What BA Pumps & Sprayers does

BA Pumps & Sprayers is a New Zealand-based manufacturer of agricultural and horticultural spraying equipment, founded in 1989 by siblings Mark, Penny, and Guy Rendle (originally as Bertolini Australasia). The company designs, fabricates, and assembles a broad portfolio of linkage sprayers (BA, LS, LM, LK Series; 400-1900L), trailed sprayers (Chief, TSX, MAXI, Turf), deckmount sprayers (DM, MAXI, EZI-Spot), and specialist orchard and vineyard units including the 2025-launched VS3000 three-row vine sprayer and the new Tower Sprayer for horticulture. Core technology centers on precision application, integrating Smart Apply LiDAR-based canopy detection, TeeJet nozzles and rate controllers, ISOBUS (ISO 11783) tractor connectivity, Hexagon GPS auto-rate and auto boom section control, and proprietary patent-pending M Boom hydraulic wing lift technology. Beyond its own manufactured brands, BA distributes complementary products under exclusive ANZ rights, including Collard vine trimmers, defoliators, and pre-pruners (since 2010) and Bertolini pumps, plus Tokoroa Engineering calf and feeding equipment as a sub-brand.

The business operates a pure dealer-channel go-to-market: an exclusive network of 45+ authorized dealers across New Zealand (Alexandra to Whangarei) and a parallel Australian dealer network served from the BA Group Australia office in Geelong, Victoria (established 2008). Revenue derives from hardware sales of sprayer systems plus a secondary parts and accessories stream; pricing is dealer-quoted and excludes GST, with no direct online sales of major equipment. End customers are diversified across pastoral/dairy farming, broadacre cropping, viticulture (including enterprise names such as Pernod Ricard Winemakers and Yealands Wines), horticulture, orchard, turf, and municipal segments. The company employs over 70 people across the two countries, manufactures from a custom-built facility at 89 Hautapu Road, Cambridge, NZ, and remains family-owned with no external institutional capital, having received only small Callaghan Innovation R&D grants in 2023 and 2024.

Name

BA Pumps & Sprayers

Legal name

BA Pumps & Sprayers

Website

https://bapumpsandsprayers.co.nz

Company type

Private

Founded year

1989

Operating status

Operating

Headcount range

11–50 employees

Short description

BA Pumps & Sprayers is a New Zealand family-owned manufacturer of agricultural and horticultural spraying equipment, selling exclusively through dealer networks in New Zealand and Australia across pastoral, viticulture, orchard, horticulture, broadacre, turf, and municipal segments.

Ownership category

akta.pro rank

Product category

Agricultural Spraying Equipment

NAICS

Pump and Compressor Manufacturing (33391), Industrial and Commercial Fan and Blower and Air Purification Equipment Manufacturing (333413)

SIC

Wholesale-Machinery, Equipment & Supplies (5080), Pumps & Pumping Equipment (3561)

akta.pro primary industry

Field & Orchard Sprayers (Boom, Airblast, Spot Sprayers) (AFAAADAA)

akta.pro secondary industries

Spray Control, Rate Controllers & Nozzle Systems (Pumps, Valves, Atomizers) (AFAAADAF), Sprayer Calibration, Testing & Drift-Reduction Technology (Sensors, Shields, Adjuvant Dosing) (AFAAADAI), Tank Mixing, Transfer & Chemical Handling Systems (Induction Hoppers, Loaders) (AFAAADAG)

Keywords

• Agricultural sprayer manufacturing
• Crop spraying equipment
• Viticulture spraying solutions
• Precision agriculture equipment
• Horticulture sprayer systems

Headquarters

HQ city

Port Waikato

HQ country

New Zealand

HQ region

Oceania

Offices3 records

Markets served

GTM type

B2B

Offering type

Hardware or Manufacturing

Cost components

Supply Chain, Personnel, Operations, Marketing or Sales, Technology or R&D, Infrastructure

Revenue model

1. Sprayer Equipment Sales: Primary revenue from manufacturing and selling agricultural sprayers and pumping equipment. New Zealand-made sprayers designed for local conditions.
2. Parts and Accessories: Secondary revenue stream from parts, components, and accessories for sprayer systems

Go-to-market motion2 records

Distribution channels2 records

Marketing channels7 records

Core offering

BA Pumps & Sprayers manufactures and sells New Zealand-made agricultural and horticultural spraying equipment, including linkage sprayers (400-1900L), trailed sprayers, deckmount sprayers, vineyard and orchard sprayers, turf sprayers, smart LiDAR-based sprayers, and specialist FireFighter units. The company distributes Collard vine trimmers/defoliators/pre-pruners and Tokoroa Engineering calf feeding equipment, and supplies related components, spreaders, and custom-built sprayer solutions exclusively through an authorized dealer network across New Zealand and Australia.

