Novacoast
International cybersecurity services firm offering managed security, identity & access management, security engineering, and custom development to Fortune 500 enterprises across healthcare, finance, energy, government, and education.
- Company typePrivate
- Founded1996
- HeadquartersWichita, United States
- Headcount251–500
- GTM typeB2B
- OfferingServices
What Novacoast does
Novacoast is an international cybersecurity services company founded in 1996 and headquartered in Wichita, Kansas following a 2022 relocation from Southern California. The firm operates a full-stack "Advise / Deploy / Operate" services model spanning advisory assessments, penetration testing, security engineering, custom development, identity and access management, and managed security services including 24x7 SOC/MDR, co-managed SIEM, managed EDR, managed DLP, threat hunting, incident response, and phishing monitoring. Services are anchored to a five-SOC infrastructure across the US (Wichita, Orem, Ann Arbor) and the UK/Ireland (Manchester, Shannon), enabling follow-the-sun coverage for Fortune 500 enterprises in healthcare, finance, energy, public sector, and now education following the Concensus Technologies acquisition.
Revenue is generated through quote-based, multi-year contracts sold primarily via direct enterprise field sales and increasingly via channel partnerships — most notably through Broadcom, where Novacoast is a designated services provider for Carbon Black MDR, Symantec DSE, and Resident services. Additional monetization comes from MSSP partnerships (e.g., Dispel), IT staffing, federal services (Novacoast Federal), and custom development engagements. Pricing is not publicly disclosed. The firm holds 375+ full-time employees (no subcontractors) with offices across the US, UK, Canada, Mexico, and Guatemala, and is founder-led under CEO Paul Anderson with no disclosed institutional investors.
The technology stack rests on industry-standard security platforms (Broadcom Symantec and Carbon Black, LogRhythm, Proofpoint) layered with proprietary service-delivery IP: a four-cornerstone Co-Managed SIEM Program, an AI-augmented Identity & Access Service Desk, and a Phishing Monitoring Program. Novacoast is SOC 2 Type II and ISO/IEC 27001:2022 certified, providing procurement eligibility for regulated buyers. Recent strategic moves — the Broadcom channel appointment, the Concensus Technologies acquisition for education IAM, and the Build-Not-Buy talent development program — point to a services firm actively compounding its enterprise footprint rather than selling pure technology.
Novacoast firmographics
Firmographics- Name
- Novacoast
- Legal name
- Novacoast, Inc.
- Website
- https://novacoast.com
- Company type
- Private
- Founded year
- 1996
- Operating status
- Operating
- Headcount range
- 251–500 employees
- Short description
- International cybersecurity services firm offering managed security, identity & access management, security engineering, and custom development to Fortune 500 enterprises across healthcare, finance, energy, government, and education.
- Ownership category
- akta.pro rank
Novacoast industry classification
Industry- Product category
- Cybersecurity Services
- NAICS
- Security Systems Services (except Locksmiths) (561621), Security Systems Services (56162), Computer Systems Design Services (541512), Other Computer Related Services (541519)
- SIC
- Services-Computer Programming, Data Processing, Etc. (7370), Services-Computer Integrated Systems Design (7373), Communications Services, Nec (4899)
- akta.pro primary industry
- Managed Security Services (MSSP) & 24/7 SOC Operations (BPAKAHAA)
- akta.pro secondary industries
- Cybersecurity Operations Outsourcing (SOC / SecOps) (BPAEAMAG), Privileged Access Management (PAM) (BPAMAEAD), Data Center Operations & Managed Services (Remote Hands, NOC/SOC) (HDABANAA)
Keywords
Where Novacoast is headquartered
LocationHeadquarters
- HQ city
- Wichita
- HQ country
- United States
- HQ region
- North America
Offices12 records
Markets served
Novacoast business model
Business model- GTM type
- B2B
- Offering type
- Services
- Cost components
- Personnel, Operations, Technology or R&D, Marketing or Sales, Infrastructure
Revenue model
- Managed Security Services: 24x7 SOC monitoring and response services delivered from US and UK SOCs, including MDR, SIEM management, EDR, PAM, vulnerability management, DLP, and threat hunting
- Professional Services: Advisory and assessment services, penetration testing, identity and access management implementation, security engineering and implementation, and incident response
- Staffing Services: IT staffing and placement services providing technical talent to clients, and career services for professionals seeking opportunities
- Custom Development: Custom software development, enterprise system integration, DevOps, IoT/firmware, mobile/web applications, and data analytics consulting
Pricing tiers
| Model | Billing | Price |
|---|---|---|
| Other | Multi-year contract | Custom quote-based pricing |
Go-to-market motion3 records
Distribution channels5 records
Marketing channels6 records
Novacoast product offering
Product offeringCore offering
Novacoast is an international cybersecurity services provider that helps enterprises design, deploy, and operate security programs. Its portfolio spans advisory and assessment services, security engineering and integration, identity and access management, custom development, and 24x7 managed security operations including SOC/MDR, co-managed SIEM, managed EDR, vulnerability management, managed DLP, threat hunting, incident response, and phishing monitoring. The company also provides IT staffing and federal-government-focused cybersecurity services through Novacoast Federal.
