flexiWAN
flexiWAN (Israel) develops the world's first open source SD-WAN and SASE platform, combining flexiEdge edge software and a SaaS central management system. It targets MSPs, enterprises, service providers, and remote workers via PLG and channel partners.
- Company typePrivate
- Founded2021
- HeadquartersHod Hasharon, Israel
- Headcount11–50
- GTM typeB2B
- OfferingSoftware
What flexiWAN does
flexiWAN (legal entity flexiWAN Ltd., incorporated in Israel) is the developer of what the company positions as the world's first open source SD-WAN and SASE platform. The product is built around two core components: flexiEdge, an open source edge software (hosted on GitLab) that runs routing, tunneling, firewall, and security functions on commodity hardware, virtual machines, or cloud instances, and flexiManage, a proprietary SaaS-based central management system that provisions, configures, monitors, and bills for flexiEdge instances. The architecture is modular, slicing networking and security into horizontal layers and exposing them through the flexiWAN AppStore — a marketplace for flexiEdge Native Apps, flexiManage Native Apps, and off-the-shelf Linux applications (e.g., ntopng, Cisco Snort, Unbound DNS). The platform leverages FD.io's Vector Packet Processing (VPP) for packet handling, supports deployment on Google Cloud (with Network Connectivity Center integration), AWS, Oracle, Hetzner, and DigitalOcean, and includes an AI Agent for network healing and routing optimization.
The company's business model is multi-stream. flexiManage is sold as a SaaS subscription priced per Registered flexiEdge Instance on a monthly cadence, with a free tier, pay-as-you-go usage-based option, and pre-paid subscriptions; professional services and certified hardware sales are offered as add-ons. Go-to-market combines product-led growth (free tier, self-serve onboarding, central management for 3 to 3,000+ devices), channel-led growth (MSPs, hardware partners, technology partners), and community-led growth via open source distribution on GitLab. Customer segments include Managed Service Providers and their end customers, enterprises with distributed networks, telecommunications service providers (with O2 Telefonica Germany as a named reference), and remote workers. Reported scale signals include 4,000+ accounts created, 11-50 employees, and a single disclosed venture investment from VentureIsrael in December 2021.
flexiWAN firmographics
Firmographics- Name
- flexiWAN
- Legal name
- flexiWAN Ltd.
- Website
- https://flexiwan.com
- Company type
- Private
- Founded year
- 2021
- Operating status
- Operating
- Headcount range
- 11–50 employees
- Short description
- flexiWAN (Israel) develops the world's first open source SD-WAN and SASE platform, combining flexiEdge edge software and a SaaS central management system. It targets MSPs, enterprises, service providers, and remote workers via PLG and channel partners.
- Ownership category
- akta.pro rank
flexiWAN industry classification
Industry- Product category
- SD-WAN and SASE Networking Software
- NAICS
- Computer Systems Design Services (541512), Computing Infrastructure Providers, Data Processing, Web Hosting, and Related Services (5182), Other Computer Related Services (541519)
- SIC
- Services-Computer Integrated Systems Design (7373), Services-Prepackaged Software (7372), Computer Communications Equipment (3576)
- akta.pro primary industry
- Secure Access Service Edge (SASE) & Secure SD-WAN (HDAIAFAH)
- akta.pro secondary industries
- Secure Access Service Edge (SASE) & SSE (HDADABAB), Managed SD‑WAN/SASE Connectivity (Enterprise WAN under Managed Connectivity) (HDAIAGAF), Edge Networking & SD-WAN Integration (SASE/SD-WAN Edge On-ramps) (HDABAGAJ), AI Application Enablement Platforms (Copilot/Agent Frameworks, SDKs) (HDAEANAJ)
Keywords
Where flexiWAN is headquartered
LocationHeadquarters
- HQ city
- Hod Hasharon
- HQ country
- Israel
- HQ region
- Middle East
Offices1 record
Markets served
flexiWAN business model
Business model- GTM type
- B2B
- Offering type
- Software
- Cost components
- Technology or R&D, Personnel, Infrastructure, Marketing or Sales, Operations
Revenue model
- SaaS Subscription (flexiManage): flexiWAN is offered as a SaaS model with the flexiManage Management System hosted by flexiWAN. Fees are based on the total number of Registered flexiEdge Instances in the customer's account, billed monthly. Customers can choose Pre-Paid Subscriptions for a set amount of monthly instances or pay-as-you-go.
- Instance-Based Billing: Business model is instance-based rather than bandwidth-based, making it cost-effective and predictable. All Registered flexiEdge Instances are counted for billing purposes regardless of actual data usage.
- Professional Services: Additional maintenance and support services may be purchased separately from flexiWAN. Support is provided 8am-5pm for EMEA/APAC and 7am-5pm for Americas.
- Hardware Sales: flexiWAN offers certified hardware appliances alongside their bring-your-own-hardware model. Hardware is available for purchase through hardware partners.
