Pando
Pando, Inc. is a Bozeman, Montana-based fintech founded in 2023 that operates a broker-neutral, commission-free open network for alternative investing. Its cloud-native platform with AI-driven workflows serves wealth managers, asset managers, and broker-dealers across deal discovery, execution, and post-transaction reporting.
- Company typePrivate
- Founded2023
- HeadquartersBozeman, United States
- Headcount11–50
- GTM typeB2B
- OfferingSoftware
What Pando does
Pando, Inc. is a Bozeman, Montana-based fintech company founded in 2023 that operates an open, broker-neutral network for alternative investing. The company's flagship Pando Platform is built on a cloud-native architecture with modern data infrastructure, open APIs, and AI-driven design, connecting three participant cohorts — wealth managers, asset managers, and broker-dealers — across deal discovery, transaction execution, post-transaction workflows, recordkeeping, and reporting. Pando is explicitly positioned as a fintech rather than a broker, and does not charge commissions, curate investment opportunities, or take proprietary positions, which the company frames as eliminating the conflicts of interest inherent in traditional placement-agent and broker-dealer models.
The platform's functional surface area includes AI-powered document data extraction from offering memoranda, subscription agreements, and financial statements; continuous compliance tracking against AML/KYC, PEP, and global sanctions watchlists (OFAC, UN, HMT, EU, DFAT); portfolio analysis for opportunities, risks, and rebalancing recommendations; and systematic monitoring of alternative-investment opportunities matched to client criteria. Pando integrates with major portfolio management, books-and-records, and operational systems, and emphasizes open APIs that allow interoperability with other AI-powered applications in the wealth-management ecosystem. The company does not disclose pricing tiers or transaction fees publicly, and markets its offering around ease of onboarding and minimal disruption to existing workflows.
Pando's go-to-market is enterprise-focused and direct: the company targets RIAs, family offices, asset managers, and broker-dealers through an enterprise field-sales motion, supported by a corporate website, LinkedIn presence, and direct email outreach for demos and partnership inquiries. Operating geography is currently North America, with the platform's distribution channels described as globally accessible via the web application. The company has 11–50 employees, does not disclose revenue or funding, and is led by co-founders Ralph Lafferty (CEO) and Elisabeth MacKnight (COO).
Pando firmographics
Firmographics- Name
- Pando
- Legal name
- Pando, Inc.
- Website
- https://pandoalts.com
- Company type
- Private
- Founded year
- 2023
- Operating status
- Operating
- Headcount range
- 11–50 employees
- Short description
- Pando, Inc. is a Bozeman, Montana-based fintech founded in 2023 that operates a broker-neutral, commission-free open network for alternative investing. Its cloud-native platform with AI-driven workflows serves wealth managers, asset managers, and broker-dealers across deal discovery, execution, and post-transaction reporting.
- Ownership category
- akta.pro rank
Pando industry classification
Industry- Product category
- Alternative Investment Platform
- NAICS
- Portfolio Management and Investment Advice (523940), Computing Infrastructure Providers, Data Processing, Web Hosting, and Related Services (51821)
- SIC
- Investment Advice (6282), Services-Prepackaged Software (7372)
- akta.pro primary industry
- Alternatives & Multi-Asset Digital Wealth Platforms (PE/VC/Real Assets access) (FSAGAEAL)
- akta.pro secondary industries
- Digital Wealth Platforms for Advisors (TAMP/Advisor Tech) (FSAGAEAH), Equity Capital Introduction & Prime Services (FSACAFAK)
Keywords
Where Pando is headquartered
LocationHeadquarters
- HQ city
- Bozeman
- HQ country
- United States
- HQ region
- North America
Offices1 record
Markets served
Pando business model
Business model- GTM type
- B2B
- Offering type
- Software
- Cost components
- Technology or R&D, Personnel, Infrastructure, Marketing or Sales, Operations
Revenue model
- Platform Network Services: Pando operates as a fintech platform providing an open network for alternative investing without charging commissions on transactions. The platform generates value by connecting participants in the alternative investing ecosystem and facilitating deal discovery, transaction execution, and post-transaction workflows.
Go-to-market motion1 record
Distribution channels1 record
Marketing channels3 records
Pando product offering
Product offeringCore offering
Pando operates the Pando Platform, a cloud-native, open-network SaaS marketplace that connects the alternative investing ecosystem—wealth managers, asset managers, and broker-dealers—to streamline deal discovery, transaction execution, post-transaction workflows, recordkeeping, and reporting. The platform is broker-neutral (no commissions, no curation, no conflicts of interest) and offers AI-powered capabilities including document data extraction, compliance tracking, portfolio analysis, and opportunity monitoring, with open APIs for integration into existing wealth management workflows.
Product overview
Pando is a fintech platform providing an open network for alternative investing. The core offering is the Pando Platform, which connects the alternative investing ecosystem with a single, secure network that streamlines workflows from deal discovery and transaction execution to post-transaction events, recordkeeping and reporting. The platform targets three user segments: wealth managers (find, evaluate, invest in and track private market alternatives), asset managers (organize, publish and identify deal distribution partners), and broker-dealers (increase deal exposure and minimize customer acquisition costs). The platform features AI-powered capabilities including data extraction from documents, compliance tracking, portfolio analysis, and opportunity monitoring. Pando is explicitly positioned as a fintech rather than a broker, with no commissions, no curation of investment opportunities, and no conflicts of interest.
