What InfoMart does

InfoMart is a U.S.-based background screening and identity verification company that provides pre-employment and post-hire screening services to tens of thousands of organizations across multiple verticals, including healthcare, staffing, transportation, finance, education, and nonprofit sectors. Founded approximately 30 years ago by Tammy Cohen (widely referred to as the "Queen of Screen") and headquartered in Marietta, Georgia, the company operates as a PBSA-accredited, WBENC-certified women-owned business and reports having received over 45 industry awards. Its core offerings span criminal history searches (county, state, federal, national), continuous criminal monitoring, employment and education verifications, drug testing (including the Quantisal oral fluid collection device offered in partnership with Abbott), motor vehicle reports, sanctions and watchlist screening, social media screening, and biometric identity authentication. Dedicated sub-brands include Advantage Students (clinical rotation screening), Applicant Advocate (candidate-facing support), and WebASAP (client-facing ordering platform), and the company also offers vendor, volunteer, and Greek life screening programs.

InfoMart's technology infrastructure centers on a RESTful API architecture delivered through SOC 2 Type II certified cloud infrastructure, with pre-built integrations spanning major ATS and HCM platforms including iCIMS, Bullhorn, Oracle/Taleo, Greenhouse, Workable, ADP, Paylocity, Namely, Paycom, and CEIPAL. The company emphasizes FCRA compliance and has obtained EU-US and Swiss-US Data Privacy Framework certifications to support international screening operations. Notable product milestones include first-to-market launches of biometric identity authentication and a verified sanctions search in 2023. The company integrates with in-country and in-region partners to enable Global Services for clients with international hiring needs, and operates dedicated drug-testing and driver-qualification workflows aligned with DOT requirements.

InfoMart employs a hybrid go-to-market model combining dedicated enterprise field sales for large accounts (including clients with workforces exceeding 600,000 employees), inside sales for mid-market prospects, and a self-serve online portal for small businesses. Pricing is quote-based and not publicly disclosed, with revenue generated through a combination of per-screening usage fees and recurring subscription contracts, particularly for continuous monitoring and multi-year enterprise agreements. In May 2025, longtime COO Adam Townsend was promoted to CEO while founder Tammy Cohen transitioned to Chief Visionary Officer, signaling continuity alongside operational evolution. The company remains privately held with no disclosed external equity ownership, has previously pursued inorganic growth via the 2017 acquisition of Global Information Source, and distributes a mix of direct enterprise, mid-market, and SMB sales without third-party reseller channels.

Name

InfoMart

Legal name

InfoMart, Inc.

Website

https://infomart-usa.com

Company type

Private

Founded year

1995

Operating status

Operating

Headcount range

101–250 employees

Short description

InfoMart is a PBSA-accredited, WBENC-certified background screening company offering criminal, employment, drug, MVR, sanctions, and identity verification services to tens of thousands of organizations across healthcare, staffing, transportation, finance, and other verticals via a RESTful API-integrated platform.

Ownership category

akta.pro rank

Product category

Background Screening Services

NAICS

Investigation and Personal Background Check Services (561611), Employment Placement Agencies and Executive Search Services (56131)

SIC

Services-Employment Agencies (7361), Services-Detective, Guard & Armored Car Services (7381)

akta.pro primary industry

Criminal Background Checks (National/State/County) (BPACALAA)

akta.pro secondary industries

Continuous Monitoring & Post-Hire Screening (BPACALAJ), Fingerprinting & Biometric-Based Checks (BPACALAK), Identity Verification (ID, SSN Trace, KYC-lite) (BPACALAD), Global / International Background Screening (BPACALAI)

Keywords

• Employee background screening
• Criminal history checks
• Pre-employment screening
• Continuous criminal monitoring
• Employment drug testing

Headquarters

HQ city

Marietta

HQ country

United States

HQ region

North America

Offices1 record

Markets served

GTM type

B2B

Offering type

Services

Cost components

Personnel, Operations, Technology or R&D, Marketing or Sales, Supply Chain, Infrastructure

Revenue model

1. Background Screening Services: Primary revenue stream from conducting background checks including criminal history searches, motor vehicle records, drug testing, verification services, and social media screening. Revenue is generated on a per-screening or per-package basis with enterprise contracts typically structured as ongoing usage-based arrangements with volume tiers.
2. Enterprise Subscription Agreements: Large enterprise clients with 600,000+ employees engage in custom contractual arrangements that include ongoing screening services, continuous monitoring, and compliance support. These agreements typically span multi-year terms with negotiated pricing based on volume and service scope.
3. Continuous Monitoring Subscriptions: Recurring subscription revenue from post-hire continuous monitoring services that notify employers of new criminal records for current employees on an ongoing basis, generating predictable recurring revenue from existing customer base.

