Elly
Elly Health Inc. operates a HIPAA-compliant mobile platform that delivers daily audio wellness content—mindfulness, exercise, sleep support, expert classes, and peer stories—for patients living with chronic diseases such as cancer.
- Company typePrivate
- Founded2020
- HeadquartersLos Angeles, United States
- Headcount1–10
- GTM typeB2C
- OfferingSoftware
What Elly does
Elly Health Inc. is a digital health company that provides an audio-based wellness companion for patients living with chronic diseases. Founded around 2019 and headquartered in Los Angeles, California, the company operates a HIPAA-compliant mobile application available on iOS and Android. The platform serves patients with various chronic conditions, including multiple forms of cancer (breast, colon, lymphoma, leukemia, ovarian, testicular), BRCA2 mutation carriers, and caregivers, addressing emotional, mental, and physical challenges such as anxiety, fatigue, sleep difficulties, social isolation, and disrupted daily routines. Leadership comprises CEO Kristen Habacht and co-founders Nikhil Pooviah and Simon Holland.
The Elly platform is built around six core features delivered through its mobile app: Daily Elly (inspiration and compassion check-ins), Daily Uplift (mindfulness practices led by meditation experts), Daily Move (tailored exercise routines), Daily Unwind (sleep and relaxation sessions), Classes (insights from world-renowned physicians, experts, and researchers), and Sessions (peer storytelling from patients with similar conditions). The platform integrates with multiple health data sources—Apple HealthKit, Fitbit, Google Health, Samsung Health, and the 1upHealth EHR service—enabling users to share relevant health metrics with the app. A curated contributor network of patients and health writers feeds the Sessions and Classes content libraries. The Terms of Service restrict service to users in the United States.
Elly operates a direct-to-consumer subscription model with monthly billing, though specific pricing is not publicly disclosed. Beyond its D2C channel, the company pursues B2B2C distribution through healthcare providers, hospitals, allied health professionals, employers, payers, and pharma companies. Marketing is concentrated in organic social channels (Instagram, Twitter, Facebook, LinkedIn) plus website content and testimonials. The company is privately held and has raised capital across multiple rounds from 2019 through 2022 from a mix of strategic and financial investors, including Google Assistant Investments, Bayer, Snap, Morgan Stanley, Right Side Capital Management, Ketch Ventures, Jumpstart Foundry, Nex Cubed, StartUp Health, and Global Millennial Capital.
Elly firmographics
Firmographics- Name
- Elly
- Legal name
- Elly Health Inc.
- Website
- https://ellyhealth.com
- Company type
- Private
- Founded year
- 2020
- Operating status
- Operating
- Headcount range
- 1–10 employees
- Short description
- Elly Health Inc. operates a HIPAA-compliant mobile platform that delivers daily audio wellness content—mindfulness, exercise, sleep support, expert classes, and peer stories—for patients living with chronic diseases such as cancer.
- Ownership category
- akta.pro rank
Elly industry classification
Industry- Product category
- Digital Health Platform
- NAICS
- Services for the Elderly and Persons with Disabilities (624120)
- SIC
- Services-Prepackaged Software (7372), Services-Health Services (8000)
- akta.pro primary industry
- Patient App, Adherence & Engagement for RPM Programs (HLACAFAJ)
- akta.pro secondary industries
- Medication Adherence, Digital Therapeutics & Remote Coaching (condition-specific programs) (HLALAFAF), Wearables & Consumer IoT Integration Platforms (BYOD) (HLACAFAF), Health, Wellness & Patient Communities (MPACAJAL)
Keywords
Where Elly is headquartered
LocationHeadquarters
- HQ city
- Los Angeles
- HQ country
- United States
- HQ region
- North America
Offices1 record
Markets served
Elly business model
Business model- GTM type
- B2C
- Offering type
- Software
- Cost components
- Technology or R&D, Personnel, Marketing or Sales, Operations
Revenue model
- Subscription/Membership: Digital subscription service providing audio content, exercise videos, and mindfulness sessions to chronic disease patients. Users pay recurring fees for access to daily wellness content. The Terms of Service reference payment plans and billing, indicating a subscription-based revenue model.
Pricing tiers
| Model | Billing | Price |
|---|---|---|
| Subscription | Monthly | Standard subscription plan |
Go-to-market motion1 record
Distribution channels4 records
Marketing channels6 records
Elly product offering
Product offeringCore offering
Elly Health provides a HIPAA-compliant mobile app that serves as an empathetic audio companion for patients living with chronic disease. The app delivers daily audio content, including inspiration, mindfulness practices, exercise routines, and sleep sessions, with health-data integrations to Apple HealthKit, Fitbit, Google Health, Samsung Health, and 1upHealth to personalize the wellness experience for chronic disease patients.
Product overview
The health platform (Elly Health) offers a digital wellness solution providing daily audio content, mindfulness practices, exercise routines, and sleep sessions for chronic disease patients. The platform consists of daily features (Daily Elly, Daily Uplift, Daily Move, Daily Unwind) and structured programs (Classes with expert physicians, Sessions featuring patient stories). The recruiting platform (Elly) is an AI-native hiring platform that unifies sourcing, interviewing, and applicant tracking with AI-powered automation.
Differentiator
Problem solved
Functional benefit
Products and services
- Elly mobile app A HIPAA-compliant iOS and Android mobile application that delivers daily audio content—inspiration, mindfulness exercises, movement routines, and sleep sessions—for people living with chronic disease. The app integrates with Apple HealthKit, Fitbit, Google Health, Samsung Health, and 1upHealth to tailor the wellness experience to each patient's health context.
