The Sharing Group
The Sharing Group is an Amsterdam-based impact investment holding company operating shared mobility services through its majority-owned subsidiary Drop Mobility, providing B2B e-bike subscriptions and rental management software for enterprise customers in dense urban areas.
- Company typePrivate
- Founded2022
- HeadquartersAmsterdam, Netherlands
- Headcount11–50
- GTM typeB2B
- OfferingServices
What The Sharing Group does
The Sharing Group is an Amsterdam-based private impact investment holding company operating in the shared mobility sector. Its operations are concentrated in its majority-owned subsidiary Drop Mobility, a shared mobility provider originally founded in 2019 that The Sharing Group took a majority stake in during September 2024 (following an earlier minority investment). Drop Mobility provides electric bicycle subscriptions for business customers, bundled with proprietary rental management software and physical docking station infrastructure designed for dense urban and industrial environments.
The company's product stack combines hardware (a fleet that includes 1,000 e-bikes deployed for ASML in Eindhoven's Brainport region) with a software platform that manages fleet operations, rental workflows, and docking station interactions. This integrated hardware-plus-software offering is targeted at enterprise and organizational customers — particularly employers in high-density areas facing parking shortages, employee commuting challenges, and sustainability mandates. The value proposition centers on sustainable last-mile mobility and reduced parking infrastructure needs.
The business model is B2B recurring subscription revenue, distributed through direct enterprise sales. Pricing details are not publicly disclosed. The geographic footprint is currently centered on the Netherlands, with the Brainport/Eindhoven corridor as the primary market. The company is small (11–50 employees) and remains privately held, with no disclosed funding rounds or revenue figures. Leadership includes Joost van Rooij (CMO).
The Sharing Group firmographics
Firmographics- Name
- The Sharing Group
- Legal name
- The Sharing Group
- Website
- https://thesharinggroup.com
- Company type
- Private
- Founded year
- 2022
- Operating status
- Operating
- Headcount range
- 11–50 employees
- Short description
- The Sharing Group is an Amsterdam-based impact investment holding company operating shared mobility services through its majority-owned subsidiary Drop Mobility, providing B2B e-bike subscriptions and rental management software for enterprise customers in dense urban areas.
- Ownership category
- akta.pro rank
The Sharing Group industry classification
Industry- Product category
- Shared Mobility Services
- NAICS
- Other Transit and Ground Passenger Transportation (48599), Other Support Activities for Transportation (4889)
- SIC
- Services-Auto Rental & Leasing (No Drivers) (7510), Transportation Services (4700)
- akta.pro primary industry
- Corporate Micro-Mobility Sharing (E-bikes, Bikes, Scooters) (TLABALAG)
- akta.pro secondary industry
- Shared Mobility Operations & Fleet Services (Charging/Swapping, Rebalancing, Maintenance) (TLAFAMAJ)
Keywords
Where The Sharing Group is headquartered
LocationHeadquarters
- HQ city
- Amsterdam
- HQ country
- Netherlands
- HQ region
- Europe
Offices1 record
Markets served
The Sharing Group business model
Business model- GTM type
- B2B
- Offering type
- Services
- Cost components
- Supply Chain, Operations, Technology or R&D, Personnel, Marketing or Sales
Revenue model
- Business E-bike Subscriptions: E-bike subscription services for businesses, providing ongoing recurring revenue through monthly or annual subscription plans for fleet management and rental access
Distribution channels1 record
The Sharing Group product offering
Product offeringCore offering
The Sharing Group is an Amsterdam-based private impact investment firm operating shared mobility services through its majority-owned subsidiary Drop Mobility. It provides businesses with e-bike subscription services backed by an integrated rental management software platform and docking station infrastructure, enabling enterprise clients to offer sustainable urban transportation to their workforce.
Product overview
The Sharing Group is an Amsterdam-based impact investor operating a shared mobility platform primarily through its majority-owned subsidiary Drop Mobility. The portfolio includes e-bike subscription services for businesses with integrated rental software and docking station infrastructure. Drop Mobility's offerings center on electric shared bicycles for last-mile logistics and urban mobility, currently deployed with 1,000 e-bikes for ASML in Eindhoven's Brainport region. The company operates as a platform-plus-subsidiary model, with Drop Mobility functioning as the core operational brand providing both hardware (e-bikes) and software (rental management platform) for shared mobility services.
Differentiator
Problem solved
Functional benefit
Products and services
- Drop Mobility E-Bike Subscription Subscription-based e-bike mobility service that provides businesses with access to a fleet of electric bicycles for employee commuting and last-mile transportation. Customers include large enterprises such as ASML, which has more than 1,000 e-bikes deployed in the Brainport region.
- Drop Mobility Rental Software Proprietary rental and fleet management software that supports the e-bike subscription service, enabling booking, fleet coordination, docking station management, and operational visibility for business customers.
