What goblintown does

goblintown, operated by Truth Arts Inc., is a privately held, Florida-incorporated digital entertainment company building a multi-format brand around a goblin-themed universe. Its commercial product portfolio spans three distribution streams: (1) Goblintown: Really Hard Driving Game, a physics-based vehicular platformer released in Early Access in 2025 on Steam and Epic Games Store, featuring a microphone-driven time-slow mechanic; (2) the Goblintown WTF NFT collectibles collection traded on OpenSea; and (3) branded merchandise sold through its owned e-commerce site at shop.goblintown.com. The company targets individual consumers in the gaming and Web3 communities, with no enterprise or B2B customers disclosed.

The underlying technology is a conventional physics-based game engine augmented with microphone input as a gameplay control, rather than any disclosed AI/ML system. Distribution relies entirely on third-party marketplaces and storefronts (Steam, Epic Games Store, OpenSea) plus a DTC merchandise site, with community engagement concentrated on Discord and X/Twitter. The revenue model consists of one-time game license sales, secondary-market NFT transaction exposure, and one-time merchandise purchases; no subscription, freemium, or recurring components are referenced. No funding rounds, institutional investors, headcount data, management team disclosures, or financial figures are available in the source material, and the legal entity has no disclosed subsidiaries, parent, or material M&A history.

Name

goblintown

Legal name

Truth Arts Inc.

Website

https://goblintown.com

Company type

Private

Operating status

Operating

Short description

goblintown (Truth Arts Inc.) is a privately held, Miami-based digital entertainment brand that publishes a physics-based driving game on Steam and Epic, NFT collectibles on OpenSea, and branded merchandise through its own e-commerce store, targeting individual gaming and Web3 consumers.

Ownership category

akta.pro rank

Product category

Indie Video Games

NAICS

All Other Miscellaneous Retailers (45999)

SIC

Security & Commodity Brokers, Dealers, Exchanges & Services (6200)

akta.pro primary industry

Digital Game Marketplaces & Item Economies (NFT/Skins/Trading) (BPAMAKAJ)

akta.pro secondary industries

Gaming NFTs & In-Game Asset Marketplaces (FSADANAF), Trading Cards & Collectibles NFT Marketplaces (FSADANAI)

Keywords

• Indie video games
• Physics-based platformer
• NFT collectibles
• Branded merchandise
• Digital entertainment

Headquarters

HQ city

Miami

HQ country

United States

HQ region

North America

Offices1 record

Markets served

GTM type

B2C

Offering type

Software

Cost components

Personnel, Technology or R&D, Marketing or Sales, Supply Chain, Infrastructure, Operations

Revenue model

1. Game Sales: Revenue from selling Goblintown: Really Hard Driving Game through Steam and Epic Games Store platforms as a downloadable title
2. NFT Collectibles: Sale of goblintown NFT collectibles through OpenSea marketplace
3. Merchandise: Sale of goblintown branded merchandise through the official merchandise store (shop.goblintown.com)

Go-to-market motion2 records

Distribution channels4 records

Marketing channels5 records

Core offering

goblintown is a multimedia entertainment brand that develops and sells indie video games, NFT collectibles, and branded merchandise. Its core product is "Goblintown: Really Hard Driving Game," a chaotic physics-based vehicular platformer released in Early Access in 2025 on Steam and Epic Games Store, featuring a unique microphone-input mechanic where players scream to slow down time. Supporting offerings include the Goblintown WTF NFT collection on OpenSea and branded apparel through the company's own merchandise storefront.

Product overview

Goblintown is a multi-platform entertainment brand encompassing games, publishing, and streaming content. The core product is Goblintown: Really Hard Driving Game, a physics-based vehicular platformer available in Early Access on Steam and Epic Games Store. Supporting products include NFT collectibles on OpenSea and merchandise available through the Goblintown shop. The brand operates across Discord and X/Twitter for community engagement.

Differentiator

Problem solved

Functional benefit

Brands

• Goblintown: Really Hard Driving Game: A chaotic physics-based vehicular platformer where players race to the top driving a grumpl fart-boosted burger truck.

Products and services

• Goblintown: Really Hard Driving Game A chaotic physics-based vehicular platformer game where players race through obstacle courses as a delivery driver in the Goblintown universe, featuring a microphone input mechanic to slow down time and find shortcuts. Sold to individual gaming consumers via Steam and Epic Games Store.
• Goblintown Collectibles (Goblintown WTF) NFT collectibles from the goblintown collection (Goblintown WTF) available on the OpenSea marketplace, representing digital assets within the goblintown universe for collectors and brand community members.
• Goblintown Merch Branded merchandise and apparel sold through the goblintown online storefront (shop.goblintown.com), targeting fans of the goblintown brand and gaming community.

Segments1 record

Ideal customer profiles2 records

Technology focussed Yes

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

Integration5 records

Feature1 record

Recent moves4 records

Expansion highlights3 records

Direct peers

• Doodles: Web3-native collectibles brand (Doodles NFT) that has expanded into games, music, and media — directly comparable to goblintown's transmedia NFT-to-games-and-merch strategy.
• Pudgy Penguins: NFT-originated IP that has launched consumer products, gaming initiatives, and mainstream retail partnerships — same playbook of converting an NFT brand into multi-format entertainment.
• Azuki: High-profile NFT collection that has expanded into branded apparel and Web3 gaming initiatives — closely parallel to goblintown's collectibles-to-game-and-merch expansion.
• Memeland (9GAG): Web3-native brand built around meme-themed NFTs that has launched gaming products and community-driven content — directly comparable IP-to-games model with similar irreverent branding.
• Cool Cats: NFT brand that has expanded into gaming partnerships and consumer products — comparable scale and strategy to goblintown's NFT-anchored entertainment expansion.
• World of Women: NFT collection that has expanded into media, gaming partnerships, and merchandise — similar transmedia NFT IP strategy targeting mainstream consumers.

Broad incumbents

• Yuga Labs (Bored Ape Yacht Club): Largest Web3 NFT brand (BAYC) that has scaled into gaming (Otherside), merch, and media — a much larger incumbent operating in the same NFT-IP-to-games lane as goblintown.
• RTFKT (Nike): Web3 digital fashion and collectibles brand (now owned by Nike) that has shipped games and digital wearables — comparable NFT-to-game-and-merch pipeline with a corporate parent.
• Animoca Brands: Web3 gaming conglomerate operating multiple game studios and NFT titles — adjacent incumbent shaping the same Web3-gaming category goblintown competes in.

Emerging players

• Faraway Games: Web3-native game studio publishing blockchain-based games with NFT integration — comparable as a small studio operating at the intersection of gaming and on-chain collectibles.

Market position

Strengths4 records

Weaknesses4 records

Competitive moat3 records

Key risks5 records

Key highlights5 records

Customer concentration

• Xx.com/goblintown

Revenue estimate

Valuation estimate

Number of profiles

Funding overview

Funding rounds

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about goblintown