The Deep Cleaners
The Deep Cleaners is a privately held Kansas City-based cleaning company offering residential, commercial, restaurant, and specialty cleaning services directly to consumers across all 50 US states via website, phone, and mobile apps.
- Company typePrivate
- Founded2015
- HeadquartersKansas City, United States
- Headcount11–50
- GTM typeB2B and B2C
- OfferingServices
What The Deep Cleaners does
The Deep Cleaners is a privately held, Kansas City-based cleaning services company founded in 2015, operating as The Deep Cleaners LLC under Missouri jurisdiction. The company provides residential and commercial cleaning services, spanning deep cleaning, standard recurring cleaning, move-in/move-out cleaning, and a broad portfolio of specialty services including air duct, carpet and upholstery, gutter, window, power washing, tile and grout, dryer vent, restaurant, and junk removal. It employs a direct-to-consumer model with booking available via website, toll-free phone, and dedicated iOS and Android mobile apps, and markets coverage across all 50 US states through a network of vetted, background-checked cleaners.
The business is structured around four primary customer segments: residential homeowners (the dominant segment), commercial businesses, restaurants and food service operators, and renters and property managers. Pricing is quote-based, tailored to property size and service requirements, with full payment collected on the day of service. The company supplies all cleaning products and equipment and emphasizes eco-friendly, non-toxic solutions alongside a proprietary top-to-bottom cleaning methodology and a 100% satisfaction guarantee.
The firm is licensed, bonded, and insured, with no disclosed institutional investors, parent company, M&A activity, or leadership team information in the source data. Revenue, funding, and headcount trends are not publicly disclosed. Its go-to-market leans on content marketing (blog), organic social (Facebook, Twitter, Instagram), SEO, and referral partnerships with Angie's List, Home Advisor, Next Door, and the Better Business Bureau. There is no evidence of AI/ML capability, proprietary software beyond the booking platform, or differentiated technology beyond service methodology and workforce vetting.
The Deep Cleaners firmographics
Firmographics- Name
- The Deep Cleaners
- Legal name
- The Deep Cleaners LLC
- Website
- https://thedeepcleaners.com
- Company type
- Private
- Founded year
- 2015
- Operating status
- Operating
- Headcount range
- 11–50 employees
- Short description
- The Deep Cleaners is a privately held Kansas City-based cleaning company offering residential, commercial, restaurant, and specialty cleaning services directly to consumers across all 50 US states via website, phone, and mobile apps.
- Ownership category
- akta.pro rank
The Deep Cleaners industry classification
Industry- Product category
- Residential & Commercial Cleaning Services
- NAICS
- Janitorial Services (561720), Carpet and Upholstery Cleaning Services (56174)
- akta.pro industry
- Whole-Home Deep Cleaning (Top-to-Bottom Intensive)Deep Sanitization & Disinfection CleaningBathroom Deep Cleaning (Tile/Grout, Descaling, Mold/Mildew)Kitchen Deep Cleaning (Degreasing, Cabinets, Appliances)Deep Floor Care (Hardwood/Stone/Marble/Tile Restoration & Sealing)Specialty Cleaning (Deep Cleaning, Floor Care, Disinfection, Post-Construction)Education/Education Facilities & Support Services/School & Campus Facilities Management (Janitorial, Landscaping, Maintenance)Specialty Deep Cleaning (Duct/Kitchen Exhaust/Pressure Washing)Industrials, Manufacturing & Construction/Industrial Services & Facility Operations/Cleaning, Janitorial & Sanitation Services
Keywords
Where The Deep Cleaners is headquartered
LocationHeadquarters
- HQ city
- Kansas City
- HQ country
- United States
- HQ region
- North America
Offices1 record
Markets served
The Deep Cleaners business model
Business model- GTM type
- B2B and B2C
- Offering type
- Services
- Cost components
- Personnel, Operations, Marketing or Sales, Technology or R&D, Supply Chain, Others
Revenue model
- Residential Cleaning Services: One-time and recurring home cleaning services including deep cleaning, standard cleaning, move-in/move-out cleaning, and specialty services for residential customers.
