Oolio

What Oolio does

Oolio is an Australian-headquartered hospitality technology company that provides a cloud-based point-of-sale platform integrated with payment processing for cafes, restaurants, bars, pubs, quick-service restaurants, and stadia/entertainment venues. The core product portfolio centers on OOLIO POS and OOLIO Payments, supplemented by modular add-ons for self-ordering (QR-code and kiosk), kitchen display, and customer loyalty, with each capability exposed through industry-specific solution packages for cafe, restaurant, bar, QSR, and stadia segments. The platform accepts orders from in-store, online, takeaway, and integrated third-party delivery channels (Uber Eats, DoorDash) into a single order manager, and routes card transactions through Adyen as the acquiring partner, supporting card wallets and local methods such as POLi, Afterpay, and Zip.

The business operates multiple legal entities (OOLIO Pty Limited in Australia, Oolio NZ Limited in New Zealand, and Golfbox Pay ApS in Denmark) and serves customers across Australia, New Zealand, the United States, the United Kingdom/EU, and Denmark/Norway, with a sub-brand (Golfbox Pay) extending the payments stack into the Nordic golf-club vertical via integration with Golfbox A/S. Revenue is generated through four streams: subscription-based POS software (monthly or contract billing), transaction-based payment processing on flat-rate pricing, hardware sales of POS terminals and peripherals, and professional services for implementation, training, and configuration. Go-to-market is direct, combining website-driven inquiry with inside and field sales, supported by content marketing, social channels, and customer-story assets rather than third-party resellers.

The customer base is predominantly long-tail SMB hospitality venues (named examples include Ten Square Cafe, FRIDM, Chimnutz, Sheoak Cafe, Pok Pok Junior, Jumpin Joeys, and Royal Copenhagen Henley Beach) supplemented by at least one franchise-grade enterprise account (Dairy Queen) and the Golfbox Pay golf-club channel. Oolio holds no public listing, has no disclosed external institutional investors, and discloses no funding rounds in the source material, indicating a privately held, likely bootstrapped operating profile with PCI DSS compliance referenced in payment-processing terms of service.

Name

Oolio

Legal name

OOLIO Pty Limited

Website

https://oolio.com

Company type

Private

Founded year

2022

Operating status

Operating

Headcount range

11–50 employees

Short description

Oolio provides a cloud-based, all-in-one POS and integrated payment processing platform for hospitality venues, including cafes, restaurants, bars, QSR outlets, and stadia, across Australia, New Zealand, the US, UK/EU, and the Nordics.

Ownership category

akta.pro rank

Product category

Hospitality POS Software

akta.pro primary industry

Point-of-Sale (POS) & On-Property Commerce (THALACAI)

akta.pro secondary industry

Integrated POS Payments (ISVs & Vertical POS Platforms) (FSAMADAD)

Keywords

• Hospitality POS systems
• Cloud point of sale
• Restaurant payment processing
• POS for cafes
• Integrated kitchen display

Headquarters

HQ city

Port Melbourne

HQ country

Australia

HQ region

Oceania

Offices3 records

Markets served

GTM type

B2B

Offering type

Software

Cost components

Technology or R&D, Personnel, Operations, Infrastructure, Marketing or Sales

Revenue model

1. POS Software Subscription: Monthly or contract-based subscription for access to Oolio's cloud-based POS software, including software updates, support, and cloud hosting
2. Payment Processing: Transaction-based fees for payment processing services integrated with the POS. The company promotes transparent flat-rate pricing with no hidden fees
3. Hardware Sales: Sale of POS hardware including terminals, card readers, and other equipment. Title passes upon full payment per terms of service
4. Professional Services: Implementation, training, and configuration services. Initial training is provided at no additional charge; additional training and professional services are billed at standard rates

Pricing tiers

Go-to-market motion1 record

Distribution channels2 records

Marketing channels7 records

Core offering

Oolio provides an all-in-one cloud-based POS and payment processing platform for hospitality venues, combining point-of-sale software, integrated payments, order management, self-ordering, kitchen display, and loyalty in a single system. The offering is packaged as industry-specific solutions for cafes, restaurants, bars/pubs, QSRs, and stadia/entertainment venues, and additionally powers Golfbox Pay, a payment technology service for golf clubs in Denmark and Norway.

Product overview

OOLIO is a hospitality-focused POS and payment solutions provider offering an all-in-one cloud-based platform. The core portfolio centers on OOLIO POS (point of sale system) and OOLIO Payments (payment processing), supplemented by add-on modules including Self Ordering, Kitchen Management, and Loyalty. These products are offered as industry-specific solutions tailored for Cafe, Restaurant, Bar, QSR, and Stadia & Entertainment venues. The company also operates Golfbox Pay as a separate sub-brand focused on payment processing for golf clubs, serving the Nordic markets (Denmark and Norway). The platform integrates directly with third-party delivery services Uber Eats and DoorDash for order channel management.

