTB 2.5 protocol.

Differentiator
Functional benefit
Problem solved
Quantifiable outcome1 value
  • Preserves Core Web Vitals for publishers while maximizing yield
Product overview1 text field

RevContent is a performance-driven native advertising and content monetization platform operating as both a Supply-Side Platform (SSP) for publishers and a Demand-Side Platform (DSP) for advertisers. The platform's core product is its Native Advertising Platform featuring lightweight, cookieless native widgets that publishers implement on their sites. For advertisers, BOOST enables campaign management with targeting, bidding, and optimization. The platform includes specialized Labs Widgets (RevToaster, RevExit, RevFlicker, RevShifter), Email Monetization for newsletter advertising, Video Creatives, and AI-powered RevGPT for headline generation. A strategic partnership with Mula launched the Agentic Content Monetization OS for enhanced content intelligence. The platform supports programmatic advertising via OpenRTB through both SSP and DSP offerings, with APIs (Stats API, Native API, CCPA Data Request API) enabling programmatic access. Publisher tools include Mobile SDKs, Real-Time Bidding, and comprehensive reporting analytics.

Product and service11 records
1RevContent Native Advertising Platform
CategoryCore Platform
Description

Performance-driven native advertising and content monetization platform for advertisers and publishers, offering AI-driven recommendations, cookieless targeting, and a marketplace of first-party advertiser demand.

2BOOST
CategoryAdvertiser Tool
Description

Campaign management tool that lets advertisers create, manage, and optimize native advertising campaigns with targeting, bidding, and scheduling options.

3Supply-Side Platform (SSP)
CategoryCore Platform
Description

Publisher-side platform supporting Display/Banner and Native ad formats via OpenRTB endpoints with data centers in us-east-1, us-west-2, eu-west-1, and ap-southeast-2.

4Demand-Side Platform (DSP)
CategoryCore Platform
Description

Advertiser-side platform supporting Native, Display/Banner, and Video formats with approximately 2,000 QPS capacity and integrations typically completed in 2-3 days.

5Mobile SDKs
CategoryPublisher Tool
Description

Software development kits for publishers to integrate RevContent native advertising into mobile applications.

6Email Monetization
CategoryPublisher Monetization
Description

Email advertising solution allowing publishers to monetize email newsletters with native advertising content, including CNAME setup and ESP integration.

7Stats API
CategoryAPI Product
Description

RESTful API using OAuth 2.0 authentication that lets advertisers and publishers manage campaigns, retrieve performance data, configure targeting, and access reporting.

8Native API
CategoryAPI Product
Description

Programmatic advertising API supporting OpenRTB 2.5 protocol for real-time bidding with Native 1.1 and 1.2 sub-specifications.

9CCPA Data Request API
CategoryAPI Product
Description

API enabling publishers to forward CCPA data fetch and data deletion requests from users to RevContent via JavaScript snippet or REST API.

10RevGPT
CategoryAdvertiser Tool
Description

AI-powered headline generation tool that creates advertising copy using artificial intelligence for native advertising campaigns.

11Agentic Content Monetization OS
CategoryCore Platform
Description

Combined platform with Mula applying real-time session decisioning across content, commerce, and advertising, using first-party intelligence to maximize yield while maintaining Core Web Vitals.

Scale indicator1 record

Each record includes

Type, Value, Description, Source

Partnership1 partner
1Mula
Strategic tierCoreTypeStrategic or Co-development PartnerAnnounced on2026-03-09
Description

Strategic partnership to launch Agentic Content Monetization OS for native advertising. The combined platform applies real-time session decisioning across content, commerce, and advertising, using first-party intelligence to maximize yield while maintaining Core Web Vitals. This partnership augments static widget logic with article-level intelligence for the native advertising ecosystem.

Recent move6 records

Each record includes

Date, Type, Title, Description, Source

Expansion highlight6 records

Each record includes

Type, Description

Peers10 records
1Taboola
TypeDirect peer
Description

Public native advertising and content recommendation platform serving similar advertisers and premium publishers (e.g., CNN, NBC News, Bloomberg). Directly comparable business model, supply-side integrations, and competition for the same open-web native budgets.

