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ChannelNet Corporation

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uuid0007pa7

Namestring
ChannelNet Corporation
Legal namestring
ChannelNet Corporation
Websiteurl
channelnet.com
Company typeenum
Private
Founded yearint
1993
Descriptiontext

ChannelNet Corporation is a privately held, founder-led US technology company headquartered in Sausalito, California (firmographics report founding in 1985 with the company history timeline citing 1993 as the founding event). The company provides OneClick Financial, a SaaS-based digital engagement platform with bundled managed services that creates data-driven personalized account holder experiences for financial institutions. The platform is underpinned by a patented data-driven personalization engine and a "Walk, Run, Ballet" speed-to-market methodology that progressively layers behavioral data and third-party propensity, persona, and psychographic data on top of institutional core data.

Short descriptiontext

ChannelNet Corporation is a privately held US SaaS company that provides OneClick Financial, a data-driven personalization platform with managed services, to banks, credit unions, and other financial institutions seeking to digitize account holder experiences.

Operating statusenum
Operating
Ownership categoryenum
Headcount rangeband
11–50
akta.pro rankint
HeadquartersSausalito, United States
HQ citystring
Sausalito
HQ countrystring
United States
HQ regionstring
North America
Markets served

Serves global market

Keyword5 values
customer engagement platform, data-driven personalization, digital account experience, financial services software, marketing automation platform
Industry3 codes
1Embedded Lending & Credit (POS, Working Capital, Credit Lines)
CodeFSAGALADPrimaryYes
2Alternative Data & Credit Scoring (Cashflow, Telco, Utility, Open Banking)
CodeFSAGAHACPrimaryNo
3Account Aggregation & Connectivity (Multi-bank linking)
CodeFSAGACAAPrimaryNo
NAICS code1 code
  • Computing Infrastructure Providers, Data Processing, Web Hosting, and Related Services5182
Product category
Financial Services Customer Engagement Software
Social media profiles2 records
GTM motion2 records

Each record includes

Type, Description, Source

Revenue model2 records
1SaaS Platform Subscription
TypeSubscription Recurring
Description

ChannelNet offers OneClick Financial as an automated, SaaS platform with managed services. The platform is subscription-based and designed to grow with each financial firm at their desired pace, supporting walk, run, ballet implementation approach.

channelnet.com
2Managed Services
TypeManaged Services
Description

Managed services component bundled with the SaaS platform, providing ongoing support and optimization for financial institution clients.

channelnet.com
Marketing channels4 records

Each record includes

Title, Type, Stage, Description, Source

Distribution channels2 records

Each record includes

Title, Type, Scope, Target buyer, Description, Source

Cost components5 values
Personnel, Technology or R&D, Operations, Marketing or Sales, Infrastructure
GTM typeB2B
B2B
Offering typeSoftware
Software
Brand1 record
1OneClick Financial
Description

An automated SaaS platform with managed services that creates dynamic and relevant data-driven account holder personal experiences for financial institutions.

channelnet.com
Core offering1 text field

ChannelNet sells OneClick Financial, a SaaS-based digital engagement platform with managed services that creates personalized, data-driven account holder experiences for financial institutions. The platform integrates with core banking systems, lending platforms, decisioning engines (Experian, Equifax), video banking, scheduling, chatbot, and personalization tools to drive acquisition, retention, share of wallet, and revenue growth across digital channels.

Differentiator
Functional benefit
Problem solved
Quantifiable outcome1 of 3 values shown
  • Increased revenue and improved customer retention for clients
+2 more records
Product overview1 text field

ChannelNet offers a unified digital engagement platform called OneClick Financial, a SaaS-based personalization platform with managed services that creates dynamic, relevant, data-driven account holder experiences for financial institutions. The platform is designed for small, medium, and large institutions using a 'Walk, Run, Ballet' methodology—a three-phase approach that progressively builds personalization by first leveraging core internal data (Walk), then incorporating behavioral and engagement data to identify leads (Run), and finally enriching with third-party propensity, persona, and psychographic data for individualized experiences (Ballet). OneClick Financial integrates with multiple specialized solutions including video banking, appointment scheduling, chatbot, search, personalized video, and various lending/credit decisioning systems to deliver cohesive, cross-channel experiences across social media, email, and mobile.

