BruntWork
BruntWork is a Sydney-based, remote-first staffing and BPO platform that provides vetted full-time virtual assistants and specialized offshore teams—primarily from the Philippines and Colombia—priced at $4–$15 per hour to SMBs, mid-market firms, and listed enterprises across 45 countries.
- Company typePrivate
- Founded2018
- HeadquartersSydney, Australia
- Headcount501–1,000
- GTM typeB2B
- OfferingServices
What BruntWork does
BruntWork Pty Ltd is a privately held, remote-first staffing and business process outsourcing company founded in 2018 and headquartered in Sydney, Australia. It deploys vetted, dedicated full-time remote professionals—predominantly sourced from the Philippines with secondary hubs in Colombia—across 45 countries to serve SMBs, mid-market firms, and listed enterprises in markets including the United States, Australia, and New Zealand. The company's core product is a Virtual Assistants platform, extended through 20+ vertical-specific sub-products (Real Estate VA, Legal VA, Dental VA, Amazon VA, Shopify VA, Sales VA, etc.) and adjacent service lines covering customer support, call center, digital marketing, web development, data entry, HR outsourcing, bookkeeping, payroll, and IT outsourcing.
BruntWork monetizes through usage-based hourly billing, charging clients $4–$15 per hour depending on role complexity, with the all-inclusive rate covering recruitment, computer, internet, payroll handling, and management. Recruitment and onboarding are free, there are no setup fees or lock-in contracts, and clients can change staff without penalty. The go-to-market is a consultative sales-led motion delivered through inside sales discovery calls and dedicated account management for enterprise clients, supported by a referral channel and PR-driven brand awareness. Supporting technology includes VPN-secured remote access, ISO 27001 / SOC 2 Type II / HIPAA-certified security infrastructure, client portal timesheet tracking, and developing AI-enhanced matching systems, with an internal AI Accent tool already in use.
Customer evidence indicates a long-tail, low-concentration book: 17+ named case studies span travel (Flight Centre), real estate (Solutions Group, MadeComfy), fintech (Huobi Global), debt relief (Pacific Debt Relief), healthcare (Fly2Health), and numerous SMB verticals. The company claims 98% client satisfaction, 88% workforce utilization, 4.8/5 employee satisfaction, and 4.9/5 ratings across 2,500+ reviews on Trustpilot, Google, and Glassdoor. Reported revenue grew from $80M to $418.7M between earlier disclosures and late 2025, with public targets of 7,000 professionals by 2025 and 10,000 agents across 50 countries, although the latest revenue figure conflicts with earlier Variety and Forbes-cited figures and warrants verification.
BruntWork firmographics
Firmographics- Name
- BruntWork
- Legal name
- BruntWork Pty Ltd
- Website
- https://bruntwork.co
- Company type
- Private
- Founded year
- 2018
- Operating status
- Operating
- Headcount range
- 501–1,000 employees
- Short description
- BruntWork is a Sydney-based, remote-first staffing and BPO platform that provides vetted full-time virtual assistants and specialized offshore teams—primarily from the Philippines and Colombia—priced at $4–$15 per hour to SMBs, mid-market firms, and listed enterprises across 45 countries.
- Ownership category
- akta.pro rank
BruntWork industry classification
Industry- Product category
- Remote Staffing and Business Process Outsourcing
- NAICS
- Employment Services (5613), Office Administrative Services (5611), Payroll Services (541214), Office Administrative Services (56111)
- SIC
- Services-Employment Agencies (7361), Services-Help Supply Services (7363), Services-Facilities Support Management Services (8744)
- akta.pro primary industry
- Workforce Management & Scheduling Outsourcing (Non-payroll) (BPACAKAJ)
- akta.pro secondary industries
- Office & Administrative Temp Staffing (BPACACAA), Payroll Software & Payroll-as-a-Service (SaaS) (BPACAIAB), Workforce Time, Attendance & Scheduling Administration (BPAAAIAI), Employer Payroll Processing (SMB & Enterprise) (FSAMAKAA)
Keywords
Where BruntWork is headquartered
LocationHeadquarters
- HQ city
- Sydney
- HQ country
- Australia
- HQ region
- Oceania
Offices3 records
Markets served
BruntWork business model
Business model- GTM type
- B2B
- Offering type
- Services
- Cost components
- Personnel, Operations, Marketing or Sales, Technology or R&D, Infrastructure
Revenue model
- Hourly Billing for Remote Staff: BruntWork charges clients based on tracked hourly billing for remote staff. Clients only pay for the hours agents have logged to work. The service includes computer, internet, and all fees in the hourly rate. Timesheet hours are tallied monthly and invoiced as a simple consolidated invoice.