Product overview

BA Pumps & Sprayers offers a comprehensive range of agricultural spraying equipment manufactured in New Zealand since 1989. The product portfolio centers on linkage sprayers (LS, LM, BA, and LK Series ranging 400-1900L), trailed sprayers (Chief, TSX, MAXI series), deckmount sprayers (DM and MAXI series 30-650L), and specialist orchard and vineyard sprayers (including the new VS3000 three-row vine sprayer). The range includes precision technology integrations with Smart Apply LiDAR for the Smart Sprayer, TeeJet precision farming products, and ISOBUS connectivity. Supporting products include Collard vine trimmers, defoliators, and pre-pruners (distributed since 2010), spreaders, sprayer components, and Tokoroa Engineering calf and feeding equipment. The company emphasizes custom-built solutions and backs products with warranties ranging from 6 months (contractors) to 24 months (spreads).

Differentiator

Problem solved

Functional benefit

Brands

• Collard: World-leading vine trimmers, defoliators, and pre-pruners from France, distributed by BA since 2010
• Tokoroa Engineering
• BA Marlborough

Products and services

• Linkage Sprayers (LS, LM, BA and LK Series, 400-1900L) Tractor-mounted linkage sprayers ranging from 400L to 1900L for pasture, cropping, and general farming applications. Includes LS Series (1000-1300L with Bertolini pump and SMART FLUSH), LM Series (900-1150L with patent-pending M Boom hydraulic fold/wing lift), BA Series (400-650L for tractors up to 85HP), and LK Series (1600-1900L high-capacity).
• Trailed Sprayers (Chief, TSX400, MAXI) Towed trailed sprayers including Chief Series (1150-2200L general farming), TSX400 Series (for ATV/UTV towing on tough terrain), and MAXI 650L (spot, boom, and small viticultural spraying).
• Deckmount Sprayers (DM and MAXI Series, 30-650L) ATV, ute, or vehicle-mounted deckmount sprayers for spot and boom spraying, including DM Series (200-300L with Honda pumps and QuickSpray hose reels) and MAXI Deckmount (400-650L with galvanised frames for larger farms and contractors).
• Vineyard Sprayers (VS2200-VS3300 and VS3000) Specialised vineyard sprayers including the VS3000 three-row vine sprayer (3000L, tangential fans, 2.4-3m hydraulic row adjust, FEA stress-tested chassis) and the VS2200-VS3300 series with 2- and 3-row configurations.
• Orchard Sprayers (1500-3300L) Orchard sprayers designed for pipfruit orchards with denser planting and tall canopy structures. Feature improved canopy penetration, reduced drift, and up to 30% greater efficiency in spraying coarse droplets.
• BA Smart Sprayer (Smart-Apply LiDAR) Precision sprayer integrating Smart Apply LiDAR control technology. First in New Zealand to use USDA-based LiDAR sensors to detect canopy and foliage density, adjusting each spray nozzle to apply pesticides only where required. Achieves more than 30% reduction in chemical usage versus conventional sprayers.
• Turf Sprayers (1150-2000L) Trailed turf sprayers for sports fields, golf courses, and grounds maintenance with a broad range of controller and boom size options.
• FireFighter Sprayers Specialist sprayers built for Kiwi Rail and New Zealand Fire Service. Models include BAD003-FFU for rail service trucks and D400FFU-530 for Fire Service 4x4 double cab Utes. Feature Davies or Honda FireFighter pumps, heavy duty hose reels with 30-100m fire hose, and TeeJet long barrel guns.
• Greens Keeper Sprayers 30-75L sprayers for applying liquid fertilisers or conditioners on lawns, golf courses, bowling greens, and croquet lawns.
• EZI-Spot Sprayers (30-200L) Deckmount and trailed spot sprayers for use from motorbikes, quads, side-by-sides, and ATVs. Includes 200L spray trailers for towing behind quads and ATVs.
• Over Row Weed Sprayers Under-vine herbicide sprayers for strip-spraying large vineyard areas efficiently.
• Tower Sprayer Horticulture tower sprayer designed for tower-based spraying applications in horticulture operations.
• Collard Vine Trimmers Profilmatic rotary grape vine trimmers developed for over 60 years by Collard in the Champagne region of France, custom configured to suit vineyard requirements. Distributed by BA Pumps & Sprayers in Australasia.
• Collard Defoliators Pulsed-air leaf removers from Collard featuring Ellipse Multi-Rotor heads with selectable air nozzle intensity. Used throughout the growing season without damaging grapes, suitable for Sauvignon Blanc.
• Collard Pre-Pruners Inter-row and over-row pre-pruners that speed up the pruning process, saving time, money, and labour. Available with or without fence post sensors.
• Spreader Range (Causmag and Fertiliser Spreaders) 70-140L Causmag spreaders and 225-425L fertiliser spreaders for agricultural applications. BA spreaders carry a 24-month warranty.
• BA Calving and Feeding Equipment (Tokoroa Engineering) Tokoroa Engineering calf and feed trailers built tough for New Zealand conditions, and Milk Bar mobile feeding units designed for efficient calf rearing.
• Custom-Built Sprayers Bespoke sprayer solutions tailored to specific farm requirements. BA works with customers and dealers to configure sprayers for unique needs and terrain.
• Sprayer Components Sprayer components including high-pressure water cleaners, knapsacks, booms (Econo and Pro-Line), GPS spraying units, hose reels (including new stainless steel reels), spray guns, and the BA Mixing Tank for safe chemical mixing.

