wasl Asset Management Group
wasl Asset Management Group is a Dubai-based private real estate and asset management company managing over 60,000 residential and commercial units across the emirate, with flagship developments including the Wasl Gate mixed-use community in Jebel Ali and its Wasl Central Park amenity.
- Company typePrivate
- Founded2008
- HeadquartersDubai, United Arab Emirates
- Headcount251–500
- GTM typeB2B and B2C
- OfferingServices
What wasl Asset Management Group does
wasl Asset Management Group is a Dubai-based private real estate and asset management company that operates one of the largest property portfolios in the emirate, managing over 60,000 residential and commercial units across Dubai. Its core offerings center on the Wasl Gate mixed-use residential development in Jebel Ali, which incorporates Wasl Central Park, an 82,700 square metre public green space aligned with the Dubai Social Agenda 33 and the Year of the Family 2026 initiative. The company's flagship amenity expansion positions it within a broader move toward community-integrated real estate in the UAE rather than standalone residential leasing.
Operationally, wasl runs an electronic procurement platform (Eproc) accessible at eproc.wasl.ae, with separate Wasl Access, internal user access, and supplier access portals, alongside a Jaggaer-powered supplier support webform and a helpdesk line (+971 800 032 00 58). Core technology is not publicly disclosed, and the platform appears to be a conventional workflow and procurement system rather than a proprietary technology product. The company's distribution and marketing activity spans a website portal, Facebook, LinkedIn, Twitter, Instagram, and YouTube, with no evidence of broader geographic or vertical expansion beyond Dubai.
The revenue model is not publicly disclosed; pricing models are listed as unavailable, and no customer segments or logos are identified in the input data. Geographic operations are concentrated in Dubai, UAE, with no parent company, subsidiaries, M&A activity, or funding rounds disclosed. Leadership consists of CEO Hesham Al Qassim and Chairman Satyam Singh, with a workforce of 251-500 employees. Overall, wasl's business model is consistent with a large, single-market property manager and developer that monetizes through a mix of property management fees, leasing activity, and integrated community development on the back of a Dubai-focused mandate.
wasl Asset Management Group firmographics
Firmographics- Name
- wasl Asset Management Group
- Legal name
- Wasl Asset Management Group
- Website
- https://eproc.wasl.ae
- Company type
- Private
- Founded year
- 2008
- Operating status
- Operating
- Headcount range
- 251–500 employees
- Short description
- wasl Asset Management Group is a Dubai-based private real estate and asset management company managing over 60,000 residential and commercial units across the emirate, with flagship developments including the Wasl Gate mixed-use community in Jebel Ali and its Wasl Central Park amenity.
- Ownership category
- akta.pro rank
wasl Asset Management Group industry classification
Industry- Product category
- Real Estate Asset Management
- NAICS
- Management of Companies and Enterprises (55)
- SIC
- Real Estate Agents & Managers (For Others) (6531), Services-Facilities Support Management Services (8744)
- akta.pro primary industry
- Compliance, Risk & EHS Management (BPABAAAK)
- akta.pro secondary industries
- Security, Safety & Fire/Life Safety Management (BPABAAAE), Grounds, Landscaping & Exterior Services (BPABAAAD)
Keywords
Where wasl Asset Management Group is headquartered
LocationHeadquarters
- HQ city
- Dubai
- HQ country
- United Arab Emirates
- HQ region
- Middle East
Markets served
wasl Asset Management Group business model
Business model- GTM type
- B2B and B2C
- Offering type
- Services
- Cost components
- Personnel, Operations, Infrastructure, Marketing or Sales, Technology or R&D
Distribution channels1 record
Marketing channels6 records
wasl Asset Management Group product offering
Product offeringCore offering
wasl Asset Management Group is a Dubai-based real estate management company that operates a portfolio of over 60,000 residential and commercial units across Dubai. The company develops and manages mixed-use communities such as Wasl Gate in Jebel Ali, which features amenities including Wasl Central Park, an 82,700 sq metre public green space. It also operates an electronic procurement platform (Eproc) supporting supplier onboarding and internal procurement operations.
Product overview
Wasl Asset Management Group is a Dubai-based real estate and asset management company operating a portfolio of residential and commercial properties. The company's primary offerings include the Wasl Gate residential development in Jebel Ali (featuring Wasl Central Park, an 82,700 sq metre public green space), and an electronic procurement system (Eproc) for supplier and internal user access. Wasl Group manages over 60,000 residential and commercial units across Dubai.
Differentiator
Problem solved
Functional benefit
Products and services
- Wasl Gate Residential Development A major mixed-use residential development in Jebel Ali, Dubai, developed by wasl Asset Management Group. The community integrates housing with public recreational amenities and represents Dubai's shift toward mixed-use communities prioritizing health, recreation, and social interaction.
- Eproc Procurement Platform An electronic procurement system accessible at eproc.wasl.ae that enables supplier registration, internal user access, and supplier support for wasl Asset Management Group's procurement operations. Includes open tender listings, supplier handbook, and code of ethics resources.
