United Way of Southeast Georgia

What United Way of Southeast Georgia does

United Way of Southeast Georgia is a 501(c)(3) nonprofit charitable organization headquartered in Statesboro, Georgia, that mobilizes philanthropic capital and distributes it to a vetted network of 25+ partner agencies across Bulloch, Candler, Emanuel, Evans, Jenkins, and Tattnall Counties. Founded in 1980 as United Way of Bulloch County and expanded to its current six-county footprint in 1988, the organization operates a community impact model organized around four program areas: Healthy Community (food security, healthcare access), Youth Opportunity (literacy, scholarships), Financial Security (housing stability, ALICE household support), and Community Resiliency (disaster response).

Revenue is raised through a diversified set of channels including one-time and recurring individual donations via an online Stripe-powered donation portal, recurring monthly and quarterly gift tiers, annual workplace payroll-deduction campaigns with named enterprise partners (City of Statesboro, Bulloch County Schools, Publix, Synovus, Brodie International), signature fundraising events (Tasting Statesboro annual culinary event since 2011; inaugural Women United Brunch in 2026), and the Caring Club annual membership program ($156/year) providing donor discounts at 50+ local businesses. The organization reports a 10% administrative overhead cap, meaning approximately 90% of donations flow directly to community programs. Leadership includes President/CEO Christina Sims, Executive Director Carey Cassedy, Director of Operations Kara Holland, CFO Brian Hunter, and VP of Impact Gloria Johnson, supported by a volunteer Board of Directors. Recent strategic activity includes the 2024 Hurricane Helene/Debbie relief mobilization, a $25,000 Verizon grant in October 2024, and the 2026 launch of the Women United giving society focused on the Child Well-Being Fund. Documented impact metrics include 515,088 meals distributed, 13,425+ books for children, and 1,804 families receiving emergency or disaster assistance.

Name

United Way of Southeast Georgia

Legal name

United Way of Southeast Georgia

Website

https://unitedwaysega.org

Company type

Private

Founded year

1980

Operating status

Operating

Headcount range

1–10 employees

Short description

United Way of Southeast Georgia is a 501(c)(3) nonprofit that raises and distributes charitable funds to 25+ partner agencies across six Southeast Georgia counties, addressing health, youth opportunity, financial security, and disaster resiliency needs.

Ownership category

akta.pro rank

Product category

Community Nonprofit Services

NAICS

Civic and Social Organizations (8134), Grantmaking and Giving Services (81321)

SIC

Services-Social Services (8300)

akta.pro industry

PRIMARYBPAGAEAL

Community Centers & Neighborhood Support Services

Business & Public Services/Nonprofit, NGO & Social Services/Social Services & Community Support (Food, Housing, Family)

SECONDARYBPAIANAE

Community Development & Neighborhood Revitalization (CDBG, Place-Based Initiatives)

Business & Public Services/Public Sector & Government Administration/Housing, Urban Planning & Community Development

SECONDARYBPAGAKAB

Community Foundations

Business & Public Services/Nonprofit, NGO & Social Services/Philanthropy, Foundations & Grantmaking

Keywords

• Community nonprofit services
• Charitable fundraising
• Workplace giving campaigns
• Community impact programs
• Donor philanthropy services

Headquarters

HQ city

Statesboro

HQ country

United States

HQ region

North America

Offices1 record

Markets served

GTM type

B2C

Offering type

Services

Cost components

Personnel, Operations, Marketing or Sales, Others

Revenue model

1. Individual Donations: One-time and recurring donations from individual donors supporting community programs across six-county service area. Donations distributed to partner agencies addressing health, education, financial stability, and community resiliency.
2. Workplace Giving Campaigns: Annual workplace campaigns enabling employees to contribute through payroll deduction, supporting local nonprofit agencies and community programs.
3. Special Events Fundraising: Signature events including Tasting Statesboro (since 2011) and inaugural Women United Brunch (2026) raise funds for partner agencies and community programs.
4. Caring Club Membership: Annual membership program ($156/year) offering donor perks and discounts from 50+ local business partners, creating community engagement while generating sustained giving.

Pricing tiers

Go-to-market motion3 records

Distribution channels6 records

Marketing channels7 records

Core offering

United Way of Southeast Georgia is a nonprofit charitable organization that raises and allocates funds across health, education, financial stability, and community resiliency programs in six Southeast Georgia counties. It operates donation programs, workplace giving campaigns, signature fundraising events, and a partner agency network to deliver community services to residents in need.

Product overview

United Way of Southeast Georgia operates as a nonprofit fundraising and community impact organization rather than a technology product company. Its portfolio consists of community programs organized around four impact areas: Healthy Community (food security, healthcare access), Youth Opportunity (literacy, scholarships), Financial Security (housing stability, ALICE initiative), and Community Resiliency (disaster response). Core offerings include the Annual Giving Workplace Campaign for corporate giving, Caring Club donor loyalty program, Volunteer Program, and Community Investment Grants. Signature events include Tasting Statesboro (annual culinary fundraising event since 2011) and the Women United Brunch (inaugural 2026). The Women United initiative focuses on child well-being through advocacy and the Child Well-Being Fund. A High School Scholarship Program supports students at three local high schools. The organization connects donors to a network of over 20 partner agencies across six counties.

