Online Marketing For Doctors

What Online Marketing For Doctors does

Online Marketing For Doctors (ONLINEMARKETING FOR DOCTORS PTY LTD, founded 2011) is a privately held, full-service digital marketing agency that exclusively serves medical and healthcare practices globally. The firm is headquartered in Ultimo, Sydney, with offices in Melbourne, Gold Coast, London, and Miami, and reports serving practices across Australia, the UK, the US, Canada, Ireland, Europe, Singapore, Dubai, and Turkey. Its core offering is organized around proprietary methodologies — a 7-Step Patient Generation Blueprint and a 9-Step SEO System — that bundle SEO, paid search and social advertising, web design, sales funnels, CRM integration, content marketing, reputation management, photography, videography, referral marketing, and app development into managed engagements for individual practitioners and clinics.

The technology stack is predominantly a managed-services marketing technology stack (Google Ads, Meta Ads, SEO tooling, CRM, email/SMS automation) augmented by a newer AI feature layer that includes a 24/7 AI Patient Coordinator (autonomous agent for patient inquiries), AI Marketing Services (process automation across the patient funnel), and AI Answer Engine Optimization (content structuring for AI-driven search recommendations). The firm also publishes a free AHPRA Compliance Check tool, a website performance quiz, an OMD Podcast with 160+ episodes, and an OMD TV video platform, functioning as top-of-funnel demand engines for the core agency service.

Commercial model is primarily custom-quoted monthly retainers for the agency service, supplemented by lower-ticket digital products in an online shop (including the $249 Samurai Sales Guide) and free tools that feed the top of the sales funnel. The firm caps new client onboarding at two per month, indicating a high-touch, selective go-to-market rather than volume-based growth. The company is bootstrapped, with no disclosed funding rounds or institutional ownership; co-founders Huyen Truong and Steven Tait serve as directors and remain the named operators.

Name

Online Marketing For Doctors

Legal name

ONLINEMARKETING FOR DOCTORS PTY LTD

Website

https://onlinemarketingfordoctors.com

Company type

Private

Founded year

2011

Operating status

Operating

Headcount range

11–50 employees

Short description

Online Marketing For Doctors is a privately held digital marketing agency founded in 2011 that exclusively serves medical and healthcare practices worldwide, delivering SEO, paid advertising, web design, CRM, and AI-powered patient coordination services across Australia, the UK, and the US.

Ownership category

akta.pro rank

Product category

Healthcare Marketing Services

NAICS

Advertising, Public Relations, and Related Services (5418)

SIC

Services-Advertising Agencies (7311)

akta.pro primary industry

Healthcare/Pharma Creative Agencies (MPAAAAAJ)

akta.pro secondary industry

Patient Education, Content & Personalized Journey Orchestration (HLACAEAE)

Keywords

• Medical marketing services
• Healthcare SEO services
• Patient acquisition campaigns
• Clinic web design
• Doctor lead generation

Headquarters

HQ city

Ultimo

HQ country

Australia

HQ region

Oceania

Offices5 records

Markets served

GTM type

B2B

Offering type

Services

Cost components

Personnel, Marketing or Sales, Technology or R&D, Operations, Infrastructure, Others

Revenue model

1. Digital Marketing Services: Full-service digital marketing agency providing SEO, Google Ads, Facebook/Instagram advertising, web design, content marketing, reputation management, email marketing, CRM integration, app development, photography, videography, and referral marketing services to medical practices worldwide.
2. Educational Products and Guides: Sale of the 7 Figure Samurai Sword Sales Guide for Clinics at $249, providing sales process and scripts for converting prospects to patients.
3. Practice Acceleration Programs: Structured programs in the shop section designed to accelerate medical practice growth through comprehensive marketing solutions.

Pricing tiers

Go-to-market motion1 record

Distribution channels3 records

Marketing channels9 records

Core offering

Online Marketing For Doctors is a full-service digital marketing agency that exclusively serves medical and healthcare practices. The company delivers SEO, Google and Meta advertising, custom medical website design, content marketing, sales funnels, CRM integration, app development, photography, videography, reputation management, and AI-powered patient coordination services organized around its proprietary 7-Step Patient Generation Blueprint. Its core deliverable is managed marketing campaigns and websites that help clinics generate, convert, and retain patients.

Product overview

Online Marketing For Doctors is a full-service medical marketing agency (not a software platform) that offers a portfolio of managed marketing services organized around a 7-step Patient Generation Blueprint framework. Core services include Digital Marketing Strategy, Web Design & Development (using a 6-step design system), Google & Meta Advertising (PPC), Search Engine Optimization (9-step SEO), Sales Funnel development, Content Marketing, Email Marketing, Reputation Management, Referral Marketing (Dream 100 Strategy), Photography, Videography, and CRM for Medical Practices. The company also provides AI-powered services including a 24/7 AI Patient Coordinator (autonomous agent for patient inquiry handling), AI Marketing Services (workflow automation), and AI Answer Engine Optimization (content structuring for AI search). Specialty-specific service bundles serve Hair Transplant, Plastic Surgery, Aesthetic, Rheumatology, Orthopedic, Dermatology, Vein, Vasectomy, Ophthalmology, Weight Loss Surgery, Mental Health, Chiropractic, Dental, Veterinary, and GP practices. Digital products include the 7 Figure Samurai Sword Sales Guide ($249) and the 3 Must Use Strategies Webinar (free). Content platforms include OMD TV (video) and OMD Podcasts. Free tools include a Website Quiz, AHPRA Compliance Checker, and Resource Centres by specialty.

