Cargoo
Cargoo AG provides a cloud-based SaaS platform that digitalizes containerized ocean freight management for enterprise shippers, with deep EDI/API integrations to ocean carriers covering approximately 98% of world container capacity. The platform primarily serves food and beverage companies, including coffee, tea, and packaged goods multinationals, alongside logistics service providers, via an integrated TMS, OMS, DMS, and RMS suite.
- Company typePrivate
- Founded2007
- HeadquartersWollerau, Switzerland
- Headcount11–50
- GTM typeB2B
- OfferingSoftware
What Cargoo does
Cargoo AG, headquartered in Wollerau, Switzerland, operates a cloud-based SaaS platform that digitalizes containerized ocean freight management for shippers, buyers, traders, and logistics service providers. The platform unifies Order Management, Booking, Visibility (Track & Trace), Document Management, Digital Freight Tendering, Rates Management, Business Intelligence, Demurrage & Detention Management, an Incident Dashboard for trade lane disruptions, and an Ocean Control Tower into a single workflow layer, replacing fragmented carrier systems and paper-based processes. Its technical foundation is a distributed, domain-oriented microservices architecture with a proprietary workflow engine, deployed on Microsoft Azure, with native integrations into SAP and Oracle ERP systems and EDI/API connectivity to customs authorities.
The platform's defining capability is its direct integration footprint: EDI and API connections to ocean carriers including MSC, CMA CGM, Hapag-Lloyd, COSCO Shipping, Evergreen, ONE, Yang Ming, ZIM, HMM, and 40+ others, representing approximately 98% of world container capacity. Cargoo monetizes via enterprise SaaS subscriptions with custom annual pricing tied to company size, shipment volume, and module scope, sold through a direct enterprise field sales motion supplemented by an inside sales team for mid-market accounts. The customer base skews heavily to food and beverage (notably coffee and tea), with reference logos including Nestlé, JDE Peet's, Unilever (Lipton), Barry Callebaut, Sucafina, Neumann Kaffee Gruppe, Reinhart, Sucden, and Dallmayr; the company reports 4,000+ onboarded companies, 6M+ TEUs processed, 1.3M+ shipments, and 300,000+ connected business partners.
Cargoo is privately held and controlled by founder and Chairman Roland Maier through the parent holding Commodity Supplies (founded 1997), with no disclosed external venture or private equity funding. The senior team includes CEO Vincent Ducaroir, CCOs Thomas Kofler and Mario Walther, CFO Juri Bailer, CPO/CTO Ashot Arakeljan, CMO Justine Violante, and CHRO Laura Padua. The company is ISO/IEC 27001:2022 certified, supports EU ICS2 and U.S. ISF compliance workflows, and operates from Switzerland with presence in the United States, United Kingdom, Singapore, and France.
Cargoo firmographics
Firmographics- Name
- Cargoo
- Legal name
- Cargoo AG
- Website
- https://cargoo.com
- Company type
- Private
- Founded year
- 2007
- Operating status
- Operating
- Headcount range
- 11–50 employees
- Short description
- Cargoo AG provides a cloud-based SaaS platform that digitalizes containerized ocean freight management for enterprise shippers, with deep EDI/API integrations to ocean carriers covering approximately 98% of world container capacity. The platform primarily serves food and beverage companies, including coffee, tea, and packaged goods multinationals, alongside logistics service providers, via an integrated TMS, OMS, DMS, and RMS suite.
- Ownership category
- akta.pro rank
Cargoo industry classification
Industry- Product category
- Ocean Freight Management Software
- NAICS
- Freight Transportation Arrangement (48851), Marine Cargo Handling (48832)
- SIC
- Arrangement Of Transportation Of Freight & Cargo (4731)
- akta.pro primary industry
- Air Cargo TMS (TLAEAAAF)
Keywords
Where Cargoo is headquartered
LocationHeadquarters
- HQ city
- Wollerau
- HQ country
- Switzerland
- HQ region
- Europe
Offices1 record
Markets served
Cargoo business model
Business model- GTM type
- B2B
- Offering type
- Software
- Cost components
- Personnel, Technology or R&D, Infrastructure, Marketing or Sales, Operations
Revenue model
- SaaS Subscription: Subscription-based SaaS model providing access to the Cargoo platform. Enterprise pricing tailored to customer size and scope of usage. Includes access to TMS, OMS, DMS, RMS modules and carrier integrations.
