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Krista + Home

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uuid0007o96

Namestring
Krista + Home
Legal namestring
KRISTA WATTERWORTH, LLC
Websiteurl
kristahome.com
Company typeenum
Private
Founded yearint
2007
Descriptiontext

Krista + Home is a luxury interior design firm founded in approximately 2007 by Krista Watterworth Alterman and headquartered at 4650 Donald Ross Road, Suite A-112, Palm Beach Gardens, Florida. The firm operates as the luxury interior design division of Vesta Home, the largest luxury staging and design company in the United States, and is also known commercially as "KH by Vesta Home." It serves affluent homeowners in South Florida — particularly Palm Beach County and surrounding Southeast Florida — designing high-end new-construction and full-scale renovation projects for clients including professional athletes, business owners, and wealthy individuals.

The firm delivers three integrated services: Build Service (full-scale design oversight for new construction and renovations, including build selections, design and technical drawings, contractor and architect consultations, material boards, showroom visits, coordination, troubleshooting, and routine site visits), Furniture Service (custom furniture procurement, 3D renderings, sample collection, damage inspection, and white-glove installation), and Finishing Service (accessory and artwork curation as an add-on). The technology stack is conventional for an interior design practice: 3D rendering and visualization tools, design software for technical drawings, and interior design set (ID set) preparation. No proprietary AI/ML, custom software product, or API is offered — the firm explicitly has no app, no public API, and no integrations disclosed.

Krista + Home operates a professional services revenue model with quote-based pricing tied to square footage, project scope, and a multi-year contract cadence; pricing is not publicly disclosed. The go-to-market is relationship-driven direct sales to affluent homeowners, leveraging Krista Watterworth Alterman's celebrity founder status (a former HGTV television designer), editorial press coverage (Architectural Digest, House Beautiful, The New York Times, Modern Luxury, and 20+ other publications), 185,000+ Instagram followers, and a 67+ page design blog. The firm rejects retail distribution and instead funnels prospects through a complimentary consultation. The company is privately held (legal entity KRISTA WATTERWORTH, LLC, Florida), with no external institutional funding, and has a team of 15+ employees including designers, a Director of Design, Director of Purchasing & Operations, Project Manager, Marketing Manager, Finance Accounts Manager, and administrative staff.

Short descriptiontext

Krista + Home is a luxury interior design firm based in Palm Beach Gardens, Florida, founded in 2007 by Krista Watterworth Alterman and operating as the luxury interior design division of Vesta Home. It serves affluent South Florida homeowners with full-scale Build, Furniture, and Finishing design services for new construction and renovations.

Operating statusenum
Operating
Ownership categoryenum
Headcount rangeband
11–50
akta.pro rankint
HeadquartersPalm Beach Gardens, United States
HQ citystring
Palm Beach Gardens
HQ countrystring
United States
HQ regionstring
North America
Markets served

Serves global market

Offices2 records

Each record includes

City, Country, Type, Description, Source

Keyword5 values
luxury interior design, residential design services, custom home furnishing, home renovation design, interior decoration services
Industry2 codes
PRIMARYHSAPAEAI
Luxury Whole-Home Renovation (High-End Finishes & Custom Build)
SECONDARYHSAPAEAJ
Pre-Sale / Move-In Whole-Home Refresh & Modernization
NAICS code2 codes
  • Interior Design Services54141
  • Interior Design Services541410
SIC code1 code
  • Services-To Dwellings & Other Buildings7340
Product category
Luxury Interior Design Services
GTM motion1 record

Each record includes

Type, Description, Source

Revenue model3 records
1Build Service Fees
TypeProfessional Services
Description

Fees calculated based on square footage of the home and scope of work for overseeing all design-related elements during new construction or full-scale renovation, including build selections, design drawings, technical drawings, contractor/architect consultations, material boards, showroom visits, scheduling, coordination, and troubleshooting.

kristahome.com
2Furniture Service
TypeProfessional Services
Description

Fees for furniture selections, material boards, 3D renderings, showroom visits, sample collection, damage inspection, sub-contractor scheduling, and white-glove installation for furnishing newly built or renovated homes.

