Barnacle Foods
- Company typePrivate
- Founded2016
- HeadquartersJuneau, United States
- Headcount1–10
- GTM typeB2C
- OfferingHardware or Manufacturing
Barnacle Foods firmographics
Firmographics- Name
- Barnacle Foods
- Website
- https://barnaclefoods.com
- Company type
- Private
- Founded year
- 2016
- Operating status
- Operating
- Headcount range
- 1–10 employees
- Ownership category
- akta.pro rank
Barnacle Foods industry classification
Industry- Product category
- Specialty Foods
- NAICS
- Food Manufacturing (311)
- SIC
- Food And Kindred Products (2000), Miscellaneous Food Preparations & Kindred Products (2090)
- akta.pro primary industry
- Marinated & Seasoned Seafood (Value-Added Raw/Par-Cooked) (AFANALAE)
Keywords
Where Barnacle Foods is headquartered
LocationHeadquarters
- HQ city
- Juneau
- HQ country
- United States
- HQ region
- North America
Offices2 records
Markets served
Barnacle Foods business model
Business model- GTM type
- B2C
- Offering type
- Hardware or Manufacturing
- Cost components
- Supply Chain, Operations, Personnel, Marketing or Sales, Technology or R&D
Revenue model
- Direct-to-Consumer E-commerce: Consumer purchases through company Shopify website with shopping cart functionality, supporting individual products, bundles, and gift boxes at listed retail prices.
- Wholesale Distribution: B2B sales to independent retailers, specialty food stores, and chain stores (Cost Plus World Market) across the US and Canada, with products also available through wholesale ordering page.
- Subscription Products: Recurring subscription model for repeat product deliveries, with subscription policy available on website.
- Licensing/Co-branding: Licensing brand to partners for complementary products including Swedish Fish candy, tea, body care products, and sea salt.
Pricing tiers
| Model | Billing | Price |
|---|---|---|
| Unit Pricing | Pay-as-you-go | Single products ranging from $6.95 to $24.95 |
| Unit Pricing | Pay-as-you-go | Gift bundles and samplers from $34.50 to $118.50 |
| Unit Pricing | Pay-as-you-go | Bulk products at $75.00 |
| Subscription | Monthly | Subscription model for recurring deliveries |
Go-to-market motion3 records
Distribution channels4 records
Marketing channels4 records
Barnacle Foods product offering
Product offeringCore offering
Barnacle Foods produces and sells kelp-based and Alaskan-inspired food products, including hot sauces, kelp pickles, salsas, chili crisp, ranch seasoning, furikake and other seasonings, chocolates, jams, shortbread cookies, and tinned seafood, all manufactured in Juneau, Alaska. The company operates a direct-to-consumer Shopify storefront with subscription options and a wholesale channel distributing products to specialty retailers across the US and Canada.
Product overview
Barnacle Foods is a food products company specializing in kelp-based and Alaskan-inspired foods. The product portfolio centers on kelp as the primary ingredient across multiple categories: hot sauces (Bullwhip Kelp Hot Sauce and variants including Barrel-Aged, Extra Spicy, Habanero, and Serrano), kelp-based condiments (Kelp Chili Crisp, Kelp Ranch Seasoning), pickles (Kelp Pickles), salsas (Kelp Salsa in multiple flavors), and seasonings (Furikake, Everything Bagel Kelp, Popcorn, Sweet & Smoky, Kelp Pow, Kelp Pinch). The company also produces chocolate products incorporating kelp (Caramel Kelp Crunch, Sea Salt & Kelp Dark Chocolate), jams and jellies (Spruce Tip Jelly, Rhubarb Jam), shortbread cookies, tinned seafood products, and gift box bundles. Additionally, the company offers apparel (Fleece Camp Hat, Kelp Chili Crisp Shorts), home goods (Floursack Towels, Tinned Fish Candle), bath products (Fisherman's Balm, Deep Blue Sea Bath Soak, Mermud Soap), candy (Swedish Fish varieties), and collaborates with Wildfish Cannery on smoked seafood, Alaska Pure Sea Salt Co. on sea salt products, and WATERBODY on wellness items. The business operates from Juneau, Alaska, producing all products locally.
