Port City Marketing Solutions

What Port City Marketing Solutions does

Port City Marketing Solutions, Inc. is a privately held, full-service marketing agency founded in 2010 and headquartered in Stockton, California. The firm operates across ten service lines spanning digital advertising, graphic design, project management, public outreach, branding, SEO, video and media production, website design and hosting, and ADA compliance, serving small and medium businesses as its primary segment alongside large corporations, non-profits, and government/public sector clients in the San Joaquin County region and beyond. The company is co-led by partners Kristen Dyke (Director of Marketing) and Dan Natividad (Director of Strategy, former Marketing Strategist at Blue Shield of California), supported by a team of approximately 8–10 people as observed from website profiles.

The agency's technology footprint is composed primarily of integrated third-party platforms rather than proprietary infrastructure. Core technical assets include a partnership with UserWay for ADA and WCAG 2.1 compliance tooling, Google Ads Search Certification for paid media execution, Google Analytics and Search Console integration for SEO reporting, and a managed WordPress hosting stack delivered on dedicated VPS with SSL, automatic upgrades, and malware remediation. Port City also holds a Certified Disadvantaged Business Enterprise (DBE) designation, which qualifies the firm for public sector contracting on outreach projects, and was recognized with the 2017 Best of San Joaquin award for Marketing and PR.

Port City generates revenue through a hybrid professional services and subscription model. Most revenue comes from project-based and retainer marketing engagements, with pricing ranging from individually priced a la carte services to all-inclusive packages for larger clients. Recurring revenue streams include ADA compliance services priced at $490/year with a $99 one-time setup fee and managed WordPress hosting. The firm's go-to-market is consultative and sales-led, relying on direct outreach, website contact forms, phone, and email inquiries. The company is bootstrapped, with no institutional funding, no parent company, and no publicly disclosed revenue figures.

Name

Port City Marketing Solutions

Legal name

Port City Marketing Solutions, Inc.

Website

https://portcitymarketing.com

Company type

Private

Founded year

2010

Operating status

Operating

Headcount range

1–10 employees

Short description

Port City Marketing Solutions is a Stockton, California-based full-service marketing agency offering digital advertising, design, web, video, public outreach, and ADA compliance services to SMBs, corporations, non-profits, and government clients across California.

Ownership category

akta.pro rank

Headquarters

HQ city

Stockton

HQ country

United States

HQ region

North America

Offices2 records

Markets served

GTM type

B2B

Offering type

Services

Cost components

Personnel, Operations, Marketing or Sales, Technology or R&D, Infrastructure

Revenue model

1. Marketing Services: Full-service marketing agency offering digital advertising, graphic design, branding, SEO, video production, website development, and public outreach services. Revenue is generated through project-based fees, retainer arrangements, and service packages ranging from individually priced solutions to comprehensive marketing packages.
2. ADA Compliance Services: Annual subscription service for website ADA compliance with $490/year ongoing service and $99 one-time setup fee.
3. Website Hosting: Managed WordPress hosting service provided on dedicated VPS with security and performance optimization.

Pricing tiers

Go-to-market motion1 record

Distribution channels2 records

Marketing channels7 records

Core offering

Port City Marketing Solutions is a full-service marketing agency delivering digital advertising, graphic design, branding, SEO, video and media production, website design and development, managed WordPress hosting, ADA/WCAG 2.1 compliance, and public outreach services. Services are sold individually or bundled into all-inclusive packages for businesses ranging from small local companies to multi-national corporations.

Product overview

Port City Marketing Solutions is a full-service marketing agency offering a comprehensive suite of digital marketing and creative services. The core offerings include Digital Advertising (Google-certified), Graphic Design, Project Management, Public Outreach (DBE certified), Branding Invigorated, Search Engine Optimization, Video and Media Production, Website Builds, Website Hosting, and Website ADA Compliance. Services are delivered as individually priced solutions or all-inclusive packages designed to work with any business budget, from small businesses to multi-national corporations.

