What INRY does

INRY, legally operating as Integrhythm LLC, is a US-based ServiceNow Elite Partner founded in 2011 in Minneapolis, Minnesota. The company specializes in ServiceNow platform implementations, managed services, consulting, and custom application development, targeting Fortune 500, Global 2000, and large public-sector organizations across IT Service Management, HR Service Delivery, IT Asset Management, Strategic Portfolio Management, Customer Service Management, and Governance Risk and Compliance. Its proprietary PASS methodology enables implementations in 4-12 weeks compared to an industry average of 6-9 months, with delivery costs at 0.5-1x license cost versus the industry standard of 3x.

INRY's product surface includes six proprietary applications built on the ServiceNow Now Platform: INRY TALENT (applicant tracking), INRY CELEBRATE (employee recognition), INRY EXPENSE (expense management), INRY IDENTIFY (identity and access governance), INRY LEARN (learning management), and INRY COACH (performance management). These are complemented by industry-specific solutions for healthcare, government, retail, manufacturing, and insurance verticals, including a Deskless Worker Experience offering and AI Strategy workshops built around ServiceNow Now Assist. The company has earned Elite Partner status, achieving 9 PLA (one of only three globally), and employs a ServiceNow Certified Master Architect.

INRY's revenue model combines professional services (implementation, consulting, custom app development) with recurring managed services (CloudCover 24/7 platform support, upgrades, instance health monitoring). Pricing is outcome-based and flexible, with multi-year contracts. Delivery is supported by US-based staff and a global delivery center in India providing round-the-clock coverage. The company is founder-owned (Co-Founder Bipin Paracha as CTO), with no disclosed external funding, and has scaled to 101-250 employees serving 200+ enterprise customers across multiple verticals.

Name

INRY

Legal name

Integrhythm LLC

Website

https://inry.com

Company type

Private

Founded year

2011

Operating status

Operating

Headcount range

101–250 employees

Short description

INRY is a ServiceNow Elite Partner delivering implementation, managed services, consulting, and proprietary apps for IT, HR, customer, and asset management workflows across Fortune 500, Global 2000, healthcare, and public-sector enterprises.

Ownership category

akta.pro rank

Product category

ServiceNow Implementation and Managed Services

NAICS

Custom Computer Programming Services (541511)

SIC

Services-Computer Programming, Data Processing, Etc. (7370)

akta.pro primary industry

IT Asset Management (ITAM) Platforms (HDAEALAD)

Keywords

• ServiceNow implementation services
• ServiceNow HR Service Delivery
• IT Service Management consulting
• Workflow automation services
• ServiceNow managed services

Headquarters

HQ city

Minneapolis

HQ country

United States

HQ region

North America

Offices3 records

Markets served

GTM type

B2B

Offering type

Services

Cost components

Personnel, Operations, Technology or R&D, Marketing or Sales, Infrastructure

Revenue model

1. ServiceNow Implementation Services: Core revenue stream from implementing ServiceNow solutions including ITSM, HRSD, ITAM, SPM, CSM, and industry-specific solutions. Revenue is generated through professional services engagements with flexible engagement models including fixed-fee and outcome-based pricing.
2. ServiceNow Managed Services: Ongoing managed services including CloudCover (round-the-clock support), upgrades and instance health monitoring. Generates recurring revenue from clients seeking continuous ServiceNow platform support.
3. Custom App Development: Build services for creating custom applications on ServiceNow platform, including INRY's proprietary apps (TALENT, CELEBRATE, EXPENSE, IDENTIFY, LEARN, COACH) and client-specific applications.
4. ServiceNow Consulting: Strategic consulting including business case development, ROI assessments, strategy roadmaps, organization change management, voice of customer analysis, and platform operations support.

Pricing tiers

Go-to-market motion2 records

Distribution channels4 records

Marketing channels11 records

Core offering

INRY is a ServiceNow Elite Partner that provides consulting, implementation, managed services, and custom application development on the ServiceNow Now Platform. The company delivers enterprise digital transformation across IT Service Management (ITSM), HR Service Delivery (HRSD), IT Asset Management (ITAM), Strategic Portfolio Management (SPM), Customer Service Management (CSM), and Governance Risk and Compliance (GRC). It also sells six proprietary INRY-branded apps (TALENT, CELEBRATE, EXPENSE, IDENTIFY, LEARN, COACH) built on ServiceNow.

Product overview

INRY is a ServiceNow Elite Partner that delivers a portfolio of proprietary applications built on the ServiceNow Now Platform, along with ServiceNow implementation, consulting, and managed services. Their product portfolio includes six INRY-branded applications: INRY TALENT (applicant tracking system), INRY CELEBRATE (employee recognition management), INRY EXPENSE (expense management), INRY IDENTIFY (identity and access governance), INRY LEARN (learning management system), and INRY COACH (performance management). These applications are complemented by ServiceNow-powered solutions covering HR Service Delivery, Employee Center, Workplace Service Delivery, IT Service Management, IT Asset Management, Customer Service Management, Field Service Management, Strategic Portfolio Management, and Governance Risk and Compliance. The company emphasizes SMART (Specific, Measurable, Achievable, Realistic, and Timebound) implementations and ongoing value realization using their PASS methodology.

