What deliberately.ai does

Deliberately.ai (legal entity: Deliberately Incorporated) is a venture-backed Client Intelligence platform for law firms, headquartered at 3004 16th Street, San Francisco. Founded in 2024 by Hans Guntren (CEO) and Riley Siebel (CTO), the company builds AI-powered tools that automate client intake, matter organization, case summarization, and document drafting across 12 legal practice areas, with family law as its lead vertical. The core product centers on 'Del,' an AI paralegal agent built on a specialized version of OpenAI's ChatGPT optimized for legal analysis, complemented by modules for client intake, document management, case summaries, a child support calculator covering all 50 U.S. states, and a client-facing portal.

The platform is delivered as multi-tenant SaaS with native integrations to Gmail, Google Drive, Dropbox, and Microsoft OneDrive via OAuth-based one-way sync. Deliberately.ai maintains SOC 2 compliance through continuous monitoring by Vanta and applies end-to-end encryption; customer data is explicitly not used to train OpenAI's underlying models. Architecture supports multimodal AI across text, structured data, and document images, and the product is offered in both Beta (AI Attorney Assistant, AI Document Generation) and general availability.

Monetization is a tiered subscription: per-case pricing for small firms (with itemized usage reports for client pass-through billing), per-user pricing for medium-size full-service firms, and custom multi-year enterprise contracts for large law firms. Go-to-market is hybrid — product-led growth via free trial at app.deliberately.ai, inside sales for mid-market, enterprise field sales for large firms, and a community-led motion through the 2025-launched Family Law Community. The company is backed by Bessemer Venture Partners, Kleiner Perkins, Wilson Sonsini, and Scribble Ventures, with advisory board members including Robert S. Cohen and Randall M. Kessler lending domain credibility.

Name

deliberately.ai

Legal name

Deliberately Incorporated

Website

https://deliberately.ai

Company type

Private

Founded year

2024

Operating status

Operating

Headcount range

1–10 employees

Short description

Deliberately.ai is a 2024-founded Client Intelligence platform for law firms that uses an AI paralegal ('Del'), built on a specialized version of OpenAI's ChatGPT, to automate client intake, document drafting, and case summarization across 12 practice areas, primarily serving solo, small, and mid-size family law firms via tiered subscription pricing.

Ownership category

akta.pro rank

Product category

Legal Practice Management Software

NAICS

Software Publishers (513210)

SIC

Services-Prepackaged Software (7372)

akta.pro primary industry

Agents & Autonomous Workflows (Tool Use, Planning, Multi-Agent) (HDAAACAF)

akta.pro secondary industries

AI Privacy Engineering & Data Governance (PII, consent, retention) (HDAAAKAB), Audit, Explainability & Accountability Tooling (traceability, reporting) (HDAAAKAL)

Keywords

• Legal practice software
• Law firm automation
• AI client intake
• Legal document automation
• Case management platform

Headquarters

HQ city

San Francisco

HQ country

United States

HQ region

North America

Offices1 record

Markets served

GTM type

B2B

Offering type

Software

Cost components

Technology or R&D, Personnel, Marketing or Sales, Infrastructure, Operations

Revenue model

1. Subscription - Per Case: Billing per case model designed for smaller firms, allowing costs to be passed through to clients. Includes itemized monthly usage reports.
2. Subscription - Per User: Per-user pricing model for medium-size full-service firms with unlimited cases and usage. Monthly or annual billing.
3. Enterprise Subscription: Custom pricing packages for large full-service law firms including unlimited usage and dedicated support.

Pricing tiers

Go-to-market motion3 records

Distribution channels4 records

Marketing channels8 records

Core offering

Deliberately.ai is an AI-powered Client Intelligence platform for modern law firms that automates client intake, document management, case summarization, and document drafting using domain-specialized large language models built on OpenAI's ChatGPT. The platform serves multiple practice areas (family law, estate, immigration, personal injury, employment, tax, and more) through a dedicated AI paralegal named 'Del' and integrates with Gmail, Dropbox, Google Drive, and OneDrive to unify scattered client information.

Product overview

Deliberately.ai is a Client Intelligence platform for modern law firms that unifies scattered client information into clarity. The core product consists of the Client Intelligence Platform with integrated AI Paralegal 'Del', augmented by specialized modules for AI-powered intake, document management, case summaries, and document generation. The platform serves multiple practice areas (family law, property law, estate law, probate, immigration, tax, personal injury, IP, corporate, M&A, employment, criminal) through both per-case and per-user pricing tiers, with an enterprise option for large firms. Key AI features include the AI Attorney Assistant and Document Generation (both in Beta), plus a standalone Child Support Calculator tool. The platform integrates with Gmail, Google Drive, Dropbox, and Microsoft OneDrive for seamless document management. A Family Law Community provides ongoing professional support.

