AOMEI Technology
AOMEI Technology is a privately held Chengdu, China-based software company developing Windows backup, disk cloning, partition management, and data recovery utilities, sold via a freemium-to-paid perpetual license model to consumer, SMB, and enterprise users across 180+ countries.
- Company typePrivate
- Founded2009
- HeadquartersChengdu, China
- Headcount251–500
- GTM typeB2B and B2C
- OfferingSoftware
What AOMEI Technology does
AOMEI Technology is a Chengdu, China-based privately held software company founded in 2009 that develops Windows-centric backup, disk cloning, partition management, and data recovery utilities for consumer and SMB markets globally. Its core product portfolio centers on AOMEI Backupper (offered in Standard free, Professional, Workstation, Server, Technician, and Technician Plus editions for Windows plus a Mac variant), AOMEI Cyber Backup (a centralized enterprise solution covering VMware, Hyper-V, MSSQL, and Windows PC/Server), AOMEI Partition Assistant, AOMEI Cloner, AOMEI FastRecovery, and AOMEI FoneBackup for iPhone data transfer. The underlying technology stack supports a broad range of storage interfaces (IDE, SATA, SCSI, SSD, USB, hardware RAID, NAS) and disk standards (MBR, GPT, UEFI, Legacy BIOS), with file system coverage spanning FAT16/32, NTFS, ReFS, Ext2/3, and ExFAT.
The company operates a product-led, freemium go-to-market motion: free standalone editions of every core product serve as top-of-funnel acquisition drivers, with in-software upgrade prompts converting users to paid professional and business tiers sold through a self-serve online store. Revenue is generated primarily through one-time perpetual license sales (not subscriptions), supplemented by Technician-tier SKUs that license unlimited PCs or servers within an organization. Distribution is entirely digital via 25+ country-specific localized websites reaching 180+ countries, with no physical retail presence. AOMEI claims 186M+ cumulative users, 60K+ partners, 20+ patents, and 300+ editorial awards, and is led by founder and CEO Jack Mei. The company is not publicly listed and has no disclosed funding, parent company, or acquisition history.
Customer segments are horizontally segmented into home/personal users (primary), business/enterprise users (primary), IT technicians and MSPs (secondary), and mobile/iPhone users (secondary). Marketing relies on an extensive SEO-driven content library of how-to articles and tutorials, social media presence on Facebook, X, YouTube, and Google+, and earned media coverage from CNET, PCWorld, Softpedia, and TechRadar. Lifetime free technical support and a 90-day money-back guarantee are positioned as purchase-risk reducers across all tiers.
AOMEI Technology firmographics
Firmographics- Name
- AOMEI Technology
- Legal name
- AOMEI
- Website
- https://aomeitech.com
- Company type
- Private
- Founded year
- 2009
- Operating status
- Operating
- Headcount range
- 251–500 employees
- Short description
- AOMEI Technology is a privately held Chengdu, China-based software company developing Windows backup, disk cloning, partition management, and data recovery utilities, sold via a freemium-to-paid perpetual license model to consumer, SMB, and enterprise users across 180+ countries.
- Ownership category
- akta.pro rank
Where AOMEI Technology is headquartered
LocationHeadquarters
- HQ city
- Chengdu
- HQ country
- China
- HQ region
- Asia
Offices1 record
Markets served
AOMEI Technology business model
Business model- GTM type
- B2B and B2C
- Offering type
- Software
- Cost components
- Personnel, Technology or R&D, Marketing or Sales, Infrastructure, Operations, Others
Revenue model
- Software License Sales: AOMEI generates revenue primarily through one-time perpetual license sales for professional and business-tier software. Editions include Backupper Professional (personal), Backupper Workstation (business), Backupper Server, Backupper Technician (unlimited PCs within one company), and Backupper Technician Plus (unlimited PCs and servers). AOMEI Cyber Backup is offered in Free and Premium tiers.
- Freemium Model: Free standalone versions (Backupper Standard, Cyber Backup Free, FoneBackup, Partition Assistant Standard, FastRecovery, AOMEI Cloner Free) drive user acquisition. These serve as top-of-funnel products that convert users to paid professional and business tiers.
