GetGo Café + Market
- Company typePrivate
- Founded1979
- HeadquartersAnderson, United States
- Headcount1,001–5,000
- GTM typeB2C
- OfferingServices
GetGo Café + Market firmographics
Firmographics- Name
- GetGo Café + Market
- Legal name
- Giant Eagle, Inc.
- Website
- https://getgocafe.com
- Company type
- Private
- Founded year
- 1979
- Operating status
- Operating
- Headcount range
- 1,001–5,000 employees
- Ownership category
- akta.pro rank
GetGo Café + Market industry classification
Industry- Product category
- Convenience Store & Fuel Retail
- NAICS
- Gasoline Stations with Convenience Stores (45711), Convenience Retailers (445131), Gasoline Stations and Fuel Dealers (457)
- SIC
- Retail-Auto Dealers & Gasoline Stations (5500), Retail-Convenience Stores (5412), Retail-Eating & Drinking Places (5810)
- akta.pro primary industry
- Convenience Retail & Foodservice at Forecourts (C-Store/QSR) (EUALAIAE)
- akta.pro secondary industries
- Fuel Stations with Convenience Retail (Forecourt C-Stores) (CRANAJAB), Non-Fuel Retail & Ancillary Forecourt Services (Car Wash, Auto Care, ATM/Lottery, Parcel Lockers) (EUALAIAJ)
Keywords
Where GetGo Café + Market is headquartered
LocationHeadquarters
- HQ city
- Anderson
- HQ country
- United States
- HQ region
- North America
Offices2 records
Markets served
GetGo Café + Market business model
Business model- GTM type
- B2C
- Offering type
- Services
- Cost components
- Personnel, Supply Chain, Operations, Infrastructure, Marketing or Sales
Revenue model
- Fuel Sales: Sale of gasoline, diesel, and kerosene fuels at GetGo convenience store locations. The company emphasizes high-quality fuel with cleansing agents and a guarantee program. Operates 250+ locations across Pennsylvania, Ohio, Indiana, West Virginia, and Maryland.
- Foodservice and Retail Merchandise: Fresh food offerings including breakfast items, subs, sandwiches, snacks, and prepared foods. Also includes packaged goods, beverages, candy, and convenience items. Revenue generated through in-store purchases and delivery orders via DoorDash.
- WetGo Car Wash Subscriptions: Monthly subscription car wash service with four tiers (Guard, All Weather, Showroom, Ultimate) ranging from $17.99 to $39.99 per month. First-month promotional pricing available. Operates 47 WetGo locations at GetGo stations.
- Fleet Card Programs: Regional Fleet card offered free with setup and no monthly fees, earning rebates up to 7 cents per gallon. Universal Fleet card has $40 setup fee and $2 per card per month, accepted nationwide through Wex network with service network/roadside assistance included.
Pricing tiers
| Model | Billing | Price |
|---|---|---|
| Other | Monthly | Regional Fleet Card - Free setup with fuel rebates up to 7¢/gallon |
| Other | Monthly | Universal Fleet Card - $40 setup with nationwide acceptance |
| Subscription | Monthly | Guard Pass - Entry-level car wash subscription at $17.99/month |
| Transaction based/ take rate | Pay-as-you-go | Combo deals and promotional pricing on food and beverages |
Go-to-market motion2 records
Distribution channels5 records
Marketing channels5 records
GetGo Café + Market product offering
Product offeringCore offering
GetGo Café + Market operates 250-plus convenience store and fuel retail locations across Pennsylvania, Ohio, Indiana, West Virginia, and Maryland, selling gasoline, diesel, and kerosene alongside freshly prepared foods, snacks, beverages, and convenience merchandise. The chain supplements core retail with a WetGo Unlimited car wash subscription program at 47 stations and a separate GetGo Fleet Card program serving commercial vehicle operators regionally and nationwide through the Wex network.