2Outbrain
TypeDirect peer
Description

Direct competitor in native content discovery and recommendation feed advertising. Operates a similar SSP/DSP-style platform with comparable publisher partnerships (Guardian, CNN) and advertiser value proposition.

3MGID
TypeDirect peer
Description

Global native advertising network competing for the same mid-market and SMB advertisers and independent publisher supply. Closely aligned in product (native widgets, CPC model) and target customers.

4Nativo
TypeEmerging player
Description

Native advertising platform focused on brand storytelling and premium publisher integrations. Comparable in format (native placements) and audience (advertisers seeking premium editorial environments), though smaller scale.

5TripleLift
TypeDirect peer
Description

Ad tech platform spanning programmatic native, display, and CTV with strong SSP capabilities. Comparable technology stack (OpenRTB integrations), publisher-supply focus, and demand-side marketplace mechanics.

6Connatix
TypeEmerging player
Description

Video and content monetization platform for publishers with native and video ad tech. Comparable in serving publisher monetization needs and competing for the same premium publisher relationships.

7Google AdSense / Ad Manager
TypeBroad incumbent
Description

Dominant ad tech incumbent offering native, display, and video monetization across the open web. Competes with RevContent for publisher ad inventory allocation but as part of a much broader portfolio.

8Mediavine
TypeEmerging player
Description

Publisher-focused ad management and monetization company serving independent content creators. Comparable in offering cookieless-friendly, performance-focused monetization to mid-market publishers.

9Dianomi
TypeEmerging player
Description

Native advertising platform focused on premium financial and lifestyle publishers. Comparable in native content recommendation format and premium publisher positioning.

10Ezoic
TypeEmerging player
Description

AI-driven ad testing and monetization platform for publishers, directly comparable in serving publishers seeking yield optimization without compromising site speed or Core Web Vitals.

Market position
Strengths5 records

Each record includes

Headline, Details, Source

Weaknesses5 records

Each record includes

Headline, Details, Source

Competitive moat5 records

Each record includes

Type, Details

Key risks6 records

Each record includes

Headline, Details, Source

Key highlights7 records

Each record includes

Headline, Details, Source

Customer concentration

Classification, Details

Named customers10 records

Each record includes

Name, Industry, Type, Use case, Source, UUID

Segment3 records

Each record includes

Title, Type, Primary, Description, Pain point addressed, Use case, Source

Ideal customer profile4 records

Each record includes

Profile, Firmographic size, Sales motion, Sales cycle length, Buying structure, Purchase trigger, Buyer persona, Geography, Industry vertical, Primary use case, Description, Pain points, Evidence proof points, Target buyer

Technology focused
Yes
API detail
Has APIbool
Yes

Docs URL, Description

Integration18 records

Each record includes

Title, Type, Description, Source

AI capability4 records

Each record includes

Type, Description, Source

AI maturity
App detail

Has app

Feature4 records

Each record includes

Title, Differentiator, Description, Source

Core technology
Revenue estimate
Valuation estimate
Number of profiles
Profiles9 records

Each record includes

Name, Designation, Designation category, Overview, Profile commentary, Source

No data
Compliance6 records

Each record includes

Name, Class, Description

Funding overview

Funding stage, Last funding date, Total funding USD

Funding rounds

Each record includes

Round, Amount USD, Date, Pre money valuation, Total investors, Investors, News

Investors

Each record includes

Name, Type, Date of entry, Rounds participated, Website

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A2 records

Each record includes

Name, Acquisition type, Announced date, Completed date, Status, Website, News

Investment

Each record includes

Name, Round, Announced date, Lead investor, Website, News

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

RevContent

Native Advertising Technologyrevcontent.com

RevContent is a native advertising and content monetization platform operating as both SSP and DSP, connecting advertisers with audiences on leading publisher sites via lightweight cookieless widgets, programmatic APIs, and AI-driven yield optimization.

