What Atomic Revenue does

Atomic Revenue is a privately-held, founder-led B2B revenue operations consulting firm founded in 2014 and headquartered in Clayton, Missouri (St. Louis metropolitan area), with additional offices in Boston (East) and Denver (West, opened January 2022). The company serves small-to-mid-size privately-held B2B companies and fractional executives, helping them diagnose and fix broken revenue engines through a structured Diagnose-Resolve-Optimize methodology built on the Entrepreneurial Operating System (EOS).

The firm's core product portfolio is anchored by four flagship programs: the Growth Operating Plan (a 6-week diagnostic engagement producing a shared growth plan with objective business intelligence, leadership alignment, and realistic KPIs); the Growth Execution Team (retained implementation SMEs and managed execution); the Growth Leader Lab (coaching and capability-building for internal teams); and the Million Dollar Growth Pact, a performance-based engagement guaranteeing 20% revenue growth in 24 months. These are supported by tactical modules including Financial Operations Planning, CRM Selection & Integration, Digital Operations, Core Messaging, Sales Collateral, Sales Productivity, Sales Management, and Sales Compensation Planning, plus diagnostic audits (Revenue Diagnostics, Digital Operations Audit). The underlying technology stack integrates CRM platforms (notably Hatchbuck), Google Analytics, Klipfolio dashboards, and social management tools (AgoraPulse, Sprout Social).

Atomic Revenue operates a sales-led, consultative go-to-market motion with a freemium entry point (free revenue assessment) and quote-based, multi-year engagements. Revenue streams mix professional services consulting, outcome-based performance engagements, and managed services. The company employs 11-50 people, has no disclosed external funding, and is led by founder/CEO Tara Kinney, with a leadership bench including CRO Steph Hermanson, Profitability Practice Leader Scott Sinning, Director of Digital Steph Nissen, and Executive Partners Angela Masching and Glenn Mahnken (departed October 2019).

Name

Atomic Revenue

Legal name

Atomic Revenue, LLC

Website

https://atomicrevenue.com

Company type

Private

Founded year

2014

Operating status

Operating

Headcount range

11–50 employees

Short description

Atomic Revenue is a B2B revenue operations consulting firm serving small-to-mid-size businesses and fractional executives, delivering diagnostic, implementation, and performance-based engagements (including a 20% revenue growth guarantee) across US Midwest, East, and West regions.

Ownership category

akta.pro rank

Product category

Revenue Operations Consulting

akta.pro primary industry

B2B Demand Generation & Lead Nurture Agencies (BPAFAKAA)

Keywords

• Revenue operations consulting
• B2B growth consulting
• Fractional executive services
• Sales operations consulting
• Marketing operations advisory

Headquarters

HQ city

Clayton

HQ country

United States

HQ region

North America

Offices3 records

Markets served

GTM type

B2B

Offering type

Services

Cost components

Personnel, Operations, Marketing or Sales, Technology or R&D, Infrastructure

Revenue model

1. Revenue Operations Consulting: Fractional executive engagements providing revenue operations expertise to B2B companies. Includes strategic planning, implementation resources, and operational analysis for leadership alignment.
2. Million Dollar Growth Pact: Performance-based engagement with guaranteed outcomes. Companies pay for results-oriented consulting with measurable revenue growth commitments.
3. Audits and Assessments: Revenue diagnostics, digital operations audits, sales operations audits, trade show ROI audits, and marketing operations audits to identify gaps and roadmap revenue potential.
4. Tactical Revenue Operations Programs: Implementation programs including financial operations planning, CRM selection and integration, digital operations planning, customer marketing, branding, core messaging, sales collateral, sales productivity, and sales management.
5. Revenue Enablement Solutions: Growth Execution Team services providing subject matter experts, retained implementation teams, specialized project delivery, and flexible capacity on demand.

Pricing tiers

Go-to-market motion1 record

Distribution channels3 records

Marketing channels7 records

Core offering

Atomic Revenue provides data-driven revenue operations consulting to B2B companies through a Diagnose-Resolve-Optimize methodology delivered via fractional executive engagements. The firm aligns people, process, and data across marketing, sales, and customer success functions, anchored by its flagship The Million Dollar Growth Pact performance engagement that guarantees 20% revenue growth in 24 months.

