What Uproar PR does

Uproar by Moburst is a global public relations agency operating as the PR division of Moburst, a mobile and digital marketing parent company. Founded around 2010-2011 and headquartered in Orlando, Florida, the firm delivers two core service pillars — Media Relations (story pitching and placement across top-tier outlets such as Forbes, TechCrunch, NYT, WSJ, Bloomberg, and Wired) and Thought Leadership (positioning client executives as category voices through op-eds, bylines, and expert commentary). These services are applied across nine industry verticals: Consumer Tech, FinTech, B2B Tech, Wellness/Healthcare, Apps, Lifestyle, Mixed Reality (AR/VR), Sports & Fitness, and Others. The agency additionally sells "AI engine visibility" — placements structured to influence how brands appear in ChatGPT, Claude, and other LLM-generated answers.

The firm has no proprietary technology platform; it is a pure professional-services business whose commercial asset is the depth of its media relationships and its editorial instincts. It claims 700+ brands scaled, 800K+ media placements, and 500B+ media impressions generated for clients over 15+ years. Customer logos span named enterprises (Libby, Delsey Paris, Rapsodo, Hyperice, Truecaller, Aviv Clinics, eSight) and startups/SMBs (Stax Payments, Worth, Vizypay, Cognoa), with retention and engagement implied through repeat case-study placement.

Uproar employs 11-50 people across offices in New York, San Francisco, Orlando, Denver, Parkland (FL), London (UK), and Ra'anana (Israel). Revenue is generated via project fees, retainers, and campaign-based pricing in a quote-driven, direct enterprise sales motion targeting brands seeking media visibility. Leadership comprises co-founders Catriona Harris (CEO) and Mike Harris (CMO), alongside Ermis Sfakiyanudis (COO and Executive Chairman). The parent Moburst secured an $11.8M investment round from undisclosed investors in May 2026 to fund growth and expansion.

Name

Uproar PR

Legal name

Uproar by Moburst

Website

https://uproarpr.com

Company type

Private

Founded year

2010

Operating status

Operating

Headcount range

11–50 employees

Short description

Uproar by Moburst is a US-headquartered public relations agency offering media relations and thought leadership services across nine industry verticals, using direct enterprise sales and project-based retainers to place clients in top-tier outlets and LLM-generated answers.

Ownership category

akta.pro rank

Product category

Public Relations Services

NAICS

Public Relations Agencies (541820), Public Relations Agencies (54182), Advertising, Public Relations, and Related Services (5418)

SIC

Services-Advertising Agencies (7311)

akta.pro primary industry

Product & Brand PR (Consumer & B2B) (BPAFADAH)

akta.pro secondary industries

Technology & B2B PR (BPAFADAI), Social Media & Community Management (PR-led) (BPAFADAM)

Keywords

• Public relations services
• Media relations
• Thought leadership
• Brand awareness
• Press coverage

Headquarters

HQ city

Orlando

HQ country

United States

HQ region

North America

Offices7 records

Markets served

GTM type

B2B

Offering type

Services

Cost components

Personnel, Marketing or Sales, Operations, Technology or R&D, Infrastructure

Revenue model

1. PR Agency Services: Professional services revenue generated through PR campaigns, media relations, and thought leadership programs for B2B and consumer brands. Revenue likely derived from project fees, retainers, and campaign-based pricing.

Go-to-market motion1 record

Distribution channels1 record

Marketing channels4 records

Core offering

Uproar PR is a public relations agency that crafts bold stories and secures high-impact media coverage in top-tier outlets for B2B and consumer brands. Its core services are Media Relations (story placement in Forbes, TechCrunch, NYT, WSJ, Bloomberg) and Thought Leadership (positioning client experts as industry voices), delivered across nine industry verticals including Consumer Tech, FinTech, B2B Tech, Wellness/Healthcare, Apps, Lifestyle, Mixed Reality, Sports & Fitness.