Pricing tiers
| Model | Billing | Price |
|---|---|---|
| Freemium | Pay-as-you-go | Free tier with basic SD-WAN functionality |
| Usage-based | Monthly | Pay-as-you-go flexible instances |
| Subscription | Monthly | Pre-Paid Subscription |
Go-to-market motion3 records
Distribution channels5 records
Marketing channels9 records
flexiWAN product offering
Product offeringCore offering
flexiWAN develops the world's first open source SD-WAN and SASE platform consisting of two main components: flexiEdge Software (the open-source edge software that runs on hardware devices, virtual machines, or cloud instances to provide routing, tunneling, firewall, and security) and flexiManage (a proprietary SaaS-based central management system for provisioning, configuration, automation, monitoring, and billing). The platform uses a modular architecture with horizontal layers, supports dynamic loading of third-party applications via the flexiWAN AppStore, and is delivered with a freemium self-serve model plus paid subscription tiers.
Product overview
flexiWAN offers the world's first open-source SD-WAN and SASE platform delivered as a modular, SaaS-based solution. The portfolio centers on two primary products: flexiEdge Software (the open-source edge routing and security software that runs on hardware, VMs, or cloud instances) and flexiManage Management System (the proprietary SaaS central management platform for provisioning, configuration, automation, and billing). The platform is extended through the flexiWAN AppStore, which hosts modular applications including the Remote Worker VPN Application for secure remote access and the AI Agent for network healing. flexiWAN's architecture uses horizontal layers allowing dynamic loading of third-party applications (ntopng, Cisco Snort, Unbound DNS) similar to a smartphone app store model. The platform supports cloud deployments on Google Cloud Platform (with NCC integration), AWS, Oracle, Hetzner, and DigitalOcean, as well as certified hardware appliances. Pricing is instance-based (not bandwidth-based) with a free tier and pay-as-you-go options.
Differentiator
Problem solved
Functional benefit
Products and services
- flexiEdge Software The core open-source SD-WAN edge software that runs on hardware devices, virtual machines, or cloud instances, providing routing, tunneling, firewall, and security capabilities. Scales from 2 CPU cores and 4GB RAM to large servers and is targeted at MSPs, enterprises, and service providers building or operating WAN networks.
- flexiManage Management System Proprietary SaaS-based central management system for flexiEdge devices that enables provisioning, configuration, automation, monitoring, and billing management of 3 to 3,000+ devices in a few clicks. Offered with multiple hosting options for both self-managed and service provider deployments.
- flexiWAN SASE Platform Secure Access Service Edge (SASE) platform combining SD-WAN networking with security services. Delivered as SaaS with cloud-native architecture supporting zero trust network access, end-to-end encryption, and modular security application integration for distributed enterprises.
- flexiWAN AppStore Marketplace for applications extending flexiEdge and flexiManage functionality, including flexiEdge Native Apps (data-path), flexiManage Native Apps (cloud management), and off-the-shelf Linux application integrations such as ntopng, Cisco Snort, and Unbound DNS. Enables a best-of-breed, smartphone-style customization approach for SD-WAN.
- Remote Worker VPN Application First application in the flexiWAN AppStore providing secure remote access to enterprise resources. Includes a Windows and MacOS client application and a VPN server application with automatic geographic optimization to connect to the closest flexiEdge site for secure enterprise resource access.
- Certified Hardware Appliances Pre-certified hardware devices optimized for running flexiEdge software, available from hardware partners at various performance tiers to match different deployment sizes and bandwidth requirements. Sold alongside the bring-your-own-hardware model.
Quantifiable outcome
- 4,000+ accounts created
- +2 more outcomes
Companies that use flexiWAN
Customer profileNamed customers1 record
Segments4 records
Ideal customer profiles3 records
flexiWAN technology and API
TechnologyTechnology focussed Yes
API detail
- Has API
- Yes
- API docs
- API detail
Core technology
AI maturity
App detail
Integration4 records
AI capability4 records
Feature7 records
flexiWAN partnerships and signals
Strategic signalPartnerships
Two partnerships are on record, tiered core.
- Google Cloud Platform (GCP)coreflexiWAN is integrated and optimized for Google Cloud Platform, leveraging Google's Network Connectivity Center (NCC) backbone. The joint offering creates a fully integrated SaaS-based enterprise WAN solution for site-to-cloud, site-to-site, and remote worker connectivity scenarios.
- IntelcoreIntel tested and validated flexiWAN's superior networking and security performance with Intel Xeon Scalable Processors, confirming flexiWAN's performance advantages in the SD-WAN market.
Scale indicators2 records
Recent moves6 records
Expansion highlights5 records
flexiWAN competitors and assessment
Company assessmentBroad incumbents
- Silver Peak (HPE Aruba): SD-WAN vendor acquired by HPE Aruba, integrated into a broader enterprise networking portfolio. Competes with flexiWAN for branch and WAN transformation deals.