Pricing tiers
| Model | Billing | Price |
|---|---|---|
| Subscription | Annual | Enterprise SaaS Subscription |
Go-to-market motion2 records
Distribution channels3 records
Marketing channels3 records
Cargoo product offering
Product offeringCore offering
Cargoo provides a cloud-based SaaS platform that digitalizes and manages containerized ocean freight across the entire supply chain. The platform unifies Transport Management System (TMS), Order Management System (OMS), Document Management System (DMS), and Rates Management System (RMS) capabilities, connecting shippers, ocean carriers, freight forwarders, and customs authorities through direct EDI/API integrations covering ~98% of world container capacity.
Product overview
Cargoo offers a unified ocean freight management platform combining multiple modules: Order Management System (OMS), Transportation Management System (TMS), Document Management System (DMS), Rates Management System (RMS), Business Intelligence, and Demurrage and Detention Management. The platform integrates procurement, planning, and execution workflows into a single SaaS solution, enabling real-time visibility, automated processes, and collaboration across supply chain partners including carriers, freight forwarders, customs, and port authorities.
Differentiator
Problem solved
Functional benefit
Products and services
- Cargoo Platform Cloud-based ocean freight management SaaS platform providing end-to-end visibility, collaboration, and execution for containerized ocean freight across shippers, carriers, freight forwarders, and customs authorities. Unifies TMS, OMS, DMS, and RMS in a single integrated solution.
- Order Management System (OMS) Module that captures purchase order information from ERP systems via EDI or API to facilitate automated transfer of data for vendor bookings, capacity planning, and shipping instructions.
- Booking Electronic booking module enabling users to respond faster, reduce errors, and improve customer satisfaction with up to 50% time savings through direct carrier connectivity.
- Visibility (Track & Trace) Real-time container tracking module with dynamic ETAs, automated exception detection, and proactive alerts for supply chain resilience across the ocean freight network.
- Document Management System (DMS) Module that stores, shares, tracks, and manages documents from all stakeholders along the ocean transportation chain, including Intelligent Document Processing for automatic PO number extraction.
- Digital Freight Tendering Module enabling digital freight tendering with instant rate uploads requiring no data mapping and one-click freight contract creation for ocean freight procurement.
- Rates Management System (RMS) Centralized rates and contracts management module providing instant access to rate data for trade pricing and automated ingestion of contracted rates.
- Business Intelligence Reporting and analytics module providing real-time dashboards, KPI displays, and performance measurement of carriers, shippers, and vendors.
- Demurrage and Detention Management Module for monitoring free time, tracking demurrage and detention costs, managing contract terms, and identifying bottlenecks to avoid or limit charges.
- Incident Dashboard Real-time incident tracking dashboard built around specific trade lanes, customer base, and contingency logic for executing disruption response plans.
- Ocean Control Tower Centralized dashboard providing control tower metrics including Container Capacity Utilization (CCU), ETA Tracking, Detention and Demurrage (DnD) monitoring, and Allocation Consumption.
Quantifiable outcome
- Over 6 million TEUs processed on the platform
- +3 more outcomes
Companies that use Cargoo
Customer profileNamed customers4 records
Segments3 records
Ideal customer profiles3 records
Cargoo technology and API
TechnologyTechnology focussed Yes
API detail
- Has API
- No
- API docs
- API detail
Core technology
AI maturity
App detail
Integration3 records
Feature4 records
Cargoo partnerships and signals
Strategic signalPartnerships
Five partnerships are on record, tiered core.
- Ocean Carriers (MSC, CMA CGM, Hapag-Lloyd, COSCO, Evergreen, ONE, Yang Ming, and 40+ others)coreDirect EDI/API integrations with ocean carriers covering approximately 98% of world container capacity. Enables real-time booking, shipping instruction exchange, sailing schedule access, and tracking visibility. Major carriers include MSC, CMA CGM, Hapag-Lloyd, COSCO Shipping, Evergreen, Hamburg Sud, OOCL, ONE, Yang Ming, ZIM, HMM, PIL, APL, and many others.
- SAPcoreNative ERP integration with SAP systems, enabling bidirectional data exchange between Cargoo's ocean freight platform and customer enterprise systems for order management and logistics synchronization.
- OraclecoreNative ERP integration with Oracle systems, enabling bidirectional data exchange between Cargoo's ocean freight platform and customer enterprise systems for order management and logistics synchronization.
- Customs AuthoritiescoreEDI integrations with customs authorities enabling automated customs documentation submission and clearance processes for international ocean freight shipments.
- Microsoft AzurecoreCloud infrastructure provider powering the Cargoo platform. The platform is built on Microsoft Azure's distributed, domain-oriented microservices architecture.
