Dermaesthetics
Dermaesthetics Beverly Hills is a US direct-to-consumer Korean clinical skincare brand (founded 1988) selling 100+ SKUs across cleansers, serums, creams, and routine kits via its Shopify storefront, targeting consumers across five skin types and ten skin concerns.
- Company typePrivate
- Founded1988
- HeadquartersFullerton, United States
- Headcount11–50
- GTM typeB2C
- OfferingHardware or Manufacturing
What Dermaesthetics does
Dermaesthetics, operating under the legal name Dermaesthetics Beverly Hills (DBH), is a US-based manufacturer and direct-to-consumer retailer of Korean clinical skincare products founded in 1988 by Ann S Lee. The company offers a comprehensive catalog of approximately 100+ SKUs organized across ten categories — cleansers, toners, serums, eye treatments, SPF, moisturizers and creams, body creams, home treatments, travel sizes, and routine kits & sets — targeting five skin types (combination, dry, normal, oily, sensitive) and more than ten skin concerns including acne, anti-aging, hyperpigmentation, fine lines and wrinkles, sagging, scarring, and sensitivity. Its core technology centers on Korean clinical skincare formulations combining holistic skincare philosophy with targeted active ingredients, including proprietary complexes such as Colorlite Plus for pigmentation, EGF/FGF growth factor serums, Copper Peptide (GHK-CU), Nu-Stem Peptide Culture, and Polypeptide Sculpting Crème.
The business model is exclusively direct-to-consumer e-commerce through its owned Shopify storefront at dermaestheticsusa.com, with no physical retail or third-party resellers visible. Revenue is generated via one-time unit purchases of individual products priced $40-$205, curated routine bundles priced $424-$550, and a smaller travel-size line priced ~$37-$41. Customer acquisition is driven primarily by organic search through an SEO-structured site (skin-type and skin-concern landing pages), content marketing via the DBH Magazine blog, and email newsletter signup, with retention supported by the Beauty Circle loyalty/rewards program and a $125 free-shipping threshold to incentivize basket size. The company holds WBENC women's business enterprise certification, enabling B2B/government contract eligibility, and operates from Beverly Hills, California with 11-50 employees. There is no disclosed revenue, no outside funding, no acquisitions, and no B2B customer base in the available source material.
Dermaesthetics firmographics
Firmographics- Name
- Dermaesthetics
- Legal name
- Dermaesthetics Beverly Hills
- Website
- https://dermaestheticsusa.com
- Company type
- Private
- Founded year
- 1988
- Operating status
- Operating
- Headcount range
- 11–50 employees
- Short description
- Dermaesthetics Beverly Hills is a US direct-to-consumer Korean clinical skincare brand (founded 1988) selling 100+ SKUs across cleansers, serums, creams, and routine kits via its Shopify storefront, targeting consumers across five skin types and ten skin concerns.
- Ownership category
- akta.pro rank
Dermaesthetics industry classification
Industry- Product category
- Clinical Skincare
- NAICS
- Cosmetics, Beauty Supplies, and Perfume Retailers (456120)
- SIC
- Perfumes, Cosmetics & Other Toilet Preparations (2844)
- akta.pro primary industry
- Dermocosmetics & Medical-Grade Skincare (CRABAAAF)
- akta.pro secondary industry
- Skincare Sets, Kits & Travel Sizes (CRABAAAL)
Keywords
Where Dermaesthetics is headquartered
LocationHeadquarters
- HQ city
- Fullerton
- HQ country
- United States
- HQ region
- North America
Offices1 record
Markets served
Dermaesthetics business model
Business model- GTM type
- B2C
- Offering type
- Hardware or Manufacturing
- Cost components
- Supply Chain, Operations, Marketing or Sales, Personnel, Technology or R&D, Infrastructure
Revenue model
- Direct E-commerce Retail: One-time product purchases through the company's owned online storefront. Customers buy individual products or curated routine sets. Free shipping threshold of $125+ drives basket size. A rewards/loyalty program (Beauty Circle) incentivizes repeat purchases and referrals.