Differentiator

Problem solved

Functional benefit

Brands

• Women United: A global movement led by United Way Worldwide, bringing together women committed to creating stronger communities and better opportunities for all. In Southeast Georgia, Women United focuses on children's well-being through the UWSEGA Child Well-Being Fund.
• Caring Club

Products and services

• Annual Giving Workplace Campaign

Quantifiable outcome

• 515,088 meals distributed to local residents in need
• +5 more outcomes

Named customers9 records

Segments7 records

Ideal customer profiles4 records

Technology focussed No

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

Integration1 record

Partnerships

14 partnerships are on record, tiered flagship, core and minor.

• Franklin ChevroletflagshipGTM or Marketing Partner · 1 January 2026Presenting sponsor of the inaugural Women United Brunch 2026, supporting child well-being initiatives in Southeast Georgia.
• Morris BankcoreGTM or Marketing Partner · 1 January 2026Wonder Woman sponsor of Women United Brunch. Community Relations Officer Trish Tootle serves as 2026 Woman of the Year honoree.
• Kiwanis Club of StatesborocoreGTM or Marketing Partner · 1 January 2026Wonder Woman sponsor of inaugural Women United Brunch supporting children's health and wellness.
• Whitfield SignsminorGTM or Marketing Partner · 1 January 2026Queen of Hearts sponsor of inaugural Women United Brunch.
• Bulloch Solutions, Inc.coreGTM or Marketing Partner · 1 January 2026Co-chaired inaugural Women United Brunch with Carrie Binns and Sean Gay serving as event chairs.
• Hurricane Debbie and Helene Relief PartnerscoreStrategic or Co-development Partner · 1 January 2024Emergency response partners providing grants and donations for rental assistance, emergency food, and home repairs for families affected by 2024 hurricanes.
• City of StatesborocoreGTM or Marketing PartnerMajor workplace campaign partner encouraging municipal employees to give through payroll deduction.
• Bulloch County SchoolscoreGTM or Marketing PartnerTop workplace campaign partner with employees supporting community giving through annual workplace campaign.
• PublixcoreGTM or Marketing PartnerTop workplace campaign partner supporting employee giving and community programs in Southeast Georgia.
• SynovuscoreGTM or Marketing PartnerTop workplace campaign partner with employees contributing through payroll deduction to support local nonprofits.
• Brodie InternationalcoreGTM or Marketing PartnerTop workplace campaign partner supporting community giving initiatives.
• 50+ Local Businesses (Caring Club Partners)coreGTM or Marketing PartnerCaring Club partner businesses offering exclusive discounts to donors contributing $156+/year, including restaurants, fitness centers, retail stores, and service providers throughout Statesboro area.
• Georgia Southern UniversitycoreStrategic or Co-development PartnerCollaborative partner in ALICE initiative studying root causes of financial hardship and developing sustainable community-based solutions for working families in Bulloch County.
• Georgia AquariumminorGTM or Marketing PartnerCaring Club partner offering plan-ahead discounts to United Way donors.

Scale indicators14 records

Recent moves9 records

Expansion highlights5 records

Direct peers

• United Way of the Coastal Empire: Adjacent Georgia-based United Way affiliate serving a similar regional, multi-county footprint with comparable workplace giving, partner agency network, and community-resiliency programs. Most direct comparable structure and revenue model.
• Heart of Georgia United Way: Georgia-based United Way affiliate serving a multi-county rural geography similar to UWSEGA's six-county region, with comparable reliance on workplace campaigns and partner agency distribution. Most comparable on geographic and demographic profile.
• Community Foundation of Central Georgia: Regional community foundation operating across Georgia with grantmaking, donor-advised funds, and community impact programs. Comparable in mission and footprint; differs in funding model (endowment-driven vs. annual workplace campaign).
• United Way of Northeast Georgia: Another Georgia United Way affiliate operating with the same four impact areas, workplace giving campaigns, and partner agency model. Comparable in operating model, geographic scope, and fundraising tactics.

Broad incumbents

• United Way of Greater Atlanta: Larger Georgia-based United Way affiliate operating the same four-pillar (Health, Education, Financial Stability, Community Resiliency) framework with workplace giving, Children Impact Funds, and the same national brand. Comparable by mission and operating model, but at substantially larger scale.

Others

• United Way Worldwide: Federation body of which UWSEGA is an affiliate under license. Comparable as the parent brand framework that provides campaigns, brand standards, Women United platform, and donor benchmarking — not a competitor but the operating-system peer.
• Points of Light: National nonprofit focused on volunteer engagement and community service. Comparable as an adjacent ecosystem participant: UWSEGA's Volunteer Program and Community Investment Committee structure parallels Points of Light's volunteer infrastructure build-out.

Regional players

• Coastal Georgia Foundation: Georgia regional grantmaking foundation serving nearby counties in southeast Georgia. Directly comparable by geography and grantmaking focus; serves a different but adjacent service area.
• Community Foundation of South Georgia: South Georgia regional community foundation delivering grants, scholarships, and disaster response in a comparable rural geography. Comparable mission and service area characteristics.

Emerging players

• America's Charities: Federated workplace-giving intermediary that aggregates giving campaigns across member nonprofits, competing for the payroll-deduction dollars that anchor UWSEGA's revenue model. Comparable via the workplace-campaign channel even though the operating model differs.

Market position

Strengths5 records

Weaknesses5 records

Competitive moat5 records

Key risks6 records

Key highlights7 records

Customer concentration

• LinkedInlinkedin.com/company/uwsega

Revenue estimate

Valuation estimate

Number of profiles

Profiles5 records

Funding overview

Funding rounds1 record

Investors1 record

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about United Way of Southeast Georgia