Scale indicators7 records
Recent moves7 records
Expansion highlights6 records
Cargoo competitors and assessment
Company assessmentDirect peers
- Descartes Systems Group: Descartes offers ocean visibility and TMS modules (including former CargoSmart and Kontainers assets) covering carrier integrations, booking and document management. Direct competitor to Cargoo's TMS+visibility platform, with broader multi-modal scope.
- CargoSmart: CargoSmart (now part of Descartes) provides ocean carrier EDI connectivity, sailing schedules, booking and visibility tools. Closest direct comparable to Cargoo's carrier-integrated ocean platform, serving many of the same global shippers and forwarders.
- Vizion API: Vizion API offers ocean container tracking and visibility via standardized APIs across 100+ ocean carriers. Comparable to Cargoo's visibility/track-and-trace module, particularly for developer- and integrator-led deployments.
- project44: project44 is a supply chain visibility platform spanning ocean, road, rail and air with deep carrier integrations. Overlaps directly with Cargoo's visibility and Ocean Control Tower capabilities while extending into multi-modal workflows.
- FourKites: FourKites provides real-time transportation visibility across ocean, road, rail and air, with predictive ETAs and dynamic appointment scheduling. Comparable to Cargoo's real-time visibility and exception management modules.
Emerging players
- BlueX Trade: BlueX Trade offers electronic booking and ocean freight procurement between shippers and carriers via APIs. Overlaps with Cargoo's booking and digital freight tendering modules, focused on procurement digitization.
- Beacon (formerly Bolero): Beacon (formerly Bolero) provides digital trade documentation and supply chain visibility, including electronic bills of lading. Comparable to Cargoo's Document Management System and Intelligent Document Processing modules for ocean trade.
Broad incumbents
- Kuehne+Nagel (myKN / KN FreightNet): Kuehne+Nagel is one of the world's largest freight forwarders with its own digital platforms (myKN, KN FreightNet) for ocean booking and visibility. Competitor for digital ocean freight procurement and visibility, but as a forwarder-led offering rather than independent SaaS.
- Maersk (Twill / Captain Peter): Maersk offers integrated ocean shipping plus digital platforms (Twill, Captain Peter) for booking and visibility. Competes with Cargoo on carrier-direct digital experiences and could leverage carrier-side APIs that Cargoo relies on.
- Blue Yonder: Blue Yonder (formerly JDA) provides a broad supply chain platform including transportation management and orchestration. Adjacent competitor to Cargoo for shippers wanting a multi-modal TMS with broader scope, though typically larger implementations.
Market position
Strengths5 records
Weaknesses5 records
Competitive moat6 records
Key risks6 records
Key highlights6 records
Customer concentration
Cargoo social profiles
Digital presenceCargoo compliance and trust
Trust signalCompliance3 records
Cargoo financial estimates
Financial estimateRevenue estimate
Valuation estimate
Cargoo leadership team
Management profileNumber of profiles
Profiles10 records
Cargoo funding detail
Funding detailFunding overview
Funding rounds
Investors
Funding detail is available on the Subscription and Enterprise plan.Contact sales →
Cargoo M&A and investment
M&A and investmentM&A
Investments
M&A and investment is available on the Subscription and Enterprise plan.Contact sales →
Frequently asked questions about Cargoo
What does Cargoo do?
Cargoo provides a cloud-based SaaS platform that digitalizes and manages containerized ocean freight across the entire supply chain. The platform unifies Transport Management System (TMS), Order Management System (OMS), Document Management System (DMS), and Rates Management System (RMS) capabilities, connecting shippers, ocean carriers, freight forwarders, and customs authorities through direct EDI/API integrations covering ~98% of world container capacity.
Is Cargoo a public or private company?
Cargoo is a private company. It is classified as founder individual operated bootstrapped and is currently operating.
When was Cargoo founded?
Cargoo was founded in 2007. It employs 11 to 50 people.
Where is Cargoo based?
Cargoo is headquartered in Wollerau, Switzerland, in the Europe region.
How does Cargoo make money?
One revenue line is on record: saaS Subscription.
Who are Cargoo's main competitors?
Direct peers on record are Descartes Systems Group, CargoSmart, Vizion API, project44 and FourKites. Emerging players are BlueX Trade and Beacon (formerly Bolero). Broad incumbents are Kuehne+Nagel (myKN / KN FreightNet), Maersk (Twill / Captain Peter) and Blue Yonder.
Does Cargoo have an API?
No public API is recorded for Cargoo.
What industry is Cargoo in?
Cargoo's product category is Ocean Freight Management Software. Its primary akta.pro industry code is TLAEAAAF, Air Cargo TMS. Its NAICS code is 48851 and its SIC code is 4731.