Pricing tiers
| Model | Billing | Price |
|---|---|---|
| Unit Pricing | Pay-as-you-go | Individual Skincare Products |
| Unit Pricing | Pay-as-you-go | Curated Routine Sets (Bundles) |
| Unit Pricing | Pay-as-you-go | Travel Size Products |
Go-to-market motion1 record
Distribution channels1 record
Marketing channels4 records
Dermaesthetics product offering
Product offeringCore offering
Dermaesthetics Beverly Hills manufactures and sells Korean clinical skincare products directly to consumers through its own e-commerce website. The catalog covers cleansers, toners, serums, eye treatments, moisturizers/creams, body creams, SPF/daily care, home treatment masks and devices, and concern-based routine kits sold individually or in bundled sets. Free shipping on orders over $125 and a Beauty Circle loyalty/rewards program support repeat purchases across the five skin types and ten-plus skin concerns the brand targets.
Product overview
Dermaesthetics Beverly Hills is a Korean Clinical Skincare brand offering a comprehensive portfolio of skincare products organized into distinct categories: Cleansers (8 products including foam, gel, oil, and milk cleansers), Toners (including O2 Hydra Mist and Salix Tone), Serums (15 products including DNA Matrix Serum, EGF/FGF Marvel Serum, Moisture B5 Serum, C-Lester Vitamin C Serums, Copper Peptide Serum, and Advanced Collagen Formula), Eye Treatments (Caviar Eye Repair Gel, Brite Eye Cream), Daily Care/SPF (EGF Blemish Balm, Lip Glaze), Moisturizers/Creams (25 products including Age Defiance Cream, Colorlite Plus Cream, White Cotton Cream, EGF Nano Cream), Home Treatments/Masks (7 products including Herbal Glow Recovery Mask, V-Band Non Surgical Lifting Treatment, Millennial 3 Day Peel), Travel Size (19 mini products), and Routine Kits & Sets (37 products organized by skin concern including Acne, Anti-Aging, Dry Skin, Hyperpigmentation, Melasma, and age-based routines for 30s, 40s, 50s). The products are organized by skin type (Combination, Dry, Normal, Oily, Sensitive) and skin concern (Acne, Anti-Aging, Dry Skin, Fine Lines & Wrinkles, Hyperpigmentation, Oily Skin, Sagging Skin, Scar Repair, Sensitive Skin, Thinning Skin), with a holistic skincare approach that enhances the skin's natural healing process for a lighter, brighter complexion.
Differentiator
Problem solved
Functional benefit
Brands
- DBH: Brand abbreviation used for Dermaesthetics Beverly Hills, seen in blog section 'DBH Skincare' and marketing materials
Products and services
- Purifying Glycolic Foam Cleanser A foaming cleanser for combination, oily, and sensitive skin that removes impurities and helps prevent pore clogging.
- Perfect Skin Wash A gentle daily-use cleanser that removes impurities while maintaining skin balance.
- Natural Jojoba Cleansing Bead Scrub A gentle cleansing scrub with natural jojoba beads that exfoliates while cleansing, suitable for combination, normal, oily, and sensitive skin.
- Green Apple Premium Cleansing Oil A premium cleansing oil with green apple extracts that dissolves makeup and impurities while nourishing the skin.
- Clear Complex Wash A clarifying cleanser for oily and acne-prone skin that helps control excess oil and prevent breakouts.
- Purifying Glycolic Gel Cleanser A gel-based cleanser with glycolic acid that gently exfoliates and purifies the skin.
- Hydrating Cleanser A gentle, hydrating cleanser designed for dry and sensitive skin types.
- Silk Milk Cleanser A silk milk cleanser that gently removes impurities while providing hydration for combination, dry, and sensitive skin.
- O2 Hydra Mist An oxygenating hydrating mist that refreshes and balances the skin throughout the day.
- Salix Tone A pore-minimizing toner with willow bark extract (natural salicylic acid) for combination, normal, and oily skin.