What RevContent does

RevContent is a privately held native advertising and content monetization platform headquartered in Sarasota, Florida, founded in 2013. The company operates a two-sided marketplace, functioning as both a Supply-Side Platform (SSP) for publishers and a Demand-Side Platform (DSP) for advertisers, with programmatic connectivity via OpenRTB 2.5 endpoints and supporting infrastructure in us-east-1, us-west-2, eu-west-1, and ap-southeast-2 data centers. Its core products include lightweight, cookieless native widgets engineered to preserve Core Web Vitals and SEO; the BOOST campaign management tool; specialized Labs widgets (RevToaster, RevExit, RevFlicker, RevShifter); the RevGPT generative AI headline tool; Mobile SDKs; Video Creatives; Email Monetization; and Stats, Native, and CCPA Data Request APIs. The platform's publisher roster spans enterprise media brands including Hearst, CNN, NPR, The Guardian, Rolling Stone, HuffPost, Tribune Publishing, BuzzFeed, The Daily Dot, and AccuWeather, plus mid-market sports publisher On3, while advertiser access combines a self-serve portal with no minimum spend alongside white-glove enterprise account management.

Underlying the platform is a proprietary AI-driven recommendation and optimization stack that leverages a first-party advertiser demand marketplace for yield management; in March 2026, RevContent announced a strategic partnership with Mula to launch an "Agentic Content Monetization OS" that adds real-time session decisioning and article-level intelligence over the existing widget layer. Revenue is generated through native advertising placements (CPC model referenced at $0.45, with example daily minimums of $50) on a primarily quote-based or negotiated enterprise pricing structure alongside a usage-based self-serve tier. The company maintains compliance registrations with IAB Europe TCF V2.0, the EU-US, UK Extension, and Swiss-US Data Privacy Frameworks, and DAA/DAAC self-regulatory programs, supporting cross-border data handling for international publishers and advertisers. Past inorganic activity includes the acquisitions of ContentClick (January 2016) and Rover (February 2017), both for undisclosed amounts.

RevContent firmographics

Firmographics
Name
RevContent
Legal name
RevContent, LLC
Website
https://revcontent.com
Company type
Private
Founded year
2013
Operating status
Operating
Headcount range
51–100 employees
Short description
RevContent is a native advertising and content monetization platform operating as both SSP and DSP, connecting advertisers with audiences on leading publisher sites via lightweight cookieless widgets, programmatic APIs, and AI-driven yield optimization.
Ownership category
akta.pro rank

RevContent industry classification

Industry
Product category
Native Advertising Technology
NAICS
Advertising Agencies (541810), Advertising, Public Relations, and Related Services (5418), Media Buying Agencies (541830), Media Buying Agencies (54183)
SIC
Services-Advertising (7310), Services-Computer Programming, Data Processing, Etc. (7370), Services-Prepackaged Software (7372)
akta.pro primary industry
Sales Enablement & Revenue Operations (RevOps) Tools & Services (BPAFAFAJ)

Keywords

  • Native advertising platform
  • Content monetization
  • Programmatic advertising
  • Advertising technology
  • Publisher monetization

Where RevContent is headquartered

Location

Headquarters

HQ city
Sarasota
HQ country
United States
HQ region
North America

Offices1 record

Markets served

RevContent business model

Business model
GTM type
B2B
Offering type
Software
Cost components
Technology or R&D, Personnel, Marketing or Sales, Infrastructure, Operations

Revenue model

  1. Native Advertising Platform: RevContent operates as a monetization and recommendation engine connecting advertisers to highly engaged audiences on leading publisher sites. Revenue is generated through advertising placements where advertisers pay for ad placements (CPC model mentioned) and publishers earn revenue share from displaying those ads.

Pricing tiers

ModelBillingPrice
Usage-basedMonthlySelf-serve platform with no minimum spending
HybridAnnualCustom enterprise solutions with dedicated account management

Go-to-market motion2 records

Distribution channels5 records

Marketing channels6 records

RevContent product offering

Product offering

Core offering

RevContent operates a native advertising and content monetization platform functioning as both a Supply-Side Platform (SSP) for publishers and a Demand-Side Platform (DSP) for advertisers. It connects advertisers with highly engaged audiences on leading publisher sites using AI-driven, cookieless widgets and programmatic APIs built on the OpenRTB 2.5 protocol.

