Nabd
Nabd Ltd. operates a free, Arabic-language mobile news aggregation app that aggregates content from 2,000+ sources across 15+ MENA countries, serving 40M+ users with personalized feeds, breaking-news alerts, and a premium ad-free subscription tier (Nabd Gold).
- Company typePrivate
- Founded2012
- HeadquartersDubai, United Arab Emirates
- Headcount101–250
- GTM typeB2C
- OfferingSoftware
What Nabd does
Nabd Ltd. is a Dubai-headquartered private company operating an Arabic-language news aggregation mobile application. The app aggregates content from more than 2,000 Arabic and international news sources—including newspapers, TV channels, sports clubs, and digital blogs—across 15 or more countries in the Middle East and North Africa, and delivers a personalized feed with breaking-news push notifications to a reported 40 million+ user base. The core product is a free, ad-supported mobile app distributed through the Apple App Store and Google Play Store, with an optional premium subscription tier called Nabd Gold priced at $6.99 per month or $49.99 per year that removes advertising. The company also operates Nabd Ad Manager, a self-service advertising platform hosted at ads.nabd.com that enables brands to run digital campaigns against its Arabic-speaking audience. Technically, the platform is built around an AI-powered recommendation engine for news personalization, integrates the YouTube API for embedded video content, and supports Arabic-language text aggregation as its primary content modality. The company is led by co-founder and CEO Abdur-Rahman El-Sayed and co-founder and VP of Engineering Abdullah El-Sayed, is incorporated as a private limited company in the United Arab Emirates, and maintains offices in Dubai Media City and Dubai Internet City. No venture funding rounds, M&A activity, or public financial disclosures have been recorded in the available source data.
Nabd firmographics
Firmographics- Name
- Nabd
- Legal name
- Nabd Ltd.
- Website
- https://nabdapp.com
- Company type
- Private
- Founded year
- 2012
- Operating status
- Operating
- Headcount range
- 101–250 employees
- Short description
- Nabd Ltd. operates a free, Arabic-language mobile news aggregation app that aggregates content from 2,000+ sources across 15+ MENA countries, serving 40M+ users with personalized feeds, breaking-news alerts, and a premium ad-free subscription tier (Nabd Gold).
- Ownership category
- akta.pro rank
Where Nabd is headquartered
LocationHeadquarters
- HQ city
- Dubai
- HQ country
- United Arab Emirates
- HQ region
- Middle East
Offices2 records
Markets served
Nabd business model
Business model- GTM type
- B2C
- Offering type
- Software
- Cost components
- Technology or R&D, Personnel, Marketing or Sales, Operations, Infrastructure
Revenue model
- Advertising: The app is free to use and generates revenue through display advertising. Users receive ads based on their interests and browsing behavior. The platform utilizes multiple ad technology providers for ad serving and targeting.
- Premium Subscription (Nabd Gold): Optional subscription service providing ad-free experience. Available as monthly ($6.99) or annual ($49.99) subscription. Targets users who prefer uninterrupted reading experience.
Pricing tiers
| Model | Billing | Price |
|---|---|---|
| Freemium | Others | Free tier with advertising |
| Subscription | Monthly | Nabd Gold Monthly - Ad-free experience |
| Subscription | Annual | Nabd Gold Annual - Ad-free experience |
Go-to-market motion1 record
Distribution channels3 records
Marketing channels3 records
Nabd product offering
Product offeringCore offering
Nabd operates a mobile-first Arabic news aggregation platform that delivers personalized news content from over 2,000 sources across the Middle East and globally. The free app provides AI-curated news feeds, breaking news push notifications, source customization, and social sharing. The company also runs a self-service advertising platform (Nabd Ad Manager) enabling brands to reach Arabic-speaking consumers across the MENA region.
Product overview
Nabd offers a mobile-first news aggregation platform centered on the Nabd App, which aggregates content from over 2,000 Arabic news sources. The core free app provides personalized news delivery with breaking news notifications, while Nabd Gold provides a premium ad-free subscription tier. The company also operates Nabd Ad Manager, a self-service advertising platform for businesses seeking to reach Arab consumers.
Differentiator
Problem solved
Functional benefit
Brands
- Nabd Gold (نبض الذهبي): Premium subscription tier offering ad-free news reading experience.
Products and services
- Nabd App A free Arabic news aggregation mobile application that delivers personalized news content from over 2,000 Arabic and international sources, featuring AI-powered personalization, breaking news alerts, source customization, and social sharing capabilities. Targeted at individual Arabic-speaking consumers in the MENA region.
- Nabd Ad Manager A self-service digital advertising platform enabling brands and agencies to launch and manage campaigns reaching Nabd's audience of Arabic news consumers across MENA. Located at Dubai Media City, UAE.