Pricing tiers
| Model | Billing | Price |
|---|---|---|
| Freemium | Others | Free tier for home users - basic Windows backup, sync, and clone functionality |
| One time/ perpetual license | Others | Paid personal use - enhanced Windows PC backup, sync, and clone |
| One time/ perpetual license | Others | Business tiers - backup for workstations, servers, and unlimited devices within organizations |
| Hybrid | Others | Enterprise centralized backup - free and premium centralized multi-platform protection |
Go-to-market motion2 records
Distribution channels2 records
Marketing channels6 records
AOMEI Technology product offering
Product offeringCore offering
AOMEI Technology develops and sells Windows-based backup, recovery, disk cloning, and partition management software for both individual consumers and enterprises. Its portfolio includes AOMEI Backupper (multi-edition system/file backup and OS migration), AOMEI Cyber Backup (centralized multi-platform enterprise backup for VMware, Hyper-V, MSSQL, and Windows), AOMEI Partition Assistant (disk/partition management), AOMEI FoneBackup (iPhone backup and transfer), AOMEI Cloner (system and disk cloning), and AOMEI FastRecovery (deleted file recovery). Revenue is generated primarily through one-time perpetual licenses for paid editions, with free editions serving as top-of-funnel acquisition.
Product overview
AOMEI Technology offers a comprehensive suite of Windows and iPhone backup software, centralized business backup solutions, partition management tools, and data recovery software. The product portfolio centers on AOMEI Backupper (available in Standard, Professional, Workstation, Server, Technician, and Technician Plus editions for both Windows and Mac), AOMEI Cyber Backup (centralized enterprise backup supporting VMware, Hyper-V, and MSSQL), AOMEI FoneBackup (iPhone backup and transfer), AOMEI Partition Assistant (disk partition management), AOMEI Cloner (disk and system cloning), and AOMEI FastRecovery (data recovery). These products are positioned as standalone Windows-compatible utilities focused on data protection, backup, disk management, and recovery.
Differentiator
Problem solved
Functional benefit
Brands
- AOMEI Backupper: Backup and sync software for Windows and Mac systems, available in Standard (free), Professional, Workstation, Server, Technician, and Technician Plus editions.
- AOMEI Cyber Backup
- AOMEI FoneBackup
- AOMEI Partition Assistant
- AOMEI FastRecovery
- AOMEI Cloner
Products and services
- AOMEI Backupper Standalone Windows backup, sync, and clone software available in Standard (free), Professional, Workstation, Server, Technician, and Technician Plus editions for home and business users. Protects system, partitions, disks, and files; enables OS migration to SSD and disk-to-disk cloning without reinstalling Windows. AOMEI Backupper Mac is a separate Mac-specific file sync and backup edition.
- AOMEI Cyber Backup Centralized multi-platform enterprise data protection solution with Free and Premium tiers, covering VMware, Hyper-V, MSSQL Server, Windows PC, and Windows Server backup from a single web-based console. Less than 5 minutes setup with instant recovery, aimed at SMB and enterprise IT teams.
- AOMEI FoneBackup Free and easy iPhone backup and transfer tool for individual users, enabling iPhone data backup to computer or external storage, transferring photos, videos, and contacts between computer and iPhone, and managing WhatsApp and iCloud data.
- AOMEI Partition Assistant Free partition manager, disk converter, and PC optimizer that supports disk partition management without data loss. Includes a Create VM feature for Hyper-V virtual machine deployment and disk optimization functions.
- AOMEI Cloner
Quantifiable outcome
- Less than 5 minutes setup time for centralized enterprise backup
- +1 more outcomes
Companies that use AOMEI Technology
Customer profileNamed customers1 record
Segments4 records
Ideal customer profiles3 records
AOMEI Technology technology and API
TechnologyTechnology focussed Yes
API detail
- Has API
- No
- API docs
- API detail
Core technology
AI maturity
App detail
Feature5 records
AOMEI Technology partnerships and signals
Strategic signalScale indicators7 records
Recent moves5 records
Expansion highlights5 records
AOMEI Technology competitors and assessment
Company assessmentDirect peers
- EaseUS: EaseUS offers a nearly identical product portfolio to AOMEI: partition management (EaseUS Partition Master), backup (EaseUS Todo Backup), data recovery (EaseUS Data Recovery Wizard), and disk cloning. Direct head-to-head competitor with similar freemium model and Chinese roots.
- Macrium Software: Macrium Reflect is a leading Windows disk imaging and cloning utility, directly comparable to AOMEI Backupper and AOMEI Cloner. Both target Windows power users and IT technicians with similar cloning and backup workflows.
