TagOne
TagOne is a Princeton-based SaaS platform that provides blockchain-enabled supply chain traceability and FSMA 204 compliance software for food, dietary supplement, hemp/CBD, and health and beauty companies. It monetizes via tiered annual subscriptions and advisory services, distributed through direct enterprise sales and industry channel partnerships.
- Company typePrivate
- Founded2018
- HeadquartersPrinceton, United States
- Headcount11–50
- GTM typeB2B
- OfferingSoftware
What TagOne does
TagOne LLC is a Princeton, New Jersey-based SaaS company that provides a blockchain-enabled supply chain traceability management system, purpose-built to help food, dietary supplement, hemp/CBD, and health and beauty companies comply with the FDA's FSMA 204 Food Traceability Rule. Founded in 2018 by CEO TJ Gupta (Trinanjan Gupta) and CTO Manish Gupta — who together bring over 32 years of combined traceability compliance experience, including pharmaceutical DSCSA implementations — the company won the FDA's 2021 Low- or No-Cost Food Traceability Challenge. The platform is cloud-native on AWS and structured around a five-step Compliance Wheel framework (Identification, Capture, Validation, Storage, Reporting), with a modular product suite: Compliance Link (Supplier Link, Integration Engine, Compliance Cockpit), Cultivate (first-mile farm capture), Enterprise (supply chain master data), and Engage (consumer QR transparency).
The core technology stack supports GS1 EPCIS standards, GTIN and GLN identifiers, and pre-built SAP ECC/S4 connectors, with seven data capture modalities including web UI, Excel/CSV, mobile UI, OCR, mobile scanning, remote data entry, and a B2B Integration Engine. TagOne monetizes through three annual subscription tiers — Basic (self-service, SMB), Core (full FSMA 204), and Advanced (beyond compliance with recalls, inventory, audit logs, and Engage) — supplemented by advisory and roadmap professional services. Distribution is enterprise field sales-led for Core/Advanced, self-service for Basic, and augmented by channel partnerships with GS1, SAP, FMI, IFPA, IFT, IAFP, Zebra Technologies, Sato, and Rutgers University. As of October 2020, the company reported 10 customers, with six in hemp/CBD; the firm operates with 11–50 employees and is privately held with no disclosed institutional funding rounds.
The company's competitive positioning rests on its domain specialization for FSMA 204 Critical Tracking Events and Key Data Elements, regulatory credibility from the FDA challenge win, and the ability to operate alongside existing ERP/WMS systems as a central regulatory repository without requiring rip-and-replace. The market opportunity is anchored by the January 2026 FSMA 204 compliance deadline, which creates a hard demand catalyst for in-scope food supply chain entities. Key risks include a thin and CBD-concentrated named customer base, absence of disclosed revenue or external capital, reliance on a small co-founder-led team, and limited proprietary AI differentiation beyond OCR-based document digitization.
TagOne firmographics
Firmographics- Name
- TagOne
- Legal name
- TagOne LLC
- Website
- https://tagone.com
- Company type
- Private
- Founded year
- 2018
- Operating status
- Operating
- Headcount range
- 11–50 employees
- Short description
- TagOne is a Princeton-based SaaS platform that provides blockchain-enabled supply chain traceability and FSMA 204 compliance software for food, dietary supplement, hemp/CBD, and health and beauty companies. It monetizes via tiered annual subscriptions and advisory services, distributed through direct enterprise sales and industry channel partnerships.
- Ownership category
- akta.pro rank
TagOne industry classification
Industry- Product category
- Supply Chain Traceability Software
- akta.pro primary industry
- Blockchain/Digital Traceability Validation & Data Integrity Audits (AFALAGAF)
- akta.pro secondary industries
- Import/Export Traceability & Trade Compliance Verification (FSMA, EU TRACES) (AFALAGAI), Third-Party Traceability Platform Assurance (SOC/ISO-aligned controls for traceability data) (AFALAGAK), Supply Chain & Inventory/Warehouse Receipt Tokenization (FSADAEAH)
Keywords
Where TagOne is headquartered
LocationHeadquarters
- HQ city
- Princeton
- HQ country
- United States
- HQ region
- North America
Offices1 record
Markets served
TagOne business model
Business model- GTM type
- B2B
- Offering type
- Software
- Cost components
- Technology or R&D, Personnel, Marketing or Sales, Operations, Infrastructure
Revenue model
- SaaS Subscription - Compliance Link Packages: Three-tier SaaS subscription model (Basic, Core, Advanced) providing FSMA 204 compliance functionality including data capture, validation, storage, and reporting capabilities. Pricing tiers differentiated by functionality scope and onboarding approach.