- Commercial Cleaning Services: Professional cleaning services for businesses including office cleaning, restaurant cleaning, and commercial facility maintenance.
- Specialty Cleaning Services: Specialized services including air duct cleaning, carpet and upholstery cleaning, gutter cleaning, power washing, window cleaning, and dryer vent cleaning.
Pricing tiers
| Model | Billing | Price |
|---|---|---|
| Other | Pay-as-you-go | Quote-based pricing tailored to property size and service requirements |
Go-to-market motion1 record
Distribution channels3 records
Marketing channels6 records
The Deep Cleaners product offering
Product offeringCore offering
The Deep Cleaners provides professional residential and commercial cleaning services delivered by background-checked, trained cleaners using company-supplied professional-grade equipment and eco-friendly cleaning solutions. Core offerings include deep cleaning, recurring cleaning, move-in/move-out cleaning, and specialty services such as air duct, carpet and upholstery, window, gutter, power washing, tile and grout, dryer vent, and restaurant cleaning. Services are booked online, by phone, or through mobile apps and delivered across the continental United States.
Product overview
The Deep Cleaners is a residential and commercial cleaning services company offering a comprehensive portfolio of cleaning solutions. The core offering includes Home Cleaning Services and Commercial Cleaning, supplemented by specialty services such as Air Duct Cleaning, Carpet and Upholstery Cleaning, Window Cleaning, Power Washing, Restaurant Cleaning, Gutter Cleaning, Tile and Grout Cleaning, and Dryer Vent Cleaning. Additional services include Move-In/Move-Out Cleaning, Upholstery Cleaning, and Junk Removal. The company operates on a service-request model where customers book appointments online or by phone, with professional cleaners dispatched to customer locations. The company is licensed, bonded, and insured, and provides all cleaning supplies and equipment.
Differentiator
Problem solved
Functional benefit
Products and services
- Home Cleaning Services Professional residential cleaning services including regular housekeeping, deep cleaning, and recurring maintenance cleaning for homeowners and residents.
- Commercial Cleaning Professional cleaning services for commercial properties and businesses to maintain clean, sanitary work environments.
- Office Cleaning Dedicated office cleaning services to maintain professional and hygienic workplace environments.
- Restaurant Cleaning Professional cleaning for restaurants and food service establishments including kitchen, dining, and restroom cleaning to meet health standards.
- Air Duct Cleaning HVAC air duct cleaning to improve indoor air quality by removing dust, allergens, and contaminants from ventilation systems.
- Carpet and Upholstery Cleaning Professional deep cleaning for carpets, rugs, and upholstered furniture using specialized equipment and cleaning solutions.
- Window Cleaning Residential and commercial window cleaning including hard-to-reach windows and interior/exterior glass cleaning.
- Power Washing Exterior surface cleaning including house washing, driveway cleaning, deck and fence restoration, and roof cleaning.
- Gutter Cleaning Gutter and downspout cleaning to prevent water damage and maintain proper drainage around properties.
- Tile and Grout Cleaning Deep cleaning and restoration of tile floors and grout lines to remove stains, mildew, and built-up dirt.
- Move-In/Move-Out Cleaning Thorough deep cleaning for properties during tenant or homeowner transitions to meet move-out inspection requirements.
- Dryer Vent Cleaning Dryer vent cleaning to improve dryer efficiency, reduce fire risk, and maintain air quality.
- Junk Removal Removal and disposal of unwanted items, clutter, and debris from residential and commercial properties.
- Upholstery Cleaning Professional fabric cleaning for furniture including sofas, chairs, and mattresses to remove stains and refresh materials.
Companies that use The Deep Cleaners
Customer profileNamed customers9 records
Segments4 records
Ideal customer profiles3 records
The Deep Cleaners technology and API
TechnologyTechnology focussed No
API detail
- Has API
- No
- API docs
- API detail
Core technology
AI maturity
App detail
Feature2 records
The Deep Cleaners partnerships and signals
Strategic signalScale indicators2 records
Recent moves1 record
Expansion highlights5 records
The Deep Cleaners competitors and assessment
Company assessmentEmerging players
- Handy: Digital marketplace for home cleaning and other home services — comparable D2C booking UX, mobile app, and consumer target, though it acts as a marketplace layer rather than an operator.