Differentiator
Problem solved
Functional benefit
Products and services
- Kelp Pickles (2-Pack) Two 10oz jars of dill-pickled Alaskan bull kelp with firm texture and crunch, made from fresh ocean bull kelp infused with dill, spices, and tangy brine; targeted at home consumers seeking a sustainable, umami-rich snack or condiment.
- Bullwhip Kelp Hot Sauce A savory hot sauce featuring Alaskan bull kelp with piri piri pepper heat, designed flavor-first with heat second; targeted at condiment consumers and food enthusiasts.
- Kelp Chili Crisp A collaborative kelp-based chili crisp seasoning with Outdoor Chef Life, featuring vibrant ocean-themed packaging; targeted at home cooks seeking bold, umami-rich toppings.
- Kelp Ranch Seasoning A kelp-based ranch seasoning blend with ocean-themed packaging; targeted at home cooks looking for sustainable, umami seasoning alternatives.
- Kelp Salsa Sampler A sampler featuring four kelp salsa varieties (Sea Verde Mild, Original Mild, Bonfire Hot, Campfire Medium); gluten-free and vegan, targeted at health-conscious consumers and entertaining hosts.
- Kelp Seasoning Bundle A bundle of four kelp seasoning jars (Kelp Pow, Furikake, Popcorn Blend, and Everything); targeted at gift buyers and home cooks.
- Salmon Caviar Alaskan salmon roe caviar in a clear glass jar with gold lid; targeted at gourmet home consumers and entertaining.
- Kelp Chocolate Bundle - 6 bars A bundle of six chocolate bars including Milk Chocolate Caramel Kelp Crunch and Dark Chocolate Sea Salt & Kelp, made with Fair Trade chocolate; targeted at gift buyers and confectionery consumers.
- Best of Barnacle Bundle A starter pack with six best-selling products (Kelp Pickles, Kelp Chili Crisp, Habanero Hot Sauce, Bullwhip Kelp Hot Sauce, Spruce Tip Jelly, Everything Kelp Seasoning); targeted at first-time buyers and gift recipients.
- Ultimate Barnacle Bundle A super-sized bundle of 13 products including Kelp Pickle, Rhubarb Jam, Everything Seasoning, Furikake, Popcorn Seasoning, Sweet & Smoky Seasoning, Campfire and Sea Verde Kelp Salsas, and Serrano Bullwhip Hot Sauce; targeted at high-value gift and entertaining buyers.
- Best Seller Gift Box An instantly giftable box featuring best sellers with elegant custom packaging, including Bullwhip Kelp Hot Sauce; targeted at gift purchasers.
- Alaska Tinned Fish Gift Box A curated box of Alaskan provisions including Tinned Fish Sprinkle, Habanero Smoked Coho Salmon, Smoked King Salmon, Smoked Herring, and Chocolate Sardines; targeted at gourmet gift buyers.
- Barnacle Sweets Gift Box A collection of sweet treats including Spruce Tip Shortbread, Chocolate and Kelp Shortbread, Caramel Kelp Crunch Milk Chocolate, and Sea Salt and Kelp Dark Chocolate; targeted at gift buyers.
- Tinned Fish Sprinkle A seasoning sprinkle for tinned fish with navy blue and gold label featuring mermaid illustration; targeted at seafood and charcuterie enthusiasts.
- Spruce Tip Jelly Alaskan Spruce Tip Jelly with a fresh, citrusy flavor profile and spring-inspired design; targeted at artisanal condiment and toast consumers.
- Spruce Tip Shortbread Cookies Bite-sized shortbread cookies with buttery flavor and a hint of citrus from spruce tips; targeted at artisanal cookie consumers.
- Furikake Kelp Seasoning A furikake-style blend of dried kelp, sesame seeds, and bonito flakes; targeted at home cooks and rice/seafood enthusiasts.
- Kelp Pow (Small Flakes) Small kelp flakes marketed as 'Salty Ocean Goodness' for versatile seasoning use; targeted at home cooks seeking finishing salts.
- Half Gallon Hot Sauce A large 64oz bottle of Bullwhip Hot Sauce for bulk retail at $75; targeted at restaurants and high-volume consumers.
