EqualOcean
- Company typePrivate
- Founded2018
- HeadquartersBeijing, China
- Headcount101–250
- GTM typeB2B
- OfferingServices
EqualOcean firmographics
Firmographics- Name
- EqualOcean
- Legal name
- BEIJING YI OU WANGMENG TECHNOLOGY CO.,LTD.
- Website
- https://equalocean.com
- Company type
- Private
- Founded year
- 2018
- Operating status
- Operating
- Headcount range
- 101–250 employees
- Ownership category
- akta.pro rank
EqualOcean industry classification
Industry- Product category
- Market Intelligence Services
- NAICS
- Marketing Research and Public Opinion Polling (54191)
- akta.pro primary industry
- Due Diligence & Investigative Research (BPAHALAI)
Keywords
Where EqualOcean is headquartered
LocationHeadquarters
- HQ city
- Beijing
- HQ country
- China
- HQ region
- Asia
Offices2 records
Markets served
EqualOcean business model
Business model- GTM type
- B2B
- Offering type
- Services
- Cost components
- Personnel, Operations, Marketing or Sales, Technology or R&D
Revenue model
- Research Reports: EqualOcean produces over 100 reports annually covering frontier technologies, new concepts, and policies in China's real economy. Reports are available for purchase through email inquiry and direct sales.
- Professional Services: Due diligence & investment analysis, branding & business services, and custom event services provided to corporate clients worldwide.
- Event Services: Regular large-scale events (GoGlobal Forum of 100) and custom events for enterprise marketing and branding campaigns.
Pricing tiers
| Model | Billing | Price |
|---|---|---|
| Other | Pay-as-you-go | Research reports available for purchase via email inquiry |
Go-to-market motion1 record
Distribution channels2 records
Marketing channels5 records
EqualOcean product offering
Product offeringCore offering
EqualOcean is an international information service provider and investment research firm that delivers firsthand insights into Chinese companies and industries through 100+ research reports annually, industry rankings, the GoGlobal Forum event series, and professional services including due diligence, market-entry analysis, and branding services. The firm operates the ChinaStars platform for tracking Chinese companies and serves both global enterprises entering China and Chinese companies expanding overseas.
Product overview
EqualOcean is an international information service provider and investment research firm offering a portfolio of research reports (100+ annually), the GoGlobal Forum event series, and various GoGlobal ranking lists covering investment institutions, service enablers, ESG enterprises, and sector-specific brands. The company also provides consulting services including Chinese market analysis, due diligence and investment analysis, branding services, and event management. The platform features sector-specific coverage including Embodied AI, AI+, New Energy, Mobility, Consumer, Technology, Screentime, Healthcare, and Low-Altitude Economy.
Differentiator
Problem solved
Functional benefit
Products and services
- Research Reports Subscription and one-off sale of original research reports (100+ per year) covering Chinese industries, companies, and globalization trends, targeted at multinational corporates, Chinese firms expanding overseas, and institutional investors.
- GoGlobal Forum Large-scale cross-border business event series and forum that convenes multinational executives, Chinese corporates expanding globally, and institutional investors to network, share intelligence, and forge partnerships.
- ChinaStars Platform Proprietary tracking platform for Chinese companies and industries that underpins EqualOcean's research products and provides structured intelligence on Chinese firms and sectors.
- Due Diligence and Investment Analysis Custom due diligence and investment analysis engagements on Chinese companies and sectors for institutional investors, PE/VC firms, and corporate acquirers.
- Branding and Business Services Branding and international business services supporting Chinese companies expanding overseas, including brand strategy, market-entry analysis, and global visibility programs.
- Large-Scale and Custom Events Beyond GoGlobal Forum, EqualOcean designs and runs large-scale conferences and custom events for clients, including corporate events, industry summits, and bespoke convenings.
- GoGlobal Rankings Proprietary industry and company rankings recognizing Chinese companies and globalizers, used both as standalone editorial products and as supporting assets for events and client engagements.
