Luna Brand Management

What Luna Brand Management does

Luna Brand Management is a privately-held, bootstrapped social media and brand management agency headquartered in Schertz, Texas (San Antonio metro). Founded around 2015-2016 by Christina England, who remains CEO, the firm serves small and medium-sized businesses nationwide with a horizontal suite of creative services: logo design (starting at $300), custom website design ($700-$900+), recurring social media management across tiered subscription packages (5-30 posts per week with a 6-month minimum commitment), on-site photography across lifestyle, food & beverage, product, real estate, sports, corporate, and event categories, apparel design, and marketing collateral such as flyers, trifolds, and big-check designs. The company explicitly targets SMB owners seeking a professional brand identity without hiring in-house marketing staff, positioning itself against DIY tools such as Canva templates.

The firm operates a sales-led, direct-to-SMB go-to-market motion: free initial consultation via website, customized proposals, and booking through Typeform. Distribution channels include the company's own website, organic social presence on Instagram/Facebook/LinkedIn/WordPress, a Constant Contact newsletter, and a listing on the DesignRush agency marketplace. The team of roughly 17 named professionals is organized by function (Executive Directors for Operations, Reputation Management, and Digital Design; Director of Accounting; specialized strategists, designers, photographers, and coordinators), with no disclosed external investors, M&A activity, or AI/technology platform development.

Luna's business model blends one-time project fees (logo, web, photography, apparel, marketing materials) with recurring monthly social media subscriptions. Revenue is not publicly disclosed. The company has accumulated ~10 years of operating history, regional awards (Pandia 2024, Best of Converse 2020), national press mentions in Yahoo! News and Entrepreneur.com, and an active Chamber of Commerce membership — assets used to build trust with risk-averse SMB buyers. There is no evidence of proprietary technology, AI/ML capabilities, patents, or funded growth strategy.

Name

Luna Brand Management

Legal name

Luna Brand Management

Website

https://lunabrandmanagement.com

Company type

Private

Founded year

2016

Operating status

Operating

Headcount range

11–50 employees

Short description

Luna Brand Management is a bootstrapped, Schertz TX-based social media and brand management agency serving SMBs nationwide with logo design, web design, tiered recurring social media management, on-site photography, and marketing collateral delivered through a direct sales-led model.

Ownership category

akta.pro rank

Product category

Social Media and Brand Management Services

NAICS

Advertising Agencies (54181), Graphic Design Services (54143)

SIC

Services-Advertising Agencies (7311), Services-Mailing, Reproduction, Commercial Art & Photography (7330)

akta.pro primary industry

Social Media & Community Management (BPAFAAAE)

akta.pro secondary industries

Brand Guidelines, Governance & Brand Management (BPAFAEAF), Brand Strategy & Identity Systems (MPAAAEAA)

Keywords

• Social media management
• Brand identity design
• Website design services
• Logo design services
• On-site photography

Headquarters

HQ city

San Antonio

HQ country

United States

HQ region

North America

Offices1 record

Markets served

GTM type

B2B

Offering type

Services

Cost components

Personnel, Operations, Marketing or Sales, Technology or R&D, Others

Revenue model

1. Social Media Management Services: Recurring social media management with tiered posting packages (5-8, 10-20, or 15-30 unique posts per week). Minimum 6-month commitment required for social media services. Services include content creation, community management, and performance reports.
2. Logo Design Services: One-time logo design projects including 30-minute consultation, 4-10 logo versions, final logo in all version types. 1-3 week turnaround.
3. Website Design Services: Custom website design with refined templates, copywriting assistance, presentation call with editing time. 3-6 week turnaround.
4. Photography Services: On-site photography including composed shots, expert lighting, and editing. 1-2 week turnaround. Covers lifestyle, food & beverage, products, real estate, sports, corporate headshots, and events.
5. Apparel Design Services: Bespoke apparel design tailored to showcase brand's unique essence, including casual wear, corporate uniforms, and statement pieces.
6. Marketing Materials: Design services for marketing collateral including Big Check Designs, Graphics & Flyers, and Trifolds.

