What Closegap does

Closegap is a 501(c)(3) nonprofit organization founded in 2017 and headquartered in San Francisco, California, that provides a mental health check-in platform purpose-built for K-12 schools. The platform delivers daily, developmentally appropriate emotional check-ins segmented by age band (PK-2 with audio support for non-readers, 3-5, and 6-12) and surfaces real-time student wellbeing data to counselors and administrators through a dashboard designed to integrate with schools' Multi-Tiered System of Supports (MTSS). Closegap reports more than 9 million student check-ins captured to date, with availability in all 50 U.S. states and 30+ countries.

The product portfolio comprises three tiers: Closegap Core, which is permanently free and includes daily check-ins, a real-time staff dashboard, and a library of self-guided SEL activities; Closegap Premium/Insights, priced at $2,500 per school year for SY26-27, which adds class/grade/school/district-level analytics for data-driven decision making; and Single-Session Interventions (SSIs), launched in November 2025 in partnership with Koko, delivering brief evidence-based activities on topics including body image, self-harm, suicidality, digital wellbeing, and gratitude. The platform is designed to comply with COPPA, FERPA, PPRA, SOPIPA, CCPA, and state-specific student privacy laws, and operates on SOC 2 Type 2, ISO 27001, and FISMA-certified hosting infrastructure.

Closegap runs a hybrid go-to-market combining product-led growth for the free tier (self-serve sign-up at app.closegap.org) with sales-assisted enterprise motions for premium district deals via Calendly demos and quote-based pricing. Operating revenue is generated through premium subscriptions, individual donations, and grants from corporate and institutional supporters including Ernst & Young, Hewlett Packard Enterprise, Morgan Stanley, Comcast, Deloitte, Pinterest, Splunk (Cisco), Twilio, Zendesk, and New Relic, as well as partners such as the Harvard Center on the Developing Child, the JED Foundation, the National Center for School Mental Health, and the MHTTC Network. The organization is led by Founder & CEO Rachel Miller and CTO Donald McKendrick, operates with fewer than 10 employees, and is led by an advisory board that includes representatives from HPE, Deloitte, and Splunk.

Name

Closegap

Legal name

Closegap

Website

https://closegap.org

Company type

Private

Founded year

2017

Operating status

Operating

Headcount range

1–10 employees

Short description

Closegap is a 501(c)(3) nonprofit that provides a K-12 mental health check-in platform offering daily student wellness assessments, a real-time counselor dashboard, and a $2,500/year premium analytics tier, serving schools across all 50 U.S. states and 30+ countries.

Ownership category

akta.pro rank

Product category

K-12 Student Mental Health Software

NAICS

Educational Support Services (6117)

SIC

Services-Prepackaged Software (7372), Services-Computer Programming, Data Processing, Etc. (7370)

akta.pro primary industry

Student Support Hotlines & Digital Wellbeing Tools (EDAJAIAL)

akta.pro secondary industries

Behavioral Health & MTSS/RTI Tiered SEL Supports (EDAKAMAE), Behavioral Intervention & PBIS Supports (Tiered, Gen Ed) (EDAJAGAL)

Keywords

• K-12 mental health
• Student wellbeing check-ins
• School mental health platform
• SEL intervention tools
• Student support analytics

Headquarters

HQ city

San Francisco

HQ country

United States

HQ region

North America

Markets served

GTM type

B2B

Offering type

Software

Cost components

Personnel, Technology or R&D, Operations, Marketing or Sales, Infrastructure

Revenue model

1. Freemium Core Product: Closegap Core is 100% free for all schools, educators, students, and families. As a 501(c)(3) nonprofit, the free tier is funded through donations and grants from supporters.
2. Closegap Insights Premium: Premium paid tier offering class, grade, school, and district-level analytics and insights. Priced at $2,500 for school year SY26-27. Revenue supports nonprofit operations and platform development.
3. Donations and Grants: As a nonprofit, Closegap relies on donations and grants from individual donors, corporate supporters, and foundations to fund operations and the free core product.

Pricing tiers

Go-to-market motion3 records

Distribution channels3 records

Marketing channels6 records

Core offering

Closegap provides a K-12 student mental health check-in platform consisting of a free core tier with daily developmentally appropriate emotional check-ins, a real-time staff dashboard for identifying students needing support, and a library of self-guided SEL activities. A paid premium tier (Closegap Insights) adds aggregated analytics at class, grade, school, and district levels for data-driven decision making. The platform also delivers evidence-based Single Session Interventions (SSIs) developed in partnership with Koko.

Product overview

Closegap is a 501(c)(3) nonprofit organization offering a mental health platform for K-12 schools. The product portfolio consists of three main offerings: Closegap Core (free) provides universal daily emotional check-ins, a real-time dashboard for school staff, and a library of self-guided SEL activities; Closegap Premium/Insights (paid) adds aggregated analytics at class, grade, school, and district levels for district-wide improvement; and Single-Session Interventions (SSIs) offer brief, research-backed activities on topics like body image and crisis support, delivered through the platform via partnership with Koko. The platform features developmentally appropriate check-ins for grades PK-2 (with audio for non-readers), 3-5, and 6-12, with a separate 9-12 check-in in development.

