NARSUN Studios
NARSUN Studios is an AI and XR studio building digital twins, immersive AR/VR experiences, and AI-powered visualization solutions for governments, real estate developers, and global brands across Saudi Arabia, the UAE, and the United States.
- Company typePrivate
- Founded2016
- HeadquartersNewark, United States
- Headcount51–100
- GTM typeB2B
- OfferingServices
What NARSUN Studios does
NARSUN Studios is an AI and immersive technology studio founded in 2016 that builds AI-powered digital twins, XR (AR/VR/MR) experiences, generative AI environments, and spatial-computing solutions for governments, real estate developers, and global brands. Its technology stack combines computer vision, predictive analytics, generative AI, recommendation engines, and autonomous agents applied across text, image, video, structured data, and multimodal inputs to deliver production-grade visualization, training, simulation, and engagement platforms. Core service lines include AI-Powered Digital Twins, Custom AI Solutions, XR Experiences, Immersive Environments & Installations, Gamification & Engagement Platforms, Metaverse & Virtual Ecosystems, Virtual Studio, and Blockchain Development, with one productized signature solution called Villa Vista for pre-construction real estate sales.
The company operates an enterprise-focused, project-based professional services model supplemented by signature productized solutions. Pricing is bespoke, scoped per engagement, with multi-year contracts and recurring potential on platforms like Villa Vista. Distribution is via direct consultative enterprise sales through "Book a 15min Call" and "Get a Demo" funnels, plus a strategic partner program covering technology firms, creative studios, system integrators, and regional leaders. NARSUN is operationally headquartered in Riyadh, Saudi Arabia, with additional offices in Dubai (UAE) and Newark, Delaware (USA). The firm claims 300+ clients, 500+ projects, and $100M+ in gross revenue (presented as cumulative client-facing gross revenue rather than annual company revenue), and was the first AI and immersive studio globally admitted to Saudi Arabia's MISA IGNITE Program in 2023. Named customers include Saudi government entities (NHC, Saudi Tourism Authority, DGA, Eye of Riyadh) and global brands across beverage, automotive, professional services, media, and retail (Coca-Cola, Mercedes, NBA, Spotify, PwC, EY, Chevrolet, Lexus, Pepsi, Dunkin', Levi's, Tim Hortons).
NARSUN Studios firmographics
Firmographics- Name
- NARSUN Studios
- Legal name
- Narsun Studios
- Website
- https://narsunstudios.com
- Company type
- Private
- Founded year
- 2016
- Operating status
- Operating
- Headcount range
- 51–100 employees
- Short description
- NARSUN Studios is an AI and XR studio building digital twins, immersive AR/VR experiences, and AI-powered visualization solutions for governments, real estate developers, and global brands across Saudi Arabia, the UAE, and the United States.
- Ownership category
- akta.pro rank
NARSUN Studios industry classification
Industry- Product category
- Immersive Technology Development
- NAICS
- Computer Systems Design Services (541512), Motion Picture and Sound Recording Industries (512), Software Publishers (513210)
- SIC
- Services-Computer Integrated Systems Design (7373)
- akta.pro primary industry
- VR/AR/XR Game Studios (MPAFAAAE)
- akta.pro secondary industries
- Virtual Production & LED Volume Services (Stage Ops, ICVFX, Real-Time Camera/Tracking) (MPADAHAB), XR/AR/VR/MR Development Frameworks & Toolchains (MPAFAFAF)
Keywords
Where NARSUN Studios is headquartered
LocationHeadquarters
- HQ city
- Newark
- HQ country
- United States
- HQ region
- North America
Offices3 records
Markets served
NARSUN Studios business model
Business model- GTM type
- B2B
- Offering type
- Services
- Cost components
- Personnel, Technology or R&D, Operations, Marketing or Sales, Infrastructure
Revenue model
- Custom AI & Immersive Technology Development: Project-based custom development of AI solutions, digital twins, XR experiences, metaverse environments, and immersive installations for enterprise clients. Revenue generated through client agreements, statements of work, and service contracts governing actual project delivery.