Differentiator

Problem solved

Functional benefit

Brands

• Del: AI paralegal powered by a specialized version of OpenAI's ChatGPT optimized for legal analysis

Products and services

• Client Intelligence Platform

Quantifiable outcome

• 400+ hours saved per year for law firms
• +2 more outcomes

Named customers4 records

Segments13 records

Ideal customer profiles3 records

Technology focussed Yes

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

Integration4 records

AI capability10 records

Feature13 records

Partnerships

Eight partnerships are on record, tiered core and major.

• VantacoreTechnology or IntegrationLeading third-party security platform providing continuous monitoring to ensure Deliberately.ai remains compliant with stringent data protection standards including SOC 2. Vanta's automated tools continuously monitor systems and provide public-facing Trust Center for transparency.
• OpenAIcoreTechnology or IntegrationProvider of ChatGPT technology. Deliberately.ai uses a specialized version of OpenAI's ChatGPT optimized for legal analysis. Any text input or documents submitted through the platform will not be used to train, improve, or modify OpenAI's models, and none of user information is stored on OpenAI servers.
• DropboxcoreTechnology or IntegrationCloud storage integration partner enabling file synchronization with Dropbox. Users can sync files from Dropbox folders into Deliberately matters.
• Google DrivecoreTechnology or IntegrationCloud storage integration partner enabling file synchronization with Google Drive. Users can sync files from Google Drive folders into Deliberately matters.
• Microsoft OneDrivecoreTechnology or IntegrationCloud storage integration partner enabling file synchronization with OneDrive. Supports both personal and organizational OneDrive accounts with OAuth authentication.
• Google (Gmail API)coreTechnology or IntegrationGmail integration through Google API Services. Uses OAuth for secure read-only access to Gmail. Adheres to Google API Services User Data Policy including Limited Use requirements. Only requests gmail.readonly scope.
• Robert S. CohenmajorOthersSenior Partner at Cohen Clair Lans Greifer & Simpson, Professor of Law. Advisory board member providing deep expertise in law and decades of experience ensuring Deliberately.ai is grounded in real-world practice.
• Randall M. KesslermajorOthersFounder of Kessler & Solomiani, Author, Professor of Law. Advisory board member providing legal industry expertise and guidance on building a platform that delivers real-world impact.

Scale indicators3 records

Recent moves6 records

Expansion highlights6 records

Emerging players

• Lawyaw: Lawyaw provides document automation and client intake tools for small law firms, including court form automation. It is an emerging player in the legal document automation niche that overlaps with Deliberately.ai's intake and document drafting modules.
• Ironclad: Ironclad is a contract lifecycle management platform with AI-powered contract review and drafting. While focused on in-house legal and sales contracts, it is an adjacent AI-legal peer pursuing the same 'AI for lawyers' opportunity with similar generative document capabilities.
• EvenUp: EvenUp applies AI to personal injury law, generating demand packages and case summaries for PI attorneys. It is an emerging AI-native peer in one of Deliberately.ai's secondary practice areas, validating the AI-in-legal-vertical thesis.

Broad incumbents

• Clio: Clio is the leading cloud-based legal practice management platform serving tens of thousands of law firms with case management, billing, and document tools. It is the incumbent Deliberately.ai must displace or integrate alongside as it sells its AI Client Intelligence layer.
• Smokeball: Smokeball is a legal practice management platform with strong small-firm and family law adoption, offering automatic time tracking, document automation, and matter management. It directly overlaps with Deliberately.ai's family law beachhead.
• Thomson Reuters CoCounsel: CoCounsel is Thomson Reuters' enterprise AI legal assistant, combining Westlaw, Practical Law, and document review capabilities. It is a broad incumbent bringing AI directly to the same law firm customers Deliberately.ai targets at the enterprise tier.
• PracticePanther: PracticePanther provides cloud-based legal practice management software for small to mid-size law firms, including matter management, time tracking, and document automation. It is a comparable SaaS incumbent in the same small-firm segment.
• MyCase: MyCase is a widely adopted legal practice management suite for small and midsize firms covering matters, billing, client communication, and documents. It competes for the same solo and small-firm customer base Deliberately.ai targets with per-case and per-user pricing.

Direct peers

• Harvey: Harvey builds domain-specific LLM products for elite law firms and in-house legal teams, including matter analysis, drafting, and research. It is the most direct AI-native legal peer and competes for the same enterprise law firm wallet.
• Spellbook: Spellbook uses AI to draft and review contracts and legal documents for practicing lawyers. It is a direct competitor in the AI-for-lawyers drafting workflow that Deliberately.ai targets with its AI Document Generation module.

Market position

Strengths5 records

Weaknesses5 records

Competitive moat6 records

Key risks6 records

Key highlights7 records

Customer concentration

• Xx.com/deliberatelyai
• YouTubeyoutube.com/@Deliberately_AI
• LinkedInlinkedin.com/company/deliberatelyai

Compliance1 record

Revenue estimate

Valuation estimate

Number of profiles

Profiles9 records

Funding overview

Funding rounds1 record

Investors1 record

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about deliberately.ai