Differentiator

Problem solved

Functional benefit

Products and services

• Digital Advertising Strategic digital advertising services including Google Ads (Search certified), social media advertising across Facebook, Instagram, LinkedIn, YouTube, Twitter, and Yelp, email marketing, and content creation for business clients.
• Graphic Design Visual design services including logos, social media graphics, print materials, brochures, banners, page layout, and branding materials that blend design trends with client vision for businesses.
• Project Management Project coordination services including brand management, advertising campaigns, video campaigns, social media campaigns, print coordination, sponsorship management, and digital media campaigns.
• Public Outreach Community-focused outreach services for government and public sector clients including public meetings, ribbon cuttings, ground breakings, open houses, database collection, mass mailings, public announcements, and event planning, provided as a Certified DBE.
• Branding Invigorated Brand identity development services including business immersion, target analysis, competitive and market analysis, and brand workshops to create cohesive visual identities for business clients.
• Search Engine Optimization (SEO) SEO services including on-page optimization, keyword research, monthly progress reports, competitor research, expert blog content, and Google Analytics and Search Console integration for business websites.
• Video and Media Video production services covering the full production process from scripting and storyboarding through videography, production, graphic support, and photography for business clients.
• Website Builds Website design and development services including hosting, eCommerce websites, content writing, ADA compliance, reputation management, and SEO services for business clients.
• Website Hosting Managed WordPress hosting service on dedicated VPS with security management, automatic upgrades, free malware fix, SSL certificates, and optimized performance caching for WordPress sites.
• Website ADA Compliance Annual subscription website accessibility solution powered by UserWay providing 80+ user-triggered enhancements for ADA and WCAG 2.1 compliance, including screen reader support, dyslexia fonts, color contrast correction, real-time AI monitoring, and guaranteed accessibility statements, priced at $490/year with $99 one-time setup.

Named customers4 records

Segments4 records

Ideal customer profiles4 records

Technology focussed No

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

Integration4 records

Feature3 records

Partnerships

Two partnerships are on record, tiered core and minor.

• UserWaycoreTechnology or Integration · 11 April 2022Port City has partnered with UserWay, the leader in ADA compliance solutions, to provide accessibility tools for client websites. The partnership offers 80+ user-triggered enhancements, WCAG 2.1 compliance, real-time AI monitoring, guaranteed accessibility statements, and ongoing compliance as websites grow and change.
• Judith Buethe CommunicationsminorStrategic or Co-development PartnerPort City previously worked under the training of Judith Buethe Communications, a leader in public outreach in the area, to develop their public outreach service capabilities over 5+ years.

Scale indicators4 records

Recent moves6 records

Expansion highlights4 records

Direct peers

• Hawke Media: California-based full-service digital marketing agency offering similar services (digital ads, SEO, branding, web design, email marketing) to SMB and mid-market clients. Closely comparable service portfolio and customer segment to Port City.
• Ignite Visibility: San Diego-based digital marketing agency providing SEO, paid media, social media, email marketing, and website design. Similar service portfolio with regional California presence.
• KlientBoost: Digital marketing agency specializing in PPC, paid social, and conversion rate optimization with a focus on performance-driven campaigns. Comparable in paid-media certification credentials and SMB-to-mid-market focus.
• Straight North: Mid-sized full-service digital marketing agency offering SEO, PPC, web design, and branding to SMB and mid-market clients. Comparable positioning as an integrated agency serving similar customer profiles.
• SmartSites: Full-service digital marketing agency offering website design, SEO, PPC, and branding to SMBs nationally. Comparable in service breadth, target customer profile, and project-based plus retainer revenue model.
• Disruptive Advertising: Digital marketing agency offering PPC, SEO, web design, and lifecycle marketing services to mid-market clients. Comparable in service mix and reliance on Google Ads partnerships.
• Thrive Internet Marketing Agency: Full-service digital marketing firm delivering web design, SEO, social media, and PPC services to SMBs and mid-market clients. Direct comparable in offering mix and target customer.

Broad incumbents

• Coalition Technologies: California-based digital marketing and web design agency offering SEO, PPC, web development, and branding. Comparable California roots and service mix, but at substantially larger scale than Port City.
• WebFX: Large, established full-service digital marketing agency with significantly greater scale than Port City. Comparable service breadth (SEO, PPC, web design, content) but operates nationally with much larger headcount and proprietary technology (MarketingCloudFX).

Emerging players

• Directive: B2B-focused digital marketing agency offering SEO, PPC, and content services. Adjacent comparable given shared digital marketing services and agency model, though Directive is more specialized toward SaaS and B2B verticals.

Market position

Strengths4 records

Weaknesses4 records

Competitive moat4 records

Key risks6 records

Key highlights6 records

Customer concentration

• Xx.com/port_city_mktg
• Facebookfacebook.com/portcitymarketing
• LinkedInlinkedin.com/company/port-city-marketing-solutions

Compliance3 records

Revenue estimate

Valuation estimate

Number of profiles

Profiles8 records

Funding overview

Funding rounds

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about Port City Marketing Solutions