Product overview

Atomic Revenue is a data-driven revenue operations and optimization consulting company offering a unified suite of professional services designed to help B2B companies achieve sustainable revenue growth. The portfolio consists of core strategic programs (Growth Operating Plan, Growth Execution Team, Growth Leader Lab, and The Million Dollar Growth Pact) that provide structure, tools, and talent for fractional engagements, supported by tactical modules covering Financial Operations Planning, CRM Selection & Integration, Digital Operations, Core Messaging, Sales Collateral, Sales Productivity, Sales Management, and Sales Compensation Planning. Specialized audit and assessment services (Revenue Diagnostics, Digital Operations Audit) diagnose gaps, while domain expertise services (Lead Generation, Sales Conversion, Customer Advocacy, Sales Operations, Marketing Operations) address specific revenue drivers. The company operates on a Diagnose-Resolve-Optimize framework, bundling consulting expertise with implementation support to drive measurable business outcomes.

Differentiator

Problem solved

Functional benefit

Products and services

• Growth Operating Plan A 6-week Diagnose-phase engagement that gives fractional executives and client leadership teams a shared growth plan with objective business intelligence, leadership alignment, quarterly execution priorities, and realistic KPIs and financial targets.
• Growth Execution Team A Resolve-phase managed services engagement that extends client teams with experienced implementation experts, Subject Matter Experts, retained implementation teams, specialized project delivery, and managed execution and reporting.
• Growth Leader Lab An Optimize-phase coaching and mentoring program that develops internal client teams through monthly expert collaboration, hands-on coaching, technical skill development, practical problem solving, and leadership capability growth.
• The Million Dollar Growth Pact A performance-based engagement for B2B companies that guarantees 20% revenue growth in 24 months, built on the formula Lead Generation + Sales Conversion + Customer Advocacy, designed to fix broken parts of the revenue engine.
• Financial Operations Planning A tactical consulting engagement providing financial model development, investor preparation, pricing strategy, and sales compensation models to validate business viability and inform decision-making.
• CRM Selection and Integration Plan A consulting engagement that guides organizations through CRM selection and integration, covering process alignment, system integration, communication segmentation, data strategy, procedure documentation, utilization training, and management reporting.
• Digital Operations Planning A consulting engagement that develops strategies for websites, social media, SEO, and digital advertising and integrates them into operations to optimize digital ROI.
• Core Messaging Program A consulting engagement that aligns marketing and sales communication of company value through standardized messaging, designed to improve lead generation, sales conversion, and average deal size.
• Sales Collateral Development A consulting engagement that develops sales collateral including sell-sheets, sales presentations, and discovery diagnostics aligned with sales objectives and core messaging.
• Sales Productivity Program A consulting engagement that provides sales tools, training, and documentation for opportunity qualification, discovery and requirements appraisal, and objection handling to improve sales conversion.
• Sales Management Program A consulting engagement that helps sales managers use process and data to motivate, mentor, and direct multi-person sales organizations.
• Sales Compensation Planning A consulting engagement that designs mathematically validated sales compensation models including a Sales Activity and Performance Metrics Audit and a Variable Sales Compensation Model to balance recruiting, retention, motivation, and ROI.
• Revenue Diagnostics A diagnostic assessment that evaluates people, processes, and data across marketing operations, sales operations, and customer success to identify gaps and accelerate business growth.
• Digital Operations Audit A comprehensive audit of digital presence including website, SEO, social media, email marketing, and CRM utilization, delivered as a 10-25 page PDF with actionable recommendations.
• Lead Generation Services A service focused on quality-over-quantity lead generation through digital marketing, inbound and outbound campaigns, and trade shows, aligned with sales conversion as part of a complete Revenue Operations strategy.
• Sales Conversion Services A service providing objective sales solutions including right messaging, purposeful meetings, value-based collateral, and sales tools to convert customers and build advocates.
• Customer Advocacy Services A service that develops strategies to create customer advocates who generate referrals, strengthen brand reputation, and add measurable value to the company through customer success initiatives.
• Sales Operations A service that organizes sales efforts to generate profitable revenue by integrating marketing and customer success through effective utilization of people, process, and data.
• Marketing Operations A service that brings organization and efficiency to corporate communications with underlying systems, tools, labor, process, and data integrations that support revenue production.