kristahome.com
3Finishing Service
TypeProfessional Services
Description

Add-on service for Build and Furniture Service customers, including finishing preparation, style collaboration, product selections, damage inspections, storage, white-glove installation, and professional styling for accessories, artwork, and accent furniture.

kristahome.com
Marketing channels9 records

Each record includes

Title, Type, Stage, Description, Source

Distribution channels1 record

Each record includes

Title, Type, Scope, Target buyer, Description, Source

Cost components4 values
Personnel, Operations, Marketing or Sales, Technology or R&D
Pricing details1 tier
1Build Service - Custom pricing based on square footage and project scope
ModelOtherBilling cadenceMulti-year contract
Notes

Fees calculated based on square footage of the home and scope of the work. Covers all build selections, design drawings, technical drawings, contractor/architect consultations, material boards, showroom visits, scheduling, coordination, and troubleshooting.

kristahome.com
GTM typeB2C
B2C
Offering typeServices
Services
Core offering1 text field

Krista + Home provides full-scale luxury interior design services for affluent homeowners in South Florida, specializing in new home construction and complete renovations. The firm delivers three integrated service tiers: Build Service (oversight of all design elements during construction/renovation), Furniture Service (custom furniture procurement, 3D renderings, and white-glove installation), and Finishing Service (accessory and artwork curation). Services span initial complimentary consultation through final styling, with pricing based on square footage and project scope.

Differentiator
Functional benefit
Problem solved
Quantifiable outcome1 value
  • 18 years of luxury residential design experience with high client satisfaction rate; clients regularly return for additional projects or refer friends.
Product overview1 text field

Krista + Home is a luxury interior design firm offering three integrated service tiers: Build Service (full-scale design oversight for new construction and renovations), Furniture Service (custom furnishing and styling post-build), and Finishing Service (accessory and artwork curation as an add-on). The firm specializes exclusively in luxury residential design, providing end-to-end services from initial consultation through final installation.

Product and service1 record
1Build Service
Scale indicator6 records

Each record includes

Type, Value, Description, Source

Partnership1 partner
Strategic tierFlagshipTypeStrategic or Co-development Partner
Description

Vesta Home is the parent company of Krista + Home. KH operates as the luxury interior design division of Vesta, the largest luxury staging and design company in the United States. This partnership combines boutique design service with national platform scale, providing clients access to extensive resources while maintaining Palm Beach sensibility.

Recent move8 records

Each record includes

Date, Type, Title, Description, Source

Expansion highlight5 records

Each record includes

Type, Description

Peers8 records
TypeBroad incumbent
Description

Parent company of Krista + Home and the largest luxury staging and design company in the United States. Operates a national luxury staging and design platform with broader geographic reach and a deeper vendor network than Krista + Home, of which Krista + Home is the boutique interior design division.

TypeBroad incumbent
Description

Public luxury home furnishings and design company offering sourcebooks, galleries, and integrated interior design services across the U.S. Overlaps with Krista + Home in serving affluent homeowners with curated, full-home design but operates at much larger scale and across a broader product portfolio.

TypeDirect peer
Description

Houston-based luxury residential interior design firm offering full-scale design for new construction and renovation projects. Directly comparable to Krista + Home in business model, client profile (affluent homeowners), and integrated build-to-finish service delivery.

TypeDirect peer
Description

Largest interior design franchise in North America with hundreds of design studio owners serving residential clients. Comparable to Krista + Home as a residential interior design provider, but operates through a distributed franchise model rather than a single celebrity-led boutique.

TypeDirect peer
Description

Global luxury furniture and interior design retailer offering custom residential design services through showrooms worldwide. Comparable to Krista + Home in targeting affluent homeowners seeking bespoke, full-home interiors, though anchored in furniture product rather than design-led project management.

TypeDirect peer
Description

Award-winning luxury interior architecture and design firm serving high-end residential, hospitality, and commercial clients. Comparable to Krista + Home in the luxury tier of integrated residential design, with similar emphasis on full-scale, high-touch engagements.

TypeEmerging player
Description

Luxury home furnishings brand with showrooms across major U.S. design markets and a curated designer trade program. Comparable to Krista + Home in the luxury residential ecosystem and access to exclusive furnishings, but primarily a manufacturer/retailer rather than a turnkey design firm.