- Advisory and Roadmap Services: Traceability consulting services including process mapping to FDA CTEs, gap analysis, onboarding sessions, and system architecture strategy. Professional services supporting compliance journey.
Pricing tiers
| Model | Billing | Price |
|---|---|---|
| Subscription | Annual | FSMA 204 Compliance Link - Basic: Low-cost entry for FSMA 204 compliance journey |
| Subscription | Annual | FSMA 204 Compliance Link - Core: Full FSMA 204 functionality with data sharing |
| Subscription | Annual | FSMA 204 Compliance Link - Advanced: Beyond compliance with enhanced features |
Go-to-market motion2 records
Distribution channels3 records
Marketing channels5 records
TagOne product offering
Product offeringCore offering
TagOne provides a cloud-native SaaS traceability management system built on blockchain technology that enables food, supplement, and CBD companies to achieve FDA FSMA 204 compliance. The platform captures, validates, stores, and reports Key Data Elements across the food supply chain using GS1 standards, offering seven data capture methods and pre-built SAP connectors. The solution delivers end-to-end seed-to-sale transparency from primary producers through manufacturers, distributors, retailers, and ultimately to consumers via QR code engagement.
Product overview
TagOne is a supply chain traceability platform offering a modular architecture built around its Compliance Link solution suite. The platform comprises three primary modules—TagOne Cultivate (first-mile farm data capture), TagOne Enterprise (supply chain optimization), and TagOne Engage (consumer QR code engagement)—that work together to deliver end-to-end seed-to-sale transparency. TagOne Compliance Link, the core FSMA 204 compliance product, includes three integrated components: Supplier Link (simplified supplier data sharing), Integration Engine (B2B system integration with SAP pre-built connectors and REST API support), and Compliance Cockpit (FDA reporting and exception management). The company offers three pricing tiers (Basic, Core, Advanced) for FSMA 204 compliance, plus advisory and roadmap services. The platform is blockchain-enabled and cloud-native (AWS), supporting multiple data exchange protocols (AS2, SFTP, REST APIs) and GS1 EPCIS standards.
Differentiator
Problem solved
Functional benefit
Brands
- Compliance Link: FSMA 204 compliance solution with core components including Supplier Link, Integration Engine, and Compliance Cockpit for capturing, validating, storing, and sharing FDA-required KDEs.
- Supplier Link
- Integration Engine
- Cultivate
- Enterprise
- Engage
Products and services
- TagOne Compliance Link
Quantifiable outcome
- Finding associated data and documents that previously took more than 5 minutes now takes 5 seconds
- +2 more outcomes
Companies that use TagOne
Customer profileNamed customers5 records
Segments7 records
Ideal customer profiles4 records
TagOne technology and API
TechnologyTechnology focussed Yes
API detail
- Has API
- Yes
- API docs
- API detail
Core technology
AI maturity
App detail
Integration2 records
AI capability2 records
Feature7 records
TagOne partnerships and signals
Strategic signalPartnerships
Seven partnerships are on record, tiered core and minor.
- GS1coreGS1 partnered with TagOne to develop standards for the CBD industry. As part of the pilot, American Fiber implemented TagOne's Traceability Management System using GS1 standards (GTIN for product identification, GLN for location identification) to demonstrate seed-to-sale traceability in the CBD supply chain.
- SAPcorePre-built connectors with SAP ECC/S4 systems enabling direct integration between TagOne traceability platform and SAP enterprise systems for customers with existing SAP infrastructure.
- FMI (Food Marketing Institute)minorPartnership with FMI for market access and thought leadership in food retail traceability and FSMA 204 compliance.
- International Fresh Produce AssociationminorPartnership for market development in fresh produce industry for traceability compliance solutions.
- Institute of Food Technologists (IFT)minorPartnership for industry engagement and technical thought leadership in food science and technology.
- International Association for Food ProtectionminorPartnership for food safety advocacy and industry education on traceability and compliance.
- Rutgers UniversityminorAcademic partnership for research and development in food traceability and supply chain transparency.
Scale indicators3 records
Recent moves6 records
Expansion highlights6 records
TagOne competitors and assessment
Company assessmentDirect peers
- TraceLink: Largest pharmaceutical serialization/traceability network, now expanding into food/CPG under FSMA 204. Directly comparable SaaS-based traceability business model, multi-tier KDE/CTE capture, and similar compliance-first value proposition.