Product and service1 record
1OneClick Financial
CategoryDigital Engagement Platform
Description

A SaaS-based, data-driven personalization platform with managed services that enables banks, credit unions, and other financial institutions to reach, engage, educate, generate leads, and drive share of wallet and revenue growth from their account holders through personalized cross-channel digital experiences.

Scale indicator4 records

Each record includes

Type, Value, Description, Source

Partnership12 partners
Strategic tierCoreTypeTechnology or Integration
Description

Auto Link offers a best-in-class solution for financial institutions to take control of the shift to digital by connecting with borrowers early in their vehicle search. OneClick Financial integrates seamlessly with Auto Link to deliver relevant experiences using ChannelNet's patented data-driven platform.

Strategic tierCoreTypeTechnology or Integration
Description

Strategic partnership enabling financial service firms to easily embed OneClick Financial personal experiences in Banno brand websites, as well as online and mobile banking. JHA's core system data can be consumed by OneClick Financial via CSV file.

Strategic tierCoreTypeTechnology or Integration
Description

OneClick Financial integrates with Experian's PowerCurve decisioning solutions to enable real-time decisions on products requiring credit approval, speeding up the decisioning process and driving more loan adoption.

Strategic tierCoreTypeTechnology or Integration
Description

LoanPASS provides a powerful, customizable, and fast rules-based digital lending platform. OneClick Financial integrates seamlessly with LoanPASS so account holders can find out payment and rate amounts instantly and get pre-approved for loans.

Strategic tierCoreTypeTechnology or Integration
Description

WithClutch is a fintech platform allowing consumers to refinance high-interest loans. By embedding WithClutch into OneClick Financial, each account holder receives a contextually rich experience to encourage taking advantage of lower interest rates.

Strategic tierCoreTypeTechnology or Integration
Description

Data strategy and advanced analytics company enabling financial services firms to better understand account holders based on segmentation, propensity, and persona modeling. ChannelNet combines this data modeling with institutions' internal core data.

Strategic tierCoreTypeTechnology or Integration
Description

OneClick Financial provides integration with Equifax InterConnect platform for decisioning, enabling account holders to obtain real-time decisions on credit approval products, speeding up decisioning and driving loan adoption.

Strategic tierCoreTypeTechnology or Integration
Description

Provider of core processing solutions for credit unions with KeyStone platform. OneClick Financial consumes data from KeyStone via CSV file and offers two-way real-time integration via open APIs.

Strategic tierMinorTypeStrategic or Co-development Partner
Description

Strategic consulting firm specializing in building strategy and tactics for financial institutions to remain relevant in digital banking. Partners with ChannelNet to assist financial services clients with digital services.

Strategic tierMinorTypeStrategic or Co-development Partner
Description

Helps credit unions better understand and leverage their data with services including defining member-centric data strategy and building data-consuming culture. Works with ChannelNet to educate credit unions on data-driven personalization.

Strategic tierCoreTypeTechnology or Integration
Description

Market leader in secure workflow API connectivity connecting Fintech companies to financial services firms. NXTsoft API integrations enable OneClick Financial to interface in real-time with any third-party system.

Strategic tierMinorTypeStrategic or Co-development Partner
Description

Enables financial institutions to offer value-added checking products through BaZing mobile app. OneClick Financial assists via personal experiences to drive adoption and cross-sell additional products.

Recent move5 records

Each record includes

Date, Type, Title, Description, Source

Expansion highlight4 records

Each record includes

Type, Description

Peers10 records
TypeDirect peer
Description

nCino is a cloud-native banking platform that provides digital account opening, loan origination, and customer engagement solutions for financial institutions. It competes most directly with ChannelNet's OneClick Financial in the FI digital engagement and embedded lending space.

TypeDirect peer
Description

Alkami (which acquired Q2) provides digital banking solutions to banks and credit unions, including data-driven personalization and account holder engagement features that directly overlap with OneClick Financial's value proposition for community FIs.

TypeDirect peer
Description

Backbase is a digital banking platform provider offering personalization, customer engagement, and embedded financial services capabilities for banks and credit unions globally — a direct competitor to ChannelNet's engagement layer.

TypeDirect peer
Description

MX provides financial data aggregation, connectivity, and personal financial management (PFM) tools for financial institutions. Its data-driven personalization and insights capabilities closely parallel ChannelNet's analytics-driven account holder engagement offerings.