- Smoked Sockeye Salmon Smoked sockeye salmon in vibrant red and yellow packaging; targeted at gourmet seafood consumers.
- Gift Card Digital gift cards available in denominations starting at $25; targeted at gift purchasers.
Quantifiable outcome
- Kelp requires no land, freshwater, or fertilizer to grow
- +3 more outcomes
Companies that use Barnacle Foods
Customer profileNamed customers5 records
Segments3 records
Ideal customer profiles3 records
Barnacle Foods technology and API
TechnologyTechnology focussed No
API detail
- Has API
- No
- API docs
- API detail
Core technology
AI maturity
App detail
Feature2 records
Barnacle Foods partnerships and signals
Strategic signalPartnerships
Twelve partnerships are on record, tiered core, minor and major.
- Outdoor Chef LifecoreCo-development partnership for Kelp Chili Crisp and Extra Spicy Kelp Chili Crisp products. Joint branded products featuring Outdoor Chef Life character illustrations on packaging.
- Wildfish CanneryminorCo-branded tinned seafood products including Habanero Smoked Coho Salmon, Smoked Herring, and Smoked King Salmon. Products are distributed through Barnacle Foods channels.
- Alaska Pure Sea Salt Co.minorSupplier of specialty sea salt products including Alder Smoked Sea Salt, Original Sea Salt, and Sitka Spruce Tip Sea Salt, sold through Barnacle Foods.
- Felicity LoftminorTea variety pack collaboration featuring Alaska's Favorite Tea Variety Pack with 12 individually wrapped compostable pyramid sachets.
- WATERBODYminorLicensed body care products including Fisherman's Balm and Mermud Soap, sold under Barnacle Foods brand with WATERBODY branding.
- KoisvartminorLicensed Swedish Fish candy products in various flavors (Sour Raspberry, Sweet Raspberry, Blackcurrant & Raspberry, Sour Blueberry, Elderflower, Sweet Licorice) sold through Barnacle Foods.
- Alaska Coastal SeaweedsminorSupplier of Alaska Nori Snack products including Alder Smoked, Original, and Teriyaki flavors sold through Barnacle Foods.
- Cost Plus World MarketmajorNational specialty retail chain carrying Barnacle Foods products across multiple store locations throughout the United States. Major wholesale distribution partner.
- Alaska Ocean Observing SystemcoreResearch partnership for kelp mapping data. Kelp bed survey data is hosted on Alaska Ocean Observing System website as part of collaborative conservation effort.
- Hakai InstitutecoreResearch collaboration for kelp mapping program. The company's KelPy software incorporates Kelp-o-Matic developed by Hakai Institute for drone imagery analysis.
- Alaska Fisheries Development Foundation (AFDF)coreAFDF announced $377,775 in funding to nine companies through Alaska Mariculture Cluster. Barnacle Foods is part of the third cohort of funded innovation projects focusing on innovative uses of Alaska's kelp.
- Pacific State Marine Fisheries CommissionminorResearch partner acknowledged for guidance and assistance in kelp bed mapping program.
Scale indicators4 records
Recent moves6 records
Expansion highlights4 records
Barnacle Foods competitors and assessment
Company assessmentBroad incumbents
- Huy Fong Foods: California-based manufacturer of Sriracha and chili garlic sauces, a category-defining condiment brand with deep retail penetration. Comparable as a broad incumbent in the spicy sauce segment competing for the same chili-crisp and hot sauce consumer occasions.
- Yellowbird Foods: Austin-based premium condiment brand best known for spicy condiments, hot sauces, and dressings sold across natural and mainstream grocery. Comparable as a venture-backed premium condiment CPG brand competing for the same 'flavor-forward' shelf set as Barnacle's hot sauces and salsas.
- McIlhenny Company (TABASCO): Iconic Louisiana-based hot sauce manufacturer with global distribution across grocery, foodservice, and DTC. Comparable as the dominant incumbent in the hot sauce category against which Barnacle's Bullwhip Kelp Hot Sauce competes for shelf placement and consumer occasions.
