Yeinot Bitan
Yeinot Bitan is an Israeli online supermarket founded in 1995, selling groceries and household goods directly to individual consumers in Israel via its e-commerce website with home delivery, headquartered in Modi'in.
- Company typePrivate
- Founded1995
- HeadquartersModi'in, Israel
- Headcount101–250
- GTM typeB2C
- OfferingServices
Yeinot Bitan firmographics
Firmographics- Name
- Yeinot Bitan
- Legal name
- Yeinot Bitan
- Website
- https://ybitan.co.il
- Company type
- Private
- Founded year
- 1995
- Operating status
- Operating
- Headcount range
- 101–250 employees
- Short description
- Yeinot Bitan is an Israeli online supermarket founded in 1995, selling groceries and household goods directly to individual consumers in Israel via its e-commerce website with home delivery, headquartered in Modi'in.
- Ownership category
- akta.pro rank
Where Yeinot Bitan is headquartered
LocationHeadquarters
- HQ city
- Modi'in
- HQ country
- Israel
- HQ region
- Middle East
Markets served
Yeinot Bitan business model
Business model- GTM type
- B2C
- Offering type
- Services
- Cost components
- Supply Chain, Personnel, Operations, Infrastructure, Technology or R&D, Marketing or Sales
Revenue model
- Grocery Product Sales: Revenue generated from direct sales of grocery and household products to individual consumers through the online supermarket platform.
Go-to-market motion1 record
Distribution channels1 record
Yeinot Bitan product offering
Product offeringCore offering
Yeinot Bitan is an Israeli retail food chain and online supermarket that sells affordable grocery products and household goods to individual consumers. The company operates an e-commerce website at ybitan.co.il where customers can place orders online for home delivery of groceries and household essentials, with a value proposition of 'shopping that's worth doing.'
Differentiator
Problem solved
Functional benefit
Products and services
- Ybitan Online Supermarket
Companies that use Yeinot Bitan
Customer profileSegments1 record
Ideal customer profiles1 record
Yeinot Bitan technology and API
TechnologyTechnology focussed No
API detail
- Has API
- No
- API docs
- API detail
Core technology
AI maturity
App detail
Yeinot Bitan competitors and assessment
Company assessmentBroad incumbents
- Shufersal: Israel's largest grocery chain, operating hundreds of physical stores plus a mature online grocery and home-delivery platform. Directly comparable to Yeinot Bitan as a value-oriented Israeli supermarket, but at materially greater scale and with a physical-retail footprint Yeinot Bitan does not disclose.
- Carrefour Israel (through local partner): Global hypermarket brand that re-entered Israel via a local franchise partner, offering a broad grocery and household assortment online and in-store. A broad incumbent competing for the same Israeli grocery spend as Yeinot Bitan, but with a wider non-food mix.
Direct peers
- Rami Levy Hashikma Marketing: Israeli discount supermarket chain known for aggressive value pricing and a strong private-label programme, with an established online ordering and delivery service. Closest direct competitor to Yeinot Bitan's value-grocery positioning and D2C delivery model.
- Victory Supermarket Chain: Mid-size Israeli supermarket chain offering groceries and household goods through physical stores and an online channel. Targets the same value-conscious Israeli consumer and competes head-to-head with Yeinot Bitan on assortment and price.
- Mega Retail: Israeli supermarket chain (a unit of the Alon Group) operating supermarkets and an online grocery platform. Comparable to Yeinot Bitan in product mix, target customer, and home-delivery offering, though it also runs an extensive physical footprint.
- Tiv Taam: Israeli specialty food and grocery chain with a strong online ordering and delivery operation. Comparable to Yeinot Bitan in offering online supermarket services to Israeli consumers, though with a more pronounced specialty/upmarket assortment.
- Hatzi Hinam: Israeli discount supermarket concept positioned on low prices and no-frills retail, with online ordering. Direct competitor to Yeinot Bitan in the value-grocery segment in Israel.
- Osher Ad: Israeli supermarket chain operating physical locations and an online grocery delivery service. Comparable to Yeinot Bitan in serving mainstream Israeli consumers seeking supermarket goods with home delivery.
Emerging players
- Wolt Israel (Grocery vertical): Wolt operates a marketplace-style grocery and quick-delivery service in Israel through partnerships with supermarkets. An emerging player competing for online grocery share with faster, on-demand delivery, putting pressure on incumbents like Yeinot Bitan to match fulfilment speed.
Others
- Electra Consumer Products: Listed Israeli consumer-products group and a strategic investor in Yeinot Bitan (2021 round). Relevant as the institutional backer and a potential supply-chain / brand partner rather than a direct grocery competitor, providing ecosystem context for Yeinot Bitan's strategic positioning.
Market position
Customer concentration
Yeinot Bitan social profiles
Digital presenceYeinot Bitan financial estimates
Financial estimateRevenue estimate
Valuation estimate
Yeinot Bitan leadership team
Management profileNumber of profiles
Profiles2 records
Yeinot Bitan funding detail
Funding detailFunding overview
Funding rounds1 record
Investors1 record
Funding detail is available on the Subscription and Enterprise plan.Contact sales →
Yeinot Bitan M&A and investment
M&A and investmentM&A
Investments
M&A and investment is available on the Subscription and Enterprise plan.Contact sales →
Frequently asked questions about Yeinot Bitan
What does Yeinot Bitan do?
Yeinot Bitan is an Israeli retail food chain and online supermarket that sells affordable grocery products and household goods to individual consumers. The company operates an e-commerce website at ybitan.co.il where customers can place orders online for home delivery of groceries and household essentials, with a value proposition of 'shopping that's worth doing.'
When was Yeinot Bitan founded?
Yeinot Bitan was founded in 1995. It employs 101 to 250 people.
Where is Yeinot Bitan based?
Yeinot Bitan is headquartered in Modi'in, Israel, in the Middle East region.
How does Yeinot Bitan make money?
One revenue line is on record: grocery Product Sales.
Who are Yeinot Bitan's main competitors?
Broad incumbents on record are Shufersal and Carrefour Israel (through local partner). Direct peers are Rami Levy Hashikma Marketing, Victory Supermarket Chain, Mega Retail, Tiv Taam, Hatzi Hinam and Osher Ad. Wolt Israel (Grocery vertical) is listed as an emerging player. Electra Consumer Products is listed as an others.
Does Yeinot Bitan have an API?
No public API is recorded for Yeinot Bitan.