Differentiator

Problem solved

Functional benefit

Brands

• Golfbox Pay: Payment technology service for golf clubs and their members, enabling online payment processing through the Golfbox solution.
• Golfbox Pay

Products and services

• OOLIO POS Cloud-based point of sale system designed for hospitality venues, combining POS and payment processing in an all-in-one platform with real-time data, inventory management, and multi-channel order management.
• OOLIO Payments Integrated payment processing solution enabling card transactions with flat-rate transparent pricing, supporting cafes, restaurants, pubs, and QSR outlets with always-on operation even during internet outages.
• OOLIO Self Ordering Self-service ordering solution allowing customers to order and pay at tables via QR code, in-store kiosks, or delivery integration.
• OOLIO Kitchen Management Kitchen display and management system that syncs front-of-house orders with kitchen operations, reducing errors and improving throughput.
• OOLIO Loyalty Customer loyalty program enabling points-based rewards, personalized offers, and customer behavior tracking to increase repeat visits.
• OOLIO Cafe Specialized POS and payment solution for cafe operations, featuring integrated ordering channels, allergen information management, and table service capabilities.
• OOLIO Restaurant Integrated restaurant POS system managing reservations, order taking, kitchen communication, third-party app integrations, and bill settlement.
• OOLIO Bar POS platform for bars and pubs with multi-venue management, split billing, and loyalty program capabilities.
• OOLIO QSR Quick service restaurant POS platform with kiosk support, delivery tracking, and kitchen display for fast-paced environments.
• OOLIO Stadia & Entertainment Stadium and event venue POS system designed for high-volume outlets at stadiums, arenas, and convention centers worldwide.
• Golfbox Pay Payment technology solution for golf clubs enabling online payment processing through integrated checkout, supporting various payment providers across Denmark and Norway.

Quantifiable outcome

• Saves 3-4 minutes per order through elimination of manual checks and system entries

Named customers9 records

Segments5 records

Ideal customer profiles2 records

Technology focussed Yes

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

Integration2 records

Feature6 records

Partnerships

Three partnerships are on record, tiered core.

• Uber EatscoreTechnology or IntegrationDirect integration partnership allowing venues to manage Uber Eats orders through Oolio's centralized order manager, eliminating the need for separate tablets and systems for delivery orders.
• DoorDashcoreTechnology or IntegrationDirect integration partnership enabling venues to manage DoorDash delivery orders through Oolio's unified order management system alongside other ordering channels.
• AdyencoreTechnology or IntegrationAdyen Australia Pty Limited provides payment processing and acquiring services for Oolio's payment solution. They support widespread payment methods including Visa, Mastercard, Apple Pay, Google Pay, and local payment methods such as POLi Payments, Afterpay, and Zip. Adyen handles payout services and settlement to merchant accounts.

Scale indicators2 records

Recent moves6 records

Expansion highlights5 records

Direct peers

• Clover (Fiserv): Clover is a POS and payments platform from Fiserv serving restaurants, cafes, bars, and QSRs with hardware and software bundles. Comparable to Oolio across integrated POS and merchant acquiring, with broader SMB reach.
• TouchBistro: TouchBistro provides iPad-based POS for restaurants, cafes, bars, and hotels with integrated payments, reservations, and loyalty. Closely comparable to Oolio's SMB-focused hospitality POS offering, particularly in North American and select international markets.
• Toast: Toast is a leading cloud-based POS platform built specifically for restaurants, offering integrated payments, online ordering, KDS, and loyalty. Directly comparable to Oolio's all-in-one hospitality POS + payments model, though at much larger scale and primarily North American.
• SumUp: SumUp provides POS hardware and integrated payments to SMB hospitality and retail merchants across Europe, Australia, and other markets. Comparable to Oolio for small cafes and restaurants, particularly in shared geographies like AUS, NZ, and the UK/EU.
• Lightspeed Restaurant: Lightspeed offers a cloud POS for restaurants, bars, and cafes with integrated payments, table management, and inventory. Closely comparable to Oolio in feature set and vertical focus; operates globally and is publicly traded with stronger capital base.
• Square (Block): Square provides POS hardware, integrated payments, and software for restaurants, cafes, bars, and QSRs globally. Highly comparable to Oolio across SMB and mid-market hospitality segments, including integrated payments and multi-channel order management.
• Revel Systems: Revel offers cloud-based POS with integrated payments for restaurants, bars, and quick-service venues. Comparable to Oolio in feature scope (POS, KDS, inventory, loyalty), targeting similar mid-market hospitality operators.
• Zettle by PayPal: PayPal-owned Zettle provides POS hardware and integrated payments for SMB hospitality and retail in Europe and Australia. Comparable to Oolio in shared geographies (AUS, NZ, EU) and SMB cafe/restaurant segment.

Broad incumbents

• Stripe (Terminal / Stripe Restaurant): Stripe provides integrated payments infrastructure plus Stripe Terminal hardware and increasingly vertical SaaS enablement. Comparable to Oolio at the payments layer (similar role to Adyen) and a broad incumbent in merchant payments serving hospitality-adjacent SMBs globally.

Others

• Adyen: Adyen is Oolio's payments partner providing acquiring and processing infrastructure. Adyen is comparable as an enabling/ecosystem participant — it could also compete indirectly by offering merchant-facing POS solutions or via Stripe/Square-style integrated offerings to similar venue customers.

Market position

Strengths1 record

Weaknesses1 record

Competitive moat4 records

Key risks6 records

Key highlights7 records

Customer concentration

• Facebookfacebook.com/OOLIO-100085994348519
• LinkedInlinkedin.com/company/oolio-au
• Instagraminstagram.com/oolioau

Compliance1 record

Revenue estimate

Valuation estimate

Number of profiles

Profiles1 record

Funding overview

Funding rounds

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about Oolio