TypeDirect peer
Description

Jack Henry is both a strategic partner and a competing provider of digital banking platforms for community banks and credit unions through its Banno digital platform. It overlaps with ChannelNet's core FI customer segment.

TypeEmerging player
Description

Plaid provides financial data connectivity and account aggregation infrastructure used by FIs and fintechs. While more infrastructure-focused than ChannelNet, both companies aggregate financial data to power personalized experiences for end users.

TypeBroad incumbent
Description

Temenos is a large, established core banking and digital banking platform vendor serving global FIs. Its digital engagement layer competes broadly with ChannelNet's offering as part of a larger suite rather than as a specialized platform.

TypeBroad incumbent
Description

FIS is a broad incumbent financial technology provider offering core banking, digital channels, payments, and personalization solutions. It competes with ChannelNet at the enterprise FI tier as part of its wider portfolio.

TypeBroad incumbent
Description

Salesforce's Financial Services Cloud offers CRM, customer engagement, and personalization for banks and lenders. As a broad martech/CRM incumbent, it competes with ChannelNet for enterprise FI personalization and engagement budgets.

TypeEmerging player
Description

Leveris is an emerging digital banking platform that provides cloud-native core banking and customer engagement capabilities for FIs. Its focus on personalization and embedded experiences positions it as an emerging competitor in ChannelNet's space.

Market position
Strengths4 records

Each record includes

Headline, Details, Source

Weaknesses5 records

Each record includes

Headline, Details, Source

Competitive moat5 records

Each record includes

Type, Details

Key risks6 records

Each record includes

Headline, Details, Source

Key highlights7 records

Each record includes

Headline, Details, Source

Customer concentration

Classification, Details

Named customers8 records

Each record includes

Name, Industry, Type, Use case, Source, UUID

Segment3 records

Each record includes

Title, Type, Primary, Description, Pain point addressed, Use case, Source

Ideal customer profile2 records

Each record includes

Profile, Firmographic size, Sales motion, Sales cycle length, Buying structure, Purchase trigger, Buyer persona, Geography, Industry vertical, Primary use case, Description, Pain points, Evidence proof points, Target buyer

Technology focused
Yes
API detail
Has APIbool
Yes

Docs URL, Description

Integration17 records

Each record includes

Title, Type, Description, Source

AI capability2 records

Each record includes

Type, Description, Source

AI maturity
App detail

Has app

Feature5 records

Each record includes

Title, Differentiator, Description, Source

Core technology
Revenue estimate
Valuation estimate
Number of profiles
Profiles1 record

Each record includes

Name, Designation, Designation category, Overview, Profile commentary, Source

No data
No data
Funding overview

Funding stage, Last funding date, Total funding USD

Funding rounds

Each record includes

Round, Amount USD, Date, Pre money valuation, Total investors, Investors, News

Investors

Each record includes

Name, Type, Date of entry, Rounds participated, Website

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Each record includes

Name, Acquisition type, Announced date, Completed date, Status, Website, News

Investment

Each record includes

Name, Round, Announced date, Lead investor, Website, News

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

ChannelNet Corporation

Financial Services Customer Engagement Softwarechannelnet.com

ChannelNet Corporation is a privately held US SaaS company that provides OneClick Financial, a data-driven personalization platform with managed services, to banks, credit unions, and other financial institutions seeking to digitize account holder experiences.

What ChannelNet Corporation does

ChannelNet Corporation is a privately held, founder-led US technology company headquartered in Sausalito, California (firmographics report founding in 1985 with the company history timeline citing 1993 as the founding event). The company provides OneClick Financial, a SaaS-based digital engagement platform with bundled managed services that creates data-driven personalized account holder experiences for financial institutions. The platform is underpinned by a patented data-driven personalization engine and a "Walk, Run, Ballet" speed-to-market methodology that progressively layers behavioral data and third-party propensity, persona, and psychographic data on top of institutional core data.

