Esha Research
Trustwell (formerly ESHA Research) provides nutrition analysis, food labeling, and supply chain compliance software to 2,500+ food industry brands including manufacturers, grocers, and restaurant chains, via its Genesis, FoodLogiQ, Food Processor, and AskReg platforms.
- Company typePrivate
- Founded1981
- HeadquartersSalem, United States
- Headcount11–50
- GTM typeB2B
- OfferingSoftware
Esha Research firmographics
Firmographics- Name
- Esha Research
- Legal name
- ESHA Holding Company, LLC
- Website
- https://esha.com
- Company type
- Private
- Founded year
- 1981
- Operating status
- Operating
- Headcount range
- 11–50 employees
- Short description
- Trustwell (formerly ESHA Research) provides nutrition analysis, food labeling, and supply chain compliance software to 2,500+ food industry brands including manufacturers, grocers, and restaurant chains, via its Genesis, FoodLogiQ, Food Processor, and AskReg platforms.
- Ownership category
- akta.pro rank
Esha Research industry classification
Industry- Product category
- Food Safety and Compliance Software
- akta.pro primary industry
- Regulatory Consulting & Compliance Program Management (FDA/USDA/EFSA) (AFALADAC)
- akta.pro secondary industries
- Recall Readiness, Crisis Management & Regulatory Liaison (AFALADAG), Labeling & Claims Compliance Review (Nutrition, Allergen, Country-of-Origin) (AFALADAF), Traceability, Mass Balance & Recall Mock Audits (Chain-of-Custody Verification) (AFALABAK)
Keywords
Where Esha Research is headquartered
LocationHeadquarters
- HQ city
- Salem
- HQ country
- United States
- HQ region
- North America
Markets served
Esha Research business model
Business model- GTM type
- B2B
- Offering type
- Software
- Cost components
- Personnel, Technology or R&D, Marketing or Sales, Operations, Infrastructure
Revenue model
- Software Subscriptions: The company generates revenue primarily through software subscriptions for Genesis (Foods, Supplements, Classic), FoodLogiQ, Food Processor, and AskReg platforms. These are annual or multi-year licensing arrangements with customers ranging from individual dietitians to large food manufacturers and retail chains.
Pricing tiers
| Model | Billing | Price |
|---|---|---|
| Subscription | Annual | Enterprise/Commercial |
| Subscription | Annual | Professional/Dietitian |
Go-to-market motion1 record
Distribution channels2 records
Marketing channels9 records
Esha Research product offering
Product offeringCore offering
Esha Research, operating as Trustwell, provides subscription-based software for food and supplement formulation, Nutrition Facts and Supplement Facts label creation, food safety compliance, supply-chain traceability, and recall management. The product portfolio includes the Genesis formulation and labeling suite, the FoodLogiQ compliance/quality/traceability/recall platform, the Food Processor nutrition analysis application, and the AskReg AI regulatory compliance assistant, all built on a curated 30+ year food nutrition database.
Product overview
Trustwell (formerly ESHA Research) offers a unified platform-plus-modules architecture called Trustwell Connect, which brings together products from its 2023 merger with FoodLogiQ. The portfolio includes Genesis (food and supplement formulation and labeling software), FoodLogiQ (compliance, quality management, traceability, and recall management), Food Processor (nutrition analysis for dietitians and healthcare professionals), and AskReg (AI regulatory compliance assistant). These products share a common gold-standard food nutrition database and serve food manufacturers, supplement makers, retail grocers, restaurant chains, growers, and wholesale distributors. The platform is enhanced by Trustwell AI capabilities for intelligent automation across compliance, labeling, and supply chain operations.
Differentiator
Problem solved
Functional benefit
Brands
- Genesis: Food and supplement formulation and labeling software built on over 30 years of experience offering gold-standard nutritional database, compliant formulation, and simplified Nutrition Facts and Supplement Facts label creation
- FoodLogiQ
- Food Processor
- AskReg
- Trustwell Connect
Products and services
- Genesis Foods Food formulation and labeling software providing a gold-standard nutritional database, compliant formulation, and simplified Nutrition Facts label creation for food manufacturers, built on over 30 years of experience.
- Genesis Supplements Supplement formulation and labeling solution that helps dietary supplement manufacturers comply with FDA Supplement Facts regulations and bring products to market faster.
- FoodLogiQ Comprehensive food supply chain management platform covering compliance, quality management, product management, traceability, and recall management for the food industry.
- Food Processor Nutrition analysis software designed for dietitians, nutritionists, and healthcare professionals, enabling comprehensive dietary tracking, exercise goal setting, and patient health monitoring.
- AskReg AI-enabled regulatory compliance expert that simplifies understanding and compliance with regulatory changes in nutritional labeling, food safety, and manufacturing best practices.
- Food Nutrition Database Comprehensive food nutrition database offering that serves as the foundational data asset for Genesis and FoodLogiQ solutions, available for direct licensing.