- Immersive Experience Platforms: Development and deployment of gamification platforms, engagement solutions, and virtual ecosystems. Likely project-based with potential for licensing or subscription for ongoing platform access.
- Signature Solutions (Villa Vista): Pre-built AI-powered visualization solutions like Villa Vista for real estate companies to sell properties before construction. May involve setup fees plus recurring access.
Pricing tiers
| Model | Billing | Price |
|---|---|---|
| Other | Multi-year contract | Custom project-based pricing |
Go-to-market motion1 record
Distribution channels3 records
Marketing channels8 records
NARSUN Studios product offering
Product offeringCore offering
NARSUN Studios is an AI and immersive technology studio that designs, develops, and deploys custom solutions including digital twins, AR/VR/MR experiences, metaverse environments, gamification platforms, and AI-powered visualization tools. The company serves governments, large real estate developers, and global brands with end-to-end project delivery from strategy through production-grade deployment. Its flagship signature solution, Villa Vista, enables real estate companies to sell off-plan properties through AI-powered 3D visualization.
Product overview
Narsun Studios is an AI-powered immersive technology company offering a comprehensive platform of digital solutions across multiple service lines. The core offering includes AI-Powered Digital Twins, Custom AI Solutions, XR Experiences (AR/VR/MR), Immersive Environments & Installations, Gamification & Engagement Platforms, Metaverse & Virtual Ecosystems, Virtual Studio, and Blockchain Development. The company also offers signature solutions including Villa Vista (an AI-powered property visualization platform) and portfolio products such as Interactive Kiosk, Maidel, AI Smart Mirror, and Casa.AI. These products and services work together to provide end-to-end immersive technology solutions for governments, developers, and global brands, particularly in the Middle East region with focus on Saudi Arabia's Vision 2030 initiatives.
Differentiator
Problem solved
Functional benefit
Brands
- Villa Vista: AI-powered property visualization solution enabling real estate developers to sell properties before construction by creating immersive 3D environments for buyers to explore remotely.
Products and services
- AI-Powered Digital Twins
Quantifiable outcome
- 25-30% reduction in overall training costs compared to traditional live drills and physical simulators
- +10 more outcomes
Companies that use NARSUN Studios
Customer profileNamed customers20 records
Segments10 records
Ideal customer profiles4 records
NARSUN Studios technology and API
TechnologyTechnology focussed Yes
API detail
- Has API
- No
- API docs
- API detail
Core technology
AI maturity
App detail
AI capability10 records
Feature11 records
NARSUN Studios partnerships and signals
Strategic signalPartnerships
Four partnerships are on record, tiered core.
- Strategic Technology PartnerscoreForward-thinking technology firms collaborating with NARSUN to co-create immersive, AI-powered solutions that scale globally and deliver real business impact. The partner program includes onboarding journey with categories for technology firms, creative studios, system integrators, and regional leaders.
- Creative StudioscoreCreative studios partnering with NARSUN for collaborative development of immersive experiences and digital solutions.
- System IntegratorscoreSystem integration partners enabling deployment of NARSUN's immersive solutions within enterprise environments.
- Regional LeaderscoreRegional partners with local market presence and relationships enabling broader distribution of NARSUN solutions in target markets.
Scale indicators7 records
Recent moves6 records
Expansion highlights5 records
NARSUN Studios competitors and assessment
Company assessmentEmerging players
- Wevr: VR/immersive content studio producing branded experiences, training simulations, and virtual worlds. Comparable as an immersive content studio competing for similar brand and entertainment budgets.
- Niantic: AR platform company behind Pokemon Go and 8th Wall. Comparable in the AR/XR technology layer but focused on consumer/LBE rather than the enterprise/government focus of NARSUN.
- Spatial: Metaverse and XR collaboration platform targeting enterprise use cases. Comparable in metaverse and immersive environment offerings though focused more on collaboration versus NARSUN's real estate and government emphasis.
