Elly

What Elly does

Elly Health Inc. is a digital health company that provides an audio-based wellness companion for patients living with chronic diseases. Founded around 2019 and headquartered in Los Angeles, California, the company operates a HIPAA-compliant mobile application available on iOS and Android. The platform serves patients with various chronic conditions, including multiple forms of cancer (breast, colon, lymphoma, leukemia, ovarian, testicular), BRCA2 mutation carriers, and caregivers, addressing emotional, mental, and physical challenges such as anxiety, fatigue, sleep difficulties, social isolation, and disrupted daily routines. Leadership comprises CEO Kristen Habacht and co-founders Nikhil Pooviah and Simon Holland.

The Elly platform is built around six core features delivered through its mobile app: Daily Elly (inspiration and compassion check-ins), Daily Uplift (mindfulness practices led by meditation experts), Daily Move (tailored exercise routines), Daily Unwind (sleep and relaxation sessions), Classes (insights from world-renowned physicians, experts, and researchers), and Sessions (peer storytelling from patients with similar conditions). The platform integrates with multiple health data sources—Apple HealthKit, Fitbit, Google Health, Samsung Health, and the 1upHealth EHR service—enabling users to share relevant health metrics with the app. A curated contributor network of patients and health writers feeds the Sessions and Classes content libraries. The Terms of Service restrict service to users in the United States.

Elly operates a direct-to-consumer subscription model with monthly billing, though specific pricing is not publicly disclosed. Beyond its D2C channel, the company pursues B2B2C distribution through healthcare providers, hospitals, allied health professionals, employers, payers, and pharma companies. Marketing is concentrated in organic social channels (Instagram, Twitter, Facebook, LinkedIn) plus website content and testimonials. The company is privately held and has raised capital across multiple rounds from 2019 through 2022 from a mix of strategic and financial investors, including Google Assistant Investments, Bayer, Snap, Morgan Stanley, Right Side Capital Management, Ketch Ventures, Jumpstart Foundry, Nex Cubed, StartUp Health, and Global Millennial Capital.

Name

Elly

Legal name

Elly Health Inc.

Website

https://ellyhealth.com

Company type

Private

Founded year

2020

Operating status

Operating

Headcount range

1–10 employees

Short description

Elly Health Inc. operates a HIPAA-compliant mobile platform that delivers daily audio wellness content—mindfulness, exercise, sleep support, expert classes, and peer stories—for patients living with chronic diseases such as cancer.

Ownership category

akta.pro rank

Product category

Digital Health Platform

NAICS

Services for the Elderly and Persons with Disabilities (624120)

SIC

Services-Prepackaged Software (7372), Services-Health Services (8000)

akta.pro primary industry

Patient App, Adherence & Engagement for RPM Programs (HLACAFAJ)

akta.pro secondary industries

Medication Adherence, Digital Therapeutics & Remote Coaching (condition-specific programs) (HLALAFAF), Wearables & Consumer IoT Integration Platforms (BYOD) (HLACAFAF), Health, Wellness & Patient Communities (MPACAJAL)

Keywords

• Digital health platform
• Chronic disease wellness
• Mobile health app
• Audio wellness content
• Patient wellness app

Headquarters

HQ city

Los Angeles

HQ country

United States

HQ region

North America

Offices1 record

Markets served

GTM type

B2C

Offering type

Software

Cost components

Technology or R&D, Personnel, Marketing or Sales, Operations

Revenue model

1. Subscription/Membership: Digital subscription service providing audio content, exercise videos, and mindfulness sessions to chronic disease patients. Users pay recurring fees for access to daily wellness content. The Terms of Service reference payment plans and billing, indicating a subscription-based revenue model.

Pricing tiers

Go-to-market motion1 record

Distribution channels4 records

Marketing channels6 records

Core offering

Elly Health provides a HIPAA-compliant mobile app that serves as an empathetic audio companion for patients living with chronic disease. The app delivers daily audio content, including inspiration, mindfulness practices, exercise routines, and sleep sessions, with health-data integrations to Apple HealthKit, Fitbit, Google Health, Samsung Health, and 1upHealth to personalize the wellness experience for chronic disease patients.