Product overview
GetGo Café + Market is a convenience store and fuel retail chain organized as a single unified brand offering convenience retail, fresh foodservice, and automotive fuel products. The core offering consists of 270+ retail locations across Pennsylvania, Ohio, Indiana, West Virginia, and Maryland, operating as a separate business unit under Alimentation Couche-Tard following its $1.6 billion acquisition from Giant Eagle. The product portfolio centers on the GetGo Café + Market brand supplemented by WetGo Unlimited (car wash subscription service across 47 locations), myPerks loyalty program, GetGo Fleet Cards (Regional and Universal), GetGo Mobile App, Polar Pop fountain drinks, and gift cards. Fuel offerings include multiple grades of gasoline, diesel, and kerosene backed by a quality guarantee, while food offerings feature proprietary items like Roadhog Rib Sandwich, pepperoni rolls, subs, sandwiches, and breakfast items alongside branded snacks and beverages.
Differentiator
Problem solved
Functional benefit
Brands
- myPerks: Loyalty rewards program allowing customers to earn perks and savings on purchases.
- WetGo Unlimited
- Polar Pop
- RoadHog Rib Sandwich
- Grab 'n' Go
Products and services
- GetGo Café + Market Retail Stores Convenience store and fuel retail locations offering gasoline, diesel, and kerosene alongside fresh prepared foods, snacks, beverages, and convenience merchandise for individual consumers on the go.
- WetGo Unlimited Car Wash Subscription Monthly subscription car wash service offering tiered unlimited passes (Guard, All Weather, Showroom, Ultimate) priced from $17.99 to $39.99 per month with no contract and RFID-enabled automated scanning.
- GetGo Fleet Cards (Regional and Universal) Fleet fuel card program for commercial vehicle operators with driver ID controls, customizable transaction parameters, tiered rebates up to 7¢ per gallon, online tools, consolidated reporting, and tax exemptions.
- GetGo Mobile App Customer-facing mobile application supporting mobile food ordering for pickup, loyalty card scanning, rewards tracking, and exclusive in-app deals and coupons.
- GetGo Gift Cards Gift cards usable for purchases of fuel, food, and merchandise across the GetGo retail network.
- Fresh Food and QSR Items Fresh prepared and quick-service food offerings including proprietary sandwiches, subs, breakfast items, snacks, and made-to-order beverages for on-the-go consumption at GetGo locations.
Quantifiable outcome
- Over 2,500,000 customers use GetGo gasoline annually
- +2 more outcomes
Companies that use GetGo Café + Market
Customer profileNamed customers2 records
Segments2 records
Ideal customer profiles2 records
GetGo Café + Market technology and API
TechnologyTechnology focussed No
API detail
- Has API
- No
- API docs
- API detail
Core technology
AI maturity
App detail
Integration2 records
Feature5 records
GetGo Café + Market partnerships and signals
Strategic signalPartnerships
Four partnerships are on record, tiered core and minor.
- Alimentation Couche-Tard (Parent Company)coreAlimentation Couche-Tard (parent of Circle K) acquired GetGo Café + Market from Giant Eagle for approximately $1.57 billion. The FTC approved the acquisition in June 2025, requiring divestiture of 35 locations to Majors Management LLC. GetGo continues operating as a separate business unit maintaining existing programs including myPerks loyalty scheme.
- DoorDashminorDoorDash serves as GetGo's delivery partner, enabling customers to order GetGo food and beverages for home delivery through the DoorDash platform. This partnership extends GetGo's reach beyond physical storefront locations and enhances convenience for customers who prefer delivery.
- Wex Inc.coreWex provides the payment processing network for GetGo's Universal Fleet card, enabling acceptance at 90% of fueling locations nationwide including 50,000 diesel merchants. This integration allows GetGo to offer a nationwide fleet solution beyond its regional footprint.
- Circle KcoreGetGo operates under the Circle K/Alimentation Couche-Tard umbrella following acquisition. GetGo careers page links to circlek.com/business. The parent company plans to integrate GetGo into its expansion strategy, adding 750+ stores over five years.
Scale indicators6 records
Recent moves6 records
Expansion highlights6 records
GetGo Café + Market competitors and assessment
Company assessmentDirect peers
- Wawa: Wawa is a closely comparable direct peer — a privately held convenience store and fuel chain with a strong fresh-food program and loyalty platform, headquartered in Pennsylvania with overlap in GetGo's core PA/NJ/DE/MD markets.
- Sheetz: Sheetz is a direct competitor operating fuel + made-to-order food + convenience stores across Pennsylvania, Ohio, and surrounding states — head-to-head overlap with GetGo on geography, format, and foodservice differentiation.