Product overview

RevContent is a performance-driven native advertising and content monetization platform operating as both a Supply-Side Platform (SSP) for publishers and a Demand-Side Platform (DSP) for advertisers. The platform's core product is its Native Advertising Platform featuring lightweight, cookieless native widgets that publishers implement on their sites. For advertisers, BOOST enables campaign management with targeting, bidding, and optimization. The platform includes specialized Labs Widgets (RevToaster, RevExit, RevFlicker, RevShifter), Email Monetization for newsletter advertising, Video Creatives, and AI-powered RevGPT for headline generation. A strategic partnership with Mula launched the Agentic Content Monetization OS for enhanced content intelligence. The platform supports programmatic advertising via OpenRTB through both SSP and DSP offerings, with APIs (Stats API, Native API, CCPA Data Request API) enabling programmatic access. Publisher tools include Mobile SDKs, Real-Time Bidding, and comprehensive reporting analytics.

Differentiator

Problem solved

Functional benefit

Products and services

  • RevContent Native Advertising Platform Performance-driven native advertising and content monetization platform for advertisers and publishers, offering AI-driven recommendations, cookieless targeting, and a marketplace of first-party advertiser demand.
  • BOOST Campaign management tool that lets advertisers create, manage, and optimize native advertising campaigns with targeting, bidding, and scheduling options.
  • Supply-Side Platform (SSP) Publisher-side platform supporting Display/Banner and Native ad formats via OpenRTB endpoints with data centers in us-east-1, us-west-2, eu-west-1, and ap-southeast-2.
  • Demand-Side Platform (DSP) Advertiser-side platform supporting Native, Display/Banner, and Video formats with approximately 2,000 QPS capacity and integrations typically completed in 2-3 days.
  • Mobile SDKs Software development kits for publishers to integrate RevContent native advertising into mobile applications.
  • Email Monetization Email advertising solution allowing publishers to monetize email newsletters with native advertising content, including CNAME setup and ESP integration.
  • Stats API RESTful API using OAuth 2.0 authentication that lets advertisers and publishers manage campaigns, retrieve performance data, configure targeting, and access reporting.
  • Native API Programmatic advertising API supporting OpenRTB 2.5 protocol for real-time bidding with Native 1.1 and 1.2 sub-specifications.
  • CCPA Data Request API API enabling publishers to forward CCPA data fetch and data deletion requests from users to RevContent via JavaScript snippet or REST API.
  • RevGPT AI-powered headline generation tool that creates advertising copy using artificial intelligence for native advertising campaigns.
  • Agentic Content Monetization OS Combined platform with Mula applying real-time session decisioning across content, commerce, and advertising, using first-party intelligence to maximize yield while maintaining Core Web Vitals.

Quantifiable outcome

  • Preserves Core Web Vitals for publishers while maximizing yield

Companies that use RevContent

Customer profile

Named customers10 records

Segments3 records

Ideal customer profiles4 records

RevContent technology and API

Technology

Technology focussed Yes

API detail

Has API
Yes
API docs
API detail

Core technology

AI maturity

App detail

Integration18 records

AI capability4 records

Feature4 records

RevContent partnerships and signals

Strategic signal

Partnerships

One partnership is on record.

  • MulacoreStrategic or Co-development Partner · 9 March 2026Strategic partnership to launch Agentic Content Monetization OS for native advertising. The combined platform applies real-time session decisioning across content, commerce, and advertising, using first-party intelligence to maximize yield while maintaining Core Web Vitals. This partnership augments static widget logic with article-level intelligence for the native advertising ecosystem.

Scale indicators1 record

Recent moves6 records

Expansion highlights6 records

RevContent competitors and assessment

Company assessment

Direct peers

  • Taboola: Public native advertising and content recommendation platform serving similar advertisers and premium publishers (e.g., CNN, NBC News, Bloomberg). Directly comparable business model, supply-side integrations, and competition for the same open-web native budgets.
  • Outbrain: Direct competitor in native content discovery and recommendation feed advertising. Operates a similar SSP/DSP-style platform with comparable publisher partnerships (Guardian, CNN) and advertiser value proposition.
  • MGID: Global native advertising network competing for the same mid-market and SMB advertisers and independent publisher supply. Closely aligned in product (native widgets, CPC model) and target customers.
  • TripleLift: Ad tech platform spanning programmatic native, display, and CTV with strong SSP capabilities. Comparable technology stack (OpenRTB integrations), publisher-supply focus, and demand-side marketplace mechanics.