Pricing tiers

Go-to-market motion2 records

Distribution channels3 records

Marketing channels3 records

Core offering

InfoMart provides pre-employment and post-hire background screening services for employers, including criminal history searches (county, state, federal, national), continuous criminal monitoring, employment drug testing, motor vehicle record checks, sanctions and watchlist searches, employment and education verifications, social media screening, and biometric identity authentication. Screening is delivered through a cloud-based RESTful API platform with native integrations to major ATS and HCM systems, supported by FCRA-compliant workflows, SOC 2 Type II security, and PBSA-accredited operations.

Product overview

InfoMart is a background and identity screening platform offering a comprehensive suite of services organized around core screening products and targeted solution tiers. The core portfolio includes Criminal History checks (county, state, federal, national), Continuous Criminal Monitoring, Employment Drug Testing (including Quantisal oral fluid testing), Driver Services/MVR, Sanctions & Verified Watch List searches, Verifications (employment/education), Social Media Search, and Identity Screening with biometric authentication. Supporting sub-brands include Advantage Students for clinical rotation screening and Applicant Advocate for candidate support. The company serves multiple industry verticals (Healthcare, Finance, Transportation, Staffing, etc.) through Enterprise and Small Business solution tiers, with a RESTful API enabling pre-built ATS/HCM integrations. InfoMart positions itself as an independent, 30+ year-old company with first-to-market innovations in biometric identity authentication and verified sanctions search.

Differentiator

Problem solved

Functional benefit

Brands

• Advantage Students: Platform designed for clinical rotations in healthcare and education sectors
• WebASAP
• Applicant Advocate
• Quantisal

Products and services

• Criminal History Background Checks Comprehensive criminal background check services covering county, state, federal, and national level searches to identify past convictions, arrests, and pending charges for employers conducting pre-employment screening.
• Continuous Criminal Monitoring Ongoing real-time post-hire monitoring that runs current employees against nationwide arrest data and alerts employers immediately of any new arrests or convictions throughout the employee's tenure.
• Employment Drug Testing Drug testing services including oral fluid testing with the Quantisal device, urine drug tests, and DOT-compliant testing programs for safety-sensitive positions.
• Driver Services (MVR) Motor Vehicle Report (MVR) searches, CDLIS searches, driver monitoring, and Driver Qualification Files (DQF) for transportation and DOT compliance.
• Sanctions & Verified Watch List Search First-to-market verified sanctions search using government databases (OFAC, OIG, GSA, FACIS) to identify sanctions, penalties, or restrictions imposed on individuals for compliance screening.
• Employment and Education Verifications Employment and education verification services confirming past job positions, duration of employment, degrees, certificates, and professional licenses.
• Social Media Screening Social media screening to identify candidate behaviors and beliefs that may indicate potential risks, conducted in a compliant manner to avoid hiring bias.
• Identity Screening with Biometric Authentication First-to-market biometric identity authentication application combined with SSN trace services to verify candidate identity and expand criminal search scope during onboarding.
• Post-Hire Solutions Ongoing screening services for existing employees including continuous criminal monitoring and periodic rescreening to maintain workplace safety after hire.
• Vendor Background Screening Third-party vendor and supplier screening program with contract management, program compliance, invoicing, and vendor-pay model options for managing supplier onboarding risk.
• Volunteer Screening Background screening services for nonprofit volunteers including criminal history checks, sex offender registry searches, and a volunteer-pay program.
• Advantage Students (Clinical Screening) Clinical screening sub-brand designed for healthcare students and interns completing clinical rotations, including immunization tracking and healthcare-specific background check services for schools and hospitals.
• Global Background Screening Services International background screening services for companies with global operations, working with in-country and in-region partners to ensure compliance with local privacy and data regulations.

Quantifiable outcome

• InfoMart serves enterprises with workforces exceeding 600,000 employees, demonstrating the platform's scalability for high-volume screening operations.
• +1 more outcomes

Named customers2 records

Segments5 records

Ideal customer profiles6 records

Technology focussed Yes

API detail

Has API

Yes

API docs

API detail

Core technology

AI maturity

App detail

Integration6 records

Feature4 records

Partnerships

Nine partnerships are on record, tiered core.