TypeEmerging player
Description

Luxury lighting, furniture, and home accessories brand serving the interior design trade. Comparable to Krista + Home as a participant in the luxury residential design supply chain, with showrooms and to-the-trade access points aligned with high-end residential projects.

Market position
Strengths4 records

Each record includes

Headline, Details, Source

Weaknesses4 records

Each record includes

Headline, Details, Source

Competitive moat4 records

Each record includes

Type, Details

Key risks6 records

Each record includes

Headline, Details, Source

Key highlights7 records

Each record includes

Headline, Details, Source

Customer concentration

Classification, Details

Named customers6 records

Each record includes

Name, Industry, Type, Use case, Source, UUID

Segment1 record

Each record includes

Title, Type, Primary, Description, Pain point addressed, Use case, Source

Ideal customer profile1 record

Each record includes

Profile, Firmographic size, Sales motion, Sales cycle length, Buying structure, Purchase trigger, Buyer persona, Geography, Industry vertical, Primary use case, Description, Pain points, Evidence proof points, Target buyer

Technology focused
No
API detail
Has APIbool
No

Docs URL, Description

AI maturity
App detail

Has app

Feature2 records

Each record includes

Title, Differentiator, Description, Source

Core technology
Revenue estimate
Valuation estimate
Number of profiles
Profiles16 records

Each record includes

Name, Designation, Designation category, Overview, Profile commentary, Source

No data
No data
Funding overview

Funding stage, Last funding date, Total funding USD

Funding rounds

Each record includes

Round, Amount USD, Date, Pre money valuation, Total investors, Investors, News

Investors

Each record includes

Name, Type, Date of entry, Rounds participated, Website

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Each record includes

Name, Acquisition type, Announced date, Completed date, Status, Website, News

Investment

Each record includes

Name, Round, Announced date, Lead investor, Website, News

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Krista + Home

Luxury Interior Design Serviceskristahome.com

Krista + Home is a luxury interior design firm based in Palm Beach Gardens, Florida, founded in 2007 by Krista Watterworth Alterman and operating as the luxury interior design division of Vesta Home. It serves affluent South Florida homeowners with full-scale Build, Furniture, and Finishing design services for new construction and renovations.

What Krista + Home does

Krista + Home is a luxury interior design firm founded in approximately 2007 by Krista Watterworth Alterman and headquartered at 4650 Donald Ross Road, Suite A-112, Palm Beach Gardens, Florida. The firm operates as the luxury interior design division of Vesta Home, the largest luxury staging and design company in the United States, and is also known commercially as "KH by Vesta Home." It serves affluent homeowners in South Florida — particularly Palm Beach County and surrounding Southeast Florida — designing high-end new-construction and full-scale renovation projects for clients including professional athletes, business owners, and wealthy individuals.

The firm delivers three integrated services: Build Service (full-scale design oversight for new construction and renovations, including build selections, design and technical drawings, contractor and architect consultations, material boards, showroom visits, coordination, troubleshooting, and routine site visits), Furniture Service (custom furniture procurement, 3D renderings, sample collection, damage inspection, and white-glove installation), and Finishing Service (accessory and artwork curation as an add-on). The technology stack is conventional for an interior design practice: 3D rendering and visualization tools, design software for technical drawings, and interior design set (ID set) preparation. No proprietary AI/ML, custom software product, or API is offered — the firm explicitly has no app, no public API, and no integrations disclosed.

Krista + Home operates a professional services revenue model with quote-based pricing tied to square footage, project scope, and a multi-year contract cadence; pricing is not publicly disclosed. The go-to-market is relationship-driven direct sales to affluent homeowners, leveraging Krista Watterworth Alterman's celebrity founder status (a former HGTV television designer), editorial press coverage (Architectural Digest, House Beautiful, The New York Times, Modern Luxury, and 20+ other publications), 185,000+ Instagram followers, and a 67+ page design blog. The firm rejects retail distribution and instead funnels prospects through a complimentary consultation. The company is privately held (legal entity KRISTA WATTERWORTH, LLC, Florida), with no external institutional funding, and has a team of 15+ employees including designers, a Director of Design, Director of Purchasing & Operations, Project Manager, Marketing Manager, Finance Accounts Manager, and administrative staff.