Quantifiable outcome

• 20% revenue growth in 24 months guaranteed through Million Dollar Growth Pact
• +3 more outcomes

Named customers8 records

Segments3 records

Ideal customer profiles2 records

Technology focussed No

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

Feature5 records

Partnerships

One partnership is on record.

• We Run On EOSminorOthersAtomic Revenue operates using the Entrepreneurial Operating System (EOS) methodology, as evidenced by their 'We Run On EOS' badge displayed on their website.

Scale indicators4 records

Recent moves7 records

Expansion highlights5 records

Direct peers

• Force Management: Force Management is a B2B sales and revenue operations consultancy that helps mid-market and enterprise companies align sales messaging, process, and enablement. It is comparable to Atomic Revenue because both sell methodology-driven sales/marketing alignment engagements to B2B clients with outcome-tied deliverables.
• DemandLab: DemandLab is a B2B marketing operations consultancy that helps companies build, measure, and optimize demand generation engines, including CRM, marketing automation, and analytics. It overlaps with Atomic Revenue's marketing operations and digital audit offerings for B2B mid-market clients.
• Gorilla 76: Gorilla 76 is a B2B marketing agency focused on industrial and manufacturing clients, offering brand, demand generation, and marketing operations services. It mirrors Atomic Revenue's RevOps-style approach of aligning people, process, and data for measurable revenue outcomes in mid-market B2B accounts.
• Square 2 Marketing: Square 2 Marketing is a B2B revenue marketing agency built around the Revenue Marketing methodology, delivering strategy, sales enablement, and demand generation services. It is comparable to Atomic Revenue in targeting growth-stage and mid-market B2B clients seeking full-funnel revenue operations support.
• Tilt Metrics: Tilt Metrics is a HubSpot-focused RevOps consultancy that builds sales and marketing operations for B2B clients. It is comparable to Atomic Revenue's CRM selection, sales operations, and revenue diagnostics offerings for SMB/mid-market customers.
• Vengresse: Vengresse is a B2B sales consulting firm that helps organizations design sales processes, messaging, and revenue operations infrastructure. It is a direct peer to Atomic Revenue in the fractional/consultative B2B sales and revenue operations space, particularly for growth-stage companies.
• Heinz Marketing: Heinz Marketing is a B2B marketing and sales alignment agency that delivers demand generation, sales enablement, and account-based marketing programs to mid-market technology and industrial clients. It directly competes with Atomic Revenue on integrated revenue operations engagements for SMB and mid-market B2B buyers.
• Caliper: Caliper is a sales assessment and sales effectiveness consulting firm serving mid-market and enterprise clients with sales hiring, development, and strategy. It overlaps with Atomic Revenue on sales productivity, sales management, and sales compensation planning engagements for B2B clients.

Emerging players

• Revenue.io: Revenue.io (formerly RingDNA) is a revenue intelligence and sales engagement platform that combines AI-driven guidance, conversation intelligence, and sales operations. It represents the technology-enabled competitor adjacent to Atomic Revenue's manual RevOps consulting offerings.

Broad incumbents

• Walker Sands: Walker Sands is a larger full-service B2B marketing agency offering PR, demand generation, and creative services to mid-market technology and industrial clients. It is a broader incumbent competing for some of the same RevOps and lead generation mandates that Atomic Revenue pursues.

Market position

Strengths5 records

Weaknesses5 records

Competitive moat4 records

Key risks6 records

Key highlights6 records

Customer concentration

• Xx.com/atomicresults
• Facebookfacebook.com/atomicrevenue
• LinkedInlinkedin.com/company/atomicrevenue
• Instagraminstagram.com/atomicrevenue

Revenue estimate

Valuation estimate

Number of profiles

Profiles6 records

Funding overview

Funding rounds

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about Atomic Revenue