Unik Parquet

What Unik Parquet does

Unik Parquet is a Canadian manufacturer of custom pre-oiled wood flooring, operating from a factory in La Patrie, Quebec, and serving customers across Canada and the United States. The company specializes in premium European white oak flooring finished with 100% natural, biodegradable oils, sourced from well-managed forests in France and Germany, and is among the few North American specialists in pre-oiled (rather than polyurethane-finished) wood. Its product portfolio includes 27 pre-defined oil color options, pattern variants (Chevron, Herringbone, Versailles), brushed texture finishes, and a tailor-made / sur-mesure service that extends to walls and ceilings. Production follows a 'slow production' philosophy, with several products hand-oiled, prioritizing craftsmanship over throughput.

The company's go-to-market is consultative and sales-led, targeting professional designers and architects who specify Unik Parquet products into residential, commercial, and architectural projects. Customers engage via sample requests, quote forms, and appointment-only visits to showrooms in Montreal and Toronto. Pricing is fully custom and quote-based, with a deposit required to initiate production and the balance due on delivery; there is no recurring revenue stream or subscription model. Revenue is generated entirely from one-time purchases of custom-manufactured flooring, with select enterprise installations including Fisher & Paykel's Toronto Experience Centre, Zendesk's Montreal offices, RYU Restaurant, and Studio Liverman.

The business is privately held, with no institutional investors, no disclosed revenue, and no parent company. Key personnel include Julie Gosselin and Philippe Pilon (European wood sourcing), Frédérique Lambert (Montreal showroom), Adam Liboiron and Brandon Nieva (Toronto showroom), and Renée-Anne Landry (privacy officer). The company received a CAD $211,407 non-dilutive grant from Canada Economic Development for Quebec Regions in February 2025. The competitive advantage rests on 30+ years of accumulated expertise in custom oil formulation and hand-finishing, a brand positioned around ecological and natural materials, and the deep specification relationships with the North American design and architecture community.

Name

Unik Parquet

Legal name

Unik Parquet

Website

https://unikparquet.com

Company type

Private

Founded year

1995

Operating status

Operating

Headcount range

11–50 employees

Short description

Unik Parquet is a Canadian manufacturer of custom pre-oiled European white oak wood flooring, serving designers, architects, and high-end residential and commercial clients across Canada and the United States from its factory in La Patrie, Quebec.

Ownership category

akta.pro rank

Product category

Custom Wood Flooring

NAICS

Other Wood Product Manufacturing (3219), Wood Product Manufacturing (321)

SIC

Lumber & Wood Products (No Furniture) (2400)

akta.pro primary industry

Wood Flooring & Wood Veneer Products (IMADADAI)

akta.pro secondary industries

Wood Treatment & Specialty Preservatives (IMAEABAO), Wood Coatings & Finishes (IMADAKAD)

Keywords

• Pre-oiled wood flooring
• Custom parquet manufacturing
• European white oak flooring
• Herringbone chevron flooring
• Architectural wood elements

Headquarters

HQ city

La Patrie

HQ country

Canada

HQ region

North America

Offices3 records

Markets served

GTM type

B2B and B2C

Offering type

Hardware or Manufacturing

Cost components

Supply Chain, Operations, Personnel, Marketing or Sales, Technology or R&D

Revenue model

1. Custom pre-oiled wood flooring sales: One-time purchase model for custom-made pre-oiled wood flooring products. Customers submit specifications, pay a deposit to initiate production, and pay the balance upon delivery. No recurring revenue stream. Products include European white oak flooring in various colors, patterns (herringbone, chevron, versailles), and widths.

Pricing tiers

Go-to-market motion1 record

Distribution channels4 records

Marketing channels5 records

Core offering

Unik Parquet is a Canadian manufacturer of custom pre-oiled European white oak wood flooring and architectural wood elements. The company designs, sources, and finishes bespoke wood floors using 100% natural, biodegradable oils, offering 27+ pre-defined colors, multiple pattern formats (herringbone, chevron, Versailles), and custom manufacturing from its Quebec facility. Products are sold through showrooms, direct factory sales, and a designer/architect specification channel serving residential and commercial projects across North America.

Product overview

Unik Parquet offers a comprehensive portfolio of premium pre-oiled European white oak wood flooring products designed and manufactured in Canada. The core product line centers on the Unik Collection featuring 27 pre-defined oil color options (single-tone and two-tone variants), including colors such as Moss, Tulum, Nordik, Gobi, Bruges, Valence, and others. The company specializes in custom/sur-mesure manufacturing, creating bespoke colors, wood species (including European larch), and patterns including Chevron, Herringbone, and Versailles geometric designs. Additional offerings include brushed finish textures and architectural wood elements for walls and ceilings. The company provides supporting services for designers and architects including consulting, sample ordering, and maintenance training. Products are sourced from well-managed forests in France and Germany, finished with 100% natural, biodegradable oils, and carry a 'slow production' philosophy emphasizing hand-crafted quality.