- Virtual Assistant Services: Recruitment is free with no set-up fees. Revenue generated from hourly rates for virtual assistants starting at $4/hr for entry-level roles up to $15/hr for specialized roles like web developers and analysts. No lock-in contracts, free to change staff.
- Outsourced Customer Experience Solutions: Revenue from providing outsourced customer experience and contact center services, with significant growth driven by technology integration and market expansion in regulated industries.
Pricing tiers
| Model | Billing | Price |
|---|---|---|
| Usage-based | Monthly | Entry-level roles starting at $4/hr |
| Usage-based | Monthly | Full-time remote staff with all-inclusive hourly rate |
| Usage-based | Monthly | Specialized professional roles |
Go-to-market motion4 records
Distribution channels4 records
Marketing channels6 records
BruntWork product offering
Product offeringCore offering
BruntWork provides vetted, full-time remote professionals primarily sourced from the Philippines, Colombia, and other regions to businesses worldwide. The core offering is a Virtual Assistant staffing platform supported by specialized service lines including customer support, call center, digital marketing, web development, bookkeeping, payroll, and IT outsourcing. Clients hire dedicated offshore staff at all-inclusive hourly rates starting from $4/hour, with BruntWork handling recruitment, vetting, onboarding, payroll, and ongoing management.
Product overview
BruntWork is a remote-first staffing and outsourcing platform that provides vetted full-time remote professionals primarily sourced from the Philippines, Colombia, and other regions. The core offering is a Virtual Assistants platform complemented by specialized vertical-specific sub-products (Real Estate VA, Legal VA, Sales VA, Dental VA, eCommerce VA, Shopify VA, Amazon VA, SEO VA, and 20+ other specialized roles). Supporting service categories include Customer Support, Social Media Management, Call Center, Digital Marketing, Web Development, Data Entry, HR Outsourcing, Bookkeeping, Payroll, and IT Outsourcing. The platform operates on a model where clients hire dedicated offshore staff at hourly rates starting from $4/hour, with the company handling recruitment, vetting, onboarding, and ongoing management. No AI-powered product capabilities are offered—AI integration is limited to internal tools like AI Accent and developing AI-enhanced matching systems for talent placement.
Differentiator
Problem solved
Functional benefit
Products and services
- Virtual Assistants Remote virtual assistants providing administrative, operational, and specialized support across business functions including calendar management, email handling, research, data entry, website management, lead generation, and customer communication. Available with vertical specializations (Real Estate, Legal, Sales, Dental, eCommerce, Amazon, Shopify, etc.) and served to SMBs and enterprise clients.
- Social Media Management Comprehensive social media services including content creation, post scheduling, engagement monitoring, influencer outreach, paid ads management, hashtag research, and analytics reporting across Facebook, LinkedIn, Instagram, Twitter, YouTube, and Pinterest.
- Call Center Outsourcing Full-service call center solutions for inbound and outbound support operations, leveraging Filipino communication skills and customer service expertise. Includes voice samples for client evaluation.
- Customer Support Multichannel customer support services including live chat, email, phone support, and social media response with 24/7 availability for handling inquiries, feedback collection, order processing, and complaint handling.
- Live Chat Real-time customer communication via live chat for immediate query resolution, customer engagement, and lead capture on client websites.
- Contact Centre Comprehensive contact center operations for handling high-volume customer interactions with professional agents across voice, email, chat, and social channels.
- Digital Marketing Full-spectrum digital marketing services including strategy development, campaign execution, SEO, content, PPC, social media, email campaigns, and performance analytics across online channels.
- HR Outsourcing Human resources support including recruitment, onboarding, policy development, and workplace culture management for client organizations.
- Telesales Outbound sales and telemarketing services utilizing Filipino communication expertise for lead generation, cold outreach, appointment setting, and revenue growth.
- Google Ads Management Paid advertising campaign management including search, display, video, and shopping ads on the Google Ads platform.
- Search Engine Optimisation SEO services including technical audits, on-page optimization, link building, local SEO, and white-label SEO for agencies, using tools such as Google Analytics, SEMrush, Ahrefs, and Moz.
- Web Development Website design and development services including Shopify development, WordPress/CMS development, iOS and web apps, and e-commerce solutions.
- Data Entry Services Accurate data entry, database management, data analysis, and reporting services for operational efficiency, including CRM management, inventory tracking, and document digitization.
- Appointment Setters Professional appointment scheduling and lead qualification services using tools such as Calendly to streamline sales pipelines and client engagement.
- UI/UX Design Services User interface and experience design including UX strategy, prototyping, product testing, and interaction design for digital products.
- Debt Collection Outsourced debt collection services leveraging trained agents for effective receivables recovery.