Companies that use EqualOcean
Customer profileNamed customers2 records
Segments4 records
Ideal customer profiles3 records
EqualOcean technology and API
TechnologyTechnology focussed No
API detail
- Has API
- No
- API docs
- API detail
Core technology
AI maturity
App detail
EqualOcean partnerships and signals
Strategic signalScale indicators2 records
Recent moves6 records
Expansion highlights4 records
EqualOcean competitors and assessment
Company assessmentDirect peers
- Dezan Shira & Associates (China Briefing): Asia-focused business advisory and intelligence firm publishing China Briefing and producing due diligence, market entry, and tax/investment research for foreign companies entering China. Directly comparable to EqualOcean's research reports, due diligence, and market entry services for the same global-enterprise and investment-institution buyer base.
- Trivium China: Beijing-based research and advisory firm providing analysis on China's economy, policy, and business environment to global investors and corporates. Directly competes with EqualOcean in China-focused investment research, policy analysis, and advisory for institutional clients.
- Caixin Global: English-language China-focused financial and business media outlet backed by Caixin Media, providing original journalism, research, and analysis on the Chinese economy. Overlaps with EqualOcean's China-market intelligence, sector research, and rankings targeting international investors and enterprises.
- Daxue Consulting: China-based market research and consulting firm producing reports, expert interviews, and consumer/market insights for foreign brands entering or operating in China. Comparable to EqualOcean in producing annual sector research reports, market-entry analysis, and expert-driven China intelligence for global enterprises.
- Jing Daily: Digital media and research brand covering China's luxury, fashion, and consumer markets for global brands. Compares to EqualOcean's Consumer sector coverage and brand rankings (e.g., GoGlobal Physical Retail Brands), serving a similar global-brand audience seeking China market intelligence.
Broad incumbents
- South China Morning Post: Hong Kong-based English-language media organization providing extensive coverage of Chinese business, technology, and economy to a global audience. Overlaps with EqualOcean's English-language China business intelligence and sector analysis, but operates at much larger scale as a general newsroom rather than specialized research firm.
- McKinsey Greater China / McKinsey China: Global management consulting firm with a dedicated Greater China practice publishing proprietary research on Chinese industries, consumers, and globalization. Competes with EqualOcean for enterprise China-market advisory and research budgets but at significantly larger scale and broader service scope.
Peers
Market position
Strengths5 records
Weaknesses5 records
Competitive moat5 records
Key risks6 records
Key highlights6 records
Customer concentration
EqualOcean social profiles
Digital presenceEqualOcean financial estimates
Financial estimateRevenue estimate
Valuation estimate
EqualOcean leadership team
Management profileNumber of profiles
Profiles2 records
EqualOcean funding detail
Funding detailFunding overview
Funding rounds1 record
Investors1 record
Funding detail is available on the Subscription and Enterprise plan.Contact sales →
EqualOcean M&A and investment
M&A and investmentM&A
Investments
M&A and investment is available on the Subscription and Enterprise plan.Contact sales →
Frequently asked questions about EqualOcean
What does EqualOcean do?
EqualOcean is an international information service provider and investment research firm that delivers firsthand insights into Chinese companies and industries through 100+ research reports annually, industry rankings, the GoGlobal Forum event series, and professional services including due diligence, market-entry analysis, and branding services. The firm operates the ChinaStars platform for tracking Chinese companies and serves both global enterprises entering China and Chinese companies expanding overseas.
Is EqualOcean a public or private company?
EqualOcean is a private company. It is classified as founder individual operated bootstrapped and is currently operating.
When was EqualOcean founded?
EqualOcean was founded in 2018. It employs 101 to 250 people.
Where is EqualOcean based?
EqualOcean is headquartered in Beijing, China, in the Asia region.
How does EqualOcean make money?
Three revenue lines are on record. Research Reports are the primary driver. The others are professional Services and event Services.
Who are EqualOcean's main competitors?
Direct peers on record are Dezan Shira & Associates (China Briefing), Trivium China, Caixin Global, Daxue Consulting and Jing Daily. Broad incumbents are South China Morning Post and McKinsey Greater China / McKinsey China. iiMedia Research (iiMedia.cn / 艾媒咨询) is listed as a peer.
Does EqualOcean have an API?
No public API is recorded for EqualOcean.
What industry is EqualOcean in?
EqualOcean's product category is Market Intelligence Services. Its primary akta.pro industry code is BPAHALAI, Due Diligence & Investigative Research. Its NAICS code is 54191.