- Trustwell Connect Platform Unified Trustwell Connect platform integrating Genesis, FoodLogiQ, AskReg, and the Food Nutrition Database to cover formulation, labeling, traceability, and recall management for the food industry.
Companies that use Esha Research
Customer profileNamed customers4 records
Segments7 records
Ideal customer profiles7 records
Esha Research technology and API
TechnologyTechnology focussed Yes
API detail
- Has API
- No
- API docs
- API detail
Core technology
AI maturity
App detail
AI capability1 record
Feature5 records
Esha Research partnerships and signals
Strategic signalScale indicators1 record
Recent moves7 records
Expansion highlights5 records
Esha Research competitors and assessment
Company assessmentDirect peers
- TraceLink: TraceLink provides supply chain traceability, serialization, and compliance software for the pharmaceutical and food industries. It directly overlaps with FoodLogiQ's traceability and compliance modules within the Trustwell Connect platform.
- SafetyChain: SafetyChain delivers food safety and quality management SaaS for food manufacturers and processors. It competes head-on with FoodLogiQ's quality management and compliance modules for the same mid-market food manufacturer buyer.
- ReposiTrak: ReposiTrak (Park City Group) provides food traceability, supplier compliance, and recall management solutions. It overlaps directly with FoodLogiQ's traceability and recall products and targets similar food manufacturer and retail customers.
- iTradeNetwork: iTradeNetwork offers supply chain, traceability, and compliance software for food producers, distributors, and retailers. Its traceability and supplier compliance functionality competes with FoodLogiQ's supply chain modules.
- FoodChain ID: FoodChain ID provides food safety, certification, label review, and supply chain compliance services and software. It competes with the labeling and supplier compliance portions of the Trustwell offering.
Emerging players
- Label Insight (NielsenIQ): NielsenIQ's Label Insight business provides product attribute and nutrition data for CPG and retail labeling decisions. It overlaps with Trustwell's Food Nutrition Database and labeling intelligence capabilities.
Broad incumbents
- SAP: SAP offers broader ERP and supply chain solutions used by large food manufacturers and CPG companies, including product compliance and traceability functionality. As a broad incumbent, SAP competes with Trustwell primarily at the high end of the market where customers consolidate onto a single ERP vendor.
- Oracle: Oracle's Food and Beverage ERP and supply chain applications include labeling, traceability, and quality capabilities. Oracle competes as a broad incumbent offering overlapping features as part of a much larger enterprise software suite.
- Infor: Infor's CloudSuite Food & Beverage provides ERP, traceability, and quality management for food and beverage manufacturers. It is a broad incumbent that bundles features overlapping with Trustwell's compliance and traceability modules.
- PAR Technology: PAR Technology provides restaurant and retail technology, including food safety and back-of-house solutions via the PAR SureCheck platform. It overlaps with Trustwell's restaurant food safety and menu labeling use cases for chains like sweetgreen and First Watch.
Market position
Strengths4 records
Weaknesses4 records
Competitive moat5 records
Key risks5 records
Key highlights6 records
Customer concentration
Esha Research social profiles
Digital presenceEsha Research financial estimates
Financial estimateRevenue estimate
Valuation estimate
Esha Research leadership team
Management profileNumber of profiles
Profiles1 record
Esha Research funding detail
Funding detailFunding overview
Funding rounds
Investors
Funding detail is available on the Subscription and Enterprise plan.Contact sales →
Esha Research M&A and investment
M&A and investmentM&A1 record
Investments
M&A and investment is available on the Subscription and Enterprise plan.Contact sales →
Frequently asked questions about Esha Research
What does Esha Research do?
Esha Research, operating as Trustwell, provides subscription-based software for food and supplement formulation, Nutrition Facts and Supplement Facts label creation, food safety compliance, supply-chain traceability, and recall management. The product portfolio includes the Genesis formulation and labeling suite, the FoodLogiQ compliance/quality/traceability/recall platform, the Food Processor nutrition analysis application, and the AskReg AI regulatory compliance assistant, all built on a curated 30+ year food nutrition database.
Is Esha Research a public or private company?
Esha Research is a private company. It is classified as founder individual operated bootstrapped and is currently operating.
When was Esha Research founded?
Esha Research was founded in 1981. It employs 11 to 50 people.
Where is Esha Research based?
Esha Research is headquartered in Salem, United States, in the North America region.
How does Esha Research make money?
One revenue line is on record: software Subscriptions.
Who are Esha Research's main competitors?
Direct peers on record are TraceLink, SafetyChain, ReposiTrak, iTradeNetwork and FoodChain ID. Label Insight (NielsenIQ) is listed as an emerging player. Broad incumbents are SAP, Oracle, Infor and PAR Technology.
Does Esha Research have an API?
No public API is recorded for Esha Research.
What industry is Esha Research in?
Esha Research's product category is Food Safety and Compliance Software. Its primary akta.pro industry code is AFALADAC, Regulatory Consulting & Compliance Program Management (FDA/USDA/EFSA), with a secondary code of AFALADAG, Recall Readiness, Crisis Management & Regulatory Liaison.