- Paragon Software Group: Paragon provides Hard Disk Manager and Partition Manager products that directly compete with AOMEI Partition Assistant, plus backup and disk cloning tools overlapping with Backupper. Targets both consumers and enterprise with comparable Windows-centric features.
- MiniTool Software: MiniTool offers a near-identical suite: MiniTool Partition Wizard, MiniTool ShadowMaker (backup), MiniTool Data Recovery, and MiniTool MovieMaker. Closest peer in terms of product breadth, freemium model, and SMB/consumer focus.
Broad incumbents
- Acronis: Acronis is a larger, well-established player in backup and cyber protection, offering Acronis Cyber Protect for businesses and Acronis True Image for consumers. Competes directly with both AOMEI Backupper (consumer) and AOMEI Cyber Backup (enterprise) but operates at much broader scale.
- Veeam Software: Veeam is the dominant enterprise backup vendor for VMware and Hyper-V environments, directly competing with AOMEI Cyber Backup. Offers substantially broader feature set and enterprise sales motion; PCWorld explicitly positioned AOMEI as 'a good alternative' to Veeam.
- Carbonite (OpenText): Carbonite, now part of OpenText, is an established cloud backup provider serving SMBs and consumers. Competes with AOMEI Backupper in the consumer/SMB backup segment, though with broader portfolio and SaaS delivery.
Emerging players
- Backblaze: Backblaze provides cloud-based backup for consumers and businesses (Backblaze Personal and B2 Cloud Storage). Competes with AOMEI Cyber Backup in the SMB centralized backup space with a different delivery model (cloud-native vs. on-premise).
- IDrive: IDrive offers cloud backup for consumers and businesses supporting multiple devices and platforms. Competes in the backup space with AOMEI but with a subscription cloud model rather than on-premise licensed software.
- Clonezilla: Clonezilla is a free, open-source disk cloning and imaging tool that overlaps directly with AOMEI Cloner and parts of AOMEI Backupper. Poses long-term commoditization pressure on AOMEI's cloning and imaging capabilities for cost-sensitive users.
Market position
Strengths5 records
Weaknesses5 records
Competitive moat4 records
Key risks6 records
Key highlights7 records
Customer concentration
AOMEI Technology social profiles
Digital presenceAOMEI Technology financial estimates
Financial estimateRevenue estimate
Valuation estimate
AOMEI Technology leadership team
Management profileNumber of profiles
Profiles1 record
AOMEI Technology funding detail
Funding detailFunding overview
Funding rounds
Investors
Funding detail is available on the Subscription and Enterprise plan.Contact sales →
AOMEI Technology M&A and investment
M&A and investmentM&A
Investments
M&A and investment is available on the Subscription and Enterprise plan.Contact sales →
Frequently asked questions about AOMEI Technology
What does AOMEI Technology do?
AOMEI Technology develops and sells Windows-based backup, recovery, disk cloning, and partition management software for both individual consumers and enterprises. Its portfolio includes AOMEI Backupper (multi-edition system/file backup and OS migration), AOMEI Cyber Backup (centralized multi-platform enterprise backup for VMware, Hyper-V, MSSQL, and Windows), AOMEI Partition Assistant (disk/partition management), AOMEI FoneBackup (iPhone backup and transfer), AOMEI Cloner (system and disk cloning), and AOMEI FastRecovery (deleted file recovery). Revenue is generated primarily through one-time perpetual licenses for paid editions, with free editions serving as top-of-funnel acquisition.
Is AOMEI Technology a public or private company?
AOMEI Technology is a private company. It is classified as founder individual operated bootstrapped and is currently operating.
When was AOMEI Technology founded?
AOMEI Technology was founded in 2009. It employs 251 to 500 people.
Where is AOMEI Technology based?
AOMEI Technology is headquartered in Chengdu, China, in the Asia region.
How does AOMEI Technology make money?
Two revenue lines are on record. Software License Sales are the primary driver. The others are freemium Model.
Who are AOMEI Technology's main competitors?
Direct peers on record are EaseUS, Macrium Software, Paragon Software Group and MiniTool Software. Broad incumbents are Acronis, Veeam Software and Carbonite (OpenText). Emerging players are Backblaze, IDrive and Clonezilla.
Does AOMEI Technology have an API?
No public API is recorded for AOMEI Technology.