- Residential and Commercial Property Management Core property and asset management service covering wasl's portfolio of more than 60,000 residential and commercial units across Dubai, including leasing, tenant management, and community operations.
Companies that use wasl Asset Management Group
Customer profileIdeal customer profiles2 records
wasl Asset Management Group technology and API
TechnologyTechnology focussed No
API detail
- Has API
- No
- API docs
- API detail
Core technology
AI maturity
App detail
wasl Asset Management Group partnerships and signals
Strategic signalScale indicators1 record
Recent moves4 records
Expansion highlights4 records
wasl Asset Management Group competitors and assessment
Company assessmentBroad incumbents
- Emaar Properties: The largest Dubai-based real estate developer and manager, operating master-planned communities, malls, and hospitality. Comparable to wasl as a Dubai property developer/manager with a similarly broad residential and commercial footprint.
- Majid Al Futtaim Properties: Regional developer of mixed-use communities anchored by retail (e.g., Mall of the Emirates, City Centre). Comparable in operating large mixed-use residential/mall ecosystems across the UAE.
Direct peers
- Nakheel: Dubai-based master developer behind major residential, retail, and leisure communities (e.g., Palm Jumeirah). Comparable as a large-scale Dubai developer/manager competing for similar mixed-use community mandates.
- Dubai Properties: Government-affiliated Dubai real estate developer and manager with a portfolio spanning residential, commercial, and mixed-use assets. Closely comparable to wasl in mandate, government linkage, and community-scale development profile.
- Meraas: Dubai-based holding company developing mixed-use destinations including residential, retail, and leisure (e.g., City Walk, Bluewaters). Comparable in developing amenity-rich, community-focused residential environments.
- DAMAC Properties: Dubai-listed real estate developer focused on luxury and mid-market residential plus managed serviced units. Comparable as a Dubai residential developer/manager competing for premium tenants and community mandates.
- Deyaar Development: Dubai-based property developer and manager of residential, commercial, and hospitality assets. Comparable in operating and managing a multi-thousand-unit portfolio within the emirate.
- Union Properties: Emirati real estate developer focused on master-planned communities (e.g., Motor City, Green Community). Comparable in operating large Dubai residential communities with mixed-use amenities.
Regional players
- Aldar Properties: Abu Dhabi's largest listed real estate developer and manager with diversified residential, retail, and infrastructure assets. Comparable in scale and integrated developer-manager model, but operating primarily outside Dubai.
Emerging players
- Emirates REIT: Dubai-based REIT managing income-generating commercial and residential real estate. Comparable as a UAE real estate asset manager, though narrower in scale and product mix.
Market position
Strengths4 records
Weaknesses4 records
Competitive moat4 records
Key risks5 records
Key highlights6 records
Customer concentration
wasl Asset Management Group social profiles
Digital presencewasl Asset Management Group financial estimates
Financial estimateRevenue estimate
Valuation estimate
wasl Asset Management Group leadership team
Management profileNumber of profiles
Profiles2 records
wasl Asset Management Group funding detail
Funding detailFunding overview
Funding rounds
Investors
Funding detail is available on the Subscription and Enterprise plan.Contact sales →
wasl Asset Management Group M&A and investment
M&A and investmentM&A
Investments
M&A and investment is available on the Subscription and Enterprise plan.Contact sales →
Frequently asked questions about wasl Asset Management Group
What does wasl Asset Management Group do?
wasl Asset Management Group is a Dubai-based real estate management company that operates a portfolio of over 60,000 residential and commercial units across Dubai. The company develops and manages mixed-use communities such as Wasl Gate in Jebel Ali, which features amenities including Wasl Central Park, an 82,700 sq metre public green space. It also operates an electronic procurement platform (Eproc) supporting supplier onboarding and internal procurement operations.
Is wasl Asset Management Group a public or private company?
wasl Asset Management Group is a private company. It is classified as unknown and is currently operating.
When was wasl Asset Management Group founded?
wasl Asset Management Group was founded in 2008. It employs 251 to 500 people.
Where is wasl Asset Management Group based?
wasl Asset Management Group is headquartered in Dubai, United Arab Emirates, in the Middle East region.
Who are wasl Asset Management Group's main competitors?
Broad incumbents on record are Emaar Properties and Majid Al Futtaim Properties. Direct peers are Nakheel, Dubai Properties, Meraas, DAMAC Properties, Deyaar Development and Union Properties. Aldar Properties is listed as a regional player. Emirates REIT is listed as an emerging player.
Does wasl Asset Management Group have an API?
No public API is recorded for wasl Asset Management Group.
What industry is wasl Asset Management Group in?
wasl Asset Management Group's product category is Real Estate Asset Management. Its primary akta.pro industry code is BPABAAAK, Compliance, Risk & EHS Management, with a secondary code of BPABAAAE, Security, Safety & Fire/Life Safety Management. Its NAICS code is 55 and its SIC code is 6531.