- DNA Matrix Serum A cellular regeneration serum with antioxidants that helps repair and protect skin at the DNA level; suitable for all skin types.
- EGF/FGF Marvel Serum A growth factor serum that promotes cell turnover, firming, and tightening for revitalized skin.
- Moisture B5 Serum An ultimate hydration serum with Vitamin B5 that deeply moisturizes and plumps the skin.
- C-Lester Topical Vitamin C20 Serum An enhanced radiance serum with 20% Vitamin C that suppresses skin discoloration and restores firmness.
- C-Lester Topical Vitamin C10 Serum A gentle 10% Vitamin C serum designed for younger skin (under 30) and sensitive skin types.
- Copper Peptide (GHK-CU) 1% Serum A concentrated copper peptide serum (1% GHK-CU) supporting skin regeneration and collagen production for combination and normal skin types.
- Collagen Stemedic Factor A stem cell technology serum that supports collagen production for younger-looking skin.
- Colorlite Plus Corrective Serum A corrective serum that addresses pigmentation issues and evens skin tone.
- Essential Face Therapy Oil A nourishing facial oil therapy providing intensive hydration and anti-aging benefits.
- Intensive Wrinkle Serum A potent anti-wrinkle serum targeting fine lines and deeper expression lines.
- Life Duo Mature A dual-action serum specifically formulated for mature skin addressing multiple signs of aging.
- Nourish B Intensive Moisture Serum An intensive moisture serum with B vitamins that deeply nourishes and hydrates the skin.
- Nu-Stem Peptide Culture A peptide culture serum that supports stem cell function and skin renewal.
- Triple Vitamin Serum A multi-vitamin serum combining key vitamins for comprehensive skin nourishment, suitable for combination, dry, normal, and oily skin.
- Anti-Pollution Foxfire Serum A protective serum designed to shield skin from environmental pollutants and urban pollution.
- Dark Spot Clearer The #1 hyperpigmentation treatment serum that targets and reduces dark spots for a clearer complexion.
- Advanced Collagen Formula An anti-aging cream that promotes supple, soft, and buoyant skin with advanced collagen supplementation.
- Age Defiance Cream A targeted anti-aging cream formulated to address fine lines and wrinkles.
- Colorlite Plus Cream A brightening and hyperpigmentation cream with color-matching technology that evens skin tone.
- White Cotton Cream A specialized melasma spot care cream designed to address stubborn pigmentation and uneven skin tone.
- Age Spot Reducer A targeted cream that reduces age spots and improves overall skin clarity for mature, dry skin.
- EGF Nano Cream A nano-technology EGF cream that delivers growth factors deep into the skin for enhanced anti-aging results.
- Milk Cream A nourishing milk cream that provides gentle hydration for combination, dry, normal, and sensitive skin.
- Panthenol Repair Cream A repairing cream with panthenol (pro-vitamin B5) formulated for sensitive and dry skin types.
- Polypeptide Sculpting Crème A sculpting cream with polypeptides that helps firm and define facial contours.
- Skin Balance Cream A balancing moisturizer designed to regulate oil production and maintain skin equilibrium for oily skin types.
- Skin Tightening Crème A tightening cream that firms and lifts sagging skin for a more youthful appearance.
- Special Exfoliation Cream An exfoliating cream that removes dead skin cells and promotes skin renewal for smoother texture.
- Super Moisture Cream A rich moisturizing cream that provides long-lasting hydration and protects against dryness.
- Tissue Hydrating Formula A deeply hydrating formula that plumps and nourishes skin cells for enhanced moisture retention.
- Vitamin A&E Moisture Cream A vitamin-enriched moisturizer combining vitamins A and E for antioxidant protection and skin nourishment.
- Clear Complex PM Purity Gel An overnight purifying gel treatment that clears pores and balances skin while sleeping.
- Retinyl Cream A retinol-infused cream that targets aging signs and promotes skin cell renewal.
- Retinol Resurfacing Booster A retinol treatment booster that resurfaces skin, reduces fine lines, and promotes cell turnover.