- Fortinet (FortiGate SD-WAN / SASE): Broad networking and security vendor with integrated SD-WAN and SASE offerings. Competes on integrated appliances and security-led bundles; a significant incumbent threat to flexiWAN's open architecture.
- VMware VeloCloud (Broadcom): One of the original SD-WAN market leaders, now part of Broadcom's VMware portfolio. A direct competitor to flexiWAN with a much larger enterprise install base and broader channel.
- Palo Alto Networks Prisma SD-WAN: CloudGenix-derived SD-WAN now bundled into Palo Alto's Prisma SASE. A major enterprise competitor with deep security pedigree and large direct sales force.
- 128 Technology (Juniper): Session-smart routing vendor acquired by Juniper Networks, now part of Juniper's AI-driven SD-WAN and SASE portfolio. Comparable networking architecture approach and enterprise target market.
- Cisco Catalyst SD-WAN (Viptela): Cisco's SD-WAN portfolio built on Viptela, embedded into a vast enterprise networking and security suite. Represents the most entrenched incumbent that flexiWAN must displace.
Direct peers
- Versa Networks: Provider of SD-WAN and SASE solutions focused on service providers and enterprises. Competes with flexiWAN in the same MSSP/telco channel and offers a comparable secure SD-WAN architecture with multi-tenant management.
- Aryaka Networks: Managed SD-WAN and SASE provider with global private backbone. Targets similar enterprise and MSP buyers with a fully-managed alternative to flexiWAN's do-it-yourself SaaS approach.
- Cato Networks: Single-vendor SASE platform delivering SD-WAN and security as a managed cloud service. Most directly comparable SASE/SD-WAN competitor to flexiWAN, with a similar MSP-friendly proposition and instance/bandwidth-based commercial models.
Emerging players
- Peplink: SD-WAN vendor known for multi-WAN routing appliances and bonding technology. Targets similar MSP and distributed enterprise buyers as flexiWAN, with hardware-centric versus SaaS-centric positioning.
Market position
Strengths5 records
Weaknesses5 records
Competitive moat5 records
Key risks6 records
Key highlights6 records
Customer concentration
flexiWAN social profiles
Digital presenceflexiWAN financial estimates
Financial estimateRevenue estimate
Valuation estimate
flexiWAN leadership team
Management profileNumber of profiles
Profiles3 records
flexiWAN funding detail
Funding detailFunding overview
Funding rounds3 records
Investors2 records
Funding detail is available on the Subscription and Enterprise plan.Contact sales →
flexiWAN M&A and investment
M&A and investmentM&A
Investments
M&A and investment is available on the Subscription and Enterprise plan.Contact sales →
Frequently asked questions about flexiWAN
What does flexiWAN do?
flexiWAN develops the world's first open source SD-WAN and SASE platform consisting of two main components: flexiEdge Software (the open-source edge software that runs on hardware devices, virtual machines, or cloud instances to provide routing, tunneling, firewall, and security) and flexiManage (a proprietary SaaS-based central management system for provisioning, configuration, automation, monitoring, and billing). The platform uses a modular architecture with horizontal layers, supports dynamic loading of third-party applications via the flexiWAN AppStore, and is delivered with a freemium self-serve model plus paid subscription tiers.
Is flexiWAN a public or private company?
flexiWAN is a private company. It is classified as venture growth investor backed and is currently operating.
When was flexiWAN founded?
flexiWAN was founded in 2021. It employs 11 to 50 people.
Where is flexiWAN based?
flexiWAN is headquartered in Hod Hasharon, Israel, in the Middle East region.
How does flexiWAN make money?
Four revenue lines are on record. SaaS Subscription (flexiManage) is the primary driver. The others are instance-Based Billing, professional Services and hardware Sales.
Who are flexiWAN's main competitors?
Broad incumbents on record are Silver Peak (HPE Aruba), Fortinet (FortiGate SD-WAN / SASE), VMware VeloCloud (Broadcom), Palo Alto Networks Prisma SD-WAN, 128 Technology (Juniper) and Cisco Catalyst SD-WAN (Viptela). Direct peers are Versa Networks, Aryaka Networks and Cato Networks. Peplink is listed as an emerging player.
Does flexiWAN have an API?
Yes. North Bound API for automation and provisioning. The API allows developers to integrate and automate provisioning, configuration, and management of flexiEdge devices through the flexiManage Management System. Developer documentation is at docs.flexiwan.com/api/nbapi.html.
What industry is flexiWAN in?
flexiWAN's product category is SD-WAN and SASE Networking Software. Its primary akta.pro industry code is HDAIAFAH, Secure Access Service Edge (SASE) & Secure SD-WAN, with a secondary code of HDADABAB, Secure Access Service Edge (SASE) & SSE. Its NAICS code is 541512 and its SIC code is 7373.