Product overview
Novacoast is an international cybersecurity company offering a comprehensive portfolio of cybersecurity services organized into three pillars: Advise (advisory assessments, penetration testing), Deploy (security engineering, custom development, IAM), and Operate (managed security services). The managed services portfolio includes SOC/MDR, Co-Managed SIEM, Managed EDR, Managed Identity/PAM, Exposure Management/Vulnerability Management, Managed DLP, Threat Hunting, Incident Response, and Phishing Monitoring. Novacoast also provides AI-powered Identity & Access Service Desk, Custom Development services (enterprise integration, DevOps, IoT/firmware, mobile/web), IT Staffing, and Federal services. The company operates 24×7 SOC facilities across US and UK locations and serves industries including Energy & Utilities, Finance, Healthcare, Insurance, Manufacturing, Public Sector, and Retail.
Differentiator
Problem solved
Functional benefit
Products and services
- Advisory & Assessment Services Strategic guidance for CISOs and program leaders to build, mature, and align security programs with business needs.
- Penetration Testing Red team and purple team security testing services that identify vulnerabilities across enterprise environments.
- Identity and Access Management Identity governance, administration, and access management services for enterprise environments.
- Security Engineering & Automation Design, implementation, optimization, and integration of enterprise security technologies, including workflow automation across modern security stacks.
- SOC / MDR 24x7 Security Operations Center delivering managed detection and response across US and UK facilities with follow-the-sun coverage.
- Managed EDR Managed endpoint detection and response services providing continuous threat monitoring at the endpoint layer.
- Managed Identity / Co-Managed PAM Co-managed Privileged Access Management and managed identity services for enterprise environments.
- Exposure Management Vulnerability and patch management services that identify and remediate security exposures across the environment.
- Managed DLP Managed Data Loss Prevention services for protecting sensitive data across enterprise environments.
- Threat Hunting Proactive threat hunting services that identify advanced threats across enterprise environments.
- Incident Response Retainer On-demand incident response services delivered under pre-established retainer agreements.
- Phishing Monitoring Managed email phishing monitoring with filtering, tuning, and incident response procedures for phishing attacks.
- Identity & Access Service Desk AI-powered onshore identity service desk for regulated environments, using AI agents for automated ticket routing, SOP runbooks, and continuous automation discovery.
- Custom Development Custom software development including enterprise system integration, managed DevOps, IoT and firmware development, and mobile/web app development for enterprise customers.
- Staffing Services IT staffing and professional placement services providing access to cybersecurity talent for client organizations.
- Federal Services Cybersecurity services for federal government clients delivered through Novacoast Federal.
Quantifiable outcome
- False positive reduction in Symantec DLP from 75% to 8%
- +3 more outcomes
Companies that use Novacoast
Customer profileNamed customers4 records
Segments8 records
Ideal customer profiles3 records
Novacoast technology and API
TechnologyTechnology focussed No
API detail
- Has API
- No
- API docs
- API detail
Core technology
AI maturity
App detail
Integration5 records
AI capability4 records
Feature4 records
Novacoast partnerships and signals
Strategic signalPartnerships
Six partnerships are on record, tiered minor, core and strategic.
- AccessCyber (EnterpriseKC)minorSale of The Apex Program to AccessCyber, LLC (a subsidiary of EnterpriseKC). Apex Program provides accessible cybersecurity training for blind, visually impaired, and military veteran communities.
- DispelminorNovacoast is an early partner using Dispel's Secure Remote Access platform to bridge the gap between traditional IT security and OT network environments, helping MSSPs convert one-off OT security projects into recurring revenue streams.
- BroadcomcoreSelected by Broadcom as the support services provider for Carbon Black Managed Detection and Response (MDR), Designated Support Engineer (DSE) services for Catalyst customers, and Resident services for the Symantec portfolio. Novacoast provides uninterrupted managed cybersecurity services and strategic tech support for new and existing Carbon Black and Symantec customers.
- Concensus TechnologiescoreAcquisition of Concensus Technologies, a Pennsylvania-based identity and access management firm with 20 years of experience serving educational institutions. Extends Novacoast's capabilities in K-12 and higher education IAM.
- IntegrisminorNovacoast endorsed Integris as their preferred Managed Service Provider (MSP) for small and medium-sized businesses (SMBs) in the Wichita area, aligning with Novacoast's mission to help organizations secure their data and IT infrastructure.