- Caviar Eye Repair Gel A multi-function eye treatment with caviar extract providing eye and pollution protection.
- Brite Eye Cream A brightening eye cream designed to reduce under-eye dark circles and puffiness.
- EGF Blemish Balm A clinical peptide concealer with EGF and color-matching technology that conceals discoloration while treating blemishes.
- Lip Glaze A protective lip treatment that hydrates and protects the lips from environmental stressors.
- Herbal Glow Recovery Mask A recovery mask with herbal extracts that restores radiance and promotes skin healing.
- V-Band Non Surgical Lifting & Anti-Aging Treatment A non-surgical V-lifting treatment band that provides anti-aging benefits and skin tightening.
- Millennial 3 Day Peel An intensive 3-day peel treatment for at-home skin resurfacing and renewal.
- Soft & Bright A brightening mask treatment that helps achieve softer, more radiant skin.
- Hydra-Lift A hydrating lifting treatment that firms and rejuvenates the skin.
- Moisture Repair A reparative mask treatment that restores moisture and heals compromised skin.
- Clear Complex Sulfur Masque A sulfur-based masque that treats acne, absorbs excess oil, and purifies pores.
- Routine Kits & Sets Complete skincare routine kits and sets organized by skin concern (Acne, Anti-Aging, Dry Skin, Fine Lines & Wrinkles, Hyperpigmentation, Melasma, Normal Skin, Oily Skin, Sensitive Skin, and age-based routines for 30s, 40s, 50s) that ensure all steps complement each other for optimized results.
- Travel Size Products Mini and travel-size versions of Dermaesthetics best-selling products for on-the-go skincare routines, including mini versions of Moisture B5 Serum, DNA Matrix Serum, Advanced Collagen Formula, and various routine kits.
Companies that use Dermaesthetics
Customer profileSegments4 records
Ideal customer profiles3 records
Dermaesthetics technology and API
TechnologyTechnology focussed No
API detail
- Has API
- No
- API docs
- API detail
Core technology
AI maturity
App detail
Feature2 records
Dermaesthetics partnerships and signals
Strategic signalPartnerships
Two partnerships are on record, tiered minor.
- Melanoma Research Foundation (MRF)minorDermaesthetics (listed as 'Dermestetics' in the announcement) served as a local sponsor for the MRF's inaugural Washington DC 5K fundraiser (Miles for Melanoma program) held on May 9, 2026 at Yards Park, with a fundraising goal of $115,000. As part of the sponsorship, Dermaesthetics offered complimentary skin spot checks to event participants, supporting melanoma awareness and early detection initiatives.
- DICA AcademyminorDICA Academy is referenced on the Dermaesthetics website as a linked resource (https://www.dicaacademy.org/), suggesting an educational or industry partnership relationship. The nature of the partnership is not fully detailed in the available source material.
Scale indicators1 record
Recent moves6 records
Expansion highlights6 records
Dermaesthetics competitors and assessment
Company assessmentDirect peers
- Drunk Elephant: Drunk Elephant is a clinical-grade, ingredient-focused skincare brand sold primarily DTC and through Sephora. Highly comparable to Dermaesthetics given shared clinical positioning, premium pricing, and active-ingredient formulations targeting similar skin concerns.
- Tatcha: Tatcha is a premium skincare brand rooted in Japanese beauty traditions, sold DTC and through Sephora. Comparable to Dermaesthetics as a culturally-inspired, clinical-meets-holistic skincare brand with premium pricing and educational content marketing.
- The Ordinary (Deciem): The Ordinary is a clinical actives brand owned by Estée Lauder, sold globally DTC and through retailers. Comparable to Dermaesthetics as a clinical-grade skincare brand built on targeted active ingredients, though The Ordinary sits at lower price points.
- SkinCeuticals: SkinCeuticals is a dermatologist-recommended clinical skincare brand owned by L'Oréal, sold through physicians, medi-spas, and DTC. Comparable to Dermaesthetics for clinical-grade positioning, active ingredient focus (Vitamin C, peptides, growth factors), and premium pricing.
