Winfield Property Management

What Winfield Property Management does

Winfield Property Management is a Tulsa, Oklahoma-based multi-family property management company founded by Amy Bors in 2005. The company manages over 5,000 multifamily units across 59 residential communities spanning 14 cities in Oklahoma and Arkansas, serving more than 10,000 residents. Its portfolio comprises apartments, townhomes, condos, duplexes, and single-family rental homes, with the single-family segment operated under the Winfield Rent Houses sub-brand. The firm is privately held and founder-controlled, with no disclosed institutional capital, parent company, or M&A activity. A stated headcount of 1-10 appears to refer to corporate staff only, as the operational footprint across 59 communities implies substantially larger field staffing.

The company's core technology stack is built on AppFolio Property Management Software, which powers its resident portal (online rent payment, maintenance request submission, account history, communication), owner portal (financial statements, direct-deposit disbursements), and back-office accounting and reporting. Supporting integrations include Flex by Getflex for flexible rent payment scheduling, BambooHR for HR and recruiting, TalentLMS for employee onboarding and compliance training, and Google Maps for property listing displays. The technology is entirely vendor-based; no proprietary software, no public APIs, no SDKs, no developer-facing components, and no AI capabilities are disclosed. McGraw REALTORS' MCP Multifamily team operates as a co-branded brokerage layer rather than a Winfield-built technology product.

Winfield operates a sales-led B2B model targeting mid-market property investors and owners, with quote-based pricing that is not publicly disclosed for full-service operations including tenant placement, on-site staff supervision, maintenance and remodeling coordination, full-service accounting, monthly owner statements, annual cash flow reporting, and bi-annual property inspections. The 2019 partnership with McGraw REALTORS' MCP Multifamily team extends the model into multifamily investment brokerage, capturing clients across the investment lifecycle from acquisition through ongoing management. Revenue is generated through recurring management fees, ancillary tenant fees (utility markups, damage waiver fees, convenience fees), and transaction-based brokerage commissions.

Name

Winfield Property Management

Legal name

Winfield Property Management

Website

https://winfieldliving.com

Company type

Private

Founded year

2005

Operating status

Operating

Headcount range

1–10 employees

Short description

Winfield Property Management is a Tulsa-based multi-family property management firm managing over 5,000 units across 59 communities in Oklahoma and Arkansas, serving property investors and residents via AppFolio-powered operations and a brokerage partnership with McGraw REALTORS.

Ownership category

akta.pro rank

Product category

Residential Property Management

NAICS

Residential Property Managers (531311), Other Activities Related to Real Estate (531390)

SIC

Real Estate Agents & Managers (For Others) (6531)

akta.pro primary industry

Multifamily Apartment Property Management (BPAJAFAA)

akta.pro secondary industries

Single-Family Rental (SFR) Property Management (BPAJAFAB), Residential Investment Property Brokerage (SFR/Small Multifamily) (BPAJAAAE)

Keywords

• Multifamily property management
• Residential property management
• Rental property services
• Apartment management
• Real estate management

Headquarters

HQ city

Tulsa

HQ country

United States

HQ region

North America

Offices1 record

Markets served

GTM type

B2B and B2C

Offering type

Services

Cost components

Personnel, Operations, Technology or R&D, Marketing or Sales, Infrastructure

Revenue model

1. Property Management Services: Winfield generates revenue by providing comprehensive property management services to property investors and owners. Services include overseeing on-site staff, evaluating property uses, executing maintenance and remodeling projects, full-service accounting, monthly owner statements, annual cash flow reporting, and bi-annual property inspections. The company manages over 5,000 multifamily units across 59 communities.
2. Multifamily Brokerage Services: Through the partnership with McGraw REALTORS' MCP Multifamily team, Winfield provides multifamily development brokerage services, helping clients buy and sell investment properties. Gary Krisman has completed over $1 billion in transactions across Oklahoma, Arkansas, and Texas.

Pricing tiers

Go-to-market motion2 records

Distribution channels3 records

Marketing channels4 records

Core offering

Winfield Property Management provides professional multi-family property management services across Oklahoma and Arkansas, managing over 5,000 units across 59 residential communities including apartments, townhomes, condos, and duplexes. Services include tenant placement, on-site staff supervision, property maintenance and remodeling, full-service accounting, monthly owner statements, annual cash flow reporting, and bi-annual property inspections, all powered by the AppFolio property management platform with online resident and owner portals.