Quantifiable outcome
- 1,000 e-bikes deployed for ASML demonstrating scalable deployment capability
Companies that use The Sharing Group
Customer profileNamed customers1 record
Segments2 records
Ideal customer profiles1 record
The Sharing Group technology and API
TechnologyTechnology focussed Yes
API detail
- Has API
- No
- API docs
- API detail
Core technology
AI maturity
App detail
Feature2 records
The Sharing Group partnerships and signals
Strategic signalScale indicators3 records
Recent moves4 records
Expansion highlights4 records
The Sharing Group competitors and assessment
Company assessmentBroad incumbents
- Tier Mobility: European micro-mobility operator (e-scooters and e-bikes) with integrated software and operations platform. Comparable as a broad incumbent in shared urban mobility with overlapping B2B and corporate channels.
- Uber: Operates Uber Bike and shared micromobility offerings in multiple markets via the Uber app. Comparable as a broad incumbent with overlapping shared mobility platform and B2B distribution, though focused on consumer on-demand mobility.
- Lime: Global shared micro-mobility operator (e-bikes, e-scooters) with proprietary fleet management platform. Comparable in shared e-bike fleet operations and rental software, though serving consumer-led city markets at much larger scale.
- Bolt: European mobility platform offering ride-hailing, e-scooters, and e-bikes via a single app. Comparable as a broad incumbent expanding into shared micro-mobility across European cities, with potential enterprise channel overlap.
- Voi Technology: Major European micro-mobility operator offering e-scooters and e-bikes across numerous cities. Comparable as a broader micro-mobility incumbent with overlapping fleet management software and corporate partnership capabilities.
Direct peers
- Donkey Republic: European bike-share operator offering docked and dockless bike rental solutions for cities and corporate clients. Comparable in shared bike fleet operations and rental software platform for enterprise and municipal customers.
- nextbike: European public bike-share provider operating across multiple countries with integrated rental software and station infrastructure. Directly comparable in shared bike fleet management for municipalities and corporate programs.
- Swapfiets: Dutch-founded subscription-based bicycle (including e-bike) service for consumers and businesses. Most directly comparable peer in the corporate e-bike subscription category, though larger and operating across multiple European countries.
- BOND Mobility: Provider of corporate and campus e-bike sharing programs with integrated software platform. Highly comparable in the corporate-focused e-bike subscription niche and bundled hardware-plus-software offering.
Emerging players
- Cykel: European e-bike subscription and leasing platform serving both consumers and corporate clients. Comparable as a niche subscription e-bike operator with overlapping business model, though smaller and focused on different European markets.
Market position
Strengths4 records
Weaknesses4 records
Competitive moat3 records
Key risks5 records
Key highlights5 records
Customer concentration
The Sharing Group social profiles
Digital presenceThe Sharing Group financial estimates
Financial estimateRevenue estimate
Valuation estimate
The Sharing Group leadership team
Management profileNumber of profiles
Profiles1 record
The Sharing Group subsidiaries and ownership
Company hierarchySubsidiaries1 record
The Sharing Group funding detail
Funding detailFunding overview
Funding rounds
Investors
Funding detail is available on the Subscription and Enterprise plan.Contact sales →
The Sharing Group M&A and investment
M&A and investmentM&A1 record
Investments7 records
M&A and investment is available on the Subscription and Enterprise plan.Contact sales →
Frequently asked questions about The Sharing Group
What does The Sharing Group do?
The Sharing Group is an Amsterdam-based private impact investment firm operating shared mobility services through its majority-owned subsidiary Drop Mobility. It provides businesses with e-bike subscription services backed by an integrated rental management software platform and docking station infrastructure, enabling enterprise clients to offer sustainable urban transportation to their workforce.
Is The Sharing Group a public or private company?
The Sharing Group is a private company. It is classified as founder individual operated bootstrapped and is currently operating.
When was The Sharing Group founded?
The Sharing Group was founded in 2022. It employs 11 to 50 people.
Where is The Sharing Group based?
The Sharing Group is headquartered in Amsterdam, Netherlands, in the Europe region.
How does The Sharing Group make money?
One revenue line is on record: business E-bike Subscriptions.
Who are The Sharing Group's main competitors?
Broad incumbents on record are Tier Mobility, Uber, Lime, Bolt and Voi Technology. Direct peers are Donkey Republic, nextbike, Swapfiets and BOND Mobility. Cykel is listed as an emerging player.
Does The Sharing Group have an API?
No public API is recorded for The Sharing Group.
What industry is The Sharing Group in?
The Sharing Group's product category is Shared Mobility Services. Its primary akta.pro industry code is TLABALAG, Corporate Micro-Mobility Sharing (E-bikes, Bikes, Scooters), with a secondary code of TLAFAMAJ, Shared Mobility Operations & Fleet Services (Charging/Swapping, Rebalancing, Maintenance). Its NAICS code is 48599 and its SIC code is 7510.