- IT Outsourcing
Quantifiable outcome
- 70% cost savings on labor compared to local hiring
- +6 more outcomes
Companies that use BruntWork
Customer profileNamed customers17 records
Segments8 records
Ideal customer profiles6 records
BruntWork technology and API
TechnologyTechnology focussed No
API detail
- Has API
- No
- API docs
- API detail
Core technology
AI maturity
App detail
Integration7 records
AI capability2 records
Feature4 records
BruntWork partnerships and signals
Strategic signalScale indicators10 records
Recent moves6 records
Expansion highlights6 records
BruntWork competitors and assessment
Company assessmentDirect peers
- Wishup: India-based virtual assistant staffing company providing dedicated remote assistants to SMBs and entrepreneurs across admin, marketing, and customer support functions. Closely comparable in product offering and customer profile.
- Time Etc: US/UK-based virtual assistant service providing vetted remote assistants to entrepreneurs and small businesses. Similar model of matching dedicated VAs to clients for administrative and operational tasks at hourly rates.
- SupportNinja: Outsourced customer support and back-office services provider with offshore delivery centers. Directly comparable in customer support, call center, and back-office outsourcing offerings to BruntWork's CX services.
- BELAY: US-based virtual staffing company specializing in executive assistants, bookkeepers, social media managers, and web developers for SMBs and executives. Comparable curated-VA model serving similar customer segments in the US market.
- OnlineJobs.ph: Philippines-focused platform for hiring Filipino remote workers and virtual assistants. Competes head-on with BruntWork's core Philippines-based VA offering and shares the same target customer base of SMBs needing affordable offshore staff.
- Upwork: Largest global freelance marketplace connecting businesses with remote talent including VAs, customer support, and marketing specialists. Directly comparable in target customer (SMB to enterprise) and service categories (admin, marketing, customer support).
- Fiverr: Global marketplace for freelance services spanning digital marketing, customer support, data entry, and VA work. Comparable business model of matching clients with remote professionals across similar service categories and price points.
Broad incumbents
- Teleperformance: Global leader in outsourced customer experience management with 400,000+ employees across call center and digital CX. Competes with BruntWork's call center and contact center offerings but at significantly greater enterprise scale.
- TaskUs: Public BPO company providing outsourced customer experience, digital customer care, and back-office support globally. Operates at much larger scale than BruntWork but offers overlapping customer support and CX services to enterprise clients.
Emerging players
- Deel: Global HR and payroll platform enabling companies to hire and pay remote workers and contractors compliantly across countries. Adjacent to BruntWork's payroll outsourcing offering and shares the cross-border remote workforce theme.
Market position
Strengths5 records
Weaknesses5 records
Competitive moat6 records
Key risks6 records
Key highlights7 records
Customer concentration
BruntWork social profiles
Digital presenceBruntWork compliance and trust
Trust signalCompliance3 records
BruntWork financial estimates
Financial estimateRevenue estimate
Valuation estimate
BruntWork leadership team
Management profileNumber of profiles
Profiles1 record
BruntWork funding detail
Funding detailFunding overview
Funding rounds
Investors
Funding detail is available on the Subscription and Enterprise plan.Contact sales →
BruntWork M&A and investment
M&A and investmentM&A
Investments
M&A and investment is available on the Subscription and Enterprise plan.Contact sales →
Frequently asked questions about BruntWork
What does BruntWork do?
BruntWork provides vetted, full-time remote professionals primarily sourced from the Philippines, Colombia, and other regions to businesses worldwide. The core offering is a Virtual Assistant staffing platform supported by specialized service lines including customer support, call center, digital marketing, web development, bookkeeping, payroll, and IT outsourcing. Clients hire dedicated offshore staff at all-inclusive hourly rates starting from $4/hour, with BruntWork handling recruitment, vetting, onboarding, payroll, and ongoing management.
Is BruntWork a public or private company?
BruntWork is a private company. It is classified as founder individual operated bootstrapped and is currently operating.
When was BruntWork founded?
BruntWork was founded in 2018. It employs 501 to 1,000 people.
Where is BruntWork based?
BruntWork is headquartered in Sydney, Australia, in the Oceania region.
How does BruntWork make money?
Three revenue lines are on record. Hourly Billing for Remote Staff is the primary driver. The others are virtual Assistant Services and outsourced Customer Experience Solutions.
Who are BruntWork's main competitors?
Direct peers on record are Wishup, Time Etc, SupportNinja, BELAY, OnlineJobs.ph, Upwork and Fiverr. Broad incumbents are Teleperformance and TaskUs. Deel is listed as an emerging player.
Does BruntWork have an API?
No public API is recorded for BruntWork.
What industry is BruntWork in?
BruntWork's product category is Remote Staffing and Business Process Outsourcing. Its primary akta.pro industry code is BPACAKAJ, Workforce Management & Scheduling Outsourcing (Non-payroll), with a secondary code of BPACACAA, Office & Administrative Temp Staffing. Its NAICS code is 5613 and its SIC code is 7361.