Companies that use Nabd
Customer profileNamed customers2 records
Segments2 records
Ideal customer profiles2 records
Nabd technology and API
TechnologyTechnology focussed Yes
API detail
- Has API
- No
- API docs
- API detail
Core technology
AI maturity
App detail
Integration1 record
AI capability2 records
Feature3 records
Nabd partnerships and signals
Strategic signalPartnerships
One partnership is on record.
- WAJ TechnologycoreNabd (also known as WAJ Pulse) operates as an AI-powered SaaS platform developed in partnership with WAJ Technology. The platform targets clinical operations for healthcare clinics across MENA. WAJ Technology launched Nabd alongside WAJ (for wellness businesses), both headquartered at Dubai Internet City, serving over 500 businesses across more than 15 countries.
Scale indicators3 records
Recent moves6 records
Expansion highlights5 records
Nabd competitors and assessment
Company assessmentDirect peers
- Flipboard: Consumer news aggregation mobile app that personalizes content from thousands of publishers. Closely comparable to Nabd on product (mobile-first aggregation), business model (freemium with premium tier), and target user (engaged news readers), though Flipboard is global rather than Arabic-specialized.
- SmartNews: AI-driven news aggregation app distributing personalized stories from publishers at scale. Directly comparable to Nabd on aggregation model, mobile-first distribution, and use of personalization algorithms to drive engagement across geographies.
- Feedly: News and RSS aggregation platform serving consumers and prosumers who want curated content from multiple sources. Comparable to Nabd on the aggregation-then-personalize product thesis, though Feedly skews more toward power users and RSS than mass-market Arabic readers.
- Inoreader: Content aggregation and RSS reader offering freemium and paid tiers. Comparable to Nabd on subscription pricing structure, multi-source aggregation, and consumer reader use case, though smaller in scale and without MENA specialization.
- News360: AI-powered news aggregation app that personalizes stories from thousands of sources. Directly comparable to Nabd on the AI-personalization aggregation model and mobile-first consumer news delivery.
Broad incumbents
- Google News: Global news aggregation product from Alphabet with broad language coverage. Comparable as a substitute for Arabic-speaking users but currently lacks the depth of Arabic localization and MENA publisher relationships that Nabd has built.
- Apple News: Apple's first-party news aggregation product embedded in iOS. Represents a competitive threat due to default placement on iPhones across MENA, though Arabic support and MENA publisher integration remain limited.
- PressReader: Digital newspaper distribution and aggregation platform serving libraries, hotels, airlines, and consumers. Comparable on multi-publisher content distribution and paid subscription tiers, with overlapping Arabic publisher partnerships but a more B2B-skewed model.
- Microsoft Start: Microsoft's personalized news aggregation product (rebranded from MSN/MSN News) integrated across Windows, Edge, and mobile. Comparable as a broad-based aggregator substitute, though limited Arabic-language depth relative to Nabd.
Emerging players
- Ground News: Subscription-supported news aggregation app focused on bias and source comparison. Comparable on the consumer-aggregation-with-paid-tier model, though differentiated by editorial framing rather than geography or language.
Market position
Strengths5 records
Weaknesses5 records
Competitive moat4 records
Key risks6 records
Key highlights6 records
Customer concentration
Nabd social profiles
Digital presenceNabd financial estimates
Financial estimateRevenue estimate
Valuation estimate
Nabd leadership team
Management profileNumber of profiles
Profiles2 records
Nabd funding detail
Funding detailFunding overview
Funding rounds
Investors
Funding detail is available on the Subscription and Enterprise plan.Contact sales →
Nabd M&A and investment
M&A and investmentM&A
Investments
M&A and investment is available on the Subscription and Enterprise plan.Contact sales →
Frequently asked questions about Nabd
What does Nabd do?
Nabd operates a mobile-first Arabic news aggregation platform that delivers personalized news content from over 2,000 sources across the Middle East and globally. The free app provides AI-curated news feeds, breaking news push notifications, source customization, and social sharing. The company also runs a self-service advertising platform (Nabd Ad Manager) enabling brands to reach Arabic-speaking consumers across the MENA region.
Is Nabd a public or private company?
Nabd is a private company. It is classified as founder individual operated bootstrapped and is currently operating.
When was Nabd founded?
Nabd was founded in 2012. It employs 101 to 250 people.
Where is Nabd based?
Nabd is headquartered in Dubai, United Arab Emirates, in the Middle East region.
How does Nabd make money?
Two revenue lines are on record. Advertising is the primary driver. The others are premium Subscription (Nabd Gold).
Who are Nabd's main competitors?
Direct peers on record are Flipboard, SmartNews, Feedly, Inoreader and News360. Broad incumbents are Google News, Apple News, PressReader and Microsoft Start. Ground News is listed as an emerging player.
Does Nabd have an API?
No public API is recorded for Nabd.