Krista + Home firmographics

Firmographics
Name
Krista + Home
Legal name
KRISTA WATTERWORTH, LLC
Website
https://kristahome.com
Company type
Private
Founded year
2007
Operating status
Operating
Headcount range
11–50 employees
Short description
Krista + Home is a luxury interior design firm based in Palm Beach Gardens, Florida, founded in 2007 by Krista Watterworth Alterman and operating as the luxury interior design division of Vesta Home. It serves affluent South Florida homeowners with full-scale Build, Furniture, and Finishing design services for new construction and renovations.
Ownership category
akta.pro rank

Krista + Home industry classification

Industry
Product category
Luxury Interior Design Services
NAICS
Interior Design Services (54141), Interior Design Services (541410)
SIC
Services-To Dwellings & Other Buildings (7340)
akta.pro industry
PRIMARYHSAPAEAI
Luxury Whole-Home Renovation (High-End Finishes & Custom Build)
SECONDARYHSAPAEAJ
Pre-Sale / Move-In Whole-Home Refresh & Modernization

Keywords

  • Luxury interior design
  • Residential design services
  • Custom home furnishing
  • Home renovation design
  • Interior decoration services

Where Krista + Home is headquartered

Location

Headquarters

HQ city
Palm Beach Gardens
HQ country
United States
HQ region
North America

Offices2 records

Markets served

Krista + Home business model

Business model
GTM type
B2C
Offering type
Services
Cost components
Personnel, Operations, Marketing or Sales, Technology or R&D

Revenue model

  1. Build Service Fees: Fees calculated based on square footage of the home and scope of work for overseeing all design-related elements during new construction or full-scale renovation, including build selections, design drawings, technical drawings, contractor/architect consultations, material boards, showroom visits, scheduling, coordination, and troubleshooting.
  2. Furniture Service: Fees for furniture selections, material boards, 3D renderings, showroom visits, sample collection, damage inspection, sub-contractor scheduling, and white-glove installation for furnishing newly built or renovated homes.
  3. Finishing Service: Add-on service for Build and Furniture Service customers, including finishing preparation, style collaboration, product selections, damage inspections, storage, white-glove installation, and professional styling for accessories, artwork, and accent furniture.

Pricing tiers

ModelBillingPrice
OtherMulti-year contractBuild Service - Custom pricing based on square footage and project scope

Go-to-market motion1 record

Distribution channels1 record

Marketing channels9 records

Krista + Home product offering

Product offering

Core offering

Krista + Home provides full-scale luxury interior design services for affluent homeowners in South Florida, specializing in new home construction and complete renovations. The firm delivers three integrated service tiers: Build Service (oversight of all design elements during construction/renovation), Furniture Service (custom furniture procurement, 3D renderings, and white-glove installation), and Finishing Service (accessory and artwork curation). Services span initial complimentary consultation through final styling, with pricing based on square footage and project scope.

Product overview

Krista + Home is a luxury interior design firm offering three integrated service tiers: Build Service (full-scale design oversight for new construction and renovations), Furniture Service (custom furnishing and styling post-build), and Finishing Service (accessory and artwork curation as an add-on). The firm specializes exclusively in luxury residential design, providing end-to-end services from initial consultation through final installation.

Differentiator

Problem solved

Functional benefit

Products and services

  • Build Service

Quantifiable outcome

  • 18 years of luxury residential design experience with high client satisfaction rate; clients regularly return for additional projects or refer friends.

Companies that use Krista + Home

Customer profile

Named customers6 records

Segments1 record

Ideal customer profiles1 record

Krista + Home technology and API

Technology

Technology focussed No

API detail

Has API
No
API docs
API detail

Core technology

AI maturity

App detail

Feature2 records

Krista + Home partnerships and signals

Strategic signal

Partnerships

One partnership is on record.

  • Vesta HomeflagshipStrategic or Co-development PartnerVesta Home is the parent company of Krista + Home. KH operates as the luxury interior design division of Vesta, the largest luxury staging and design company in the United States. This partnership combines boutique design service with national platform scale, providing clients access to extensive resources while maintaining Palm Beach sensibility.