Broad incumbents
- Unity Technologies: Real-time 3D engine and platform used to build XR experiences, digital twins, and immersive content. Adjacent incumbent providing the tooling that NARSUN builds upon, plus competing end-to-end enterprise offerings.
- Infosys: Global IT services giant with established digital, AI, and immersive experience practices serving enterprise and government clients. Comparable as a broad incumbent operating in the same enterprise digital transformation category.
- Globant: Large digital transformation and AI services firm with enterprise brand and government clients. Comparable as a broader incumbent offering immersive, AI, and digital experience services to similar enterprise customers.
- Tata Elxsi: Global design and technology services company with deep XR, automotive, and broadcast experience. Comparable to NARSUN as a much larger incumbent offering immersive design, automotive HMI, and AI services to enterprise customers globally.
Direct peers
- Improbable: UK-based metaverse technology company building large-scale virtual worlds and spatial computing infrastructure. Comparable in metaverse/virtual ecosystem capabilities and targeting enterprise/government use cases.
- Magnopus: Los Angeles-based immersive technology studio building XR experiences, digital twins, and virtual production for enterprise clients including NASA, Disney, and major real estate developers. Directly comparable to NARSUN in combining XR, AI, and digital twin capabilities for governments and brands.
- Journee: Enterprise metaverse and immersive web platform powering brand experiences (BMW, Siemens, Vogue). Comparable to NARSUN in serving global brands with AI-powered immersive 3D environments and brand activations.
Market position
Strengths4 records
Weaknesses4 records
Competitive moat5 records
Key risks6 records
Key highlights6 records
Customer concentration
NARSUN Studios social profiles
Digital presenceNARSUN Studios financial estimates
Financial estimateRevenue estimate
Valuation estimate
NARSUN Studios leadership team
Management profileNumber of profiles
Profiles2 records
NARSUN Studios funding detail
Funding detailFunding overview
Funding rounds
Investors
Funding detail is available on the Subscription and Enterprise plan.Contact sales →
NARSUN Studios M&A and investment
M&A and investmentM&A
Investments
M&A and investment is available on the Subscription and Enterprise plan.Contact sales →
Frequently asked questions about NARSUN Studios
What does NARSUN Studios do?
NARSUN Studios is an AI and immersive technology studio that designs, develops, and deploys custom solutions including digital twins, AR/VR/MR experiences, metaverse environments, gamification platforms, and AI-powered visualization tools. The company serves governments, large real estate developers, and global brands with end-to-end project delivery from strategy through production-grade deployment. Its flagship signature solution, Villa Vista, enables real estate companies to sell off-plan properties through AI-powered 3D visualization.
Is NARSUN Studios a public or private company?
NARSUN Studios is a private company. It is classified as founder individual operated bootstrapped and is currently operating.
When was NARSUN Studios founded?
NARSUN Studios was founded in 2016. It employs 51 to 100 people.
Where is NARSUN Studios based?
NARSUN Studios is headquartered in Newark, United States, in the North America region.
How does NARSUN Studios make money?
Three revenue lines are on record. Custom AI & Immersive Technology Development is the primary driver. The others are immersive Experience Platforms and signature Solutions (Villa Vista).
Who are NARSUN Studios's main competitors?
Emerging players on record are Wevr, Niantic and Spatial. Broad incumbents are Unity Technologies, Infosys, Globant and Tata Elxsi. Direct peers are Improbable, Magnopus and Journee.
Does NARSUN Studios have an API?
No public API is recorded for NARSUN Studios.
What industry is NARSUN Studios in?
NARSUN Studios's product category is Immersive Technology Development. Its primary akta.pro industry code is MPAFAAAE, VR/AR/XR Game Studios, with a secondary code of MPADAHAB, Virtual Production & LED Volume Services (Stage Ops, ICVFX, Real-Time Camera/Tracking). Its NAICS code is 541512 and its SIC code is 7373.