Product overview

The health platform (Elly Health) offers a digital wellness solution providing daily audio content, mindfulness practices, exercise routines, and sleep sessions for chronic disease patients. The platform consists of daily features (Daily Elly, Daily Uplift, Daily Move, Daily Unwind) and structured programs (Classes with expert physicians, Sessions featuring patient stories). The recruiting platform (Elly) is an AI-native hiring platform that unifies sourcing, interviewing, and applicant tracking with AI-powered automation.

Differentiator

Problem solved

Functional benefit

Products and services

• Elly mobile app A HIPAA-compliant iOS and Android mobile application that delivers daily audio content—inspiration, mindfulness exercises, movement routines, and sleep sessions—for people living with chronic disease. The app integrates with Apple HealthKit, Fitbit, Google Health, Samsung Health, and 1upHealth to tailor the wellness experience to each patient's health context.

Quantifiable outcome

• Significantly improved patients' quality of life with daily use

Named customers4 records

Segments1 record

Ideal customer profiles2 records

Technology focussed Yes

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

Integration4 records

AI capability1 record

Feature6 records

Scale indicators1 record

Recent moves6 records

Expansion highlights6 records

Direct peers

• Calm: Calm is a leading consumer meditation, mindfulness, and sleep app with guided audio, sleep stories, and movement content. It is a direct peer to Elly's mindfulness (Daily Uplift), sleep (Daily Unwind), and movement (Daily Move) audio features, though Calm targets the general population while Elly specializes in chronic-disease patients.
• BetterHelp: BetterHelp is the largest online therapy and counseling subscription service. It addresses the same anxiety, sleep, and emotional-support needs Elly targets in chronic-disease patients, but through human therapists rather than audio companion content, making it an adjacent direct peer.
• Headspace: Headspace is a major mindfulness, meditation, and sleep app with employer and payer B2B channels. It directly overlaps Elly's Daily Uplift, Daily Unwind, and Classes features, and like Elly pursues B2B distribution through employers and health plans, but it is not condition-specific.
• Virta Health: Virta Health is a digital chronic-care platform focused on type 2 diabetes reversal and metabolic health, with published clinical outcomes and payer/employer contracting. It is directly comparable to Elly as a condition-specific digital care company pursuing clinical-evidence-based reimbursement, though in a different therapeutic area.
• Omada Health: Omada Health is a digital chronic-disease prevention and management platform with payer and employer channels, covering diabetes, hypertension, and behavioral health. It is a direct peer in delivering condition-specific digital care at scale via B2B2C, although its core focus is cardiometabolic rather than oncology.
• Noom: Noom is a subscription consumer health app combining psychology, coaching, and tracking across weight, stress, and chronic-condition prevention. It overlaps Elly on consumer subscription wellness with health-tracking integrations, though Noom's core focus is weight management and behavior change rather than chronic-disease emotional support.
• Talkspace: Talkspace provides online therapy and psychiatry on a subscription basis with B2B channels via employers and health plans. It is comparable to Elly in addressing emotional support for chronic-condition patients and in pursuing payer/employer distribution, with a different delivery modality (live clinicians vs. on-demand audio).

Broad incumbents

• Livongo (Teladoc Health): Livongo, now part of Teladoc Health, is a broad incumbent in digital chronic-condition management (diabetes, hypertension, behavioral health) with deep payer and employer distribution. It competes for the same chronic-care B2B budgets that Elly would pursue via pharma, payer, and employer channels.

Emerging players

• Wysa: Wysa is an AI-driven mental wellness chatbot with employer and health-plan channels, often used as a front door to therapy. It is an emerging peer to Elly in providing on-demand emotional support for chronic-condition populations, with a text/chat modality rather than audio.
• Wildflower Health: Wildflower Health is a digital health platform delivering condition-specific maternal, family, and chronic-care programs through payer and provider channels. It is an emerging peer comparable to Elly in the payer-facing condition-specific digital health space, though its focus is maternal and women's health rather than oncology.

Market position

Strengths5 records

Weaknesses5 records

Competitive moat4 records

Key risks6 records

Key highlights6 records

Customer concentration

• Xx.com/ellyhealth_
• Facebookfacebook.com/EllyHealth
• LinkedInlinkedin.com/company/ellyhealthinc
• Instagraminstagram.com/ellyhealth_

Compliance1 record

Revenue estimate

Valuation estimate

Number of profiles

Profiles3 records

Funding overview

Funding rounds5 records

Investors12 records

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about Elly