Differentiator

Problem solved

Functional benefit

Products and services

• Digital Marketing Strategy Custom brand strategy and integrated marketing planning that positions medical practices front and center when target audiences actively search for services. Serves as the foundational planning layer for all other marketing services.
• Patient Generation Blueprint A proprietary 7-step systematic framework for predictable, scalable patient growth that combines SEO, PPC, lead-nurturing funnels, and referral marketing to maximize practice growth potential.
• Medical Web Design & Development Custom medical website design and development using a 6-step design system (research, wireframe, graphic design, SEO setup, mobile-responsive build, testing) that positions clinics as trusted experts and converts visitors into patients.
• Google Advertising Pay-per-click (PPC) advertising campaigns on Google and Bing that drive instant patient enquiries through hyper-targeted keyword campaigns, ad copywriting, bid optimization, and analytics for medical practices.
• Facebook & Instagram Advertising Meta Ads campaigns (Facebook and Instagram) that build brand awareness, increase patient engagement, and drive appointment bookings through targeted social media advertising for healthcare providers.
• Medical Search Engine Optimization Medical SEO strategies including the High-Performance 9-Step SEO System covering technical SEO, content optimization, local search, and authority signal building for organic traffic growth at medical practices.
• Medical App Development Custom mobile app development for medical practices enabling appointment scheduling, patient communication, medical record access, and real-time updates as standalone patient experience apps.
• 24/7 AI Patient Coordinator An AI-powered virtual assistant service that handles patient inquiries around the clock, qualifying leads, answering common questions, and routing enquiries to appropriate staff for medical clinics.
• AI Marketing Services AI-driven marketing automation including lead nurturing, automated follow-up sequences via email and SMS, and patient funnel automation to optimize marketing workflows for medical clinics.
• Medical Sales Funnel Lead-nurturing patient funnels that guide prospects from initial interest through automated follow-ups to confirmed appointments, working 24/7 to convert first-time visitors into loyal patients with personalized automation.
• Medical Photography Professional photography services for medical practices to establish authority, improve patient lead generation, and produce visual content that drives engagement for healthcare marketing materials.
• Medical Videography Professional video marketing content creation that showcases clinic expertise, facilities, and patient care, reported to increase patient engagement and drive more appointment bookings.
• CRM for Medical Practices Healthcare-specific CRM service that centralizes patient communications, automates appointment reminders, manages reviews, and nurtures patient relationships with lead tracking and performance monitoring.
• Referral Marketing (Dream 100 Strategy)

Quantifiable outcome

• 300%+ ROI guaranteed
• +7 more outcomes

Named customers12 records

Segments16 records

Ideal customer profiles2 records

Technology focussed No

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

AI capability5 records

Feature5 records

Scale indicators8 records

Recent moves6 records

Expansion highlights6 records

Direct peers

• PatientPop (Tebra): PatientPop (now part of Tebra) provides practice growth and patient experience software/marketing for medical practices. Directly comparable as a healthcare-specialized patient acquisition and practice marketing platform.
• Doctor.com: Doctor.com offers healthcare-specific marketing, reputation management, and patient acquisition services for medical practices. Closely overlaps with OMD's SEO, web design, and reputation management offerings for physicians.
• Practice Builders: Practice Builders is a long-standing marketing agency exclusively serving medical and dental practices. Directly comparable in vertical focus, SEO/PPC services, and healthcare-specialized patient acquisition methodology.
• Intrepy Healthcare Marketing: Intrepy is a healthcare-focused digital marketing agency offering SEO, web design, and patient acquisition for medical practices. Strong direct peer on service mix and vertical specialization.
• Healthcare Success: Healthcare Success is a medical marketing agency providing SEO, PPC, and patient generation services to healthcare practices. Comparable vertical focus and full-service agency model.
• Sagapixel: Sagapixel is a healthcare SEO and digital marketing agency serving plastic surgeons, dentists, and medical practices. Direct competitor on SEO-led patient acquisition for medical specialists.
• Cardinal Digital Marketing: Cardinal Digital Marketing operates a healthcare division (Cardinal Healthcare Marketing) providing digital marketing services to hospitals, health systems, and medical practices. Comparable in healthcare-vertical digital services.

Emerging players

• Medical Marketing Whiz: Smaller digital marketing agency focused exclusively on medical practices. Comparable in vertical specialization though smaller scale; competes for the same plastic surgery and aesthetic clinic customer base.

Broad incumbents

• WebFX: WebFX is a large generalist digital marketing agency with a healthcare practice. Provides overlapping SEO, web design, and PPC services but lacks OMD's exclusive vertical focus.
• HubSpot for Healthcare: HubSpot provides CRM, marketing automation, and content tools adopted by many medical practices. Competes indirectly on the CRM and patient nurturing layer of OMD's offering.

Market position

Strengths5 records

Weaknesses5 records

Competitive moat4 records

Key risks6 records

Key highlights7 records

Customer concentration

• Xx.com/OMDGlobal
• TikToktiktok.com/@omd.tv

Revenue estimate

Valuation estimate

Number of profiles

Profiles2 records

Funding overview

Funding rounds

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about Online Marketing For Doctors