- Dr. Jart+: Dr. Jart+ is a Korean clinical skincare brand owned by Estée Lauder, sold through Sephora and DTC. Highly comparable to Dermaesthetics as a K-beauty clinical brand with biotech-inspired formulations (growth factors, peptides, ceramides) and similar target concerns.
- iS Clinical: iS Clinical is a clinical skincare brand sold through dermatologists, spas, and DTC. Comparable to Dermaesthetics for clinical positioning, growth factor and vitamin C formulations, and treatment-oriented product architecture.
- Peach & Lily: Peach & Lily is a K-beauty inspired skincare brand sold DTC and through retailers like Target and Sephora. Comparable to Dermaesthetics as a Korean-heritage skincare brand with DTC focus, premium pricing, and content-led marketing.
- Glow Recipe: Glow Recipe is a K-beauty inspired skincare brand sold DTC and through Sephora. Comparable to Dermaesthetics as a Korean-heritage skincare brand targeting similar consumer demographics with content-driven marketing and clinical-leaning formulations.
- SkinMedica: SkinMedica is a clinical skincare brand owned by Allergan Aesthetics/AbbVie, sold primarily through dermatologists and plastic surgeons. Comparable to Dermaesthetics for clinical-grade positioning, growth factor and retinoid formulations, and treatment-oriented product set.
Emerging players
- Cosrx: Cosrx is a Korean skincare brand known for clinical actives (snail mucin, AHA/BHA), sold DTC and through global retailers. Comparable to Dermaesthetics as a Korean clinical skincare brand but typically at lower price points with broader retail distribution.
Market position
Strengths5 records
Weaknesses5 records
Competitive moat3 records
Key risks5 records
Key highlights7 records
Customer concentration
Dermaesthetics social profiles
Digital presenceDermaesthetics compliance and trust
Trust signalCompliance1 record
Dermaesthetics financial estimates
Financial estimateRevenue estimate
Valuation estimate
Dermaesthetics leadership team
Management profileNumber of profiles
Profiles1 record
Dermaesthetics funding detail
Funding detailFunding overview
Funding rounds
Investors
Funding detail is available on the Subscription and Enterprise plan.Contact sales →
Dermaesthetics M&A and investment
M&A and investmentM&A
Investments
M&A and investment is available on the Subscription and Enterprise plan.Contact sales →
Frequently asked questions about Dermaesthetics
What does Dermaesthetics do?
Dermaesthetics Beverly Hills manufactures and sells Korean clinical skincare products directly to consumers through its own e-commerce website. The catalog covers cleansers, toners, serums, eye treatments, moisturizers/creams, body creams, SPF/daily care, home treatment masks and devices, and concern-based routine kits sold individually or in bundled sets. Free shipping on orders over $125 and a Beauty Circle loyalty/rewards program support repeat purchases across the five skin types and ten-plus skin concerns the brand targets.
Is Dermaesthetics a public or private company?
Dermaesthetics is a private company. It is classified as founder individual operated bootstrapped and is currently operating.
When was Dermaesthetics founded?
Dermaesthetics was founded in 1988. It employs 11 to 50 people.
Where is Dermaesthetics based?
Dermaesthetics is headquartered in Fullerton, United States, in the North America region.
How does Dermaesthetics make money?
One revenue line is on record: direct E-commerce Retail.
Who are Dermaesthetics's main competitors?
Direct peers on record are Drunk Elephant, Tatcha, The Ordinary (Deciem), SkinCeuticals, Dr. Jart+, iS Clinical, Peach & Lily, Glow Recipe and SkinMedica. Cosrx is listed as an emerging player.
Does Dermaesthetics have an API?
No public API is recorded for Dermaesthetics.
What industry is Dermaesthetics in?
Dermaesthetics's product category is Clinical Skincare. Its primary akta.pro industry code is CRABAAAF, Dermocosmetics & Medical-Grade Skincare, with a secondary code of CRABAAAL, Skincare Sets, Kits & Travel Sizes. Its NAICS code is 456120 and its SIC code is 2844.