- Tidy: Online residential cleaning booking platform with vetted cleaners — emerging direct competitor targeting the same online-booking homeowner with a similar app-based experience.
- Homeaglow: Online platform for booking vetted, insured house cleaners — closely comparable online booking flow and vetted-cleaner positioning, competing for the same D2C residential customer.
Direct peers
- Maid Brigade: Residential cleaning franchise focused on recurring maid service and move-in/out cleaning — same SMB residential customer and recurring-service model as TDC.
- Molly Maid: National residential cleaning franchise system offering recurring and one-time maid services to homeowners — the most direct comparable to TDC's whole-home deep cleaning and recurring residential offering.
- Merry Maids: Long-established residential cleaning franchise (owned by ServiceMaster) offering weekly, bi-weekly, monthly, and one-time deep cleans — directly comparable service mix and target customer.
- The Maids: National residential cleaning franchise using a team-based 22-step Healthy Touch deep-clean system — closely comparable positioning on 'thorough deep cleaning' and recurring service.
Broad incumbents
- Thumbtack: Large home-services marketplace that includes house cleaning among dozens of categories — competes for the same homeowner demand via lead-gen rather than direct service.
- Angi (Angie's List): Lead-generation platform for home services including house cleaning — TDC explicitly lists Angie's List as a referral channel and competes with the pros it sends leads to.
- Care.com: Broad home and personal-services marketplace with house cleaning as a vertical — overlaps on consumer mindshare and digital booking for household help.
Market position
Strengths5 records
Weaknesses5 records
Competitive moat4 records
Key risks6 records
Key highlights6 records
Customer concentration
The Deep Cleaners social profiles
Digital presenceThe Deep Cleaners financial estimates
Financial estimateRevenue estimate
Valuation estimate
The Deep Cleaners leadership team
Management profileNumber of profiles
The Deep Cleaners funding detail
Funding detailFunding overview
Funding rounds
Investors
Funding detail is available on the Subscription and Enterprise plan.Contact sales →
The Deep Cleaners M&A and investment
M&A and investmentM&A
Investments
M&A and investment is available on the Subscription and Enterprise plan.Contact sales →
Frequently asked questions about The Deep Cleaners
What does The Deep Cleaners do?
The Deep Cleaners provides professional residential and commercial cleaning services delivered by background-checked, trained cleaners using company-supplied professional-grade equipment and eco-friendly cleaning solutions. Core offerings include deep cleaning, recurring cleaning, move-in/move-out cleaning, and specialty services such as air duct, carpet and upholstery, window, gutter, power washing, tile and grout, dryer vent, and restaurant cleaning. Services are booked online, by phone, or through mobile apps and delivered across the continental United States.
Is The Deep Cleaners a public or private company?
The Deep Cleaners is a private company. It is classified as founder individual operated bootstrapped and is currently operating.
When was The Deep Cleaners founded?
The Deep Cleaners was founded in 2015. It employs 11 to 50 people.
Where is The Deep Cleaners based?
The Deep Cleaners is headquartered in Kansas City, United States, in the North America region.
How does The Deep Cleaners make money?
Three revenue lines are on record. Residential Cleaning Services are the primary driver. The others are commercial Cleaning Services and specialty Cleaning Services.
Who are The Deep Cleaners's main competitors?
Emerging players on record are Handy, Tidy and Homeaglow. Direct peers are Maid Brigade, Molly Maid, Merry Maids and The Maids. Broad incumbents are Thumbtack, Angi (Angie's List) and Care.com.
Does The Deep Cleaners have an API?
No public API is recorded for The Deep Cleaners.
What industry is The Deep Cleaners in?
The Deep Cleaners's product category is Residential & Commercial Cleaning Services. Its primary akta.pro industry code is HSAEABAC, Whole-Home Deep Cleaning (Top-to-Bottom Intensive), with a secondary code of HSAEABAH, Deep Sanitization & Disinfection Cleaning. Its NAICS code is 561720.