- Royal Farms: Royal Farms is a Mid-Atlantic convenience + fuel chain with a strong fresh-food platform, operating across MD, PA, VA, and DE — directly competing with GetGo in core Mid-Atlantic geographies.
- Casey's General Stores: Casey's is a publicly traded convenience store and fuel operator with a leading prepared-foods, pizza, and private-label program across the Midwest and South — a close functional analogue in foodservice-led c-store economics.
- Murphy USA: Murphy USA is a publicly traded convenience and fuel retailer focused on Walmart-adjacent sites — a comparable c-store + fuel operator with a lower-cost format and overlap in GetGo's Midwest geographies.
- QuikTrip: QuikTrip is a privately held convenience and fuel chain with a strong loyalty program and fresh-food platform, primarily operating in the Midwest and South — directly comparable on category and adjacent geographically.
- RaceTrac: RaceTrac is a privately held convenience and fuel retailer across the Southeast and Midwest — a direct peer offering overlapping fuel + c-store + foodservice value propositions.
Broad incumbents
- Circle K: Circle K is the global sister brand and parent banner of Couche-Tard with thousands of c-store + fuel sites worldwide — a broad incumbent peer that now sits alongside GetGo within the same parent's portfolio and dictates integration strategy.
- 7-Eleven: 7-Eleven is the largest US convenience chain with a national footprint — a broad incumbent offering overlapping fuel and convenience services and serving as the strategic alternative to Circle K in many of GetGo's regional markets.
Others
- Giant Eagle: Giant Eagle is the prior parent of GetGo and operator of regional grocery + fuel + pharmacy — relevant as the seller of GetGo and as a continuing myPerks partner, though it does not directly compete in GetGo's standalone c-store format post-divestiture.
Market position
Strengths1 record
Weaknesses1 record
Competitive moat5 records
Key risks5 records
Key highlights7 records
Customer concentration
GetGo Café + Market social profiles
Digital presenceGetGo Café + Market financial estimates
Financial estimateRevenue estimate
Valuation estimate
GetGo Café + Market leadership team
Management profileNumber of profiles
GetGo Café + Market subsidiaries and ownership
Company hierarchySubsidiaries2 records
GetGo Café + Market funding detail
Funding detailFunding overview
Funding rounds
Investors
Funding detail is available on the Subscription and Enterprise plan.Contact sales →
GetGo Café + Market M&A and investment
M&A and investmentM&A
Investments
M&A and investment is available on the Subscription and Enterprise plan.Contact sales →
Frequently asked questions about GetGo Café + Market
What does GetGo Café + Market do?
GetGo Café + Market operates 250-plus convenience store and fuel retail locations across Pennsylvania, Ohio, Indiana, West Virginia, and Maryland, selling gasoline, diesel, and kerosene alongside freshly prepared foods, snacks, beverages, and convenience merchandise. The chain supplements core retail with a WetGo Unlimited car wash subscription program at 47 stations and a separate GetGo Fleet Card program serving commercial vehicle operators regionally and nationwide through the Wex network.
Is GetGo Café + Market a public or private company?
GetGo Café + Market is a private company. It is classified as corporate owned and is currently operating.
When was GetGo Café + Market founded?
GetGo Café + Market was founded in 1979. It employs 1,001 to 5,000 people.
Where is GetGo Café + Market based?
GetGo Café + Market is headquartered in Anderson, United States, in the North America region.
How does GetGo Café + Market make money?
Four revenue lines are on record. Fuel Sales are the primary driver. The others are foodservice and Retail Merchandise, wetGo Car Wash Subscriptions and fleet Card Programs.
Who are GetGo Café + Market's main competitors?
Direct peers on record are Wawa, Sheetz, Royal Farms, Casey's General Stores, Murphy USA, QuikTrip and RaceTrac. Broad incumbents are Circle K and 7-Eleven. Giant Eagle is listed as an others.
Does GetGo Café + Market have an API?
No public API is recorded for GetGo Café + Market.
What industry is GetGo Café + Market in?
GetGo Café + Market's product category is Convenience Store & Fuel Retail. Its primary akta.pro industry code is EUALAIAE, Convenience Retail & Foodservice at Forecourts (C-Store/QSR), with a secondary code of CRANAJAB, Fuel Stations with Convenience Retail (Forecourt C-Stores). Its NAICS code is 45711 and its SIC code is 5500.