• iCIMScoreTechnology or IntegrationiCIMS is a leading Applicant Tracking System provider integrated with InfoMart's background screening platform. The integration enables automated screening workflow triggering within iCIMS, allowing HR teams to initiate background checks directly from candidate management workflows without manual data entry.
• BullhorncoreTechnology or IntegrationBullhorn, a staffing and recruitment CRM platform, is integrated with InfoMart's screening services. This partnership allows staffing agencies to seamlessly incorporate background screening into their candidate placement workflows within the Bullhorn platform.
• Oracle/TaleocoreTechnology or IntegrationOracle Taleo, an enterprise HCM platform, integrates with InfoMart's background screening services. The integration serves large enterprise clients managing complex hiring workflows across global operations, enabling automated screening initiation and status synchronization with Taleo's talent acquisition processes.
• GreenhousecoreTechnology or IntegrationGreenhouse, a modern Applicant Tracking System popular with technology companies, is integrated with InfoMart's screening platform. The partnership enables tech companies to incorporate background screening into their structured hiring workflows through the Greenhouse integration.
• WorkablecoreTechnology or IntegrationWorkable, a recruiting platform serving small to mid-sized businesses, is integrated with InfoMart's background screening services. This partnership extends screening accessibility to Workable's customer base seeking integrated pre-employment screening.
• ADPcoreTechnology or IntegrationADP, a major payroll and HCM provider, is integrated with InfoMart's screening platform. The integration enables organizations using ADP for payroll and HR administration to incorporate background screening into their onboarding workflows.
• PaylocitycoreTechnology or IntegrationPaylocity, a cloud-based HR and payroll platform, integrates with InfoMart's background screening services, allowing Paylocity clients to access screening capabilities directly through their HR technology stack.
• NamelycoreTechnology or IntegrationNamely, an HR platform designed for mid-sized companies, is integrated with InfoMart's screening services. The partnership serves mid-market organizations seeking comprehensive HR and background screening solutions from an integrated platform.
• PaycomcoreTechnology or IntegrationPaycom, a cloud-based human capital management company, is integrated with InfoMart's background screening platform, enabling Paycom's customer base to access screening services directly through the Paycom HR ecosystem.

Scale indicators4 records

Recent moves6 records

Expansion highlights6 records

Direct peers

• Sterling: Sterling is a large background screening and identity services provider offering criminal checks, verifications, continuous monitoring, and drug testing with deep enterprise ATS/HCM integrations. It is one of InfoMart's closest direct competitors across enterprise, mid-market, and SMB segments.
• HireRight: HireRight provides global employment background checks, drug testing, and identity verification with multi-language support and extensive ATS/HCM integrations. It directly competes with InfoMart in transportation, healthcare, staffing, and enterprise screening.
• Checkr: Checkr is a technology-led background screening platform offering criminal, motor vehicle, and identity checks via API with strong integrations to gig-economy and modern ATS platforms. It competes with InfoMart across SMB, mid-market, and enterprise, particularly for tech-forward buyers.
• Accurate Background: Accurate Background is a mid-sized background screening provider offering criminal, employment, education, drug, and MVR checks with enterprise ATS integrations. It is a closely comparable peer in scale, vertical mix, and go-to-market approach.
• First Advantage: First Advantage is a global background screening, identity, and verification provider with substantial enterprise and international presence. It competes with InfoMart in transportation compliance, healthcare, and large enterprise screening programs.
• GoodHire: GoodHire is a Checkr-owned background screening platform focused on SMB and mid-market customers with self-service ordering and ATS integrations. It competes directly with InfoMart's SMB self-serve portal and small-business tier.
• IntelliCorp: IntelliCorp is a mid-sized background screening company offering criminal, employment, education, and drug screening with ATS integrations. It is a directly comparable competitor in the mid-market and enterprise screening space.
• A-Check Global: A-Check Global provides pre-employment background checks, drug testing, and workforce solutions with a focus on staffing and healthcare verticals. It overlaps with InfoMart in vertical mix and screening product breadth.
• Universal Background Screening: Universal Background Screening is a background screening provider serving enterprise, staffing, and SMB customers with criminal, MVR, drug, and verification services. It is a comparable mid-market competitor.

Broad incumbents

• Pinkerton: Pinkerton is a large global security and investigations firm offering background screening alongside broader corporate security and risk services. It overlaps with InfoMart in pre-employment screening while operating a much wider security portfolio.

Market position

Strengths5 records

Weaknesses5 records

Competitive moat5 records

Key risks5 records

Key highlights7 records

Customer concentration

• Xx.com/InfoMartUSA
• LinkedInlinkedin.com/company/40760
• Instagraminstagram.com/infomartusa
• Facebookfacebook.com/InfoMartUSA

Compliance7 records

Revenue estimate

Valuation estimate

Number of profiles

Profiles4 records

Funding overview

Funding rounds

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A1 record

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about InfoMart