ChannelNet Corporation firmographics

Firmographics
Name
ChannelNet Corporation
Legal name
ChannelNet Corporation
Website
https://channelnet.com
Company type
Private
Founded year
1993
Operating status
Operating
Headcount range
11–50 employees
Short description
ChannelNet Corporation is a privately held US SaaS company that provides OneClick Financial, a data-driven personalization platform with managed services, to banks, credit unions, and other financial institutions seeking to digitize account holder experiences.
Ownership category
akta.pro rank

ChannelNet Corporation industry classification

Industry
Product category
Financial Services Customer Engagement Software
NAICS
Computing Infrastructure Providers, Data Processing, Web Hosting, and Related Services (5182)
akta.pro primary industry
Embedded Lending & Credit (POS, Working Capital, Credit Lines) (FSAGALAD)
akta.pro secondary industries
Alternative Data & Credit Scoring (Cashflow, Telco, Utility, Open Banking) (FSAGAHAC), Account Aggregation & Connectivity (Multi-bank linking) (FSAGACAA)

Keywords

  • Customer engagement platform
  • Data-driven personalization
  • Digital account experience
  • Financial services software
  • Marketing automation platform

Where ChannelNet Corporation is headquartered

Location

Headquarters

HQ city
Sausalito
HQ country
United States
HQ region
North America

Markets served

ChannelNet Corporation business model

Business model
GTM type
B2B
Offering type
Software
Cost components
Personnel, Technology or R&D, Operations, Marketing or Sales, Infrastructure

Revenue model

  1. SaaS Platform Subscription: ChannelNet offers OneClick Financial as an automated, SaaS platform with managed services. The platform is subscription-based and designed to grow with each financial firm at their desired pace, supporting walk, run, ballet implementation approach.
  2. Managed Services: Managed services component bundled with the SaaS platform, providing ongoing support and optimization for financial institution clients.

Go-to-market motion2 records

Distribution channels2 records

Marketing channels4 records

ChannelNet Corporation product offering

Product offering

Core offering

ChannelNet sells OneClick Financial, a SaaS-based digital engagement platform with managed services that creates personalized, data-driven account holder experiences for financial institutions. The platform integrates with core banking systems, lending platforms, decisioning engines (Experian, Equifax), video banking, scheduling, chatbot, and personalization tools to drive acquisition, retention, share of wallet, and revenue growth across digital channels.

Product overview

ChannelNet offers a unified digital engagement platform called OneClick Financial, a SaaS-based personalization platform with managed services that creates dynamic, relevant, data-driven account holder experiences for financial institutions. The platform is designed for small, medium, and large institutions using a 'Walk, Run, Ballet' methodology—a three-phase approach that progressively builds personalization by first leveraging core internal data (Walk), then incorporating behavioral and engagement data to identify leads (Run), and finally enriching with third-party propensity, persona, and psychographic data for individualized experiences (Ballet). OneClick Financial integrates with multiple specialized solutions including video banking, appointment scheduling, chatbot, search, personalized video, and various lending/credit decisioning systems to deliver cohesive, cross-channel experiences across social media, email, and mobile.

Differentiator

Problem solved

Functional benefit

Brands

  • OneClick Financial: An automated SaaS platform with managed services that creates dynamic and relevant data-driven account holder personal experiences for financial institutions.

Products and services

  • OneClick Financial A SaaS-based, data-driven personalization platform with managed services that enables banks, credit unions, and other financial institutions to reach, engage, educate, generate leads, and drive share of wallet and revenue growth from their account holders through personalized cross-channel digital experiences.

Quantifiable outcome

  • Increased revenue and improved customer retention for clients
  • +2 more outcomes

Companies that use ChannelNet Corporation

Customer profile

Named customers8 records

Segments3 records

Ideal customer profiles2 records

ChannelNet Corporation technology and API

Technology

Technology focussed Yes

API detail

Has API
Yes
API docs
API detail

Core technology

AI maturity

App detail

Integration17 records

AI capability2 records

Feature5 records

ChannelNet Corporation partnerships and signals

Strategic signal

Partnerships

Twelve partnerships are on record, tiered core and minor.