Pricing tiers

Go-to-market motion1 record

Distribution channels2 records

Marketing channels6 records

Core offering

Luna Brand Management is a social media and brand management agency that delivers a comprehensive suite of services for small businesses, including custom logo design, website design and development, recurring social media content creation and management across platforms (graphics, photo posts, Reels, TikToks), on-site photography (lifestyle, corporate, products, events, sports, real estate), apparel design, and printed marketing materials. Social media management is offered as a recurring monthly engagement (with a 6-month minimum commitment and tiered posting volumes), while design and photography work are delivered as one-time projects.

Product overview

Luna Brand Management operates as a social media agency offering a unified suite of brand identity and digital marketing services for small businesses. The core offerings include Logo Design, Website Design, Social Media Management (offered in three tiers: Premier, Advanced, and STARTER), On-Site Photography, Graphics, Marketing Materials, and Apparel Design. Services are available as one-time projects (logo, web, photography) or recurring monthly engagements (social media packages with a 6-month minimum commitment). The company positions itself as an all-in-one solution for small businesses seeking to establish or enhance their online brand presence.

Differentiator

Problem solved

Functional benefit

Quantifiable outcome

• Client engagement increased significantly - testimonial states advice '10X'd our engagement'

Named customers12 records

Segments3 records

Ideal customer profiles3 records

Technology focussed No

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

Feature1 record

Scale indicators3 records

Recent moves6 records

Expansion highlights5 records

Broad incumbents

• WebFX: Large, established digital marketing agency offering web design, SEO, social media, and content marketing for SMBs and enterprise. Significantly larger scale but operates in the same SMB digital marketing category.
• Canva: DIY graphic design and brand-template platform that Luna explicitly positions against ('Ditch The DIY'). Represents the broader DIY/low-cost alternative that competes for the same SMB branding budget.

Direct peers

• KlientBoost: Digital marketing agency specializing in PPC, social media advertising, and conversion optimization for growth-stage SMBs and mid-market clients. Comparable in serving small business customers with managed social and creative services.
• SmartSites: Digital agency offering website design, SEO, PPC, and social media services primarily to SMBs. Highly comparable service mix (logo/web/social) and customer segment.
• Lyfe Marketing: Digital marketing agency specializing in social media management, SEO, and PPC for SMBs. Closely comparable to Luna in target customer (small businesses), core service mix (social media + web + content), and subscription-style monthly engagements.
• Main Street ROI: Digital marketing agency for SMBs offering web design, SEO, social media, and branding. Directly comparable customer segment (small business owners) and service mix.
• Sculpt B2B: B2B social media and content marketing agency. Comparable in service offering (managed social, content, brand strategy) though skews more B2B than Luna's broad SMB mix.
• Thrive Internet Marketing Agency: Full-service digital marketing agency offering social media, web design, SEO, and branding for SMBs and mid-market clients. Direct competitor in the same SMB-targeted, multi-service digital marketing category.
• Disruptive Advertising: Digital marketing agency focused on paid media, SEO, and social for SMB and mid-market clients. Overlaps with Luna on social media and brand-driven growth services for small businesses.

Others

• DesignRush: B2B marketplace that connects companies with digital marketing and design agencies. Luna is already featured on DesignRush, making it a relevant channel peer and ecosystem comparator.

Market position

Strengths4 records

Weaknesses4 records

Competitive moat4 records

Key risks6 records

Key highlights7 records

Customer concentration

• Xx.com/lunabrandmgmt
• Facebookfacebook.com/lunabrandmanagement
• Instagraminstagram.com/lunabrandmanagement
• LinkedInlinkedin.com/company/luna-brand-management

Revenue estimate

Valuation estimate

Number of profiles

Profiles1 record

Funding overview

Funding rounds

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about Luna Brand Management