Differentiator

Problem solved

Functional benefit

Products and services

• Euro Oak Pre-Oiled Wood Floors Premium pre-oiled European white oak wood flooring with a 100% natural finish, sourced from well-managed forests in France and Germany. Products gain beauty over the years and are 100% biodegradable. Targeted at designers, architects, and high-end residential and commercial clients across North America.
• Tailor-Made / Sur-Mesure Wood Products Custom-designed wood flooring and architectural elements created according to client specifications, including bespoke colors, wood species, patterns, and dimensions beyond the standard collection. Products can be designed for walls and ceilings in addition to flooring. Targeted at designers, architects, and clients requiring unique, one-of-a-kind wood elements.
• Chevron Pattern Flooring European oak flooring available in chevron pattern layouts (125mm width), offering distinctive geometric wood floor designs. Targeted at designers, architects, and high-end residential and commercial clients seeking distinctive pattern flooring.
• Herringbone Pattern Flooring European oak flooring available in herringbone pattern layouts, providing classic geometric wood floor designs. Targeted at designers, architects, and luxury residential and commercial clients.
• Versailles Pattern Flooring Ornate Versailles pattern wood flooring, a classic French parquet design featuring interlocking geometric panels. Targeted at designers, architects, and luxury residential and commercial clients seeking ornate, traditional French parquet designs.
• European Larch (Mélèze Européen) Flooring Pre-oiled European larch wood flooring (Mélèze Européen), an alternative wood species to oak, offering distinct grain patterns and coloration. Targeted at designers, architects, and clients seeking alternative wood species with distinct aesthetics.
• Brushed Wood Flooring European oak flooring with a brushed texture finish that enhances the natural wood grain, available with pre-oiled treatments. Targeted at designers, architects, and clients seeking textured wood flooring with enhanced grain visibility.
• Designer and Architect Consulting Services Consulting services for designers and architects including personalized approach, custom design collaboration, sample provision, and turnkey maintenance plans with training for care teams. Targeted at professional designers, architects, and design studios specifying premium wood flooring and architectural elements for client projects.

Quantifiable outcome

• Products gain beauty over years of use
• +3 more outcomes

Named customers7 records

Segments3 records

Ideal customer profiles3 records

Technology focussed No

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

Feature4 records

Scale indicators3 records

Recent moves5 records

Expansion highlights6 records

Direct peers

• Dinesen: Danish premium manufacturer of custom solid wood flooring and interior wood elements, sourced from European forests. Highly comparable to Unik Parquet on craft positioning, bespoke offerings, and architect/designer-led sales.
• Listone Giordano: Italian premium hardwood flooring brand offering custom finishes, patterns, and large-format planks. Comparable to Unik Parquet on luxury positioning, made-in-Europe heritage, and high-end project references.
• Carlisle Wide Plank Floors: US-based premium wide-plank flooring manufacturer focused on custom solid wood floors for luxury homes and architectural projects. Closely comparable to Unik Parquet on customization, high-end residential channel, and made-to-order model.
• Provenza Floors: US premium hardwood flooring brand with designer collections, custom finishes, and a strong architect/designer channel. Comparable on luxury positioning and product customization.
• Gaylord Hardwood Flooring: Canadian custom hardwood flooring manufacturer specializing in wide-plank and bespoke products for luxury residential and commercial projects. Closely comparable on made-to-order model and Canadian production footprint.

Broad incumbents

• Kährs: Swedish multinational wood flooring manufacturer with a wide portfolio of engineered hardwood floors. Broader and more mass-market than Unik Parquet, but competes in the premium European oak segment.
• Mirage Floors (Boa-Franc): Canadian hardwood flooring manufacturer with a broad product line across species and finishes. Same domestic market as Unik Parquet but a larger, more industrialized competitor with deeper distribution.
• Mercier Wood Flooring: Quebec-based hardwood flooring manufacturer with a wide range of prefinished and engineered products. Direct domestic competitor to Unik Parquet at a more industrialized scale.
• Mannington Mills: Large US flooring manufacturer offering hardwood, vinyl, and laminate. Overlaps with Unik Parquet only in hardwood, but represents the broader competitive set against which Unik positions its premium niche.

Regional players

• Woodco (Bauwerk Group / Parky / Solidfloor): European premium wood flooring group (Swiss/European roots) with oiled wood collections. Comparable on pre-oiled technology and sustainable sourcing, but primarily competes in European rather than North American markets.

Market position

Strengths5 records

Weaknesses5 records

Competitive moat4 records

Key risks6 records

Key highlights7 records

Customer concentration

Revenue estimate

Valuation estimate

Number of profiles

Profiles1 record

Funding overview

Funding rounds1 record

Investors1 record

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about Unik Parquet