- Trustwell (formerly FoodLogiQ): Food-industry SaaS traceability and supplier-management platform with a native FSMA 204 module, GS1 EPCIS support, and a similar SMB-to-enterprise tiered offering. Direct competitor for TagOne's Compliance Link business.
- Kezzler: Serialization and traceability platform serving food, beverage, and pharma with EPCIS-compliant data capture and B2B integration. Closely aligned with TagOne on interoperability-first traceability for regulated supply chains.
- rfxcel: Supply-chain traceability and serialization vendor serving pharma and food/beverage with EPCIS-based data exchange and integration engines. Directly comparable on technology stack and target buyer.
- OriginTrail: Decentralized knowledge graph (blockchain-based) for supply chain interoperability and data provenance in food and pharma. Comparable technology category and emerging FSMA-adjacent positioning.
- Circulor: Blockchain-based supply chain traceability platform with deployments in automotive, electronics, and raw materials. Comparable peer on technology and traceability-as-a-service model.
Broad incumbents
- IBM Food Trust: Hyperledger-based blockchain food traceability platform from IBM serving large CPG brands and retailers. Overlaps with TagOne on blockchain-enabled food traceability but is a much broader enterprise offering.
- SAP: TagOne's named integration partner, but also a potential competitor through its own ERP-embedded traceability, batch genealogy, and serialization modules for food/CPG customers.
- VeChain: Public blockchain with broad food/agriculture traceability applications (e.g., wine, luxury, fresh produce). Overlapping value proposition on blockchain provenance but as part of a much larger Web3 platform.
- Blue Yonder: Large supply chain planning platform with embedded traceability and recall capabilities for CPG and retail. Adjacent competitor for enterprise deals where traceability is bundled with broader SCM suites.
Market position
Strengths5 records
Weaknesses5 records
Competitive moat5 records
Key risks6 records
Key highlights7 records
Customer concentration
TagOne social profiles
Digital presenceTagOne financial estimates
Financial estimateRevenue estimate
Valuation estimate
TagOne leadership team
Management profileNumber of profiles
Profiles3 records
TagOne funding detail
Funding detailFunding overview
Funding rounds
Investors
Funding detail is available on the Subscription and Enterprise plan.Contact sales →
TagOne M&A and investment
M&A and investmentM&A
Investments
M&A and investment is available on the Subscription and Enterprise plan.Contact sales →
Frequently asked questions about TagOne
What does TagOne do?
TagOne provides a cloud-native SaaS traceability management system built on blockchain technology that enables food, supplement, and CBD companies to achieve FDA FSMA 204 compliance. The platform captures, validates, stores, and reports Key Data Elements across the food supply chain using GS1 standards, offering seven data capture methods and pre-built SAP connectors. The solution delivers end-to-end seed-to-sale transparency from primary producers through manufacturers, distributors, retailers, and ultimately to consumers via QR code engagement.
Is TagOne a public or private company?
TagOne is a private company. It is classified as founder individual operated bootstrapped and is currently operating.
When was TagOne founded?
TagOne was founded in 2018. It employs 11 to 50 people.
Where is TagOne based?
TagOne is headquartered in Princeton, United States, in the North America region.
How does TagOne make money?
Two revenue lines are on record. SaaS Subscription - Compliance Link Packages are the primary driver. The others are advisory and Roadmap Services.
Who are TagOne's main competitors?
Direct peers on record are TraceLink, Trustwell (formerly FoodLogiQ), Kezzler, rfxcel, OriginTrail and Circulor. Broad incumbents are IBM Food Trust, SAP, VeChain and Blue Yonder.
Does TagOne have an API?
Yes. Multiple APIs available to ensure smooth exchange of KDEs related to Packing, Receiving, Transformation, and Shipment Events between TagOne and non-TagOne systems. Supports leading data exchange methods including REST APIs. Supports multiple protocols like AS2, SFTP, FTP/FTPS, HTTP/HTTPS. Supports data exchange formats like JSON/XML. Supports GS1 EPCIS standards. APIs enable linking internal systems to TagOne or integrating with business partner systems (external systems). Developer documentation is at www.tagone.com/products/tagone-integration-engine.
What industry is TagOne in?
TagOne's product category is Supply Chain Traceability Software. Its primary akta.pro industry code is AFALAGAF, Blockchain/Digital Traceability Validation & Data Integrity Audits, with a secondary code of AFALAGAI, Import/Export Traceability & Trade Compliance Verification (FSMA, EU TRACES).