Emerging players

  • Nativo: Native advertising platform focused on brand storytelling and premium publisher integrations. Comparable in format (native placements) and audience (advertisers seeking premium editorial environments), though smaller scale.
  • Connatix: Video and content monetization platform for publishers with native and video ad tech. Comparable in serving publisher monetization needs and competing for the same premium publisher relationships.
  • Mediavine: Publisher-focused ad management and monetization company serving independent content creators. Comparable in offering cookieless-friendly, performance-focused monetization to mid-market publishers.
  • Dianomi: Native advertising platform focused on premium financial and lifestyle publishers. Comparable in native content recommendation format and premium publisher positioning.
  • Ezoic: AI-driven ad testing and monetization platform for publishers, directly comparable in serving publishers seeking yield optimization without compromising site speed or Core Web Vitals.

Broad incumbents

  • Google AdSense / Ad Manager: Dominant ad tech incumbent offering native, display, and video monetization across the open web. Competes with RevContent for publisher ad inventory allocation but as part of a much broader portfolio.

Market position

Strengths5 records

Weaknesses5 records

Competitive moat5 records

Key risks6 records

Key highlights7 records

Customer concentration

RevContent social profiles

Digital presence

RevContent compliance and trust

Trust signal

Compliance6 records

RevContent financial estimates

Financial estimate

Revenue estimate

Valuation estimate

RevContent leadership team

Management profile

Number of profiles

Profiles9 records

RevContent funding detail

Funding detail

Funding overview

Funding rounds

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

RevContent M&A and investment

M&A and investment

M&A2 records

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about RevContent

What does RevContent do?

RevContent operates a native advertising and content monetization platform functioning as both a Supply-Side Platform (SSP) for publishers and a Demand-Side Platform (DSP) for advertisers. It connects advertisers with highly engaged audiences on leading publisher sites using AI-driven, cookieless widgets and programmatic APIs built on the OpenRTB 2.5 protocol.

Is RevContent a public or private company?

RevContent is a private company. It is classified as unknown and is currently operating.

When was RevContent founded?

RevContent was founded in 2013. It employs 51 to 100 people.

Where is RevContent based?

RevContent is headquartered in Sarasota, United States, in the North America region.

How does RevContent make money?

One revenue line is on record: native Advertising Platform.

Who are RevContent's main competitors?

Direct peers on record are Taboola, Outbrain, MGID and TripleLift. Emerging players are Nativo, Connatix, Mediavine, Dianomi and Ezoic. Google AdSense / Ad Manager is listed as a broad incumbent.

Does RevContent have an API?

Yes. RevContent offers a Stats API for both advertisers and publishers to manage campaigns, retrieve performance data, and configure targeting. The API uses OAuth 2.0 authentication with client_id and client_secret credentials. Access tokens are valid for 24 hours. Documentation is available at api.revcontent.io/docs/stats/. The platform also supports Native API with OpenRTB 2.5 protocol for programmatic advertising, including support for Native 1.1 and 1.2 specifications. Additionally, CCPA Data Request & Data Deletion Request API is available via both JavaScript snippet and REST API calls. Developer documentation is at api.revcontent.io/docs/stats.

What industry is RevContent in?

RevContent's product category is Native Advertising Technology. Its primary akta.pro industry code is BPAFAFAJ, Sales Enablement & Revenue Operations (RevOps) Tools & Services. Its NAICS code is 541810 and its SIC code is 7310.