- Wichita State UniversitystrategicPartnership with Wichita State University for talent recruitment from Air National Guard at McConnell Air Force Base, education partners including WSU, Friends University, and Butler Community College, and collaboration on digital engineering research via NIAR.
Scale indicators7 records
Recent moves6 records
Expansion highlights6 records
Novacoast competitors and assessment
Company assessmentDirect peers
- Secureworks: Global MSSP and MDR provider serving mid-market and enterprise customers with managed detection, incident response, and compliance services. Closely comparable in service portfolio and target customer profile.
- ReliaQuest: Enterprise-focused MDR and security operations provider using its GreyMatter platform. Directly comparable in delivering co-managed SOC capabilities to Fortune-class enterprises with complex estates.
- eSentire: Pure-play MDR and SOC-as-a-service provider focused on mid-market and enterprise customers. Competes head-to-head with Novacoast's managed SOC/MDR offering and serves similar regulated verticals.
- GuidePoint Security: Pure-play cybersecurity services and solutions provider offering advisory, implementation, and managed security services. Comparable in size, vertical focus, and channel-driven GTM to Novacoast.
- Arctic Wolf: Fast-growing MDR and managed security provider with a security operations platform and 24x7 SOC. Competes in the same mid-market and enterprise MDR segments and has rapidly scaled on a similar services-plus-platform model.
- Optiv Security: Large US-based MSSP and security solutions integrator offering SOC/MDR, advisory, and managed services across enterprises. Direct competitor to Novacoast across the same Fortune 500 verticals and the same co-managed SIEM/identity services.
- Trustwave: Global MSSP offering managed detection and response, MDR for databases, and security consulting. Direct competitor in managed security services across financial services, retail, and government verticals.
- Herjavec Group: MSSP and cybersecurity services firm specializing in managed security, identity, and advisory for mid-market and enterprise. Closely mirrors Novacoast's MSSP-plus-advisory positioning.
Broad incumbents
- IBM Security Services: Global incumbent offering managed SOC, X-Force threat intelligence, IAM, and security consulting at scale. Competes with Novacoast for large Fortune 500 and public sector managed security and IAM deals.
Emerging players
- Palo Alto Networks Unit 42: Vendor-anchored MDR and incident response service from a major security platform vendor. Represents the strategic threat of platform-native managed services displacing independent MSSPs like Novacoast.
Market position
Strengths5 records
Weaknesses5 records
Competitive moat6 records
Key risks6 records
Key highlights7 records
Customer concentration
Novacoast social profiles
Digital presenceNovacoast compliance and trust
Trust signalCompliance2 records
Novacoast financial estimates
Financial estimateRevenue estimate
Valuation estimate
Novacoast leadership team
Management profileNumber of profiles
Profiles8 records
Novacoast subsidiaries and ownership
Company hierarchySubsidiaries4 records
Novacoast funding detail
Funding detailFunding overview
Funding rounds
Investors
Funding detail is available on the Subscription and Enterprise plan.Contact sales →
Novacoast M&A and investment
M&A and investmentM&A4 records
Investments
M&A and investment is available on the Subscription and Enterprise plan.Contact sales →
Frequently asked questions about Novacoast
What does Novacoast do?
Novacoast is an international cybersecurity services provider that helps enterprises design, deploy, and operate security programs. Its portfolio spans advisory and assessment services, security engineering and integration, identity and access management, custom development, and 24x7 managed security operations including SOC/MDR, co-managed SIEM, managed EDR, vulnerability management, managed DLP, threat hunting, incident response, and phishing monitoring. The company also provides IT staffing and federal-government-focused cybersecurity services through Novacoast Federal.
Is Novacoast a public or private company?
Novacoast is a private company. It is classified as founder individual operated bootstrapped and is currently operating.
When was Novacoast founded?
Novacoast was founded in 1996. It employs 251 to 500 people.
Where is Novacoast based?
Novacoast is headquartered in Wichita, United States, in the North America region.
How does Novacoast make money?
Four revenue lines are on record. Managed Security Services are the primary driver. The others are professional Services, staffing Services and custom Development.
Who are Novacoast's main competitors?
Direct peers on record are Secureworks, ReliaQuest, eSentire, GuidePoint Security, Arctic Wolf, Optiv Security, Trustwave and Herjavec Group. IBM Security Services is listed as a broad incumbent. Palo Alto Networks Unit 42 is listed as an emerging player.
Does Novacoast have an API?
No public API is recorded for Novacoast.
What industry is Novacoast in?
Novacoast's product category is Cybersecurity Services. Its primary akta.pro industry code is BPAKAHAA, Managed Security Services (MSSP) & 24/7 SOC Operations, with a secondary code of BPAEAMAG, Cybersecurity Operations Outsourcing (SOC / SecOps). Its NAICS code is 561621 and its SIC code is 7370.