  • Auto LinkcoreTechnology or IntegrationAuto Link offers a best-in-class solution for financial institutions to take control of the shift to digital by connecting with borrowers early in their vehicle search. OneClick Financial integrates seamlessly with Auto Link to deliver relevant experiences using ChannelNet's patented data-driven platform.
  • Jack Henry and Associates (JHA)coreTechnology or IntegrationStrategic partnership enabling financial service firms to easily embed OneClick Financial personal experiences in Banno brand websites, as well as online and mobile banking. JHA's core system data can be consumed by OneClick Financial via CSV file.
  • ExperiancoreTechnology or IntegrationOneClick Financial integrates with Experian's PowerCurve decisioning solutions to enable real-time decisions on products requiring credit approval, speeding up the decisioning process and driving more loan adoption.
  • LoanPASScoreTechnology or IntegrationLoanPASS provides a powerful, customizable, and fast rules-based digital lending platform. OneClick Financial integrates seamlessly with LoanPASS so account holders can find out payment and rate amounts instantly and get pre-approved for loans.
  • WithClutchcoreTechnology or IntegrationWithClutch is a fintech platform allowing consumers to refinance high-interest loans. By embedding WithClutch into OneClick Financial, each account holder receives a contextually rich experience to encourage taking advantage of lower interest rates.
  • Analytic MarketingcoreTechnology or IntegrationData strategy and advanced analytics company enabling financial services firms to better understand account holders based on segmentation, propensity, and persona modeling. ChannelNet combines this data modeling with institutions' internal core data.
  • EquifaxcoreTechnology or IntegrationOneClick Financial provides integration with Equifax InterConnect platform for decisioning, enabling account holders to obtain real-time decisions on credit approval products, speeding up decisioning and driving loan adoption.
  • CorelationcoreTechnology or IntegrationProvider of core processing solutions for credit unions with KeyStone platform. OneClick Financial consumes data from KeyStone via CSV file and offers two-way real-time integration via open APIs.
  • ConotextminorStrategic or Co-development PartnerStrategic consulting firm specializing in building strategy and tactics for financial institutions to remain relevant in digital banking. Partners with ChannelNet to assist financial services clients with digital services.
  • Thrive Strategic ServicesminorStrategic or Co-development PartnerHelps credit unions better understand and leverage their data with services including defining member-centric data strategy and building data-consuming culture. Works with ChannelNet to educate credit unions on data-driven personalization.
  • NXTsoftcoreTechnology or IntegrationMarket leader in secure workflow API connectivity connecting Fintech companies to financial services firms. NXTsoft API integrations enable OneClick Financial to interface in real-time with any third-party system.
  • StrategyCorpsminorStrategic or Co-development PartnerEnables financial institutions to offer value-added checking products through BaZing mobile app. OneClick Financial assists via personal experiences to drive adoption and cross-sell additional products.

Scale indicators4 records

Recent moves5 records

Expansion highlights4 records

ChannelNet Corporation competitors and assessment

Company assessment

Direct peers

  • nCino: nCino is a cloud-native banking platform that provides digital account opening, loan origination, and customer engagement solutions for financial institutions. It competes most directly with ChannelNet's OneClick Financial in the FI digital engagement and embedded lending space.
  • Alkami Technology: Alkami (which acquired Q2) provides digital banking solutions to banks and credit unions, including data-driven personalization and account holder engagement features that directly overlap with OneClick Financial's value proposition for community FIs.
  • Backbase: Backbase is a digital banking platform provider offering personalization, customer engagement, and embedded financial services capabilities for banks and credit unions globally — a direct competitor to ChannelNet's engagement layer.
  • MX Technologies: MX provides financial data aggregation, connectivity, and personal financial management (PFM) tools for financial institutions. Its data-driven personalization and insights capabilities closely parallel ChannelNet's analytics-driven account holder engagement offerings.
  • Jack Henry & Associates (Banno): Jack Henry is both a strategic partner and a competing provider of digital banking platforms for community banks and credit unions through its Banno digital platform. It overlaps with ChannelNet's core FI customer segment.

Emerging players

  • Plaid: Plaid provides financial data connectivity and account aggregation infrastructure used by FIs and fintechs. While more infrastructure-focused than ChannelNet, both companies aggregate financial data to power personalized experiences for end users.
  • Leveris: Leveris is an emerging digital banking platform that provides cloud-native core banking and customer engagement capabilities for FIs. Its focus on personalization and embedded experiences positions it as an emerging competitor in ChannelNet's space.

Broad incumbents

  • Temenos: Temenos is a large, established core banking and digital banking platform vendor serving global FIs. Its digital engagement layer competes broadly with ChannelNet's offering as part of a larger suite rather than as a specialized platform.
  • FIS: FIS is a broad incumbent financial technology provider offering core banking, digital channels, payments, and personalization solutions. It competes with ChannelNet at the enterprise FI tier as part of its wider portfolio.
  • Salesforce (Financial Services Cloud): Salesforce's Financial Services Cloud offers CRM, customer engagement, and personalization for banks and lenders. As a broad martech/CRM incumbent, it competes with ChannelNet for enterprise FI personalization and engagement budgets.