Differentiator
Problem solved
Functional benefit
Products and services
- Pando Platform
Companies that use Pando
Customer profileSegments3 records
Ideal customer profiles3 records
Pando technology and API
TechnologyTechnology focussed Yes
API detail
- Has API
- Yes
- API docs
- API detail
Core technology
AI maturity
App detail
AI capability6 records
Feature5 records
Pando partnerships and signals
Strategic signalRecent moves6 records
Expansion highlights6 records
Pando competitors and assessment
Company assessmentBroad incumbents
- Addepar: Addepar is an established wealth management technology platform serving large RIAs, family offices, and private banks with portfolio reporting, analytics, and data aggregation. Comparable as wealthtech infrastructure for advisors but a broader incumbent with portfolio reporting as the core rather than alts deal discovery.
- Orion Advisor Solutions: Orion provides wealth management software (portfolio accounting, CRM, performance reporting) to RIAs and broker-dealers. Comparable as serving the same RIA/broker-dealer customer base with workflow software, though broader in scope and not focused on alts distribution.
- Carta: Carta provides cap table management, equity administration, and increasingly private markets fund management and LP tracking tools. Comparable in serving the alternative investment ecosystem (sponsors, LPs, advisors) though from an admin/data layer rather than distribution/marketplace.
- SS&C (Adenza): SS&C Technologies (including the Adenza/Advent product line) provides large-scale software for asset managers, hedge funds, and wealth managers including alternatives operations. Comparable broad incumbent in alts operations and wealthtech, though serving large enterprises rather than the RIA mid-market Pando targets.
Direct peers
- Moonfare: Moonfare is a digital private markets platform enabling individual and advisor clients to access private equity and alts. Comparable end-market (alternative investments distribution), though more focused on European and individual investor segments.
- CAIS: CAIS operates an alternative investment marketplace for independent advisors and RIAs, providing access to private market funds. Highly comparable to Pando as a multi-sided alts distribution platform, though CAIS is more established and operates as a curated platform with capital introductions.
- YieldStreet: YieldStreet operates an online marketplace for alternative investments (private credit, real estate, etc.) with wealth manager and individual investor distribution. Comparable as an alts marketplace, though YieldStreet is more retail/HNW focused rather than RIA/Family Office.
- iCapital Network: iCapital is a leading fintech platform that provides advisors, RIAs, and family offices with access to alternative investments, with deep sponsor relationships and integrated subscription/AML workflows. Directly comparable end-market and customer base to Pando, though iCapital is far larger and more established.
- Juniper Square: Juniper Square provides investor CRM, fundraising, and reporting software for alternative investment sponsors, plus tools for LPs and advisors tracking alts. Comparable to Pando in targeting alts workflows but more focused on sponsor-side and LP reporting rather than deal discovery matching.
Emerging players
- Percentage Labs: Percentage Labs offers a private markets investment platform with analytics, benchmarking, and portfolio monitoring tools for advisors and family offices. Comparable as an emerging alts workflow platform serving the RIA/Family Office segment, but with more focus on portfolio analytics than deal discovery.
Market position
Strengths5 records
Weaknesses5 records
Competitive moat4 records
Key risks6 records
Key highlights6 records
Customer concentration
Pando social profiles
Digital presencePando financial estimates
Financial estimateRevenue estimate
Valuation estimate
Pando leadership team
Management profileNumber of profiles
Profiles2 records
Pando funding detail
Funding detailFunding overview
Funding rounds
Investors
Funding detail is available on the Subscription and Enterprise plan.Contact sales →
Pando M&A and investment
M&A and investmentM&A
Investments
M&A and investment is available on the Subscription and Enterprise plan.Contact sales →
Frequently asked questions about Pando
What does Pando do?
Pando operates the Pando Platform, a cloud-native, open-network SaaS marketplace that connects the alternative investing ecosystem—wealth managers, asset managers, and broker-dealers—to streamline deal discovery, transaction execution, post-transaction workflows, recordkeeping, and reporting. The platform is broker-neutral (no commissions, no curation, no conflicts of interest) and offers AI-powered capabilities including document data extraction, compliance tracking, portfolio analysis, and opportunity monitoring, with open APIs for integration into existing wealth management workflows.
Is Pando a public or private company?
Pando is a private company. It is classified as unknown and is currently operating.
When was Pando founded?
Pando was founded in 2023. It employs 11 to 50 people.
Where is Pando based?
Pando is headquartered in Bozeman, United States, in the North America region.
How does Pando make money?
One revenue line is on record: platform Network Services.
Who are Pando's main competitors?
Broad incumbents on record are Addepar, Orion Advisor Solutions, Carta and SS&C (Adenza). Direct peers are Moonfare, CAIS, YieldStreet, iCapital Network and Juniper Square. Percentage Labs is listed as an emerging player.
Does Pando have an API?
Yes. Pando is described as having "open APIs" as part of its cloud-native, modern data architecture. However, no specific API documentation URL, endpoint details, authentication methods, rate limits, or SDK information were found in the provided sources.
What industry is Pando in?
Pando's product category is Alternative Investment Platform. Its primary akta.pro industry code is FSAGAEAL, Alternatives & Multi-Asset Digital Wealth Platforms (PE/VC/Real Assets access), with a secondary code of FSAGAEAH, Digital Wealth Platforms for Advisors (TAMP/Advisor Tech). Its NAICS code is 523940 and its SIC code is 6282.