APLA

Name

APLA

Legal name

에이플라 주식회사 (APLA Inc.)

Website

https://apla.co.kr

Company type

Private

Founded year

2024

Operating status

Operating

Headcount range

1–10 employees

Ownership category

akta.pro rank

Product category

3D Motion AI Software

NAICS

Software Publishers (5132), Motion Picture and Video Industries (5121)

SIC

Services-Motion Picture & Video Tape Production (7812)

akta.pro primary industry

Robotic Process Automation (RPA) & Digital Robotics (HDAAAIAI)

Keywords

• 3D motion AI
• Video to motion capture
• Robot teleoperation software
• AI avatar generation
• Generative computer vision

Headquarters

HQ city

Seongnam

HQ country

South Korea

HQ region

Asia

Offices1 record

Markets served

GTM type

B2B

Offering type

Software

Cost components

Technology or R&D, Personnel, Marketing or Sales, Infrastructure

Revenue model

1. AI Solutions Licensing/Subscription: APLA appears to license its AI technology solutions to enterprise customers, including robotics companies and content creators. The contact form suggests B2B engagement for robotics, AI Avatar, V-Tuber, and On-Device Realtime AI solutions.

Go-to-market motion2 records

Distribution channels3 records

Marketing channels4 records

Core offering

APLA builds and licenses a Generative 3D Motion AI platform that converts ordinary 2D video input into real-time 3D motion data. The platform is delivered through three primary modules: Robotics AI (video-to-robot control data for teleoperation), Real Human AI Avatar (photorealistic digital human generation for media), and a consumer-facing Full-Tracking V-Tuber mobile application that demonstrates the technology.

Product overview

APLA offers a unified Generative 3D Motion AI platform with three primary product modules: Robotics AI (for converting video to robot control data), Real Human AI Avatar (for generating talking avatars from single images), and Full-Tracking V-Tuber (mobile-based full-body tracking). Built on proprietary computer vision and deep learning technologies including 3D motion capture, face reenactment, depth estimation, and human segmentation. All solutions feature on-device real-time processing capability, trained on 800,000+ motion data samples.

Differentiator

Problem solved

Functional benefit

Products and services

• APLA AI Solution (Robotics AI) AI software module that generates robot-control-grade 3D motion data from ordinary RGB video input, supporting teleoperation and autonomous motion training for robotics companies and humanoid-robot developers.
• APLA AI Solution (Real Human AI Avatar) AI software module that produces photorealistic digital human avatars with full-body tracking including face and hand articulation, intended for media companies, studios, and digital content production.
• Full-Tracking V-Tuber Mobile App Consumer mobile application that enables V-Tubers and content creators to generate fully-tracked avatar performances from a single RGB camera feed, providing full-body tracking including facial and hand articulation.

Quantifiable outcome

• Achieved world's best performance on 3DPW test set (March 2024 ~ present) with mobile algorithm
• +2 more outcomes

Segments3 records

Ideal customer profiles2 records

Technology focussed Yes

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

AI capability7 records

Feature10 records

Partnerships

Five partnerships are on record, tiered minor and core.

• KOCCA (Korea Creative Content Agency)minorGTM or Marketing Partner · 6 July 2025Selected for KOCCA Launchpad (Japan) program to facilitate K-content startup expansion into Asia. Linked to Content Tokyo 2025 exhibition participation.
• NVIDIAcoreTechnology or Integration · 1 January 2025Joined the NVIDIA Inception Program, which supports cutting-edge startups with tools, expertise, and go-to-market resources for AI innovation. This provides access to NVIDIA's technology ecosystem, developer tools, and potential integration opportunities.
• GMO AI & RoboticscoreStrategic or Co-development Partner · 1 January 2025Established partnership with GMO AI & Robotics for AI and robotics development collaboration. Part of APLA's strategy to build business networks in the robotics industry.
• LGcoreStrategic or Co-development Partner · 1 January 2025Selected as member of LG Super Start 4th program, preparing for technology partnership with LG. APLA's technology converts videos into 3D motion for robot learning data, aligning with LG's robotics initiatives.
• Seoul Business AgencycoreGTM or Marketing Partner · 1 January 2025Supported by Seoul Business Agency to participate in 743-square-meter pavilion at CES 2026 with 68 other startups. SBA CEO described APLA's inclusion as part of best-in-class startup representation globally.

Scale indicators3 records

Recent moves6 records

Expansion highlights6 records

Direct peers

• Synthesia: Enterprise AI video generation with stock and custom avatars. Comparable in producing talking-head avatar video from limited input, the enterprise slice of APLA's avatar market.
• HeyGen: AI avatar and talking-head video generation platform for enterprise marketing and training. Direct overlap with APLA's Real Human AI Avatar module on the B2B avatar side.
• RADiCAL: AI-powered markerless 3D motion capture from standard video. Closely comparable technology and target use cases in VFX, gaming, and increasingly robotics.
• Move.ai: AI-driven markerless motion capture that extracts 3D motion from regular 2D video using multiple cameras. Direct overlap with APLA's single-camera 3D motion capture and robot training data use cases.
• DeepMotion: Provides AI-based motion capture, body tracking, and avatar animation from video, serving games, animation, and virtual production — overlapping directly with APLA's V-Tuber and avatar offerings.
• Rokoko (Smartsuit): Motion capture hardware and software (Smartsuit Pro, Rokoko Studio) for animation, V-Tuber, and game pipelines — competes for the same creator-economy customers APLA targets.
• D-ID: AI-generated talking avatars and digital humans from a single image, with strong enterprise and content-creator distribution. Same product category as APLA's Real Human AI Avatar.

Emerging players

• Physical Intelligence: Building foundation models for robot control, including motion/behavior data at scale. Adjacent to APLA's robotics AI in addressing humanoid manipulation, but operating at a much larger funding scale.

Broad incumbents

• NVIDIA (Isaac / GR00T): Through Isaac Sim and GR00T, NVIDIA offers simulation, data, and foundation models for humanoid robotics. A broad incumbent whose vertical integration could compete with — or platform for — APLA's motion data stack.
• Scale AI: Large data-labeling and robotics-data platform serving autonomous systems and humanoid developers. Broad incumbent in the robot training data space APLA is targeting.

Market position

Strengths5 records

Weaknesses5 records

Competitive moat4 records

Key risks6 records

Key highlights6 records

Customer concentration

• Xx.com/APLA_Official

Revenue estimate

Valuation estimate

Number of profiles

Profiles1 record

Funding overview

Funding rounds2 records

Investors5 records

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about APLA