Product overview

Uproar by Moburst is a global, award-winning public relations agency offering two core service lines — Media Relations and Thought Leadership — supplemented by a portfolio of industry-specific vertical practices. The agency's Media Relations service focuses on crafting bold stories and securing placements across top-tier outlets such as Forbes, TechCrunch, The New York Times, Bloomberg, and The Wall Street Journal, while the Thought Leadership service positions client experts as trusted voices through strategic storytelling and expert-opinion campaigns. These two service pillars are extended across nine industry verticals: Consumer Tech, FinTech, B2B Tech, Wellness/Healthcare, Apps, Lifestyle, Mixed Reality (AR/VR), Sports & Fitness, and a catch-all Others category. The agency also highlights its expertise in AI-era visibility, noting that its media placements influence how brands appear in AI-generated answers from platforms like ChatGPT and Claude. The company maintains offices in New York, San Francisco, Miami, Orlando, Denver, Tel Aviv, and London.

Differentiator

Problem solved

Functional benefit

Products and services

• Media Relations
• Thought Leadership
• Consumer Tech Sector PR
• FinTech Sector PR
• B2B Tech Sector PR
• Wellness / Healthcare Sector PR
• Apps Sector PR
• Lifestyle Sector PR
• Mixed Reality Sector PR
• Sports & Fitness Sector PR

Quantifiable outcome

• 500B+ media impressions generated for clients
• +2 more outcomes

Named customers16 records

Segments8 records

Ideal customer profiles2 records

Technology focussed No

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

Partnerships

One partnership is on record.

• Moburst (Parent Company)coreOthersUproar operates as the PR division of Moburst, a mobile and digital marketing agency. Moburst secured $11.8M investment round. Uproar leverages Moburst's broader marketing capabilities to offer integrated PR and marketing services.

Scale indicators4 records

Recent moves4 records

Expansion highlights4 records

Direct peers

• 5W Public Relations: Mid-sized US PR agency with comparable consumer-tech, B2B tech, and lifestyle vertical coverage and a similar project/retainer-based model. Directly comparable in size, sector mix, and client profile to Uproar.
• Walker Sands: B2B tech-focused PR and integrated marketing agency with strong media-relations practice targeting enterprise software and emerging-tech clients. Highly comparable to Uproar's B2B Tech vertical and thought-leadership positioning.
• Finn Partners: Mid-to-large independently operated PR firm with deep technology, consumer, and health verticals and global offices. Comparable business model and vertical breadth, though larger in scale.
• Bospar: Tech-specialist PR boutique focused on B2B technology, SaaS, and emerging-tech companies with a media-relations-led model. Closely comparable to Uproar's B2B Tech and Apps vertical offerings.
• RH Strategic: Mid-sized PR agency with strong technology, healthcare, and public-sector practices. Comparable mid-market positioning and vertical mix to Uproar's tech and healthcare offerings.
• Allison+Partners: Mid-sized global PR agency with comparable consumer, technology, and lifestyle practices and direct enterprise sales motion. Closely comparable in scale and service mix.
• Matter Communications: Mid-sized PR agency with dedicated technology, consumer, and healthcare practices. Comparable mid-market positioning and vertical alignment.

Broad incumbents

• Edelman: Global public relations holding-company leader with enterprise-scale media relations, thought leadership, and vertical practices spanning consumer tech, B2B, health, and financial services. Sets the competitive ceiling for Uproar's upmarket ambitions.
• Weber Shandwick: Top-tier global PR network offering media relations, thought leadership, and integrated marketing across all of Uproar's verticals. Represents the established competition Uproar faces when pitching enterprise clients.

Others

• Meltwater: PR-tech and media-intelligence platform serving PR agencies and in-house teams. Adjacent to Uproar's service offering as an enabling technology provider whose tools increasingly intersect with traditional PR agency workflows.

Market position

Strengths5 records

Weaknesses5 records

Competitive moat3 records

Key risks6 records

Key highlights6 records

Customer concentration

• Facebookfacebook.com/189640744390783
• LinkedInlinkedin.com/company/uproar-pr
• Instagraminstagram.com/uproarbymoburst
• Xx.com/UproarPRagency

Revenue estimate

Valuation estimate

Number of profiles

Profiles3 records

Funding overview

Funding rounds

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about Uproar PR