Quantifiable outcome
- Significantly improved patients' quality of life with daily use
Companies that use Elly
Customer profileNamed customers4 records
Segments1 record
Ideal customer profiles2 records
Elly technology and API
TechnologyTechnology focussed Yes
API detail
- Has API
- No
- API docs
- API detail
Core technology
AI maturity
App detail
Integration4 records
AI capability1 record
Feature6 records
Elly partnerships and signals
Strategic signalScale indicators1 record
Recent moves6 records
Expansion highlights6 records
Elly competitors and assessment
Company assessmentDirect peers
- Calm: Calm is a leading consumer meditation, mindfulness, and sleep app with guided audio, sleep stories, and movement content. It is a direct peer to Elly's mindfulness (Daily Uplift), sleep (Daily Unwind), and movement (Daily Move) audio features, though Calm targets the general population while Elly specializes in chronic-disease patients.
- BetterHelp: BetterHelp is the largest online therapy and counseling subscription service. It addresses the same anxiety, sleep, and emotional-support needs Elly targets in chronic-disease patients, but through human therapists rather than audio companion content, making it an adjacent direct peer.
- Headspace: Headspace is a major mindfulness, meditation, and sleep app with employer and payer B2B channels. It directly overlaps Elly's Daily Uplift, Daily Unwind, and Classes features, and like Elly pursues B2B distribution through employers and health plans, but it is not condition-specific.
- Virta Health: Virta Health is a digital chronic-care platform focused on type 2 diabetes reversal and metabolic health, with published clinical outcomes and payer/employer contracting. It is directly comparable to Elly as a condition-specific digital care company pursuing clinical-evidence-based reimbursement, though in a different therapeutic area.
- Omada Health: Omada Health is a digital chronic-disease prevention and management platform with payer and employer channels, covering diabetes, hypertension, and behavioral health. It is a direct peer in delivering condition-specific digital care at scale via B2B2C, although its core focus is cardiometabolic rather than oncology.
- Noom: Noom is a subscription consumer health app combining psychology, coaching, and tracking across weight, stress, and chronic-condition prevention. It overlaps Elly on consumer subscription wellness with health-tracking integrations, though Noom's core focus is weight management and behavior change rather than chronic-disease emotional support.
- Talkspace: Talkspace provides online therapy and psychiatry on a subscription basis with B2B channels via employers and health plans. It is comparable to Elly in addressing emotional support for chronic-condition patients and in pursuing payer/employer distribution, with a different delivery modality (live clinicians vs. on-demand audio).
Broad incumbents
- Livongo (Teladoc Health): Livongo, now part of Teladoc Health, is a broad incumbent in digital chronic-condition management (diabetes, hypertension, behavioral health) with deep payer and employer distribution. It competes for the same chronic-care B2B budgets that Elly would pursue via pharma, payer, and employer channels.
Emerging players
- Wysa: Wysa is an AI-driven mental wellness chatbot with employer and health-plan channels, often used as a front door to therapy. It is an emerging peer to Elly in providing on-demand emotional support for chronic-condition populations, with a text/chat modality rather than audio.
- Wildflower Health: Wildflower Health is a digital health platform delivering condition-specific maternal, family, and chronic-care programs through payer and provider channels. It is an emerging peer comparable to Elly in the payer-facing condition-specific digital health space, though its focus is maternal and women's health rather than oncology.
Market position
Strengths5 records
Weaknesses5 records
Competitive moat4 records
Key risks6 records
Key highlights6 records
Customer concentration
Elly social profiles
Digital presenceElly compliance and trust
Trust signalCompliance1 record
Elly financial estimates
Financial estimateRevenue estimate
Valuation estimate
Elly leadership team
Management profileNumber of profiles
Profiles3 records
Elly funding detail
Funding detailFunding overview
Funding rounds5 records
Investors12 records
Funding detail is available on the Subscription and Enterprise plan.Contact sales →
Elly M&A and investment
M&A and investmentM&A
Investments
M&A and investment is available on the Subscription and Enterprise plan.Contact sales →
Frequently asked questions about Elly
What does Elly do?
Elly Health provides a HIPAA-compliant mobile app that serves as an empathetic audio companion for patients living with chronic disease. The app delivers daily audio content, including inspiration, mindfulness practices, exercise routines, and sleep sessions, with health-data integrations to Apple HealthKit, Fitbit, Google Health, Samsung Health, and 1upHealth to personalize the wellness experience for chronic disease patients.
Is Elly a public or private company?
Elly is a private company. It is classified as venture growth investor backed and is currently operating.
When was Elly founded?
Elly was founded in 2020. It employs 1 to 10 people.
Where is Elly based?
Elly is headquartered in Los Angeles, United States, in the North America region.
How does Elly make money?
One revenue line is on record: subscription/Membership.
Who are Elly's main competitors?
Direct peers on record are Calm, BetterHelp, Headspace, Virta Health, Omada Health, Noom and Talkspace. Livongo (Teladoc Health) is listed as a broad incumbent. Emerging players are Wysa and Wildflower Health.
Does Elly have an API?
No public API is recorded for Elly.
What industry is Elly in?
Elly's product category is Digital Health Platform. Its primary akta.pro industry code is HLACAFAJ, Patient App, Adherence & Engagement for RPM Programs, with a secondary code of HLALAFAF, Medication Adherence, Digital Therapeutics & Remote Coaching (condition-specific programs). Its NAICS code is 624120 and its SIC code is 7372.