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Live signals
PR NewswireRevcontent Appoints Digital Marketing Veteran Tom Reddin to Board of DirectorsRevcontent, a multi-format content marketing and native advertising platform based in Sarasota, Florida, has appointed digital marketing veteran Tom Reddin to its Board of Directors. Reddin brings experience from Coca-Cola, LendingTree (where he served as President and CEO), and currently serves as Chair of Asbury Automotive Group. The company, which was acquired by Star Mountain Capital and Capital Dynamics in 2021, stated the appointment as a potentially transformative opportunity for the business.PR NewswireRevcontent Expands Board of Directors with Appointment of Ben WaldshanRevcontent, a content recommendation platform based in Sarasota, announced the appointment of Ben Waldshan to its Board of Directors on December 9, 2021. Waldshan is a data and information technology veteran with over 25 years of experience, having founded Data Warehouse and served as President of TRANZACT Information Services before its acquisition by Deluxe Corporation. The announcement follows recent executive hires and leverages the company's recent acquisition by Star Mountain Capital and Capital Dynamics.PR NewswireRevcontent Hires Rick Welch as CRO to Scale Sales Efforts and Democratize Content Recommendations for Publishers.Revcontent, a multi-format content recommendation and native advertising platform, has hired Rick Welch as Chief Revenue Officer to lead the expansion of its publisher network and growth strategies globally. Welch joins from Flipboard where he served as Vice President and Head of Programmatic Advertising, bringing experience from across the advertiser, agency, and technology sides of the digital media industry. The announcement follows Revcontent's recent acquisition by Star Mountain Capital and Capital Dynamics in 2021, positioning the company to scale sales efforts and bring new products to market.PR NewswireRevcontent Acquired by Star Mountain Capital and Capital DynamicsRevcontent announced the sale of a majority stake in its business to a consortium of institutional investors led by Star Mountain Capital and Capital Dynamics. The transaction aims to support Revcontent's growth in the native advertising market, which is valued at over $40 billion and is gaining traction due to privacy legislation and cookie deprecation. Debt financing for the deal was provided by Star Mountain Capital and BHI.Business InsiderContent-recommendation company Revcontent has been acquired by a duo of asset-management firms as rivals Taboola and Outbrain prime themselves to go publicAdtech firm Revcontent has been acquired by asset-management firms Star Mountain Capital and Capital Dynamics in a deal that closed in late May, with terms undisclosed. The acquisition provides capital for Revcontent to expand internationally and invest in product development, while competitors Taboola and Outbrain prepare for separate public listings.PR NewswireRevcontent Signs Major Brazilian Financial Publisher, Money TimesRevcontent, a content marketing and native advertising platform, has announced a strategic partnership with Brazilian financial publisher Money Times. The partnership will allow Money Times to utilize Revcontent's lightweight widget technology, which loads 60% faster than competitors, to enhance user experience and maximize ad revenue opportunities. Money Times brings 32 million page views as premium inventory to Revcontent's advertising offerings as the platform expands into the rapidly growing Brazilian market.PR NewswireRevcontent se expande a Brasil con su oferta de ingresos competitivos para los editores e inventarios premium para los anunciantesRevcontent, a leading content marketing and native advertising platform based in Sarasota, Florida, announced its expansion into Brazil on March 30, 2021, as part of its global growth strategy, offering editors premium inventory and advertisers competitive revenue options with dedicated market-specific representatives. Brazilian advertisers on the platform are already generating over 1,000 qualified clicks per day, and Revcontent's proprietary widget technology is approximately 68% lighter than competitors, enabling faster page load speeds without compromising user experience or revenue. The company aims to replicate in Brazil the personalized, high-quality service it provides to its U.S. client base.PR NewswireRevcontent expande para o Brasil, oferecendo receita competitiva para editoras e ofertas de listagens de qualidade para anunciantesRevcontent, a content marketing and native advertising platform, announced its expansion into Brazil with dedicated team members to serve the local market. The company reports that Brazilian advertisers are already generating over 1,000 qualified clicks per day using its platform, and its proprietary widget technology is approximately 68% lighter than competitors. The expansion is part of Revcontent's broader global growth strategy for 2021.PR NewswireRevcontent Expands to Brazil, Offering Competitive Revenue to Publishers and Premium Inventory Offerings to AdvertisersRevcontent, a content marketing and native advertising platform headquartered in Sarasota, Florida, announced its expansion into Brazil in March 2021, establishing dedicated in-market representatives to support advertisers targeting Brazilian publishers. The company reports that Brazilian advertisers are already generating over 1,000 qualified clicks per day, and highlights that its proprietary widget technology loads 68% faster than competitors. Revcontent expects the move to drive growth and performance for both publishers and advertisers in a market it views as representing significant opportunity.PR NewswireRevcontent expande para o Brasil, oferecendo receita competitiva para editoras e ofertas de listagens de qualidade para anunciantesRevcontent, a leading content marketing and native advertising platform, announced its expansion into Brazil with dedicated local representatives to serve the Brazilian market. Brazilian advertisers are already generating over 1,000 qualified clicks per day using Revcontent's tools, and the company's proprietary widget technology is approximately 68% lighter than competitors. The company expects this dedicated approach to drive growth and performance for both advertisers and publishers in the Brazilian market.