Differentiator

Problem solved

Functional benefit

Brands

• INRY TALENT™: Applicant Tracking System - Streamline Talent Acquisition, enabling the recruitment team to hire top talent effortlessly
• INRY CELEBRATE™
• INRY EXPENSE
• INRY IDENTIFY™
• INRY LEARN™
• INRY COACH™
• CloudCover
• PASS Methodology

Products and services

• INRY TALENT™ Applicant Tracking System (ATS) built on the ServiceNow platform that makes it easy to assign different levels of user authorization and creates portals for hiring managers, applicants, recruiters and employees. Streamlines talent acquisition for HR and recruiting teams.
• INRY CELEBRATE™ Employee Recognition Management solution built on ServiceNow that builds an engaging culture through recognition and enables employees to easily submit Celebrate and share across social platforms. Improves employee morale and productivity via peer-to-peer appreciation.
• INRY EXPENSE Expense Management application built on ServiceNow that tracks employee expenses and monitors spending, and speeds up reimbursements with automation and tailored views for Employees, Managers, and Finance Team.
• INRY IDENTIFY™ Identity and Access Governance application built on ServiceNow that controls access to information assets based on access management policies and user profiles.
• INRY LEARN™ Learning Management System built on ServiceNow that delivers a single interface for organizations to manage online programs to skill, reskill and upskill their employees.
• INRY COACH™ Performance Management solution built on ServiceNow that leverages a scalable system to promote employee development and engagement with goal-based performance management and 360-degree feedback.
• CloudCover (ServiceNow Managed Services) Complete ServiceNow managed services offering providing round-the-clock assistance and support from ServiceNow experts, including instance health monitoring, upgrades, and ongoing platform operations. Available as separate sub-offerings: Upgrades & Instance Health and CC Instance Health Check.
• Custom App Development on ServiceNow Build services for creating custom applications on the ServiceNow platform, including client-specific applications tailored to unique business requirements. Delivered by INRY's certified ServiceNow architects and developers.
• ServiceNow IT Service Management (ITSM) Implementation ServiceNow ITSM implementation service delivered via INRY's SMART Success package, enabling go-live in 6-10 weeks. Modernizes IT operations for organizations seeking to replace reactive, manual incident management with automated workflows.
• ServiceNow HR Service Delivery (HRSD) Implementation ServiceNow HR Service Delivery implementation service that simplifies access to HR services and improves employee productivity. Covers HR case management, employee portals, onboarding, transitions, and integrations with systems like Workday.
• ServiceNow Consulting Services ServiceNow consulting services covering Assessment (Instance and Architecture Alignment), Voice of Customer (structured feedback-driven adoption), and Platform Roadmap (aligned to business goals and product). Includes business case development, ROI assessments, strategy roadmaps, organization change management, and platform operations support.
• ServiceNow AI Strategy & Transformation Workshop AI strategy and transformation workshop service that leverages ServiceNow Now Assist GenAI capabilities to build AI roadmaps (e.g., 40-use-case roadmap) and enables conversational exchanges and AI-driven workflow automation for clients.

Quantifiable outcome

• Reduced onboarding time from 4-6 hours to 30 minutes (Iowa DoT)
• +8 more outcomes

Named customers23 records

Segments8 records

Ideal customer profiles3 records

Technology focussed Yes

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

Feature9 records

Partnerships

One partnership is on record.

• ServiceNowcoreImplementation/ SI/ Consulting PartnerINRY is a ServiceNow Elite Partner and Elite Advanced Platform Partner - the highest partner segment. One of only three ServiceNow Partners globally with 9 PLA status. Consistently rated in top 5 partners globally in skills and offering development maturity. Provides ITSM, HRSD, ITAM, SPM, CSM, and industry-specific implementations. INRY runs its own business on ServiceNow.

Scale indicators7 records

Recent moves6 records

Expansion highlights6 records

Direct peers

• Crossfuze: Mid-sized ServiceNow Elite Partner focused on ITSM, ITAM, and managed services for enterprise customers. Most direct comparable in scale, partner tier, and delivery model to INRY.
• GlideFast Consulting: ServiceNow Elite Partner specializing in implementations and managed services; acquired by IBM in 2023. Closely comparable ServiceNow-pure-play partner that was scaled and exited via strategic sale — directly relevant precedent for INRY.
• Thirdera: ServiceNow pure-play systems integrator that was acquired by Cognizant in 2023. Closely comparable mid-sized ServiceNow Elite Partner that became a strategic acquisition target — directly relevant precedent for INRY.
• Slalom: Large consultative SI with a significant ServiceNow Elite practice and similar outcome-based, locally-delivered go-to-market. Competes with INRY on enterprise transformation mandates and mid-market accounts.

Broad incumbents

• Capgemini: Global systems integrator with ServiceNow implementation capability across multiple geographies and verticals. Competes with INRY on multi-region enterprise rollouts.
• Accenture: Global systems integrator with a major ServiceNow practice serving the largest enterprise transformations. Competes with INRY on Fortune 500 / Global 2000 RFPs but operates across many platforms and industries.
• KPMG: Big 4 firm with a ServiceNow advisory and implementation practice focused on large enterprise and regulated-industry clients. Competes with INRY on enterprise transformation RFPs in financial services and healthcare.
• Cognizant: Global IT services firm with a major ServiceNow practice strengthened by the 2023 acquisition of Thirdera. Competes with INRY on enterprise and healthcare implementations and has superior scale and capital.
• Deloitte Digital: Big 4 consulting arm with a large ServiceNow implementation practice and global delivery capability. Competes with INRY on enterprise digital-transformation mandates at the high end of the market.

Others

• ServiceNow: The platform vendor itself; indirectly competes with INRY through its Expert Services and Now Assist direct-delivery teams, while also serving as INRY's primary ecosystem partner and referral source.

Market position

Strengths5 records

Weaknesses5 records

Competitive moat5 records

Key risks6 records

Key highlights7 records

Customer concentration

• Xx.com/inry_us
• Facebookfacebook.com/INRY.official
• LinkedInin.linkedin.com/company/inry

Revenue estimate

Valuation estimate

Number of profiles

Profiles5 records

Funding overview

Funding rounds

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about INRY