Scale indicators6 records

Recent moves8 records

Expansion highlights5 records

Krista + Home competitors and assessment

Company assessment

Broad incumbents

  • Vesta Home: Parent company of Krista + Home and the largest luxury staging and design company in the United States. Operates a national luxury staging and design platform with broader geographic reach and a deeper vendor network than Krista + Home, of which Krista + Home is the boutique interior design division.
  • RH (Restoration Hardware): Public luxury home furnishings and design company offering sourcebooks, galleries, and integrated interior design services across the U.S. Overlaps with Krista + Home in serving affluent homeowners with curated, full-home design but operates at much larger scale and across a broader product portfolio.

Direct peers

  • Laura U Design Collective: Houston-based luxury residential interior design firm offering full-scale design for new construction and renovation projects. Directly comparable to Krista + Home in business model, client profile (affluent homeowners), and integrated build-to-finish service delivery.
  • Decorating Den Interiors: Largest interior design franchise in North America with hundreds of design studio owners serving residential clients. Comparable to Krista + Home as a residential interior design provider, but operates through a distributed franchise model rather than a single celebrity-led boutique.
  • Roche Bobois: Global luxury furniture and interior design retailer offering custom residential design services through showrooms worldwide. Comparable to Krista + Home in targeting affluent homeowners seeking bespoke, full-home interiors, though anchored in furniture product rather than design-led project management.
  • Rottet Studio: Award-winning luxury interior architecture and design firm serving high-end residential, hospitality, and commercial clients. Comparable to Krista + Home in the luxury tier of integrated residential design, with similar emphasis on full-scale, high-touch engagements.

Emerging players

  • Holly Hunt: Luxury home furnishings brand with showrooms across major U.S. design markets and a curated designer trade program. Comparable to Krista + Home in the luxury residential ecosystem and access to exclusive furnishings, but primarily a manufacturer/retailer rather than a turnkey design firm.
  • Arteriors: Luxury lighting, furniture, and home accessories brand serving the interior design trade. Comparable to Krista + Home as a participant in the luxury residential design supply chain, with showrooms and to-the-trade access points aligned with high-end residential projects.

Market position

Strengths4 records

Weaknesses4 records

Competitive moat4 records

Key risks6 records

Key highlights7 records

Customer concentration

Krista + Home social profiles

Digital presence

Krista + Home financial estimates

Financial estimate

Revenue estimate

Valuation estimate

Krista + Home leadership team

Management profile

Number of profiles

Profiles16 records

Krista + Home funding detail

Funding detail

Funding overview

Funding rounds

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

Krista + Home M&A and investment

M&A and investment

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about Krista + Home

What does Krista + Home do?

Krista + Home provides full-scale luxury interior design services for affluent homeowners in South Florida, specializing in new home construction and complete renovations. The firm delivers three integrated service tiers: Build Service (oversight of all design elements during construction/renovation), Furniture Service (custom furniture procurement, 3D renderings, and white-glove installation), and Finishing Service (accessory and artwork curation). Services span initial complimentary consultation through final styling, with pricing based on square footage and project scope.

Is Krista + Home a public or private company?

Krista + Home is a private company. It is classified as corporate owned and is currently operating.

When was Krista + Home founded?

Krista + Home was founded in 2007. It employs 11 to 50 people.

Where is Krista + Home based?

Krista + Home is headquartered in Palm Beach Gardens, United States, in the North America region.

How does Krista + Home make money?

Three revenue lines are on record. Build Service Fees are the primary driver. The others are furniture Service and finishing Service.

Who are Krista + Home's main competitors?

Broad incumbents on record are Vesta Home and RH (Restoration Hardware). Direct peers are Laura U Design Collective, Decorating Den Interiors, Roche Bobois and Rottet Studio. Emerging players are Holly Hunt and Arteriors.

Does Krista + Home have an API?

No public API is recorded for Krista + Home.

What industry is Krista + Home in?

Krista + Home's product category is Luxury Interior Design Services. Its primary akta.pro industry code is HSAPAEAI, Luxury Whole-Home Renovation (High-End Finishes & Custom Build), with a secondary code of HSAPAEAJ, Pre-Sale / Move-In Whole-Home Refresh & Modernization. Its NAICS code is 54141 and its SIC code is 7340.

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