Market position

Strengths4 records

Weaknesses5 records

Competitive moat5 records

Key risks6 records

Key highlights7 records

Customer concentration

ChannelNet Corporation social profiles

Digital presence

ChannelNet Corporation financial estimates

Financial estimate

Revenue estimate

Valuation estimate

ChannelNet Corporation leadership team

Management profile

Number of profiles

Profiles1 record

ChannelNet Corporation funding detail

Funding detail

Funding overview

Funding rounds

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

ChannelNet Corporation M&A and investment

M&A and investment

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about ChannelNet Corporation

What does ChannelNet Corporation do?

ChannelNet sells OneClick Financial, a SaaS-based digital engagement platform with managed services that creates personalized, data-driven account holder experiences for financial institutions. The platform integrates with core banking systems, lending platforms, decisioning engines (Experian, Equifax), video banking, scheduling, chatbot, and personalization tools to drive acquisition, retention, share of wallet, and revenue growth across digital channels.

Is ChannelNet Corporation a public or private company?

ChannelNet Corporation is a private company. It is classified as founder individual operated bootstrapped and is currently operating.

When was ChannelNet Corporation founded?

ChannelNet Corporation was founded in 1993. It employs 11 to 50 people.

Where is ChannelNet Corporation based?

ChannelNet Corporation is headquartered in Sausalito, United States, in the North America region.

How does ChannelNet Corporation make money?

Two revenue lines are on record. SaaS Platform Subscription is the primary driver. The others are managed Services.

Who are ChannelNet Corporation's main competitors?

Direct peers on record are nCino, Alkami Technology, Backbase, MX Technologies and Jack Henry & Associates (Banno). Emerging players are Plaid and Leveris. Broad incumbents are Temenos, FIS and Salesforce (Financial Services Cloud).

Does ChannelNet Corporation have an API?

Yes. ChannelNet provides extensive flexibility through industry-standard data integrations. The platform supports standard flat file format (core agnostic), custom fields for account holders and product information, SOAP and REST based Web Services, SSO integrations with Mobile and Online Banking (SAML 2.0, OAuth 2.0 with OpenID Connect), and extensive experience with data imports and exports of all file types. ChannelNet can build any workflow and integrate with any third party via their open API architecture.

What industry is ChannelNet Corporation in?

ChannelNet Corporation's product category is Financial Services Customer Engagement Software. Its primary akta.pro industry code is FSAGALAD, Embedded Lending & Credit (POS, Working Capital, Credit Lines), with a secondary code of FSAGAHAC, Alternative Data & Credit Scoring (Cashflow, Telco, Utility, Open Banking). Its NAICS code is 5182.

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Live signals
FinSMEsReseda Group Acquires ChannelNetReseda Group, a CUSO of MSUFCU, acquired ChannelNet, a digital consumer engagement platform, for an undisclosed amount. The acquisition expands Reseda's offerings, and ChannelNet's OneClick Financial platform automates bank-customer communication.PR NewswireReseda Group Acquires Digital Consumer Engagement Leader ChannelNetReseda Group, a credit union service organization owned by MSU Federal Credit Union, announced the acquisition of ChannelNet, a provider of digital consumer engagement platforms. This transaction marks the third acquisition for Reseda Group since its founding in 2021 and integrates ChannelNet's OneClick Financial platform into Reseda's portfolio to enhance digital services for financial institutions.PR NewswireChannelNet Releases OneClick LoyaltyChannelNet, a provider of digital customer acquisition and retention services, released OneClick Loyalty, a turnkey digital customer retention platform for automotive dealers, featuring over 50 pre-built components such as service reminders, accessory upsell tools, referral features, and social media sharing capabilities. The platform is designed to maintain dealer-customer engagement across more than 50 customer touchpoints for retail customers and over 30 for lease customers, addressing what the company describes as an underinvestment in customer retention relative to new-customer acquisition. Sesi Motors, an automotive dealership in Ann Arbor, Michigan, provided a testimonial citing cost savings and increased service revenue as benefits of the platform.