Named customers7 records

Segments4 records

Ideal customer profiles5 records

Technology focussed Yes

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

Integration5 records

Feature3 records

Partnerships

Three partnerships are on record, tiered core.

• Bertolini PumpscoreChannel Partner/ Reseller/ DistributorBertolini Pumps, founded in 1918, is a long-standing pump manufacturer. BA Pumps & Sprayers serves as the distributor for Bertolini pumps in the Australasian region, incorporating these pumps into their sprayer systems.
• CollardcoreChannel Partner/ Reseller/ DistributorCollard is a French company and world-leading manufacturer of vine trimmers, defoliators, and pre-pruners. Since 2010, BA Pumps & Sprayers has been the official AU/NZ distributor for Collard products.
• TeeJet TechnologiescoreTechnology or IntegrationTeeJet Technologies, with over 70 years of innovation in agricultural application technology, provides spray nozzles and application equipment used on all BA sprayers.

Scale indicators3 records

Recent moves9 records

Expansion highlights5 records

Broad incumbents

• AGCO: Global manufacturer of agricultural equipment (Fendt, Massey Ferguson, Valtra) including sprayers. Broad incumbent competitor across multiple BA segments.
• CNH Industrial (Case IH): Global agricultural and construction equipment manufacturer offering sprayers and tractor-integrated spraying solutions. Competes with BA at the broadacre and high-horsepower end.
• John Deere: Global agricultural equipment giant offering sprayers as part of a much broader portfolio (tractors, harvesters, precision ag). Competes with BA at the high end of the broadacre and precision-agriculture segments.

Emerging players

• Smart Apply: US-based LiDAR precision spraying technology company and BA's smart-sprayer partner. Comparable as a precision-ag tech player; potential competitor if Smart Apply pursues direct sales or alternative OEM relationships in Australasia.

Direct peers

• Hardi International: Danish-headquartered global manufacturer of crop spraying equipment including boom, orchard, and vineyard sprayers. Directly comparable product portfolio to BA across viticulture, orchard, and broadacre segments.
• Goldacres: Australia's largest manufacturer of agricultural spray equipment, producing boom sprayers, trailed sprayers, and self-propelled sprayers for broadacre and horticulture. Most directly comparable to BA as a regional competitor in the Australasian market with similar dealer-distribution model.
• Croplands: Australian manufacturer and distributor of spraying equipment and weed control technology, owned by Nufarm. Closely comparable to BA's broadacre linkage/trailed sprayer range and Australasian dealer distribution model.
• Amazone: German agricultural and grounds-care equipment manufacturer with a major sprayer division (boom, trailed, linkage, self-propelled). Comparable across multiple BA product lines, particularly trailed and mounted sprayers.
• Kuhn Group: French agricultural machinery manufacturer with crop sprayers, tillage, and hay tools. Comparable in linkage/trailed sprayers and broader mounted-implement category.

Others

• TeeJet Technologies: US-based manufacturer of spray nozzles, controllers, and GPS components. Functions as both a critical BA supplier (TeeJet nozzles are on every BA sprayer) and a broader precision-ag ecosystem player that competes indirectly via integrated offerings.

Market position

Strengths4 records

Weaknesses4 records

Competitive moat5 records

Key risks6 records

Key highlights7 records

Customer concentration

• Instagraminstagram.com/bapumpsandsprayers

Compliance1 record

Revenue estimate

Valuation estimate

Number of profiles

Profiles8 records

Subsidiaries1 record

Funding overview

Funding rounds2 records

Investors1 record

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about BA Pumps & Sprayers