Product overview

Winfield Property Management operates as a multi-family property management company managing over 5,000 units across 59 residential communities in Oklahoma and Arkansas. The core offering consists of property management services powered by AppFolio software, including tenant placement, maintenance, and financial reporting through owner and resident portals. The company complements its management services with MCP Multifamily, a brokerage service partnership with McGraw REALTORS for investors buying or selling multifamily properties. The portfolio includes apartments, townhomes, duplexes, and single-family homes marketed under sub-brands such as Winfield Rent Houses.

Differentiator

Problem solved

Functional benefit

Brands

• McGraw Multifamily: A partnership with McGraw REALTORS providing single-source multifamily development and brokerage services, delivering results to private capital and institutional investors.

Products and services

• Property Management Services

Quantifiable outcome

• Grew from 200 units to 5,000+ units under management since 2005
• +2 more outcomes

Named customers2 records

Segments2 records

Ideal customer profiles2 records

Technology focussed No

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

Integration4 records

Feature4 records

Partnerships

Two partnerships are on record, tiered core.

• McGraw REALTORS / McGraw Commercial PropertiescoreStrategic or Co-development Partner · 1 June 2019In summer 2019, Winfield Property Management partnered with McGraw Commercial Properties' MCP Multifamily / Investment Team. This partnership combines property management expertise with multifamily brokerage services, providing clients with a single-source solution for multifamily development and investment property transactions. The partnership has facilitated expansion to new markets as investors come to Tulsa seeking new properties.
• AppFoliocoreTechnology or IntegrationWinfield uses AppFolio Property Management Software as its core technology platform for property management operations. This includes the resident portal, owner portal, maintenance request system, online payment processing, and accounting features.

Scale indicators6 records

Recent moves6 records

Direct peers

• Asset Living: Houston-based multifamily property manager with a strong Sun Belt presence including Oklahoma and Texas. Comparable to Winfield in target customer (property investors) and core offering (multifamily management), though operating at significantly larger national scale.
• RPM Living: Multifamily property manager focused on the Sun Belt and Midwest, including Texas and Oklahoma. Competes directly with Winfield for institutional and private investor management mandates and uses similar third-party property management software.
• Willow Bridge Property Company: National multifamily property manager (formerly Lincoln Property Company's residential arm) serving investors across multiple Sun Belt and Midwest markets. Comparable to Winfield in core multifamily management offering and investor customer base.
• Mission Rock Residential: Multifamily property manager focused on third-party management for institutional and private investors across the Sun Belt and Mountain West. Similar service offering and customer profile as Winfield, with overlapping geographic ambition in secondary markets.
• RAM Partners: Full-service multifamily property manager serving institutional and private investors nationwide. Comparable to Winfield in core service offering (third-party multifamily management) and customer profile, with broader national reach.
• Avenue5 Residential: Multifamily property management company serving owners and investors across multiple U.S. markets. Comparable to Winfield in target customer and core offering, with similar use of third-party technology platforms for resident and owner services.

Broad incumbents

• Greystar Real Estate Partners: Largest global multifamily property manager, investor, and developer. Operates broadly across the same asset class and target customer as Winfield, including in Oklahoma and Texas, though at massively greater scale and with a far broader service portfolio.
• Bozzuto Group: National multifamily property manager, developer, and homebuilder with a broad portfolio of services. Comparable to Winfield in multifamily management fundamentals and target customer, but with significantly more geographic diversification and integrated development capabilities.
• McKinley Properties: National multifamily owner/operator and third-party manager. Comparable to Winfield in core property management offering and investor customer base, with a stronger vertically integrated ownership platform.

Regional players

• Fogel Management: Oklahoma-based multifamily property management firm. Most direct local competitor to Winfield in the Tulsa and Oklahoma City markets, serving a similar investor and resident customer base with comparable multifamily-focused services.

Market position

Strengths4 records

Weaknesses5 records

Competitive moat5 records

Key risks6 records

Key highlights6 records

Customer concentration

• Xx.com/winfieldliving
• Facebookfacebook.com/winfieldliving
• LinkedInlinkedin.com/company/winfield-property-management

Compliance3 records

Revenue estimate

Valuation estimate

Number of profiles

Profiles7 records

Funding overview

Funding rounds

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about Winfield Property Management