Direct peers
- Atlantic Sea Farms: Maine-based kelp farming cooperative that produces kelp-based food products including raw kelp, seaweed salads, and ingredients. Most direct comparable as a kelp-forward branded CPG company operating in the same ocean-plant category with sustainability-driven positioning.
- SeaSnax: California-based brand of roasted seaweed snacks sold in natural and specialty channels. Comparable as a packaged seaweed/snack CPG brand competing for similar health-conscious consumers and natural food retail shelf space.
- Gimme Seaweed: Family-owned brand of organic roasted seaweed snacks distributed through natural and mainstream grocery channels. Comparable as a seaweed-snack CPG brand targeting similar health-conscious and environmentally aware consumers.
- Maine Coast Sea Vegetables: Long-standing Maine-based company harvesting and distributing seaweed products including kelp flakes, dulse, and nori snacks. Comparable as a specialty seaweed brand with established retail presence and similar ingredient-first product line.
- Ocean's Balance: Maine-based company producing kelp-based food products, snacks, and ingredients including chips, seasonings, and supplements. Directly comparable niche seaweed food brand with similar product breadth and sustainability narrative.
Others
- Wildfish Cannery: Alaska-based producer of smoked and tinned seafood including coho, king, and sockeye salmon. Existing co-branded partner (Habanero Smoked Coho, Smoked Herring, Smoked King Salmon sold through Barnacle's channels), comparable as a small-batch Alaskan specialty seafood producer in the broader regional ecosystem.
- Alaska Pure Sea Salt Co. Sitka, Alaska-based artisanal sea salt producer supplying Alder Smoked, Original, and Spruce Tip sea salts through Barnacle's storefront. Comparable as a small-batch Alaskan coastal ingredient supplier within the same local food ecosystem.
Market position
Strengths5 records
Weaknesses5 records
Competitive moat4 records
Key risks6 records
Key highlights6 records
Customer concentration
Barnacle Foods social profiles
Digital presenceBarnacle Foods compliance and trust
Trust signalCompliance1 record
Barnacle Foods financial estimates
Financial estimateRevenue estimate
Valuation estimate
Barnacle Foods leadership team
Management profileNumber of profiles
Profiles2 records
Barnacle Foods funding detail
Funding detailFunding overview
Funding rounds
Investors
Funding detail is available on the Subscription and Enterprise plan.Contact sales →
Barnacle Foods M&A and investment
M&A and investmentM&A
Investments
M&A and investment is available on the Subscription and Enterprise plan.Contact sales →
Frequently asked questions about Barnacle Foods
What does Barnacle Foods do?
Barnacle Foods produces and sells kelp-based and Alaskan-inspired food products, including hot sauces, kelp pickles, salsas, chili crisp, ranch seasoning, furikake and other seasonings, chocolates, jams, shortbread cookies, and tinned seafood, all manufactured in Juneau, Alaska. The company operates a direct-to-consumer Shopify storefront with subscription options and a wholesale channel distributing products to specialty retailers across the US and Canada.
Is Barnacle Foods a public or private company?
Barnacle Foods is a private company. It is classified as founder individual operated bootstrapped and is currently operating.
When was Barnacle Foods founded?
Barnacle Foods was founded in 2016. It employs 1 to 10 people.
Where is Barnacle Foods based?
Barnacle Foods is headquartered in Juneau, United States, in the North America region.
How does Barnacle Foods make money?
Four revenue lines are on record. Direct-to-Consumer E-commerce is the primary driver. The others are wholesale Distribution, subscription Products and licensing/Co-branding.
Who are Barnacle Foods's main competitors?
Broad incumbents on record are Huy Fong Foods, Yellowbird Foods and McIlhenny Company (TABASCO). Direct peers are Atlantic Sea Farms, SeaSnax, Gimme Seaweed, Maine Coast Sea Vegetables and Ocean's Balance. Others are Wildfish Cannery and Alaska Pure Sea Salt Co..
Does Barnacle Foods have an API?
No public API is recorded for Barnacle Foods.
What industry is Barnacle Foods in?
Barnacle Foods's product category is Specialty Foods. Its primary akta.pro industry code is AFANALAE, Marinated & Seasoned Seafood (Value-Added Raw/Par-Cooked). Its NAICS code is 311 and its SIC code is 2000.