Differentiator

Problem solved

Functional benefit

Products and services

• Closegap Core The free core tier of Closegap's mental health platform, providing daily developmentally appropriate emotional check-ins for K-12 students, a real-time dashboard for school staff to monitor student wellbeing, and access to a library of self-guided SEL activities. Available at no cost to all K-12 schools.
• Closegap Premium / Insights A paid premium subscription tier that translates daily check-ins into aggregated insights for school and district-wide improvement, providing analytics at class, grade, school, and district levels. Priced at $2,500 for school year SY26-27 and sold through quote-based pricing to districts.
• Single-Session Interventions (SSIs) Brief, evidence-based interventions delivered through the Closegap platform, completed by students in under 10 minutes. Cover topics such as body image, self-harm, suicidality, digital wellbeing, and gratitude, and are based on research from Dr. Jessica L. Schleider's Lab for Scalable Mental Health at Northwestern University.

Quantifiable outcome

• 9+ million student check-ins captured across partner schools
• +2 more outcomes

Named customers7 records

Segments4 records

Ideal customer profiles2 records

Technology focussed Yes

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

Feature6 records

Partnerships

Seven partnerships are on record, tiered core and minor.

• KokocoreStrategic or Co-development Partner · 4 December 2025Closegap and Koko partnered to bring Single Session Interventions (SSIs) into Closegap's platform. Koko provides evidence-based brief interventions (under 10 minutes) on topics like body image, self-harm, and suicidality. The partnership combines Closegap's 9+ million student check-ins with Koko's rigorously tested tools, reaching youth in school where they already are.
• Harvard Center on the Developing ChildcoreStrategic or Co-development PartnerClosegap is supported by and collaborates with the Harvard Center on the Developing Child, a leading research institution on child development and early intervention.
• JED FoundationcoreStrategic or Co-development PartnerClosegap is a partner/collaborator with the JED Foundation, a nonprofit protecting emotional health and preventing suicide for teens and young adults.
• National Center for School Mental HealthcoreStrategic or Co-development PartnerClosegap collaborates with the National Center for School Mental Health, co-directed by Dr. Sharon Hoover, to advance school-based mental health practices.
• Mental Health Technology Transfer Center (MHTTC) NetworkcoreStrategic or Co-development PartnerClosegap is a partner/collaborator with the MHTTC Network, which supports workforce development in mental health.
• MindWise ConsultancyminorStrategic or Co-development PartnerPartnered with MindWise Consultancy founder Caitlin Krause to launch Single Session Interventions on Gratitude and Digital Wellbeing.
• Lab for Scalable Mental Health (Northwestern University)coreStrategic or Co-development PartnerKoko works closely with Dr. Jessica L. Schleider's Lab for Scalable Mental Health at Northwestern University for SSI development. Closegap benefits through the Koko partnership.

Scale indicators4 records

Recent moves5 records

Expansion highlights6 records

Direct peers

• Hazel Health: Hazel Health provides telehealth mental health services directly to K-12 students via school partnerships, addressing the same counselor-capacity pain points Closegap targets. It competes for the same district mental health budget, though via a clinical service model rather than a check-in software model.
• Rethink Ed: Rethink Ed offers SEL curriculum, behavior management, and MTSS-aligned wellbeing tools to K-12 districts. It is a direct competitor in the SEL/MTSS software category Closegap serves, with comparable district sales motions and administrator buyers.
• Panorama Education: Panorama provides student social-emotional learning surveys, wellbeing dashboards, and MTSS-aligned intervention tools to K-12 districts. It directly competes with Closegap's premium Insights analytics tier and serves the same school counselor and district administrator buyers.
• 7 Mindsets: 7 Mindsets provides SEL curriculum and wellbeing programming for K-12 schools, often delivered via digital platform. It competes with Closegap in addressing student social-emotional needs through structured, school-wide programs, and pursues similar district-level contracts.
• BASE Education: BASE Education delivers online SEL and mental health curriculum for K-12 students, including tiered supports aligned with MTSS. It is a direct competitor targeting the same counselor-and-administrator buyer and the same district SEL budget pool as Closegap.
• Koko: Koko is Closegap's SSI content partner and operates a peer-support and intervention platform for youth mental health. Closegap embeds Koko's evidence-based Single Session Interventions, making Koko both partner and adjacent competitor for the same school wellbeing use case.
• Care Solace: Care Solace provides mental health provider matching and care coordination services to K-12 schools and districts. It targets the same student mental health support use case as Closegap, particularly in early identification and connection to trusted adults, and sells through similar district-level procurement.

Broad incumbents

• EVERFI: EVERFI (now part of Horizon Media) provides a broad library of K-12 digital learning courses including SEL, mental health, and wellness topics to districts and corporate sponsors. It is a broader incumbent that overlaps with Closegap's SEL/intervention content and pursues district buyers, but is not specialized in check-in-style wellbeing data.

Emerging players

• Bark Technologies: Bark monitors student online activity for safety and mental health concerns across devices and accounts used by K-12 students. It overlaps with Closegap's mission of surfacing hidden student struggles but uses a passive monitoring approach rather than active check-ins.
• GoGuardian: GoGuardian provides student safety, wellbeing, and classroom management software to K-12 districts, including mental health check-in features. While it operates across a broader student safety footprint, its wellbeing offerings overlap with Closegap's check-in and intervention use case.

Market position

Strengths5 records

Weaknesses5 records

Competitive moat5 records

Key risks5 records

Key highlights7 records

Customer concentration

• Xx.com/closegap_org

Compliance10 records

Revenue estimate

Valuation estimate

Number of profiles

Profiles3 records

Funding overview

Funding rounds

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about Closegap